PowerPoint Storytelling: How McKinsey, Bain and BCG create compelling presentations

Learn how top consulting firms like McKinsey, Bain, and BCG turn boring PowerPoint presentations into engaging stories using the Pyramid Principle and the SCQA framework (Situation, Complication, Question, Answer). In this video, you'll see how to tell a story with your presentation, and why putting structure around your deck can make all the difference in the effectiveness of your slides.
To learn more about our advanced PowerPoint and presentation design courses for consulting, strategy, and finance professionals, visit us at www.theanalystacademy.com.
Make sure you also check out our most popular free download: Top 50 PowerPoint Shortcuts for Consultants (PDF) www.theanalystacademy.com/top...
PRESENTATIONS USED IN THIS VIDEO:
BCG, June 2013
The Open Education Resources ecosystem
www.hewlett.org/wp-content/up...
*This video draws heavily on the book "The Pyramid Principle" by Barbara Minto to explain the Pyramid Principle and the SCQA framework. If you are interested in a deeper dive on the topic, we highly recommend you read her book.
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#powerpoint #presentations #consulting #movieframework

Пікірлер: 208

  • @AnalystAcademy
    @AnalystAcademy Жыл бұрын

    Don't forget to check out our advanced presentation design course! --> www.theanalystacademy.com/advanced-presentations-for-consultants/

  • @jehanr
    @jehanr Жыл бұрын

    Love how he goes INCEPTION at the end!! Structure to explain the structure.

  • @timgerber5563

    @timgerber5563

    Жыл бұрын

    Plus, from an instructional design point of view it also serves as a reinforcing summary. Genius!

  • @domm1341
    @domm1341 Жыл бұрын

    Good video presentation. I’m also reminded of the following mantra when speaking to an audience: 1. Tell them what you’re going to tell them. 2. Tell them. 2. Tell them what you’ve told them.

  • @ians7929

    @ians7929

    Жыл бұрын

    Never ever do this

  • @DjIngenio

    @DjIngenio

    8 ай бұрын

    In general, that's the structure of this video ;) @@ians7929

  • @TheUrbanEpicure

    @TheUrbanEpicure

    7 ай бұрын

    Yeah, that works for school projects, in college and maybe at a TED talk, but corporate, senior, intellectually strong audiences will be annoyed (best case) or offended (worst case) by your repetitions.

  • @rouvenrouven5037

    @rouvenrouven5037

    6 ай бұрын

    Then you might haven't done it properly. It's nothing more than a universal structure of beginning, middle and ending. Bu't its also nothing less. Universal and useful for presentation, because it reminds you to make a clear introduction focussed on an aim and to have an end with a clear conclusion.. But you've also cat to add a catchy opener wich makes a clear transition to the key questions wich are focussed on the problems of your audience, provides a key message wich leads into your suggestion... and your conclusion about the whole presentation and your appeal. , key questions, messages and everything else... @@TheUrbanEpicure

  • @deepakthakur9536
    @deepakthakur95362 жыл бұрын

    Not sure why you dont have large no of Views Paul . Your content and narrative are the best .

  • @labitx
    @labitx Жыл бұрын

    As someone who works on projects that have different stakeholders that needs slightly different updates and messaging to suit their objective in my projects, it's really great to see the structure being laid clear to me that I have 'realised' over years of mistakes. How I wished I have learnt this as a start.

  • @pksteffen
    @pksteffen2 жыл бұрын

    Nicely done. Structure is key to efficiency and clarity and this is a clear explanation for one approach. To get to the next level you need a visual strategy that creates synergy between pictures and words even for a simplified narrative approach like this one.

  • @arieheinrich3457
    @arieheinrich3457 Жыл бұрын

    Its interesting that i have never heard or read about SCQA as a concept but over the years its exactly how i create my own presentation. Naturally some of it is from reading and seeing other presentations and some as a logical way of making the ideas more understood by others.

  • @BuddyLuv
    @BuddyLuv11 ай бұрын

    I have very little presentation experience and have to pull one together for a big meeting. This video took me from feeling overwhelmed by not knowing what point to start from to feeling at ease and believing I can create a solid presentation. Thanks so much for making it easy and helping me get on track.

  • @winargilang3243
    @winargilang32432 жыл бұрын

    This is it. Finally I found the link between SCQA, Pyramid, and sliding story board. Thank you very much for creating this content

  • @leonidas7692

    @leonidas7692

    2 жыл бұрын

    Absolutely. Been reading McK Mind and Way but after going through Pyramid I too looked for the link. This is it.

  • @steph_ak
    @steph_ak Жыл бұрын

    Would be great if you did a video on the Executive Summary and Next Steps/Recommendation Slide? Basically, how to start and finish your deck strong especially if you will use it as a backdrop in a live presentation. Thank you for content so far, I learnt a lot/formalised what I been doing subconsciously 🤗

  • @victorbond73
    @victorbond73 Жыл бұрын

    I am slowly getting into strategy consulting, and your content is reeeeaaaaly helpful!!! Thank you for that!

  • @mastervibz9858
    @mastervibz9858 Жыл бұрын

    I think you nailed it. The best way to have demonstrated the concepts was to show how you used it even in this presentation. Thanks for sharing this knowledge

  • @judyl.7811
    @judyl.7811 Жыл бұрын

    0:10 not just formatting and design, but the story they tell. --> takeways, insights, narrative. 1:20 two important concepts: the SCQA framework: situation, complication, question, and answer. the pyramid principle. 2:20 complication: a change in situaiton (why presentation is needed) 3:15 OER: open resource education. 3:50 however, is the clue that complication is coming. 5:50 provide granular detail. 6:10 how you turn a question into building a slidedeck. this is soooo brilliant. 6:30 however, there are many factors influencing the final version deck, not to mention, executive summary, next steps, and appendix.

  • @maepurple9796

    @maepurple9796

    2 ай бұрын

    Amazing summary🎉

  • @omiiftikhar6688
    @omiiftikhar6688 Жыл бұрын

    This is probably my first ever comment on a YT vid but man your work is AWESOME!!! Not only does it provide specific insights into what i am looking for, but it does it in a way that is super compelling and to the point. LOVE LOVE your work mate. Keep it up.

  • @AnalystAcademy

    @AnalystAcademy

    Жыл бұрын

    Wow what a comment! Thank you!!

  • @phillipwilliams484
    @phillipwilliams484 Жыл бұрын

    SCQA, my first introduction to this concept. Using this in the Ph.D. program!

  • @SlideFormation
    @SlideFormation Жыл бұрын

    Very insightful points. I use the pyramid structure a bit differently, but I like your framework very much. Great video!

  • @nixmamd
    @nixmamd Жыл бұрын

    Great video summarizing the key principles! One important advantage of applying the pyramid principle is that you are quite flexible when working with your deck. From my experience people will just accept most of the things you present them and will believe them. No need to go to the lowest level there. But there will be a couple of topics where they want the deep dive and might challenge your takeaways. The pyramid principle helps to have slides prepared for the high level brush over it situations and the detailed discussion over one key point that your audience sees as most critical.

  • @jhanvee007
    @jhanvee0073 ай бұрын

    Beautiful video! Thank you for your value addition.

  • @loidadumaguin3457
    @loidadumaguin345710 ай бұрын

    The video is clear, easy-to-follow, and actionable.

  • @terrytraylor874
    @terrytraylor874 Жыл бұрын

    I normally don’t comment but this presentation was absolutely outstanding. Subscribing right now!!!

  • @ProfessorFavoretto
    @ProfessorFavoretto Жыл бұрын

    Fantastic!!!! Easy to understand and apply!!! Thank you very much!!!

  • @joyluo6394
    @joyluo63942 жыл бұрын

    Easy and clear! It reminds me of the book: Understand by Design 🙌🙌🙌👍👍👍💯💯💯

  • @annemaxwell9975
    @annemaxwell9975 Жыл бұрын

    So simple and supremely well taught.

  • @vibradphone
    @vibradphone Жыл бұрын

    Exemplary: concise, clear, effective & inspiring. I will try to tweak my current approach to incorporate these structures! Thanks for sharing!

  • @kaizenenterprise1397
    @kaizenenterprise13972 жыл бұрын

    Thank you for insightful content!! Keep going on a good work.

  • @rioafriyanto5208
    @rioafriyanto5208 Жыл бұрын

    Love how he "trapped" us in this video under his SCQA genjutsu. I listen to this video again to ensure my just-completed slide deck meets with the SCQA and pyramid principle. Now i need to practice delivering the presentation with good narrative flow.

  • @DrawifyCreates
    @DrawifyCreates8 ай бұрын

    Fascinating insights! Thanks for shedding light on this crucial skill! 💯

  • @arunkarthikr4375
    @arunkarthikr43752 жыл бұрын

    Quite good, quality content. Thanks!

  • @deweywsu
    @deweywsu Жыл бұрын

    Brilliant breakdown of something I've seen many times from consultants, but couldn't ever figure out how they could get to so well. Thank you!

  • @AnalystAcademy

    @AnalystAcademy

    Жыл бұрын

    Thank you!!

  • @tigertigerp8371
    @tigertigerp8371 Жыл бұрын

    Hi Paul, thank you for this nice video. Very useful. A input from my end to yourself. The pyramid principle is also build up around the principle of Observations (at the bottom), Conclusion (second bottom) and Recommendations/Ideas (at top). Also I would argue that in the storyline you will put the SCQ first then the main idea and then the Supporting details "Conclusions". You can keep the Observations in appendix as supporting slide. Leaders are usually interested in conclusions and might ask to the details of the Conclusion, but not necessary interested in hearing them completely

  • @edwin6412

    @edwin6412

    Жыл бұрын

    Thanks Paul , I just shared the link with my daughter who's now a Biz analyst from Henley Business School. M sure this will be useful for her.

  • @chiragpradhan
    @chiragpradhan11 ай бұрын

    Thank you, Paul. This was insightful and easy to understand.

  • @somosagricultura
    @somosagricultura Жыл бұрын

    The framework SCQA sounds great for me, so, I'm going to implement in my presentations. Thanks for sharing.

  • @st.toussaint4632
    @st.toussaint46322 ай бұрын

    This was really good and thanks for the inception moment. It all came full circle.

  • @datawithdami
    @datawithdami2 жыл бұрын

    Thanks for this very easy to understand lesson.

  • @moseskim3942
    @moseskim39426 ай бұрын

    This video and channel is AWESOME. Thank you!

  • @razambuja
    @razambuja Жыл бұрын

    Great and clear presentation. I intend to follow your advices.

  • @Esbbbb
    @Esbbbb Жыл бұрын

    I thought I was good at making PowerPoint presentations, but dam I was wrong. Then I watched this video. Today, I had to present in 5 minutes a research project to some of our company managers. I had 5 mins?! I thought how the hell am I going to get this done... But I did this, sent the material as pre-reading and hoped for the best. Today I had the presentation, and I think I nailed it. I didn't go overtime and I covered all the major points although I had to take some huge shortcuts. I still left the text and points there since I had sent the material to them, so they are then able to later check it again. Thanks for this guide, I will surely utilize this more in the future!

  • @AnalystAcademy

    @AnalystAcademy

    Жыл бұрын

    Nice work! Thanks for sharing!

  • @aanubhavgupta
    @aanubhavgupta10 ай бұрын

    Insightful and very practical !

  • @lizandvk
    @lizandvk Жыл бұрын

    Thanks so much! The content was easily actioned and helped me to understand the structure underlying my presentation!

  • @rendibramantoro9364
    @rendibramantoro936411 ай бұрын

    Love this video! thanks for share SCQA and pyramid concept with simple ways👍

  • @sveabryan9126
    @sveabryan9126 Жыл бұрын

    I have no idea why this would pop up in my recommended clips, but I’m glad it did. Just subscribed.

  • @frank6848
    @frank6848 Жыл бұрын

    Simple, easy to understand and I believe it works

  • @Meelee424
    @Meelee42410 ай бұрын

    Thank you for helping me with an actionable slide set up for my upcoming PowerPoint presentation interview

  • @blessing168
    @blessing168 Жыл бұрын

    Thank you for your sharing. The contents are inspiring and you present it clearly. Definitely want to try it out in my next presentation.

  • @PBR060661
    @PBR060661 Жыл бұрын

    A good video. I learned both the main concepts over 25 years ago when I read Barbara Minto’s book “The Pyramid Principle”. I still refer to it if I’m struggling to structure a presentation, paper, letter, proposal.

  • @AnalystAcademy

    @AnalystAcademy

    Жыл бұрын

    Such a fantastic book!

  • @AknEvns
    @AknEvns Жыл бұрын

    Great video! Thanks for these valuable insights.

  • @oscarmonroy6337
    @oscarmonroy63376 ай бұрын

    Thank You ! Wish us look in MBA presentations this year !

  • @rajdam99
    @rajdam99 Жыл бұрын

    This is a classic example of byte size learning done well. Very good video!

  • @AnalystAcademy

    @AnalystAcademy

    Жыл бұрын

    Many thanks!

  • @sumitguha1667
    @sumitguha1667 Жыл бұрын

    Wow - I just love the way you made everything do easy

  • @NdubisiOnuora
    @NdubisiOnuora2 жыл бұрын

    Awesome presentation!

  • @silvercloud5087
    @silvercloud5087 Жыл бұрын

    Thanks for sharing this. Solves a lot of presentation dilemma

  • @thepositivepoint
    @thepositivepoint Жыл бұрын

    Thank you. Very well done and explained.

  • @momentswithdonald
    @momentswithdonald Жыл бұрын

    Thank you for the video. It's really useful.

  • @allenabishek1478
    @allenabishek1478 Жыл бұрын

    wow, what a captivating interesting presentation! you definitely know how to make boring ppts interesting using scqa framework and pyramid principle.

  • @ashaide
    @ashaide Жыл бұрын

    Very insightful, thank you.

  • @amandacastillo3372
    @amandacastillo33722 жыл бұрын

    Very clear and helpful

  • @Davidkiania
    @Davidkiania Жыл бұрын

    This is really well done and enjoyed it very much.

  • @anyanov
    @anyanov10 ай бұрын

    Excellent video. Learned so much about how to make presentations

  • @danielbrito___
    @danielbrito___ Жыл бұрын

    great tips!!! thanks for sharing this!!!

  • @jeromesri8627
    @jeromesri86279 ай бұрын

    Thank you so much for sharing. I find this very useful to clearly present ideas at work

  • @kponly
    @kponly9 ай бұрын

    This was great. Easy to see how it can help me.

  • @osheanlee
    @osheanlee Жыл бұрын

    This is so awesome! Thanks for this :)

  • @ojbfalon1749
    @ojbfalon174921 күн бұрын

    Perfection ❤. Thank you

  • @cinthiacicilio
    @cinthiacicilio Жыл бұрын

    Great content and I loved the example suggesting a Disney park in Rio

  • @guilhermemonteiro3072
    @guilhermemonteiro3072 Жыл бұрын

    Paul amazing video !! I recommend to all my friends

  • @user-ue9qd5gb3b
    @user-ue9qd5gb3b7 ай бұрын

    thank you so much for helping me out in this situation

  • @pacificmavani6786
    @pacificmavani6786 Жыл бұрын

    Thank you very much for sharing knowledge.

  • @rabinrai5203
    @rabinrai5203 Жыл бұрын

    I like that you applied what you were preaching on this video

  • @ErwinPfuhler
    @ErwinPfuhler9 ай бұрын

    Thank you so much, this inspired me to beef up my next presentation!

  • @theinspiringleader
    @theinspiringleader Жыл бұрын

    This is very helpful. Thank you for sharing

  • @JohnDeibler
    @JohnDeibler Жыл бұрын

    This is so great!!

  • @mithunsahaxanderage
    @mithunsahaxanderage Жыл бұрын

    Awesome so simple yet powerful

  • @junebb131
    @junebb131 Жыл бұрын

    Brilliant, thank you!

  • @DrSixpack1
    @DrSixpack1 Жыл бұрын

    Very good video about presentations!

  • @andreasbott4753
    @andreasbott4753 Жыл бұрын

    Thank you for the great video!

  • @sekytwo
    @sekytwo Жыл бұрын

    You guys have awesome videos!

  • @wellnessbytollytols7336
    @wellnessbytollytols733614 күн бұрын

    Really helpful , thanks

  • @RowlandGosling
    @RowlandGosling11 ай бұрын

    Very helpful - thank you!

  • @johnraffensperger
    @johnraffensperger Жыл бұрын

    I agree with your points about structure, but I would never put that many words on a slide

  • @KellyRVillanueva
    @KellyRVillanueva10 ай бұрын

    this was a wonderful video!!!

  • @jerry-suhrstedt
    @jerry-suhrstedt8 ай бұрын

    Oh yes, just what the doctor ordered. Thank you for this. Every PP presentation going forward I'll be using this framework. Your vid was clear and concise. Thank you!!

  • @user-cy9xx6sy8k
    @user-cy9xx6sy8k9 ай бұрын

    Awesome video and actually putting it into practice! Thank you for this valuable content. :)

  • @AnalystAcademy

    @AnalystAcademy

    9 ай бұрын

    Glad you enjoyed it!

  • @mohemmedansari8664
    @mohemmedansari8664 Жыл бұрын

    Loved your tips and suggestions. Though big sentences as header is the chosen style for consulting firms, it is not so in the corporates. How do we meet/balance the corporate's internal needs

  • @Astadium
    @Astadium Жыл бұрын

    Extremely helpful thanks alot

  • @prarthanadash41
    @prarthanadash41 Жыл бұрын

    Thanks very much..so helpful

  • @swapnilsapkal2391
    @swapnilsapkal2391 Жыл бұрын

    Good video lot of clarity

  • @Uday777
    @Uday777 Жыл бұрын

    this was amazing, thanks

  • @febririjanur7860
    @febririjanur7860 Жыл бұрын

    Very insightfull thanks for sharing

  • @lumoborteidoku
    @lumoborteidoku9 ай бұрын

    Your video was indeed clear on message, easy to follow, and insightful, I'm running away with two new concepts... Thank you for sharing.

  • @AnalystAcademy

    @AnalystAcademy

    9 ай бұрын

    Wonderful!

  • @cynthiasmith2459
    @cynthiasmith2459 Жыл бұрын

    Very helpful!

  • @MRJV2
    @MRJV29 ай бұрын

    Brilliant. Subscribed

  • @muskduh
    @muskduh Жыл бұрын

    Thanks so much!

  • @mushayawagunha
    @mushayawagunha Жыл бұрын

    This is good. Thank you

  • @thesuit4820
    @thesuit4820 Жыл бұрын

    Another point on SCQA: the SCQ/intro slides content has almost certainly been pre-agreed, at least implicitly. It's a defensive structure in a commercial setting, in effect making sure the the vendor's material defines the scope and sets the terms by which it should be judged.

  • @thesavvyartist

    @thesavvyartist

    Жыл бұрын

    It is essentially a client's brief.

  • @fathaldinaljamal7740
    @fathaldinaljamal7740Ай бұрын

    Thank you sir!

  • @ellavi.
    @ellavi.8 ай бұрын

    Thank you!

  • @christinelee5928
    @christinelee5928 Жыл бұрын

    thx so much I learned a lot

  • @tommyharris2143
    @tommyharris214310 ай бұрын

    Well done! I am sharing with my entire team.

  • @AnalystAcademy

    @AnalystAcademy

    9 ай бұрын

    Awesome, thank you!

  • @GamerAvi33
    @GamerAvi337 ай бұрын

    Great. It was really useful. Also couldn't recognize this video used the same format explained until the end 😂

  • @LeeMaverick
    @LeeMaverick Жыл бұрын

    Awesome. Thanks :)