A lot of communications majors feel insecure about their degree because either other people don't know what it is or they themselves don't know what they are going to do with it. That's why I want to share this person's story to show that there are endless possibilities for a communications major.
In the business world, a comms degree best aligns with marketing or advertising. With the internet and social media it's easier than ever to start a grow an online business. But what separates any online business from a successful online business is that company's ability to convince consumers that they not only want but need their products.
That is what this mystery comms major's secret to business success is. Their ability to use what they learned in their comms degree about semiotics to make consumers feel a stronger and deeper connection with their products.
I hope you enjoy the video and don't forget to like, comment and subscribe.
Timestamps
0:00 - intro
1:14 - how I discovered this person
2:54 - the big reveal!
3:05 - their story and their 4 multi-million dollar businesses
5:00 - how I knew they were a comms major
6:00 - why semiotics is relevant
7:09 - explaining semiotics and social media advertising
8:55 - semiotics and covid in advertising
12:31 - conclusion