Hello! In this part of our series devoted Marketing Mix, we will discuss the third element of the model - distribution.
In today's video you will find out:
- What is distribution and why the location where the product or service is available is so important to its success?
- What are marketing channels and how to choose the appropriate ones for your business?
- What is the unique distribution system of Zara, whose competitive advantage is largely based on dynamic changes of clothing ranges?
Let's begin!
#MarketingMix #4P #Distribution
Scenario: Michał Moneta
Production: Kacper Żarski
Voice: Mariusz Sławik
Thanks to DOT Record for the possibility of recording!
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