Whatever twisted mind said “ I know let’s advertise our chocolate with a gorilla drumming to Phil Collins” was pure genius, one of the most talked about and remembered adverts ever

@ericamacdonald5701

2 жыл бұрын

Still my fave advert I was 6 when this came out still love it at 20 I am old

@PasserbyP

2 жыл бұрын

How it relates to chocolate? God knows lol

@c0l57v49

2 жыл бұрын

@@PasserbyP as long as it gets you talking about it it works, it’s still memorable today, so must have been money well spent lol

@c0l57v49

2 жыл бұрын

@@ericamacdonald5701 and you’ll still remember it when you’re 40 lol

@ericamacdonald5701

2 жыл бұрын

@@c0l57v49 if I remember it now I certainly will at 40

One of the best adverts ever made man.

@pommiebears

5 жыл бұрын

DeekMacGibson absolutely! 👍🏼

@nightowl7459

5 жыл бұрын

Certainly agree, a masterpiece.

@SpeccyMan

5 жыл бұрын

One of the others being the squirrel that drinks Carling Black Label.

@answerquestion6994

5 жыл бұрын

i agree, no extrieme special effects , the simplicity and the content , its superb...trully one of the best

@HarveyW17

4 жыл бұрын

Nick B and the old Milky Way advert the red car and the blue car

16 years later and it’s still great 💀💀

@chrispolok8561

2 ай бұрын

Has it been that long,still amazingly fresh,too me

Speaking of ages, I am 81 and I still believe Phil Collins is fantastic and the gorilla is brilliant! I will remember them both forever!

@invisiblemaninvisibleman2097

9 ай бұрын

Lovely comment Sir

@PRODS.AESTHETICS

9 ай бұрын

w

@johndavison8982

9 ай бұрын

@@PRODS.AESTHETICS W ???????

@reverande180

9 ай бұрын

@@johndavison8982 W means good

@PRODS.AESTHETICS

9 ай бұрын

@@johndavison8982 walking legend

Cadbury needs to bring this back

@gm836

3 жыл бұрын

Community Account why would it make people feel like that?

@GrumpyBear_

3 жыл бұрын

yep

@FLAME4564

3 жыл бұрын

The only they can would be able to is to find higher Darryn Michal (American Actor/Primate Immitator) but cuz of the covid-19 crisis thats not possible atm.

@GrumpyBear_

3 жыл бұрын

@@FLAME4564 just replay ir

@crystalfordham632

3 жыл бұрын

Defo and reminds you of sonny Crockett in his espredrilles tee hee

Kong getting ready to fight Godzilla be like

@elscoobo3928

3 жыл бұрын

Legit the best comment I have ever seen.

@SPIDEREMMAN

3 жыл бұрын

From the memes

@bubble_tea5694

3 жыл бұрын

Lmao

@jamiemoneme2112

3 жыл бұрын

Btw someone used this comment and stole it from you

@shabirahmed7821

3 жыл бұрын

That’s Kong intro when he’ll step into the ring.

Gorilla goes from total zen to in the zone. Expression changes are subtle. Great editing.

@burstcity3832

9 ай бұрын

Zen is in the zone.

@RobertCooper-eb9kq

Ай бұрын

Brilliant,bring it back too good for history

2024 crew, where you at?

@detudoumpouconatureza3991

19 күн бұрын

🙋🏾

@jluislopez9031

15 күн бұрын

Yeah

@xXxAaRoNxX

15 күн бұрын

🫡

@liloner7880

9 күн бұрын

Hell yeah brotha. Love from staya

I remember when this ad first aired on TV. Absolutely everyone was talking about it like it was a blockbuster movie. Marketing team deserves a bonus.

@Chrisdotnorthwich

Жыл бұрын

Perfect marketing

@stevecooper7038

Жыл бұрын

Have word with self mate.

@wthwasthat8884

Жыл бұрын

@@stevecooper7038 subbed to icke, have word with self use more word not less

@vincymone684

7 ай бұрын

Oh yes. I remember this. This is a masterpiece of a commercial. It's like a peice of cinema.

@zchris87v80

Ай бұрын

I was wondering how on earth I didn't remember this until I realized it aired in the UK. This is not something one easily forgets after seeing it 5 or 6 times on tv.

Godzilla is hurting people we dont know why... Meanwhile in skull island:

@obamagaming1529

3 жыл бұрын

Underrated

@jxke0890

3 жыл бұрын

😂💀💀

@Jaxzilla321

3 жыл бұрын

Hahahahahahahahahahahahahahahahaha

@gorillaau

3 жыл бұрын

Stop profiling innocent primates.

@grzegorzbrzeczyszczykiewic5825

3 жыл бұрын

@@gorillaau _Monke._

Mary and Joseph: Wow I can’t believe we just had a baby! Little drummer boy:

They hired Garon Michael, an actor with experience in costume work, but not drumming. He practised the Phil Collins solo endlessly to get the right sense of a creature that - as Cabral describes - “has been waiting for this moment all its life”. Filming took one day, editing another two

Godzilla- a gigantic nuclear lizard who can literally breath out fire. Kong after this: My training is enough, im monke.

@monkeymon327

3 жыл бұрын

Return to monke 😤

@PAVELRAPTOR

2 жыл бұрын

True

@jamesbando_original

2 жыл бұрын

Monke is superior am I right 😤

Convinced my dear Mum that this is an actual gorilla and they trained her by making little lights appear on the drum when she was to hit it and it took 3 years to train her. Bless she to this day still thinks that's a real Gorilla :)

@smith077906

3 жыл бұрын

😂😂🤣🤣😂

@officialshafi6077

3 жыл бұрын

Wait wtf u mean to tell me it’s not actually a real gorilla ??

@reformedeightc2978

3 жыл бұрын

Nah man pretty sure they used a real gorilla

@kudosu3037

3 жыл бұрын

yeah no I actually was a part of the stage team, it was a real gorilla I can tell you that

@aprilcooper6518

3 жыл бұрын

Lmao I've just done the same with my daughter 🤣

Love how passionate his playing is, like the soul behind the drums it amazing hahahah

By far the greatest drum segmental in musical history just stunning.

Haven't seen Phil Collins for a while, more hair than I remember

@davidfeehan752

3 жыл бұрын

🤣🤣

@dougcampbell3593

3 жыл бұрын

Dude ... busted out loud 😂😂

@thecaptain4376

3 жыл бұрын

Phil's health is not the best at the moment, so please give him some space.

@beach4head979

3 жыл бұрын

The Captain I think he’s joking about the gorilla

@skeakn504

3 жыл бұрын

lockdown does that to you

I’m watching it in 2020 who’s by my side. Now in 2021 still great music.. we’re all still listening today in 2022..It now 2023 and still fantastic the gorilla does his thing..

@KH-ww5oy

4 жыл бұрын

Always

@francescoluigilocci4057

4 жыл бұрын

Took me right down memory lane

@ALargeCupOfJava

4 жыл бұрын

All my life

@annmariegill8935

4 жыл бұрын

Me now absolutely love it

@fox1again

4 жыл бұрын

Always in the air

Still reckon this is the best advert that has ever hit UK TV screens. Absolutely brilliant. Absolutely captures the focus and joy of musicians

@JuicyJLee

5 ай бұрын

We had it in South Africa 🇿🇦 Its a Classic

When I first saw the Adverts I was convinced it was real Gorilla .The expression of his eyes and drumming is well trained beast but gentle creature

It's scary that the 13 years have passed by so quickly.

@resentfulandvengeful2193

3 жыл бұрын

Yeah... time is so fast

@Abroadinthemilkyway

3 жыл бұрын

Yeah! Time moves by so fast ⏩

@jdm_store_jo.jordan

3 жыл бұрын

Yes it is

@niallwagner6283

2 жыл бұрын

13 years before this advert released it was 1994... now it’s 13/14 years after. Wow

@thelittlehomie658

2 жыл бұрын

@@niallwagner6283 if it was 13 years, shouldn't it be 2004🤨?

Wow, they must've spent hours training that Gorilla to play those drums.

@grimg0r

4 жыл бұрын

rich allen nah he was a prodigy

@poopybear9966

4 жыл бұрын

Ur drunk

@laurenclark4033

3 жыл бұрын

How long did you take to train ya clown 🤦‍♀️😂😂

@arranwalker

3 жыл бұрын

Due to the lock down, Phil couldn't get a hair cut 😁

@DarthTim525

3 жыл бұрын

Phil just avoided shaving a couple of weeks.

Imagine chocolate milk, an angry gorilla, Phil Collins singing In the air tonight and a drum set. Can this get ANY better? I honestly don't know how.

Cadbury's truly hit the spot with this advert... I was shocked to see it was released 15 years ago. I still remember it like it was released last week 🤷

@dickeyboyenglishnotbritish2462

8 ай бұрын

First time I saw it was on a big brother advert on channel 4.

@SexyFace

7 ай бұрын

the final years of decent cable television it was

This is the greatest advert that there ever will be

@kenmorley2339

3 жыл бұрын

I think the Flake ads were pretty good .😍

@lynnjenkins3663

3 жыл бұрын

And the skating pandas.

@ianl1052

2 жыл бұрын

2020 Aldi Christmas series

@ianl1052

2 жыл бұрын

Hey! Is this KZread video a devious attempt to get us all talking about adverts and thus naming products as a way for free advertising? 🤔😉😀😜 All this talk about chocolate is making me hungry. 😂😂😂

@system3008

2 жыл бұрын

It's a good advert.

No matter how many times I see this it never bore's me, Its brilliant

@johneckleston9826

8 жыл бұрын

Indeed

@king_law

8 жыл бұрын

lol same here

@sophiag2333

8 жыл бұрын

lol same here with me too

@biancathomson5262

6 жыл бұрын

John Ellis I'm going down a trip down memory lane

@markfox1545

4 жыл бұрын

John Ellis - the sheer number of morons who put apostrophes in simple plural words bores me.

This advert actually ran for 4minutes plus and nobody turned over the channel in my house growing up (hell we couldnt even afford a chocolate bar back then lol). Still sends the hairs on my arms straight, one of the best adverts I grew up with. And the best bit doesnt even start 2 minutes 50 : )

After waiting for Monke to play drums for nearly 3 minutes that part where he sings _”I’ve been waiting for this moment for all my life!”_ hit me on a spiritual level.

Whoever thought of this was a genius, very well played.

I watch this a couple of times a year. It never ceases to make me gasp with delight. I love the slow build up through the gorilla's body language, and then the neck rolls! Bloody brilliant.

@philipmorgans2887

Жыл бұрын

That comment my friend nailed it.

@stevecooper7038

Жыл бұрын

You taking piss or just having laugh?

@mr.mason1810

8 ай бұрын

I watch it once a week lmao it’s just so peaceful

@DevilishBeaver0

5 ай бұрын

Bloody anus, from piles

This is back when ads were worth watching not like today’s crap.

@ianl1052

2 жыл бұрын

Didn't you like the 2020 Aldi Christmas advert series (Kevin the carrot then)? I loved it.

@mikeage9367

2 жыл бұрын

You but one you get one free i said you buy one you get one free

@gf6x3gkmfw38

2 ай бұрын

What a fucking weird thing to get nostalgic and gatekeepery about.

@tylerlynch2796

2 ай бұрын

@@gf6x3gkmfw38show me an ad modern day that people legit like. This has as many views as it does for a reason

2023. Still best ad EVER!!!!

@drakehonest2

Жыл бұрын

Hello how are you doing today..?😊

I could watch this a hundred times and still love it every time the drums kick in..

@dinaandzira3018

2 жыл бұрын

I didn't know he or she can play drums

@jblazko882

8 ай бұрын

⁠

Snickers should remake this advert but throw the gorilla a Snickers bar and say, "You're not you when you're hungry" and as the gorilla bites into it, he changes back into Phil Collins 😂

@GrumpyBear_

3 жыл бұрын

lmao

@abbie.ireland

3 жыл бұрын

Great idea!

@margaretbeckett4216

3 жыл бұрын

Sooner stay with the gorilla

@clairebamber9608

3 жыл бұрын

@@margaretbeckett4216 ... But Seriously ?! 😆

@margaretbeckett4216

3 жыл бұрын

@@clairebamber9608 you never know who is in that suit and gorillas are nice anyway

He was feeling it

I remember begging my dad to play this video for me when I was a kid lol. I would watch it over and over again!

@sonicnrv

Ай бұрын

you little pervert

"Published on September 21, 2007" Damn, KZread peaked early.

@reallyryan_

5 жыл бұрын

KZread was created in 05

@caramou8614

4 жыл бұрын

Do you remember? The 21st of September

@rdubya2388

3 жыл бұрын

@@caramou8614 Love was changing the minds of pretenders...

The phenominal build up to the release is just stupendous.

Underrated memory, I was only young when this came out but can very much remember it like it was yesterday

Love love love this ad, it will go down in history as one of the best adverts ever to be made.

@drakehonest2

Жыл бұрын

Hey how are you doing today…?

2:37 love the get outa my face snarl.

This advert saved Cadbury's - this was released after the contamination blunder was over. marketing genius

@1515327E

3 жыл бұрын

Yeah, but then Kraft happened, so out of the frying pan...

@crapstirrer

3 жыл бұрын

And then they did the dancing eyebrows and undid it all.

@littlemisspipebomb4723

3 жыл бұрын

@@crapstirrer idk I liked that one. Definitely wasn't anywhere as good as this, but that's not exactly an insult

@vebesese5632

3 жыл бұрын

You do understand Cadbury doesn't exist? Erm... seems you're as dumb as your comment. Well Krafted as it was.

@anotherchannel9928

3 жыл бұрын

@@vebesese5632 Cadbury doesn't exist anymore?

Cadburys marketing team - A glass and a half full of joy. Yeah, so let's use this Phil Collins song, written about his wife leaving him for a painter and decorator! Maybe we should chuck a gorilla playing drums in there just for good measure! WTF! Granted, it worked!

I don't care it's an advert, was there ever a moment of musical perfection such as this?

kongs race after he beats Godzilla:

@fraundakelmbrilpondaprost90

3 жыл бұрын

Uh-oh

@punkape

3 жыл бұрын

:(

@rudi_xie6139

3 жыл бұрын

This aged well

I`m here in 2020, it is still brilliant.

@joshuaguthrie7259

4 жыл бұрын

Fuck u

@unknown_alone_5164

3 жыл бұрын

nah fam 2021

@daituom

3 жыл бұрын

@@joshuaguthrie7259 Cretin

@joshuaguthrie7259

3 жыл бұрын

@@daituom that's cute

@joshuaguthrie7259

3 жыл бұрын

@@daituom Come up with something more original pussy

Best commercial ever. Best *DRUM SOLO EVER* .

Im watching this on lockdown, who's with me?

@reynothebot6428

4 жыл бұрын

Me

@elanicholson2967

3 жыл бұрын

meeeee

@anntrick2957

3 жыл бұрын

brilliant best ad ever made

@jacklola123

3 жыл бұрын

Meeee

@TexasRose50

3 жыл бұрын

I came across this while watching reaction videos of this song. I LOVE this gorilla! Makes me think of KoKo, may she rest in peace. Wish I could give this video more than one thumbs up. It truly is brilliant!! And my hats off to the real guy in the suit. He did an amazing job considering the obstacles.

I love how he feel the music in the beginning 😂

@djelalniyazi4090

Жыл бұрын

he is conteplating

Such an iconic advert, they don’t come around like this anymore :(

Still amazing after all these years

This advert is so perfect that I have mentioned it in my Bachelor's Degree thesis in 2010 :D

@Vincent-rc2bv

4 жыл бұрын

Funny thing I mentioned it my masters thesis in 2010 as well 😂😂😂😂

@dienfhet5179

3 жыл бұрын

Guaranteed 1st

@karlbaber5625

3 жыл бұрын

I genuinely don't get why people rate it. It has nothing to do with the product, and isn't even a real guerilla. I sometimes show it when I teach marketing explaining that many people see this as one of the best adverts ever, but my students are usually as baffled as me.

@jonahmann

3 жыл бұрын

@@karlbaber5625 I can't tell if you're being sarcastic. Your criticism was that it wasn't a real gorilla? Your standards are so high, that you expect them to train an actual gorilla to play Phil Collins and give give an emotional dramatic performance on cue? You have to be trolling me right now. If you teach marketing, then you should understand how an advertisement works. It's about creating an emotional peak and anchoring that state to the brand name. "This is how you feel when you eat Cadbury chocolate." It's also extremely memorable. I still remember this advertisement 13-14 years later. You can argue that it's a kind of content marketing in that it's an amusing video in its own right that gets people sharing or mentioning it. Think "Will It Blend" for example. The most baffling thing is how an alleged "marketing teacher" doesn't understand how an advertisement works.

@hotshotx1598

2 жыл бұрын

@@jonahmann most teachers are hypocritical, power chasing, idiots who don't actually have any expertise in their subjects of instruction. Hence why many rely on textbooks to guide their lessons.

When this came out, my girlfriend and I first saw it at the cinema and were blown away by it. Weeks later, on holiday in Spain at dinner with some friends of mine, the girlfriend asked "How did they teach that gorilla in the advert to play the drums?" We split up not long after that.

@VijayKumar-km8bo

3 жыл бұрын

Was it 4 n half mins advert in cinema

One of the best adverts of its time… and still the best to this day

*Best Cadbury advert EVER.*

I’ve been watching this for 9 years now.

@burstcity3832

3 жыл бұрын

Are you bored yet, there has been a lot going on while you were watching..

2:52 what we are waiting to see, the drum solo almost makes this song better. Phil Collins is the only artist who can sing this song, with his haunting voice.. it makes my heart pound as loud as the drums... got to be one of the greatest songs.

Phillips Collins and his perfect metronomic timing on the drums, perfection in drumming history.

Here I am 2022 still loving this Cadburys advert. Best they have ever done. Pure genuis.

@drakehonest2

Жыл бұрын

Hello how are you doing today..?😊

legend says that he's still playing to this very day

@trxshloner7243

4 жыл бұрын

0bradymadness0 damn that’s a long time

when the kid who falls in your pit gets out and you dont get shot.

@user-nu2fd1ou4m

7 жыл бұрын

😂😂😂😂

@idrinksoup9564

7 жыл бұрын

this comment made me cry thanks babe

@zedh.644

7 жыл бұрын

Like a boss Boss - Yo yo yo

@haydenburt6357

6 жыл бұрын

Hey but it is still a good video

@sohailhefsa2147

6 жыл бұрын

cheeki breeki I so understand what you say with your powerful words only real people understand real people

The GOAT of ads

Every time I watch this clip really brings a grin to my face . I know a couple of drummers and the just love it!!☺️

I truly love this advert, it just make me feel alive even in 2019

This song is so good my neighbour threw a brick through the window to hear it..... DAMN!

@jakeneedham8241

4 жыл бұрын

Mercedez Benz wth?!

@derekbrown3165

3 жыл бұрын

Threw a brick through the window.

@philiprice7875

Жыл бұрын

i 1st heard it on radio ones rosco's round table where some experts in the music biz rated new records as HIT or MISS, btw they said miss

Whoever put this ad together is a Legend just like Phil Collins . Whenever I listen to this tune I always watch this video instead of any another video thats out there, I am sure this will go down history.

This was a classic of the advertising exec getting it right at the chef's kiss level. I hope whoever came up with this concept got paid well. Magic. UK TV has been host to some simply superb adverts over the years, they almost became an art form, especially with the B&H adverts of the late 70s and 80s that I remember being shown in cinemas.

This NEVER GETS OLD!!!

It doesn't matter how many times I watch this, it's always awesome!!!!

I LOVE IT, WHAT A GREAT COMMERICAL.

🇬🇧 Oh God! I never thought id see this again! Its sheer brilliance! Everyone here in Britain was gobsmacked when this advert was 1st shown on our TV screens Plus its the sheer disbelief of seeing this extraordinary image of a mighty king of primates just waiting... patiently ... listening to Phil Collins song... waiting .. Wondering.. WTF? Then the incredible surprise with that iconic drum solo & this proud & cool, savvy amazing "Gorilla" smashing out that drum sound... This concept, who ever brought it up was beyond genius! I know its won many awards & accolades. But to see it after so long & out of the blue.. is well soul uplifting I am in bed poorly, British weather is true to its regard, Grey, drizzling freezing rain & skies like the apocalypse is due ... then i find this marvellous ad, Thank you, uploader, Cadbury chocolate .. which im actually eating now! And the genius minds who created this ad! 🇬🇧👧

Its 2021 who’s watching this with me?🔥🗣

The fact that this is the only music in history to ever go number 1 twice, is testament to the monumental nature of the song, aswel as the genius of the ad

@14mondeo

2 жыл бұрын

Excuse me but Bohemian Rhapsody went to no 1 in 1976 then again in 1991 !

@myresponsesarelimited7895

2 жыл бұрын

@@14mondeo my mistake then.

@alasdaircampbell9301

5 ай бұрын

If you add “by a gorilla” then it works ;)

For me ..The best advert -Ever 👍🏼

@drakehonest2

Жыл бұрын

Hey how are you doing today…?

UKs best ever advert. Closely followed by blackcurrant tango, anyone agree?

One of the best adverts ever still enjoying it today

Why this came up in my recommendations I will never know but I am eternally grateful

This is one of the greatest things to ever come out of the internet

What, still not been given an Oscar / Emmy? No justice in this world. Justice for drumming gorillas. C'mon. D

So simple, but so timeless and brilliant. An absolute masterpiece of advertising.

Straight child hood memories right here 😭

13 years ago. Wow. How much has changed in our lives 🤯😱💔💜

king kong being ready to show himself to the world before MOASS

@Shaymonu2

2 жыл бұрын

Thats right fam🤑🤘

Love it ! this will be played for decades !

Her: I bet he’s thinking of other girls Him:

@fraundakelmbrilpondaprost90

3 жыл бұрын

Her: I bet he's making original comments that aren't just tired gender tropes You:

16 years ago and better than dang near EVERY commercial since!

That advert was classic, it had me in stitches when I first saw it 😂🤣

if they made this today, it'd be motion captured by Andy Serkis. ^_^

2023 and that gorilla still rocks!

I feel old I remember this add on tv! 😭

One of the best peaces of entertainment ever made!!!

Still brilliant after all these years!

Pretty much the most random advert ever but damn it’s a classic whenever you think of Cadbury’s I bet the gorilla playing the drums pops into your head

He's excellent at playing the drums.

BEST NFL COMMERCIAL OF ALL TIME!!

This song brings back good memories from my childhood

This never gets old.

15 years later, still a classic video

There's absolutely no reason this advert should make me cry yet here I am bawling away again

@lesliecarlson9984

Жыл бұрын

Me too!

Who’s here in 2019 watching this ?

@michealdrinkwater9648

5 жыл бұрын

my hand is up lol

@steveboy7302

5 жыл бұрын

im waiting for bob and vagene

@kerry-annelinton5281

5 жыл бұрын

given duncan uu

@scriptedtv3139

5 жыл бұрын

Me

@ninjamaster7724

5 жыл бұрын

Me