I Cold Call for a living - 4 Cold Calling techniques that really work

Тәжірибелік нұсқаулар және стиль

I have made 60,000 cold calls, in today's video I share 4 cold calling tips and techniques that really work.
My favorite cold call story involves calling a VP at a +$1BN credit union 46 times over 2 years to get a meeting
He included his director on the first meeting (I had only called her 34 times beforehand)
They ended up buying a $60k license, we were on a texting basis, & he retired right before implementation lol
Two lessons here:
1. Obsess over the process and emotionally detach from the results
2. Fortune is in the follow ups
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Let's connect:
LinkedIn: / trentdressel
Newsletter: trentdressel.substack.com/
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If you're interested in starting a career in tech sales then I'm the instructor at CourseCareers where I put together the most in depth course teaching people how to break into tech sales without a degree or previous experience required. Sign up for the free intro course now: coursecareers.com/a/tech
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Пікірлер: 84

  • @TrentDressel
    @TrentDressel7 ай бұрын

    My favorite cold call story involves calling a VP at a +$1BN credit union 46 times over 2 years to get a meeting He included his director on the first meeting (I had only called her 34 times beforehand) They ended up buying a $60k license, we were on a texting basis, & he retired right before implementation lol Two lessons here: 1. Obsess over the process and emotionally detach from the results 2. Fortune is in the follow ups

  • @jamesritterjr

    @jamesritterjr

    4 ай бұрын

    $2500 commission on a 60K sale is crazy. You are really selling the wrong thing. I own a payment processing company, with that kind of follow up you would literally be rich on our team.

  • @anki2451

    @anki2451

    4 ай бұрын

    @@jamesritterjr can I join?

  • @jamesritterjr
    @jamesritterjr4 ай бұрын

    $2500 commission on a 60K sale is crazy. You are really selling the wrong thing. I own a payment processing company, with that kind of follow up you would literally be rich on our team.

  • @-God-Loves-Me-

    @-God-Loves-Me-

    9 күн бұрын

    Hey, I’d like to get a job with you!

  • @user-dg9xk8ch8c
    @user-dg9xk8ch8c4 ай бұрын

    Thank you bud, using this as a reminder that cold calling is so worth it!

  • @AdielVargas
    @AdielVargas5 ай бұрын

    Bro I just watched your playlist and I genuinely feel like you have changed my life for the better. I already know what I have to do. All I need are people to remind me that I am doing the right stuff. I just need to have a better attitude.

  • @TrentDressel

    @TrentDressel

    5 ай бұрын

    Go crush it!

  • @alfredonieto4412
    @alfredonieto44124 ай бұрын

    Trent, thanks a lot for the great advice man. You´ve shared valuable material to increase successful rate of cold calling. Blessings.

  • @shaniroga
    @shaniroga3 ай бұрын

    Hi Trent, I’m new in the biz and I’m going to implement your “agenda” tip from now on! I didn’t even know what to ask for and Bam you hit it on the nail. Thank you

  • @YoYoMoney100
    @YoYoMoney1007 ай бұрын

    Thank you soo much for making Cold Calling videos Trent! I’ve been performing extremely well as a BDR after watching all of your videos. Pls keep making more videos tailored to BDRs/SDRs

  • @TrentDressel

    @TrentDressel

    7 ай бұрын

    Keep crushing it

  • @calebncontreras-117

    @calebncontreras-117

    7 ай бұрын

    What do you think it was that ended up moving the needle for you?

  • @MatthewManzella
    @MatthewManzella7 ай бұрын

    I couldn't stop cracking up during this video... great info! Id love to learn more about cold emailing too! Thank you Trent

  • @TrentDressel

    @TrentDressel

    7 ай бұрын

    Yes will make a vid on emails - so you enjoyed

  • @JaredFreeman-oo5vd
    @JaredFreeman-oo5vd7 ай бұрын

    You've really inspired me the last couple years. I've been in sales since 2020 in real estate and medical happy herbs the last couple years, and you are the one that has pushed me over the edge to do software sales. Starting next Tuesday, I'm nervous because I know the huge challenge coming, but also very very excited to push myself to the next level in life. Just picked up your cold calling guide! Thanks for everything.

  • @TrentDressel

    @TrentDressel

    7 ай бұрын

    pumped to hear - I'm always around to support if I can help - pumped for what's ahead of you

  • @armanirios385
    @armanirios3855 ай бұрын

    The tips you gave are so spot on. I’m a starter but I have experience in business I just never needed to cold call - on my new bus. startup I need to cold call and it seems like it came to me naturally bc I started giving tips to my friends watching me without even having prior experience. Those tips being half of why you said in this video I’m obsessed with the process and laugh at reactions . I love the feeling and speaking so fluently at a high level Great content - will be watching more

  • @TrentDressel

    @TrentDressel

    5 ай бұрын

    Very much appreciate your feedback!

  • @TheJoker-xc9xt

    @TheJoker-xc9xt

    3 ай бұрын

    Could you recommend more tips? @armanirios385

  • @nyrew06
    @nyrew064 ай бұрын

    Great tips! Thank you

  • @unemployedgringo
    @unemployedgringo11 күн бұрын

    Thanks for the video Trent, this is imspiring

  • @dennisdante2336
    @dennisdante23367 ай бұрын

    Trent, thank you for the video. Appreciate it.

  • @TrentDressel

    @TrentDressel

    7 ай бұрын

    Thanks for stopping by

  • @kingmike7729
    @kingmike77296 ай бұрын

    amazing video man, thank you for the content!

  • @TrentDressel

    @TrentDressel

    6 ай бұрын

    Thank you

  • @ZenonShandro
    @ZenonShandro6 ай бұрын

    Great video, thanks!

  • @michaelb6510
    @michaelb65107 ай бұрын

    Videos have been so fire lately.

  • @TrentDressel

    @TrentDressel

    7 ай бұрын

    Thank you brother!

  • @lukeskywalker1841
    @lukeskywalker1841Ай бұрын

    Super useful thanks!

  • @johncosmic
    @johncosmic7 ай бұрын

    Great tips man, thanks for sharing.

  • @TrentDressel

    @TrentDressel

    7 ай бұрын

    Glad you enjoyed

  • @marketingplanformula
    @marketingplanformulaАй бұрын

    hey man, good stuff. Just sent this to my team. And, you convinced me about yoga. I was on the fence just last night of that or back to gym, think I'm gonna get a little limber first. The supple leopard. :) thanks man.

  • @BiomedBro
    @BiomedBro7 ай бұрын

    Really helpful!! Thanks Trent 💯

  • @TrentDressel

    @TrentDressel

    7 ай бұрын

    Thank you bro - glad you enjoyed

  • @GDISinc
    @GDISinc4 ай бұрын

    Great video!! Can you do something on rejections how to handle them, what to say etc...? Thanks again!

  • @henryto8633
    @henryto86336 ай бұрын

    Thank you!

  • @johnalvea.r
    @johnalvea.r2 ай бұрын

    Thank you.

  • @ShieldsUp4
    @ShieldsUp49 күн бұрын

    Your tips are so good. The company I represent has a culture of contacting purchased leads, however, the skill of calling cold contacts would make a bigger impact im the long run.

  • @EllieM_Travels
    @EllieM_Travels5 ай бұрын

    I believe it requires the right mindset from the get go. We pay for our leads, and leads are limited. Commissions are around $150 to $250 per sale on average. I have to believe the leads are good and that hang ups and busy signals are just getting me closer to a sale, and then I have to make another one and another until it’s time for bed. There will be weeks on end with no sales and days with 5-7 sales. It takes a lot of mental focus, positivity and stamina.

  • @julianferrer6791
    @julianferrer67916 ай бұрын

    love u broski

  • @TrentDressel

    @TrentDressel

    6 ай бұрын

    I'm here for it!

  • @joshcgriff
    @joshcgriff7 ай бұрын

    fortune IS in the follow-up -- just had a sale last week after 44 touchpoints over 57 days

  • @TrentDressel

    @TrentDressel

    7 ай бұрын

    Epic

  • @jacklangford297
    @jacklangford2977 ай бұрын

    Trent have you read the book Sales EQ? Thoughts on it?

  • @TrentDressel

    @TrentDressel

    7 ай бұрын

    have not read it

  • @Kuhlyedascope69
    @Kuhlyedascope697 ай бұрын

    i thought tom gonnets pitch was out - 5:56

  • @simondykman
    @simondykman2 ай бұрын

    Trent, how would I get you to do cold calls for my company?

  • @dontlethimbullyyouson
    @dontlethimbullyyouson7 ай бұрын

    Trent whats a good number of ppl to have in a cadence at once for an sdr? What did u have to maintain high and consistent volume

  • @TrentDressel

    @TrentDressel

    7 ай бұрын

    add 10-20 new per day

  • @shanetan9986
    @shanetan99862 ай бұрын

    pen pencil and mop, broom ,√2 home brew, grown, after ard 7pm?

  • @1234bartyboy
    @1234bartyboy12 күн бұрын

    How does this process change if you’re a new b2b business of just 1 person and you’ve not yet made a sale?

  • @quellhorst7550
    @quellhorst75507 ай бұрын

    Once you get the decision maker on the call, are you trying to close the deal on the phone or close an appointment?

  • @TrentDressel

    @TrentDressel

    7 ай бұрын

    depends what you are selling - if it's B2C maybe you are trying to close, if it's B2B, appointment

  • @tracystamatakis
    @tracystamatakis3 ай бұрын

    We all need to start somewhere. I appreciate your videos because you show how to be good in sales period. We all need to start somewhere, at sometime.

  • @ProcurementPulseUK
    @ProcurementPulseUK25 күн бұрын

    How about intro and follow up emails?

  • @TrentDressel

    @TrentDressel

    25 күн бұрын

    yes important

  • @ilanfridman5018
    @ilanfridman50185 ай бұрын

    Hi Trent. Great video - one question: will the age I sound (I’m 16) affect convergence rates?? If so, how can I counter attack that. Thanks!!

  • @TrentDressel

    @TrentDressel

    5 ай бұрын

    sound like a professional regardless of age by knowing what you are talking about

  • @Archsage

    @Archsage

    5 ай бұрын

    This guy’s going to be a millionaire.

  • @mthunzimapatwana

    @mthunzimapatwana

    5 ай бұрын

    You don't have to share your age bruv, and if you have the skill it's usually a done deal for me. Even better if your young it means more to you so I usually trust you.

  • @ilanfridman5018

    @ilanfridman5018

    5 ай бұрын

    @@TrentDressel Done, will do, thanks!!!

  • @jaydee02
    @jaydee027 ай бұрын

    I have to cold call law firms but the difficulty is that I can't get pass the gatekeepers(receptionist). do you have any tips for this so that i can get pass them and set more meeting with the decision makers of these law firms?

  • @TrentDressel

    @TrentDressel

    7 ай бұрын

    Yes start calling the DM directly - use tools like apollo or ZI to call their direct/cells

  • @jaydee02

    @jaydee02

    7 ай бұрын

    @@TrentDressel i know you are constantly busy but maybe it would be a great video if you showed us how you use ai software to aid you with your sales

  • @dontlethimbullyyouson
    @dontlethimbullyyouson7 ай бұрын

    Did qualtrics give u a script or did u make ur own

  • @TrentDressel

    @TrentDressel

    7 ай бұрын

    I made my own - you can find it here - softwaresalesguide.com/software-sales-guide/p/the-ultimate-cold-calling-strategy-script-for-b2b-sales

  • @ryndixit
    @ryndixitАй бұрын

    hey im currently starting my agency, and trent i was bothered because i need a software or an application to cold call internationally, can you please suggest me something?

  • @TrentDressel

    @TrentDressel

    Ай бұрын

    I use apollo

  • @user-iu6tr2nk3s
    @user-iu6tr2nk3s7 ай бұрын

    Do you have any b2c experience? Any tips?

  • @TrentDressel

    @TrentDressel

    7 ай бұрын

    Yes a bit - hit me up on LI with any specific questions

  • @OFFONE
    @OFFONE7 ай бұрын

    Jesus Trent are you ok??

  • @TrentDressel

    @TrentDressel

    7 ай бұрын

    yes always good after the yoga

  • @user-jo6qf5ep3o
    @user-jo6qf5ep3o5 ай бұрын

    🎉💎

  • @TrentDressel

    @TrentDressel

    5 ай бұрын

    HOORAY!

  • @shivamgurjar8979
    @shivamgurjar89792 ай бұрын

    Most important :Do yoga

  • @wendyshoowaiching4161
    @wendyshoowaiching41614 ай бұрын

    What happen to your eyes. So sunken in and panda black. Looks like you don't have enough sleep here. Try to sleep at least 6-8 hours deep sleep everyday

  • @TrentDressel

    @TrentDressel

    4 ай бұрын

    Thank you

  • @alisharumley333
    @alisharumley3334 ай бұрын

    You are super cute 😍

  • @adetolabamiro7343

    @adetolabamiro7343

    2 ай бұрын

    Dey play

  • @AbdullahKhan-uw7yi
    @AbdullahKhan-uw7yiАй бұрын

    Hey @trentdressel not sure if you see this, but I really need to find a good way of keeping my calls organized. What softwares / cold calling platforms have worked best for you? If you have a video on this please do let me know. I appreciate your content.

  • @TrentDressel

    @TrentDressel

    Ай бұрын

    I use apollo - use sequences to stay organized

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