Product Interviews: Go to Market Strategy in 5 Steps
Ғылым және технология
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For product marketing or manager interviews, you often get asked "how would you launch this product?" Here's 5 essential steps to create your go to market strategy.
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Пікірлер: 28
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Success metrics - number of purchases Brand Adjective(s) (USP) - budget friendly, filling, delicious, convenient
This video is so much better in terms of the cognitive load that the previous videos had. You fixed the background visual overload by sitting in front of an empty wall, removed the background music(even though that was almost inaudible), and fixed the frame height so that your hands are visible(since you are an expressive person in general). My suggestion would be to lower the brightness of your fill light as you are filming during the day and match the text box color theme to your clothes or furniture. PS- Excellent videos which are so informative and to the point. Keep them coming. :)
Such a great video Dianna! You explained GTM strategy in a unique way that other KZreadrs don't do. It really helped me feel more prepared for my job interview today 🙂
Nobady has yet clarified this subject like this in KZread! Well done Diana
Thanks a lor for the crystal clear explanation dianna 👏
This is gold. Thank you thank you thank you!
This is so amazing! Thank you so much🙏
Thank you. The video content is insightful yet easy to follow. Great introduction to GTM.
Finally, GTM strategy. Was looking for this framework for a long time. Thanks a lot, Dianna.
@diannayau
Жыл бұрын
yay so great to hear this was something you were looking for! keep the suggestions coming on what else could be helpful :)
WONDERFUL video. Thank you.
Thank you so much
Thanks!
I loved your video! Congrats for sharing knowledge, especially about GTM, one of the most important role of a product marketing.
@diannayau
11 ай бұрын
❤️ let me know what other content could be helpful for product mkting
Thanks Dianna...waiting for this gtm strategy video....your way of well articulated and simple explanation is best than any other channel on youtube
@diannayau
Жыл бұрын
thanks for the suggestion to create a video on this topic! keep the suggestions coming :)
Your explanations are super clear. Well done! I’m curious though, beyond the interview how often do you use the same framework when building real products in your company?
@diannayau
9 ай бұрын
All the time! That’s how the frameworks were developed 😉
This is a great video and helpful as always. Some time back you promised a video on "Should KZread buy Netflix". Still Waiting for it :)
Dianna, thank you so much for this amazing video on gtm strategy! Could you please make another episode focusing on how to do monetization for a new product or how to improve monetization for an existing product? I appreciate all the efforts you put into the videos, and they are so helpful to me!!😀
@diannayau
Жыл бұрын
great suggestion! let me give a think on this!
Hi Dianna! Recently discovered your channel and I am HOOKED! On the topic of GTM, if you would have to choose between two roles: PM vs GTM manager which one would you go for if your main goal was to learn how to launch commercially successful products to the market?
@diannayau
3 ай бұрын
Interesting question… PMs do end to end product launches so you’d learn more from user needs to launch. But GTM managers have more depth on various strategies to do it and see patterns of what works across a variety of products. I’d probably say PM because one of the most important things for a successful product launch is a solid product- if you don’t have that, doesn’t matter how you market it
@Berta999able
3 ай бұрын
@@diannayau Thanks so much! That's exactly what I was leaning towards for this very reason but it's very reassuring to hear it from you Dianna! 🙏
I love you 😘
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