The GAP Model of Service Quality I Services Marketing

The video explains the GAP model of services quality, which is a concept from Services Marketing. The video explain the four marketer gaps that fuel the one customer gap. The video also provides the reasons for each gap and the ways in which service managers can avoid these service gaps in their firms.

Пікірлер: 65

  • @jeremytristram2581
    @jeremytristram2581 Жыл бұрын

    Vipul is SO CONFUSING AND HORRIBLE FOR REFERENCE! YOU EXPLAINED IT SO WELL!

  • @hpthakkar8272
    @hpthakkar82722 жыл бұрын

    It is very helpful. The model is clearly explained, Thank you

  • @CRii1998
    @CRii19982 жыл бұрын

    this was so helpful and very well explained! thank you so much

  • @davidkitongo5835
    @davidkitongo5835 Жыл бұрын

    Thanks. Very explicit and precise.

  • @dropthatshi
    @dropthatshi3 жыл бұрын

    Thank you for this video!

  • @Justmumbaiing_
    @Justmumbaiing_ Жыл бұрын

    This was so helpful! Thanks a ton

  • @qoqoboyy
    @qoqoboyy2 жыл бұрын

    very clearly demonstrated thank u sir

  • @mohammedgaiz8954
    @mohammedgaiz89543 жыл бұрын

    Very insightful !

  • @subhothecalcoholic7848
    @subhothecalcoholic78483 жыл бұрын

    Thank you sir for this short informative video. had some confusion on this topic, now it got clarified.

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    3 жыл бұрын

    Thank You Subho.

  • @ishanchaturvedi9916
    @ishanchaturvedi99162 жыл бұрын

    Wonderful explanation by sir

  • @nitinpathrose6819
    @nitinpathrose68194 жыл бұрын

    Thank you so much for the video. It was very helpful.

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    4 жыл бұрын

    Thank You Nitin, please consider subscribing to the channel.

  • @kapishmaurya8405
    @kapishmaurya8405 Жыл бұрын

    Splendid explanation sir♥️

  • @Anita_Sharmaa
    @Anita_Sharmaa Жыл бұрын

    wow it was so helpful, Thanks from Nepal

  • @zhaniyamustafina8463
    @zhaniyamustafina84637 ай бұрын

    Thank you!

  • @gourav2019
    @gourav2019 Жыл бұрын

    thank you sir aapne bahut achi video banai hai ❤

  • @ashwinidevi5857
    @ashwinidevi58573 жыл бұрын

    Well Explained . Thank you

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    3 жыл бұрын

    Glad it was helpful!

  • @vamsikanakala844
    @vamsikanakala8443 жыл бұрын

    Very clear explanation sir, Thankyou.

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    3 жыл бұрын

    Thanks Vamsi, consider subscribing to the channel.

  • @enzapperspestcontrolservic4930
    @enzapperspestcontrolservic49302 жыл бұрын

    awesome presentation

  • @maheshnicegunasena8985
    @maheshnicegunasena8985 Жыл бұрын

    Thank you so much dr

  • @antarbo5060
    @antarbo50603 жыл бұрын

    Thank you so very much , Can't be any clearer . You are a great teacher

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    3 жыл бұрын

    You are very welcome Anta

  • @nisbaansayed9155
    @nisbaansayed91553 жыл бұрын

    Thank you for the video... I will get good marks in Exam

  • @robertmudimba2202
    @robertmudimba2202 Жыл бұрын

    Great teaching

  • @manjulaasreen6814
    @manjulaasreen68143 жыл бұрын

    Thank you sir

  • @partheepannallamuthu5742
    @partheepannallamuthu57422 жыл бұрын

    Very use full

  • @devyanisunilkokate7552
    @devyanisunilkokate755210 ай бұрын

    thankyou so much

  • @budhabirsubba6523
    @budhabirsubba65232 жыл бұрын

    Great 👍👍👍

  • @diven28
    @diven283 жыл бұрын

    Thankyou

  • @rahulrohda2068
    @rahulrohda20683 жыл бұрын

    🔥🔥🔥

  • @achiiperera6490
    @achiiperera64903 жыл бұрын

    Thank you

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    3 жыл бұрын

    You're welcome Achii

  • @ilaahibuckshi4063
    @ilaahibuckshi40634 жыл бұрын

    Thanks🔥💯

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    4 жыл бұрын

    Thanks for watching. Please let us know if you need any topics explained.

  • @maan200
    @maan2004 жыл бұрын

    You explain so well, but I've an advice for you please improve your display quality so that the diagram cld be easily visible along with its labelling....

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    4 жыл бұрын

    Thanks Gayatri for the suggestion, will work on it.

  • @maan200

    @maan200

    4 жыл бұрын

    @@ManagementAcademyLectures I'm glad you took my suggestion positively..

  • @adhilarif4953
    @adhilarif49534 жыл бұрын

    Ty

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    4 жыл бұрын

    Thank you Adhil for your appreciation. If you liked the video please subscribe to our channel and let us know what else would you like to watch.

  • @annuslifestyle3708
    @annuslifestyle37083 жыл бұрын

    Nice explanation

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    3 жыл бұрын

    Thanks Anubha for your comment. Please consider subscribing to the channel.

  • @sameersheikh3136
    @sameersheikh3136 Жыл бұрын

  • @kanakalatajena1192
    @kanakalatajena11924 жыл бұрын

    Very good ....thanc

  • @kanakalatajena1192

    @kanakalatajena1192

    4 жыл бұрын

    *thank..

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    4 жыл бұрын

    @@kanakalatajena1192 thanks for watching, let us know if you need any videos for specific topics.

  • @qoqoboyy
    @qoqoboyy2 жыл бұрын

    another reason for customer expectation is the customer's past experiences

  • @huyenle6250
    @huyenle62502 жыл бұрын

    I have a discussion question abot this chap is If you were the manager of a service organization and wanted to apply the gaps model to improve service, which gap would you start with? Why? Could u help me explain it, please?

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    2 жыл бұрын

    The starting point is always to understand, why there is a gap between customer expectation and perception. Now one of the primary reasons for this gap to exist could be any one of the provider gaps. If you are not sure what is causing the problem, start with trying to understand the listening gap.

  • @hajarakukuwa1156

    @hajarakukuwa1156

    Жыл бұрын

    @@ManagementAcademyLectures i still don’t get it sir

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    Жыл бұрын

    Thanks for watching the video. You can ask your doubts, I will try to clear them.

  • @hajarakukuwa1156

    @hajarakukuwa1156

    Жыл бұрын

    @@ManagementAcademyLectures I saw a case study that says we should identify the service quality gap, factors that led to the gap, and strategies to minimize them. I understood everything but i don’t know how to put my answers.

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    Жыл бұрын

    The customer gap is the starting point, of understanding the framework. This gap between perception and expectation is the cause for problems in a service firm. So your answer should start here. The other four gaps could be reasons for the customer gap.

  • @amrutadeshpande8796
    @amrutadeshpande87964 жыл бұрын

    Well explained ....try to make the vedio shorter though..

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    4 жыл бұрын

    Thanks, will keep you suggestion in mind.

  • @shaktiokay3426
    @shaktiokay34263 жыл бұрын

    notes kab dega tu

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    3 жыл бұрын

    Thanks for the comment. Sorry I can't provide notes. khud bhi kuch karliya karo....😀

  • @shaktiokay3426

    @shaktiokay3426

    3 жыл бұрын

    @@ManagementAcademyLectures ppt de de

  • @Arpit_patidarr
    @Arpit_patidarr2 жыл бұрын

    Bilkul boring hai yrr bhai tu

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    2 жыл бұрын

    Ha... Ha...

  • @luccianodfs6711
    @luccianodfs67112 жыл бұрын

    graph ishorrible, can barely read

  • @ManagementAcademyLectures

    @ManagementAcademyLectures

    2 жыл бұрын

    Sincere apologies, will try to improve.