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In this Retail Course you will get a detailed overview of the retail industry and its value chain. The Retailing course fleshes out the changing dynamics of the retail industry; from being a brick and mortar model to a multi-channel model (includes Ecommerce).
The Retail Management course will aid you in setting up an offline or online retail store by fleshing key elements such as Basics of Retailing, Retail Strategy & Operations, Merchandising Strategy, Store Design Strategy, Technology used in Retail, Managing People in Retail and learning from the latest trends in the industry.
1. Brush up your knowledge on the basics of ‘retailing’
2. Learn key Customer Retention Approaches
3. Learn key strategies to run an Ecommerce set up
4. Learn the power of M-commerce
5. Learn the nuances of merchandise planning and procurement
6. Learn the finer elements of a store design
7. Leverage the power of Visual merchandising (Silent Salesman)
8. Find out all the contemporary trends in retail management (green retailing, airport retailing, etc.)
9. Learn the finer nuances of managing a mall.
10. Understand the application of IT in Retail (Bar Codes, RFID, Electronic Shelf labels)
11. Understand behavior of ‘shoppers’ in the gamut of the retail industry
12. Learn how to manage people (employees) in a retail establishment
13. Learn the nuances of Setting the Right price for your merchandise.
14. Understand the factors while deciding the location of your store
15. Learn how to leverage the power of Artificial Intelligence across the retail value chain
This video is on Retail Course (Full Course on Retail Management) and it has the following sub-topics.
Time Stamps
0:00 Retail Management Course
0:20 Retailing
6:33 E-COmmerce Channels
12:47 M-Commerce
18:52 Multi-Channel Retailing
23:45 How to Select a Store Location?
30:18 Retali Formats
36:56 Private Labels
44:36 Retail Operations
51:20 Retail Strategy
59:00 Retail Pricing
1:10:10 Retail Shopper
1:15:06 Customer Retention
1:21:20 Merchandise Management
1:27:26 Merchandise Planning
1:33:51 Merchandise Procurement
1:39:36 Buying Function
1:43:47 Category Management
1:47:48 Lifestyle Merchandising
1:51:43 Store Design - Part 1
2:02:31 Store Design - Part 2
2:10:17 Visual Merchandising
2:17:34 Mall Management
2:26:40 Information Technology (IT) in Retail
2:35:24 Artificial Intelligence in Retail
2:43:41 Airport Retailing
2:48:34 Green Retailing
2:54:12 HRM in Retail
3:02:03 Career Options in Retailing
3:08:48 Ethical and Social Issues in Retailing