Automating Outreach with Apollo.io Plays

Automating Outreach with Apollo.io Plays
Apollo.io "Plays" allow for rules based automations within Apollo.io to build an automatic inbound and outbound lead generation engine. Pre-built templates or custom plays can be used to:
-Target new hires in roles at target accounts (more likely to consider new technology or change)
-Convert Anonymous website visitors (using Dealfront integration)
-End sequences for outdated data or contacts that have changed jobs
-Find contacts at accounts that are showing research intent around your keyword topics (using Leadsift intent data)
and lots more.
**Update on converting Anonymous website visitors**
Apollo recently released website visitor ID as part of the platform so there is no longer a need to use a third party tool like Dealfront for this functionality. I made two videos to help:
1. How to Set Up Apollo io Website Visitor ID Part 1
• How to Set Up Apollo i...
2. How to Set Up Apollo.io Website Visitor ID Part 2 (Adding Plays with Sequences)
• How to Set Up Apollo.i...
SaaSBoost.io: Apollo.io Agency - Strategy and Setup
www.saasboost.io/services/apo...

Пікірлер: 9

  • @JodiBarrow-hp9gz
    @JodiBarrow-hp9gz2 ай бұрын

    Hi @SaaSBoost thanks for sharing. Can you confirm what other integration you use to collate the count?

  • @JuanBurnia
    @JuanBurnia3 ай бұрын

    Hi @SaasBoost! Thank you for this great video! I am about to launch my first Apollo Play with the buying intent filter. I want it to run once a week and to add contacts to a sequence. But I am afraid to reach the same contact twice. What should I choose where it says "If eligible, how often should the same person be added to this play?". Thanks!

  • @saasboostio

    @saasboostio

    3 ай бұрын

    Hi @juanburnia. In the Play, you can choose "only once" if you are worried about that. However, Apollo is very smart intuitively and won't add one contact to multiple concurrent sequences unless you manually override it so should not be an issue. Good luck and reach out if you run into any issues!

  • @charanchowdary8147
    @charanchowdary81472 ай бұрын

    hey I am having issues with sending mails through sequence. idk if it is working or not.

  • @KevinTaylor-xo4bi
    @KevinTaylor-xo4biАй бұрын

    How do you set up the pixel on your website to trigger the play?

  • @saasboostio

    @saasboostio

    Ай бұрын

    Hi @KevinTaylor-xo4bi Apollo actually just released website visitor ID as part of the platform so there is no longer a need to use a third party tool like Dealfront for this functionality. I made two videos to help: 1. How to Set Up Apollo io Website Visitor ID Part 1 kzread.info/dash/bejne/nKN10ZuSpprbeqw.html 2. How to Set Up Apollo.io Website Visitor ID Part 2 (Adding Plays with Sequences) kzread.info/dash/bejne/aY6WuMN8nq2TdZc.html

  • @Boydist1
    @Boydist14 ай бұрын

    How does Apollo know what topics people are searching for? Is Apollo linked to Google? Thanks.

  • @saasboostio

    @saasboostio

    4 ай бұрын

    Hi @Boydis1. Apollo.io has a partnership with Bombora for intent data to identify which accounts are researching a specific topic (there are 7K+ topics to choose from). Bombora has a 5k+ publisher network for B2B websites where they gather this data from. I have another video titled Targeting In Market Accounts with Intent Data Using Apollo.io that dives deeper into using intent data with Apollo.io: kzread.info/dash/bejne/kXyi1NypiLS3npc.html

  • @Boydist1

    @Boydist1

    4 ай бұрын

    @@saasboostio Thank you for the additional info.