Welcome to School of Learning,
I'm Arnav & I'm trying to make education tangible!
To make a difference tomorrow, we must start today by educating better, communicating better, training better and supporting people! I want to enhance peoples understanding of marketing/ management & business through examples as well as understanding the theories underpinning them.
I'm working on improving the content (presentation) with each video, as such your support and feedback is much appreciated. I hope my video's take you beyond the definitions & help you to better understand the concepts behind marketing, management & business by making the learning process a little more tangible.
Video Schedule:
Mon - Interview With interesting people talking about various topics
Wed - Original content "Marketing focus"
Fri - Original content "Marketing/ Business focused" or Quiz videos based on content
Arnav Dutta
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Mr dutta remember me it’s lachie from rowville
One could argue that according to the doctrine of mission command cadence of planning is: Strategic Operational Tactic
Perhaps, though in the business world strategies are long term, tactics designed to help us reach them in the medium term and operational makes up the short term activities on a day to day basis.
Halo guys
Hi Adam, did you like the video?
@@SchoolofLearning yeah thats cool
@@adamsyafaat3253 ah excellent, thanks for taking the time to leave a comment!
@@SchoolofLearning no big deal
Loved the video! It's awesome how support strategies help both employees and employers, making work better and more productive. Keep it up! 🌟👍
Hi Todd, thanks for the awesome feedback and taking the time to leave a comment! The best part of support strategies is the fact they need not be expensive and if done right, can really enhance real corporate culture :)
Love it bro
Thank you for taking the time to leave a comment :)
Great analysis 👍🏽
Thank you for taking the time to leave feedback Judy :) If there is a topic you would like us to cover, please do let us know!
is the lesson creating in 2021?
That sounds about right, as it was one of our earliest videos!
thank you
You're most welcome, and thank you for taking the time to leave a comment!
nice video
Thanks for the visit and taking the time to leave a message!
Wow wonderful video. All the videos on your channel are fantastic. But your video views are lower. Because your optimization is very poor. Your optimization needs to improve as soon as possible.,.............................
Thanks for the tip, though at present we would like to grow slowly and get better at what we do :)
Wow wonderful video. All the videos on your channel are fantastic. But your video views are lower. Because your optimization is very poor. Your optimization needs to improve as soon as possible..,,,,,,,,,,,,,,,
Thanks for the tip, we are still working on improving what we do :)
Absolutely horrible mate
Hi Edward, sorry to hear the video was disappointing.. could you please let us know what aspects you would like us to improve? Would be much appreciated, and thanks for taking the time to leave a comment.
worst video i've ever seen
Hi Elliot, sorry to hear the video was disappointing.. could you please let us know what aspects you would like us to improve? Would be much appreciated, and thanks for taking the time to leave a comment.
Rtly said.Technical Aspects r need of the time in HRM in all Sectors for effective Development of OD.Nicely Explained.
Thank you so much for taking the time to leave a comment!
nice
Thank you for taking the time to leave a comment!
thank you, this video helped me a lot ❤️
Just watched Lel Smits video on the role of Human Resource Management in driving business objectives. It's packed with practical insights and valuable tips. Highly recommend for anyone interested in understanding the impact of HRM strategies on business success. kzread.infoSjQwXcpbKt0?si=3MfTgokrMYEDCJft
👏👏
What is measured can be improved upon. I have a 10 year goal plan broken down year by year. My goals have milestones that I want to achieve on a regular basis. This helps to keep me on track to get to the big complex goals that are in 2 or 3 + years. Nominating an accountability buddy helps you to stay focused to strive to the goals as well. As long as you have a clear WHY to your goals it will help you to stay motivated to the reason you have them in the first place. Thanks for sharing.
That's brilliant 😁 What helps you to plan 10 years out, in a world where many find it difficult to plan a year out?
@@SchoolofLearning I use a super simple process that I have learned and adapted from Brian Tracy and Jim Rohan on goal setting. I simply wrote down everything I wanted to achieve for a number of different categories such as wealth, family, community, health, personal, work/business. It was a decent list. I then created a table for each year over the next 10 years and identified what was realistic to complete over the next year , 2 years, 3 years and so on. I broke it down to one year per page. Some pages had 5-6 things that were in the next 1-2 years to 1-2 goals in the next 7-8 years and so on. On those pages I provided my deadline, I identified what resources I would need and a section of what I need to do to achieve that goal - essentially mini milestones. It took me a little time to do it but it’s worth it. As a result I have a better relationship with my wife and kids, I’ve completed some courses that I wanted to complete. It’s helped me to improve my income, made me more accountable and allowed me to celebrate my small wins to keep me motivated. 🙂
Thanks for sharing
Thanks for watching and taking the time to leave a comment :)
Thanks for sharing
Thanks for sharing. Sometimes it can be challenging in enforcing non compete agreements in Australia.
Your content is tangible. Everyone can know & learn something here.
Thanks for the feedback 🙂
Thanks for the video
Thanks for sharing
Thanks for watching, an taking the time to leave a comment! :)
Thank you, excellent explanation of service marketing.
Thank you for taking the time to provide feedback ☺️ messages like this truly does give us the encouragement to keep making more videos!
Thanks for sharing. Good time to review my customer persona and look to update them.
Please do, and let me know how that goes! Thanks for taking the time to leave a comment :)
🛌😴😴😪
Hi there, thanks for the feedback! Assuming not the most interesting video, perhaps a little slow? Please do let us know if you would like us to remake it!
Very good points
Thank you dear sir, your support and time taken to leave a comment is much appreciated :)
Thanks for the info
Any time! Hope you found it interesting :)
All very good points. You cannot create an effective sales funnel without understanding who your customers are.
A strong HR Manager becomes an important key in this area for larger organisations, but sometimes this can be challenging for smaller organisations where roles are intertwined and shared. In this situation it’s important to get the onboarding right to allow staff to be part of the team from day one, as this sets the organisations expectations from day one. Thanks for sharing.
Very true, and in mid to smaller size organisations, management at every level become critical in establishing and maintaining official corporate culture. The key really is to ensure the official and real corporate culture align for better outcomes.
Targeted content is super important. Going point on AI in reference to adding your ideal customers as the parameters to market to.
Indeed, it's all about providing value to the customers who needs us the most. AI is getting more useful every day, will be interesting to see how this dynamic improves efficiency in this space.
Great explanation.
I try to grow my traffic through organic traffic rather than paid. I think whatever means you use, it’s important to have content that brings value to your audience through maybe a lead magnet where you can capture email addresses. Using social media is like renting a house, you don’t own it and if the landlord wants you out what then? When you have the ability to capture email from your social media efforts, this allows you to own the house because no matter what changes in the algorithms you still have access to your audience 😊. Great tips and explanations.
Organic traffic and growth is most definitely the best for long term success. In terms of renting the space, that's a good analogy!
What should a person do if they are new to leadership and would like to improve?
I'd say be honest about making mistakes and understand the type of leader you wish to be whilst developing your philosophy.. Everything comes after that.
Thanks for sharing the stats. Very interesting.
Good tips here. I was fortunate enough to learn about the points mentioned when I studied logistics and then later went into an MBA program. I highly suggest to anyone that has just been promoted to supervisory or middle management to undertake some form of personal development, to understand how to select, capture, analyse data to make informed decisions. It will help you in your current role and help you to progress further into senior management. I’ve been an old school user of MS Excel and now there is power BI and other tools to use and learn from, that incorporates AI. Thanks for sharing.
Spot on! Good analytical skills truly do empower the manager, and as it's a skill, it's something that can be improved on over time 🙂
Gen z, I believe is the more conscious buyer these days when it comes to integrity and trust. This generation does a lot of their own research and if your brand is damaged they are less likely to buy, affecting the sustainability of your business.
As tech natives they are more comfortable for sure. I do think though as the generations before being tech immigrants have not done enough to support their development or help refine the process to help gen z make truly conscious decisions. Gen z are great at finding things, though not so good at establishing the validity of it. But it's a work in progress, and I'm sure what gen z learns will feed into the learnings of those who come after :)
I would write it down as a goal for the upcoming year. I like Jim Rohans philosophy on setting goals, I try to work on this philosophy. I like to do these reviews in December and aim to complete 1-2 and if possible 3. You need to find the balance between work and life. If you have more time go for it but as a family person I not be able to do more than 2.
A good tip here is, every year you should do a stocktake of your technical skills to identify where you are at and what the company wants in the future. You sometimes need to invest in yourself to improve those technical skills to increase your potential income. A rule of thumb is to invest 10% of what you earn on personal development per year. Don’t be afraid to talk to your manager to identify what their future goals are for the organisation to identify any areas that you may need to develop to meet that goal. It makes you more valuable and harder to replace in the future. 🙂
Very true, reflecting and investing in yourself is vital for continued growth and development! would you do this formally and write it down or informally in your thoughts? 🤔
imperfect competition 1. monopolistic competition = there are many suppliers and the barriers to entry are very low and suppliers get advantage price by differentiate their products from other similar products such as beauty make up it is only possible when differentiation is significant or if the suppliers ae able to convinxe consumers that the differences are significant 2. oligoploy = a markert dominate by a few suppliers, price and output by an oligoploy also based on strategic decisions for exanple a bussiness could choose to change the price on how much they produce, have high barrier entery whuch limits the number of suppliers that can compete in the markert example in particulate the manifacturing of automobiles because the fixed cost of automobile manifacturing is very very high, oil industry because there is only a few around the world that produce oil 3. pure monopoly = the pricing power lies the power in the markert itselfy, ghere is only one supplier who has significant markert power and determines the prices of its product, it has high barriers to entry such as high initial cost or because the comoanu has acuired significant markert influence for example facebook, microsoft 4. duopoly where two company has dominant or control iver the markert, in diopoly essentially have two dominant for example a smartphone markert is dioploy where apple is the one side and the androod dominate the sector
competition with other bussiness, in competitivr market er have to fight of potential customers type of economics and markert situations 1. perfect competition 2. imperfect competition perfect competitive narkert is when the number of the buyers sand salers are very larger, all enjoy buying and selling homogenous product without any artificial restrictions or possesing perfect knowledge markert at a time a marert is equal when buyers and selers are aware of the price and which the transaction take place, and the pricr of commudity will tend to be equal everywhere for example a farmer's markert where eqch vendor sells the same typee of gem there is little dofference betwren each of their products and they use same of recipe, they sell at equal price. at the same sellers are few and free to participate in the markert without any barriers and buyers would be fully knowledgeable of the product's recipe and any information relevant to the good requored to make their decision perfect markert comptetive is several sellers selling the same thing, making the same way and selling it fot the same price
Thanks for taking the time to comment 😊 Most of what you have said is valid, in perfect competition business can provide products without restrictions and customers get choice. In saying that business can still differentiate their offerings to provide greater value to their customers i.e the laptop market with many businesses offering products to the market
Thanks for the tips
As a soloprenuer I sometimes find it hard to make time to write blogs any tips there? Also how often should you post a blog?
Good content is indeed time consuming and blogging is not something I've done much off. However based on what I've researched 3-4 times a week is what one would need to do to gain traction. Though I'd recommend building up a bank of content, releasing them across a month to test the market to see what works. Otherwise 1 blog a week, for a few months just to see if you enjoy the process :)
I recently read an article from the new Nobel Prize winning economist Claudia Goldin and her research on “greedy jobs” where you work more than your allocated times based on the job role which can lead to higher stress and impact the opportunities of women who are unable to persue those types of jobs due to family commitment. The points of stress management is very relevant in a world focussed on productivity and efficiency. Self care is vital. 🙂
💯, if you're not taking care of yourself, it progressively gets harder to help others. Not to mention a lot of organisations/management are not well prepared to recognise and help those who are stressed.. I think it's the fact that the effect of stress creeps up and compounds over time, as such we tend not to deal with it very well..
Yes
yes.... good?
Good points. It’s also important that any key words used is relevant to your niche and if a person comes to your website, you have a way to capture an email address for future correspondence with the potential client.
Most definitely, and have you found key words are helping to attract the right audience to your channel as well?
@@SchoolofLearning yes and linking your pages to your KZread channel and social media helps like in the example you showed with SEO back links in a previous video.
@@EWBAustralia01 that's brilliant to hear, your support of our channel and taking the time to comment most definitely helps us to keep making videos 😁
Smart objectives rhat keep us motivativated focused 1. make objectives spesific, focused and clear as possible, set and explicit to avoid confusion 2. make objectves measureable by estaablish criteria and identify how to measure progress towards acheieving our objective 3. make objectives acheiveable 4. make objectives relevant, make sure it align to overall goals and strategic plan that is important and meaningful 5. make kbjectives time bound ° establish timeline for sprsific action
Looks like you got it! Thanks for taking the time to comment 😊
1. clarity of goals and objectives well defined for each 2. cooridnation actions and inputs 3. flexibility level 1: strateguc planning = misdion, voals goals and developing strategis to acheive theem. internal external envirionement, identify threats and oppurtunities based on time horizon including assesing and analyzing markert trands and compeyition and formulation a long term strategy to enter and establish a strong position in the new markerting this could include drciding on targert markert segments detetmining the product portofolio develope a compeherensive sales and markerting strategy Level 2: tactical developing spsrsigic plabs and tactics to acheive yhee goals anf objectives det by strategic plan, covers a short time frame including allocating resources, defining tasks, setting targerts and coordinating activities within department or functional areas. the aim of tactical planning is to ensute resources are effectivelly utilized to acheive the strategic objective and goals for example : following stratrhic plan to enter a new markert, the tactical planning would involve spesific actions and pland to execute the strategy for instance establishing partnerships, conducting markett researc, setting sales targerts Level 3: operational planning the day to day activities and processes required to acheive the tactical plans involves activities such as scheduling, organizing, directing, controling resources to meet the objectives set in the tactical plans for examples: highly detailed, within the tactical plan to establish parteneships with pocal distributors, would imvolve day to day activities including identify potential distributors, negotiating anf signing contracts, coordinating logistics for product, ensuting effeciency inventory markett
Thank you so much for the examples. Now I understand these gaps clearly :))
That's so good to hear, and thanks for taking the time to comment ☺️ It's moments like this that motivates us to keep creating more educational content!