HP's CEO has confirmed their long term objective is to make printing a subscription. Good luck with that. Last year HP remotely updated their printer's firmware so they wouldn't work with 3rd party ink cartridges. And it was as welcome as when Apple put U2s album on everyone's iPod in 2014. HP are currently in the middle of a lawsuit. They claim they've blocked 3rd party ink because they could be open to hackers and allow viruses in your printer. And print a test page or something, I don't know.
Let's look at why printing can't be a subscription and why this will be the death of their company.
** 5 Points to whoever works out what film reference I'm green-screened into at the end of the video 😂 **
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Chapters -
📺 0:00 - Intro - HP has confirmed their long-term goal is to make printing a subscription.
📺 0:09 - Part 1 - HP's lawsuit for blocking 3rd party ink cartridges with a firmware update.
📺 1:09 - Part 2 - Hewlett-Packard's plans to make printing a subscription.
📺 1:36 - Part 3 - HP Printers business model - loss leaders.
📺 2:22 - Part 4 - HP blocks printers from faxing and scanning if you don't buy their ink cartridges.
📺 2:55 - Part 5 - HP's "free printing for life" is actually an introductory offer.
📺 3:21 - Part 6 - Some customers are bad Investment for HP
📺 4:14 - Part 7 - Conclusion - what can we do about this?
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All elements were created by me, comedian Simon Caine.
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#hp #printer #subscription
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This is the best for the algorithm... no need to read it (I've been told it's important / helpful)
Simon Caine is an English award-winning comedian, writer, author, podcaster and human based in Edinburgh Scotland. He makes a video a week, released every Sunday.
Over the last decade, he's performed all over the world, from London to NYC to Australia. His most recent show "every room becomes a panic room when you overthink enough" got 5* reviews at the Edinburgh Fringe where he sold out the run.
Previously he opened for Trevor Lock, Ben Miller and Henry Ginsberg as well as gigged on the same bill as people like Terry Alderton, Mark Dolan, Matthew Crosby and Bec Hill.
He's been featured in the Huffington Post “Tweets of the Week” feature several times and had jokes/writing appeared in The Poke and other publications. He hates writing in the third person.