How to SEO Optimize a Product Page | eCommerce Optimization for Shopify Products

Тәжірибелік нұсқаулар және стиль

Product page SEO optimization can be confusing when you're just getting started. If you're wondering WHERE to put your SEO keywords on your eCommerce product pages to help your products start ranking in Google, look no further...
In this video, I walk you through the 7 places to put your target SEO keyword + some extra on-page SEO optimization tips throughout the video.
***NOTE: This walk-through is utilizing the Shopify website platform, but optimizing eCommerce products is similar regardless of the platform you're optimizing on.
If you want to test out Shopify for your online store, use my affiliate code to get a free 14-day free-trial: shopify.pxf.io/kj5Omx
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► ABOUT ME: I'm Mariah. I help online business owners mix strategy + energetics so their visibility & marketing strategies are practical, sustainable, AND successful. On this channel, I create videos around DIY SEO and digital marketing, along with tech tutorials for websites and running an online business.
Find out more at www.mariahmagazine.com/
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(( Affiliate Disclaimer: This video and/or description may include affiliate links, in which if you purchase from a link, I may receive a small commission at no additional cost to you. Thanks for supporting my channel! ))
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Пікірлер: 183

  • @lady_a_999
    @lady_a_9994 күн бұрын

    this would have to be the most informative and non-spammy "sign up to my masterclass" video I have watched. Keep up the great meaningful content!

  • @MariahMagazine

    @MariahMagazine

    12 сағат бұрын

    Thank you!!! lol I appreciate that 🙌✨💃

  • @Virtualwellness
    @Virtualwellness9 ай бұрын

    She read my mind, here I am using the restroom thinking I need to write all this information down and have it saved for reference in the future, and then that simple interrupt ended being actually useful

  • @MariahMagazine

    @MariahMagazine

    9 ай бұрын

    SEO consultant by day, mind reader by night 😉

  • @doorstepdrip
    @doorstepdrip11 күн бұрын

    You know your stuff!! My website sessions quadrupled after I followed your steps no joke 🤩🚀 Thank you!

  • @MariahMagazine

    @MariahMagazine

    12 сағат бұрын

    Aw hell yes!! This is so awesome. Nice work. Thank you for sharing this with me!

  • @topfuel336
    @topfuel3369 ай бұрын

    Mariah, you have succeeded in giving an excellent tutorial. I am just beginning my Shopify journey, and your information today has helped greatly. Sadly, most tutorials I see, whatever the subject, could be done better. I simply don't have the patience for most presentations I come across. You speak clearly, and succinctly and have the correct speed. The lighting and audio are perfect. I just don't know why most presenters can't figure this out and adopt these simple steps.

  • @MariahMagazine

    @MariahMagazine

    9 ай бұрын

    Thank you so much for that feedback. I appreciate it, truly. ✨ Creating videos is definitely a learning experience so TBH it’s taken a while to even make it this far. I’m glad I’m on the right track 😉

  • @auntylizzyrocks

    @auntylizzyrocks

    9 ай бұрын

    100% agreed. I’ve watched several and this one is perfect for step by step! Good luck with your store!!

  • @topfuel336

    @topfuel336

    9 ай бұрын

    @@auntylizzyrocks Thank you!

  • @pleasingnoise7276
    @pleasingnoise7276Ай бұрын

    This is the content I was looking for so bad... it's very clear and easy to understand. Thank you so much.

  • @MariahMagazine

    @MariahMagazine

    Ай бұрын

    Aw yay, I’m glad it was helpful. Thank you for your kind comment 🥰✨

  • @GstarCurtis
    @GstarCurtis6 ай бұрын

    This is the first time, since researching SEO, I finally understand it. Thank you alot. Alot of the others just say buzz words, without actually showing it.

  • @MariahMagazine

    @MariahMagazine

    6 ай бұрын

    Ahhhhh yessss 🙌 this is why I started my channel. It’s been my mission to break this stuff down in a way that actually makes sense. Thank you so much for your kind comment ✨

  • @anaalelis__
    @anaalelis__4 ай бұрын

    i'm brazilian and i found your content, you helped me a lot thanks to youtube's automatic subtitles too ahah, success to you, you're a great teacher 😊

  • @MariahMagazine

    @MariahMagazine

    4 ай бұрын

    Aw yay, thank you so much! I’m glad you’re finding my content helpful 🥰

  • @spiderlaurence
    @spiderlaurence3 ай бұрын

    Best info I've found on SEO for e-commerce. Was really stuck till I foud this. Thank you!

  • @MariahMagazine

    @MariahMagazine

    3 ай бұрын

    Aw yay, thank you for that feedback! I’m glad it was helpful. Thank you for your kind comment ✨

  • @gatofelixrojo
    @gatofelixrojo3 ай бұрын

    This is a great and very complete tutorial about Google Shopping SEO. I took a lot of notes while watching it. Thank you so much, Mariah.

  • @MariahMagazine

    @MariahMagazine

    3 ай бұрын

    Aw yay, so glad it was helpful! ✨

  • @DavyCoss
    @DavyCoss7 ай бұрын

    Thank you Mariah! Your video was very clear, ready to put all that info into place. Cheers!

  • @MariahMagazine

    @MariahMagazine

    7 ай бұрын

    Thank you, I appreciate it!!

  • @amlivsotomayor3688
    @amlivsotomayor3688 Жыл бұрын

    I really appreciated your video! It was straightforward and informative without being overwhelming. Thank you!

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Thank you Amliv! I appreciate it. Glad it was helpful 🎉

  • @upstandingmember2518
    @upstandingmember2518 Жыл бұрын

    Thank you Mariah, You made things clearer and more straight forward.

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Awesome! So glad it was helpful :)

  • @1133Candles
    @1133Candles Жыл бұрын

    Thank you for explaining this and making it easy to understand. I'm truly grateful and will be applying this info asap!

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Thank you so much for your comment Lakia! I’m glad it was helpful 🥳

  • @farhanfarooq9847

    @farhanfarooq9847

    9 ай бұрын

    Hi did you got any positive results?

  • @henrythomas7112
    @henrythomas71123 ай бұрын

    Great video! Some key points were highlighted that I hadn't heard anyone else discuss. Thank you!

  • @MariahMagazine

    @MariahMagazine

    3 ай бұрын

    Awesome, I’m happy to hear that! Glad it was helpful ✨

  • @jghprofessional
    @jghprofessional Жыл бұрын

    Thank you Mariah.... so understandable and useable.

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Yay, I’m so glad Jonathan. Thanks for commenting ✨🥰

  • @user-km6kz3qu8b
    @user-km6kz3qu8b29 күн бұрын

    Thank you so much Mariah! Valuable information, clear and concise :)

  • @MariahMagazine

    @MariahMagazine

    23 күн бұрын

    Yay, thank you! ☺️

  • @evergreencurated
    @evergreencurated10 ай бұрын

    Thank you thank you thank you! This is EXACTLY the information I needed in a quick and incredible easy format to follow. Thank you for helping small businesses like me!! :)

  • @MariahMagazine

    @MariahMagazine

    10 ай бұрын

    Aw yay this makes me so happy! I’m glad I could help. Let me know if there are any other things you need insight on. I use feedback from videos to inspire new videos for the channel!

  • @stephanieglancy2058
    @stephanieglancy20584 ай бұрын

    Thank you! This was soooo helpful!

  • @MariahMagazine

    @MariahMagazine

    4 ай бұрын

    Yay, I’m so glad!

  • @Yosie432
    @Yosie4322 ай бұрын

    What a great tutorial. Thank you!

  • @MariahMagazine

    @MariahMagazine

    Ай бұрын

    Thank you!!! I appreciate it

  • @sofiariakhina5906
    @sofiariakhina5906 Жыл бұрын

    Best video about shopify product seo I found! srsly, thank you so much.

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Aw yay I’m glad it was helpful Sofia! ✨

  • @auntylizzyrocks
    @auntylizzyrocks9 ай бұрын

    Thank you, thank you, thank you!! Hoping to go live this weekend and we have zero budget for marketing so this video is a huge blessing!!😊

  • @MariahMagazine

    @MariahMagazine

    9 ай бұрын

    Aw yay thank you for the kind comment. I really appreciate it. And truly, I’m so glad that it’s helpful. I hope your launch goes smoothly! 🔥🙌🥳

  • @muneca3819
    @muneca38199 ай бұрын

    This is a really good channel for marketing! Thank you so much, you don’t even know how helpful you are!!!

  • @MariahMagazine

    @MariahMagazine

    9 ай бұрын

    Thank you so much for those kind words! I’m glad that you’re finding it helpful 🥳✨💃

  • @hassansaied7574
    @hassansaied75747 ай бұрын

    Thank you for this very useful information

  • @MariahMagazine

    @MariahMagazine

    7 ай бұрын

    So glad it was helpful!! 🌞✨

  • @WesleyFord-hs6ur
    @WesleyFord-hs6ur9 ай бұрын

    Thanks for the video! Loved it very much!

  • @MariahMagazine

    @MariahMagazine

    9 ай бұрын

    Awesome, I’m so glad it was helpful! ✨⚡️

  • @Wakjac1
    @Wakjac1Ай бұрын

    Brilliant video- Awesome to follow along, very user friendly. I've subscribed and look forward to following your tips and your business journey. Wel done Mariah and thankyou!

  • @MariahMagazine

    @MariahMagazine

    Ай бұрын

    Thank you for those kind words, I appreciate it! 🥰🙌

  • @nomaancheema4367
    @nomaancheema43679 ай бұрын

    i really liked the video, the way you teaches is fabulous. i have just launched the shopify store and your videos helping me alot.

  • @MariahMagazine

    @MariahMagazine

    9 ай бұрын

    That’s awesome, I’m so glad it was helpful ✨Thank you for this kind words. And congrats on the launch!!! 🥳🙌🔥

  • @jessie5817
    @jessie5817Ай бұрын

    Wow, this video is so good. You’re so smart and articulate. Grateful for your generosity in sharing your knowledge! Thank you! ❤ Subcribed just now!!!

  • @MariahMagazine

    @MariahMagazine

    Ай бұрын

    Thank you for those kind words, I appreciate it! 🥰🙌

  • @onurbasaran2033
    @onurbasaran203310 ай бұрын

    Thanks for the detailed information and your hard work.

  • @MariahMagazine

    @MariahMagazine

    10 ай бұрын

    Aw thank for that reflection. I’m glad it was helpful!!

  • @juicecartelvapeshop499
    @juicecartelvapeshop4997 ай бұрын

    thank you for a easy explained video, been in business 5 years or so - and finally changing from having a product with a heap of variants to single products so i can focus on seo for each.

  • @MariahMagazine

    @MariahMagazine

    7 ай бұрын

    Aw yay, that’s awesome!! SEO is great for using data to make business decisions like that.

  • @sevenyays
    @sevenyays21 күн бұрын

    Great video Mariah - thank you

  • @MariahMagazine

    @MariahMagazine

    19 күн бұрын

    You are so welcome! 🤗

  • @Alex-iq7vv
    @Alex-iq7vv6 ай бұрын

    Excellent video. Very well explained and easy to absorb the information.

  • @MariahMagazine

    @MariahMagazine

    6 ай бұрын

    Thank you!! So glad it was helpful for you ✨🔥

  • @TrueGemStone
    @TrueGemStone7 ай бұрын

    detailed, informative and straight to the point Video

  • @MariahMagazine

    @MariahMagazine

    7 ай бұрын

    Aw yay, I’m glad it was helpful! Thank you for your kind comment ✨

  • @wendymartinez7873
    @wendymartinez78732 ай бұрын

    Very useful tutorial. Well done!

  • @MariahMagazine

    @MariahMagazine

    Ай бұрын

    Thank you! ☺️

  • @adventuresinthemiddleeast436
    @adventuresinthemiddleeast4362 ай бұрын

    So helpful! thank you!

  • @MariahMagazine

    @MariahMagazine

    Ай бұрын

    You're so welcome! 🥳

  • @farhanfarooq9847
    @farhanfarooq98479 ай бұрын

    I really appreciate this video, I was confused about what to do on my client's site and now I exactly know what to do. Thanks a lot

  • @MariahMagazine

    @MariahMagazine

    9 ай бұрын

    You’re welcome! I’m happy that it was helpful ✨🎉

  • @CourtneyMcDonald-yl4lk
    @CourtneyMcDonald-yl4lk19 күн бұрын

    Thank you!! Awesome video.

  • @MariahMagazine

    @MariahMagazine

    13 күн бұрын

    Yay, so glad you liked it 🥳

  • @bonniehoke-scedrov4906
    @bonniehoke-scedrov490610 ай бұрын

    Great video! Thanks!

  • @MariahMagazine

    @MariahMagazine

    10 ай бұрын

    Yay, thank you!!

  • @erinsullivan1344
    @erinsullivan13446 ай бұрын

    Thank you, thank you, thank you. I’m not very good at websites and it’s a struggle to build one on Shopify. Your very generous with your knowledge. Answered prayer…

  • @MariahMagazine

    @MariahMagazine

    6 ай бұрын

    Aw yay, thank you for this kind comment. I’m so glad it was helpful ✨

  • @MatthewCunningham-uj7gm
    @MatthewCunningham-uj7gm8 ай бұрын

    That's just awesome.

  • @MariahMagazine

    @MariahMagazine

    8 ай бұрын

    I’m so glad! ✨ thank you for commenting

  • @j562002
    @j5620024 ай бұрын

    SUPER HELPFUL!!!!

  • @MariahMagazine

    @MariahMagazine

    4 ай бұрын

    Aw yay, I’m so glad! ✨

  • @christinabartley9542
    @christinabartley9542 Жыл бұрын

    1st time watching your video. Can’t wait to implement this. I’m not big on wording, but will work on it.

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Yay glad you found it helpful. Beefing up the text on product pages can help a lot!

  • @farhanfarooq9847

    @farhanfarooq9847

    9 ай бұрын

    Hi did you got any positive results?

  • @mina_minaj2056
    @mina_minaj205610 күн бұрын

    very well explained

  • @MariahMagazine

    @MariahMagazine

    10 күн бұрын

    Thank you! ☺️

  • @fahimaakter1597
    @fahimaakter15975 ай бұрын

    Mariah, you excellent SEO Idea

  • @MariahMagazine

    @MariahMagazine

    5 ай бұрын

    Thank you!

  • @user-pv6rb2gt3r
    @user-pv6rb2gt3r3 ай бұрын

    Thanks. I like SEO about as much as oral surgery, so this made the process a little less painless. Now I need to go back through the SEO for all 200+ products I have. This is gonna take a minute.

  • @MariahMagazine

    @MariahMagazine

    3 ай бұрын

    Lolol very few people like it, so you’re not alone lol I’m glad the video helped a bit!

  • @jason1932
    @jason1932 Жыл бұрын

    Good stuff! keep it up!!!

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Thanks Jason!

  • @Boundlessandfree
    @Boundlessandfree Жыл бұрын

    Thank you so much.

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Absolutely!

  • @DavidRamosAuthor
    @DavidRamosAuthor6 ай бұрын

    This is excellent. The only piece I'd add (which maybe it's there but I missed it) is to also rename your image files according to whatever keyword you're after.

  • @MariahMagazine

    @MariahMagazine

    6 ай бұрын

    Yep! That can definitely help too

  • @Wealthbuildingcoach
    @Wealthbuildingcoach Жыл бұрын

    great job!

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Thank you!

  • @LadyShe
    @LadyShe8 ай бұрын

    Thank you for this info. Just one question here, Can you use the same keywords to different products?

  • @MariahMagazine

    @MariahMagazine

    8 ай бұрын

    You’re welcome. Glad it was helpful. That question is kind of loaded lolol. It depends on a lot of things, and mainly, what the keyword is. In most cases, no because you don’t want Google to think you’re trying to have numerous pages show up for the same keyword bc you could get a penalty from that. Only one page will typically show up for each keyword, but that’s why we typically target long tail keywords and clients will combine product pages and give variation options for customers, vs. each option having its own page. You could also target a keyword with a collection page. There’s a lot to juggle with making this decision, hopefully that shines the light on a bit of clarity! ✨

  • @LadyShe

    @LadyShe

    8 ай бұрын

    Thank you so much. That means a lot❤️

  • @TheBenzoHouse
    @TheBenzoHouseАй бұрын

    This is one of the best research and SEO videos I have ever watched! The keywords that you mention are they the main keywords to rank your page or can they be different keywords for each product?

  • @MariahMagazine

    @MariahMagazine

    Ай бұрын

    Thank you for those kind words, I appreciate it! 🥰🙌 you can target different keywords on different pages but each one will prob have a main priority keyword. Hopefully that helps!

  • @oner8197
    @oner8197 Жыл бұрын

    I'm an aspiring SEO and I'm loving your videos! I'll comeback here when you surpass 100k+ subcribers!

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Thanks so much, Ronel! I appreciate it ✨

  • @TheEmbroideryGuy
    @TheEmbroideryGuy Жыл бұрын

    Great info! I watched your whole video. The only thing I would say is you might want to crank up your volume in your microphone because I had to turn my TV up really high up just to hear you

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Awesome, glad it was helpful Joel! Thanks for the feedback, I’ll let my video editor know ✨

  • @t.c857
    @t.c857 Жыл бұрын

    Hey I love your content. Could you make a video like this on optimizing collection pages?

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Thank you! I’ll add that to my video ideas list 🎉 thanks for the suggestion!

  • @krystinajarvis8780

    @krystinajarvis8780

    Жыл бұрын

    Agreed! This would be amazing!

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Hi! Thanks again for the video suggestion! Just published how to optimize a Shopify collection page for SEO: kzread.info/dash/bejne/pZ6Ypc6cc6mTpqg.html

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    ​@@krystinajarvis8780 Hi! Just published how to optimize a Shopify collection page for SEO: kzread.info/dash/bejne/pZ6Ypc6cc6mTpqg.html

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    @t.c857 Hi! Thank you so much for the suggestion! Just published how to optimize a Shopify collection page for SEO: kzread.info/dash/bejne/pZ6Ypc6cc6mTpqg.html

  • @taofeekjunaid1388
    @taofeekjunaid13885 ай бұрын

    Hi Mariah. Great video you've got. i would like to ask if I need to get the Yoast SEO for Shopify Optimization. In the past, I've always been doing Wordpress SEO. I am just starting out with Shopify SEO

  • @MariahMagazine

    @MariahMagazine

    5 ай бұрын

    Thank you! You don’t have to get the Yoast app, no. If you’d like the optimization analysis like wordpress then it might be worth it but Shopify is pretty SEO-friendly out of the box, depending on what you need.

  • @florenceesho8766
    @florenceesho87666 ай бұрын

    Again, another great video! I am planning to update my shopify theme in the new year. Is it ok to start optimizing my product and collection pages now on my current theme? or is best practice to wait until I have migrated to the new theme? I would hate to lose out on a few months of SEO optimization.

  • @MariahMagazine

    @MariahMagazine

    6 ай бұрын

    Thank you!! So that’s kind of a loaded question because it depends. Changing themes can change your SEO depending on the themes coding, structure, navigation, etc. If you’re curious about specific things, you can reach out to the theme developer and ask and they should have more information for you. Ideally you would start now to build momentum but it’s hard to say what would be impacted when changing themes. I know it’s vague, but hopefully that helps!

  • @yasirshahzad8470
    @yasirshahzad84707 ай бұрын

    Hey Mariah, I appreciate. You because You Make SEO very easy and straightforward. I want. to Learn from you how can you help me in this condition?

  • @MariahMagazine

    @MariahMagazine

    7 ай бұрын

    Thank you, I appreciate it! ✨ You can check out my website to get more info on my DIY SEO Course, workshops and services: www.mariahmagazine.com

  • @JibonThekeNeya
    @JibonThekeNeya11 ай бұрын

    Hello there. Your video is really straight forward and deep. Can you please make one video "how can we set up schema markup on shopify website for product, pages, collection, blog post etc".

  • @MariahMagazine

    @MariahMagazine

    11 ай бұрын

    Thank you for that feedback & for the video idea. I’ll add it to my brainstorm list! ✨

  • @SalonSonikPasadena
    @SalonSonikPasadena9 ай бұрын

    Hi, In Shopify product titles, are the titles automatically setup as H1? if not is there a way to do so? thank you

  • @MariahMagazine

    @MariahMagazine

    9 ай бұрын

    It depends on the theme you’re using. I’d say with most Shopify themes I’ve seen, yes. The product title is usually setup as the H1. You can always double check in a chrome browser by right clicking on the product title, click inspect, and then see if that product title is in fact wrapped in an H1 tag. (Looks like product title ) hope that helps!

  • @SalonSonikPasadena

    @SalonSonikPasadena

    9 ай бұрын

    @@MariahMagazine 👍

  • @dianehorton8118
    @dianehorton811811 ай бұрын

    I found this really helpful, as I only have a Shopify store, and NOT an Etsy store. Most SEO training videos i've seen tend to focus more on Etsy, and it seems to me that writing descriptions for Shopify is very different to Etsy. I'm really struggling to get traffic to my store, (without paid ads at this time). I think I've optimised pretty well, but I have about 250 products listed. Do you think that is too many products? Does it overwhelm a potential customer?

  • @MariahMagazine

    @MariahMagazine

    11 ай бұрын

    Thank you so much for that feedback Diane! I’m glad the video is helpful 💖 I honestly didn’t even realize most SEO videos for products were Etsy related. That gives me a bit more pep in my step to create more for Shopify 😉 so 250 products, honestly, it’s alllll about how your categorize and organize them on your store. If there are relevant categories and collections for shoppers to browse and things are searchable easily, even on the store itself, it helps with user experience. From an SEO perspective, as long as the products are setup correctly, it’s usually good. Sometimes using variations on single products can be helpful to lower the amount of overall products but it depends on the products/niche. But to answer your question simply, 250 isn’t technically too many. It just depends on a lot of other factors. Hope that’s helpful!!

  • @lisabeauchamp8364
    @lisabeauchamp83644 күн бұрын

    This is great info! Is there anymore info on H2 and H3 headings? Do I need to do more than just add that "details" heading in the product description?

  • @MariahMagazine

    @MariahMagazine

    12 сағат бұрын

    Thank you!! I don’t have other videos that touch on it, no. You might need to do more, depends on your competition and what they’re doing for the specific keyword you want to rank for.

  • @thiyanakmal9925
    @thiyanakmal992510 ай бұрын

    Hey Mariah, you have made it really clear and straight. But I have a question so now I know where to put the Keywords and what is the keyword. so will it become the keyword automatically by putting in all 07 places or should I make that Particular word as a keyword in Shopify.

  • @MariahMagazine

    @MariahMagazine

    10 ай бұрын

    Hey! There really is no way to “tell Google” what your target keyword is (there used to be, kinda, but it got spammy really quick) - so in order for the Google bots to understand what your keyword or “main idea” or “topic” is, you have to give them context clues. So putting your keyword in certain areas, along with creating helpful content around that keyword/topic, helps the bots, in a round about way, to understand what you’re targeting (aka what your topic is). Hopefully that helps!

  • @fatbuddhaglass429
    @fatbuddhaglass429 Жыл бұрын

    Thank you for the video. If the product URL doesn't have the target keyword in it would you do a redirect to a new URL with it?

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Ah, as long as it won’t mess with other things you have going on, yes. I usually make this decision on a case by case basis with clients.

  • @sinhascreations9591
    @sinhascreations9591 Жыл бұрын

    Did most of it thank you so much for your videos they are really helpful. One question after I did a site audit it shows duplicate title and meta description. But there is no duplicate , it's just multiple pages of the same collection. And there is no way I can add meta for every page??

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    I’m glad! ✨ When doing an SEO audit, we have to remember that whatever is pulling the info for the audit, is a robot. Some things we take with a grain is salt. Other things we take action on. That’s why when it comes to audits, the findings require context to be able to see if we need to change something or not.

  • @sinhascreations9591

    @sinhascreations9591

    Жыл бұрын

    @@MariahMagazine Thank you so much

  • @asmaramalik8747
    @asmaramalik87477 ай бұрын

    I want to try this SEO for my client product page,but it is on word press. Is it possible to do over their?

  • @MariahMagazine

    @MariahMagazine

    7 ай бұрын

    Yep, totally okay! Obv things will different on WordPress, but the tips and best practices are still the same.

  • @asmaramalik8747

    @asmaramalik8747

    7 ай бұрын

    @@MariahMagazine thank you so much for this video 😊

  • @alli-anngrin1730
    @alli-anngrin1730 Жыл бұрын

    Hi! Thank you for this video! I have a question. When I google my product, the description there shows the materials and shipping (which is smth that I added to all of the products in the Online Store mode) and for some reason not what I added in meta description. I wonder how I can change it

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Hey Allie-Ann! I would try resubmitting the product URL to Google again via Google Search Console so it can recrawl it. Sometimes it takes a few days for Google to recrawl it. After that, the new meta description should show up. If not, Google might prefer to show whatever it’s choosing to show. Google doesn’t always take our custom meta descriptions, sometimes it populates its own based on what it thinks will get people to click. You can check when Google last crawled the specific page just to double check by watching this video: kzread.info/dash/bejne/qZer06uoaJupnKQ.html - hope that helps!!

  • @alli-anngrin1730

    @alli-anngrin1730

    Жыл бұрын

    @@MariahMagazine thanks!

  • @kelliehamilton1211
    @kelliehamilton12114 ай бұрын

    Do we need that keyword in the tags? Do you have a video on tags?

  • @MariahMagazine

    @MariahMagazine

    4 ай бұрын

    Tags are more so for product organization and helping your users filter products and such. They don’t really play a role in SEO like they used to.

  • @user-ui6nv4te9b
    @user-ui6nv4te9b Жыл бұрын

    Great video! Quick clarification: When dealing with many similar listings (like the same product but many different patterns), is it better to target a different keyword for each? For example, if your client has several fall wreaths, is it better to name each product "Fall Wreath- *insert distinguishing feature here*" or better to do "Fall Wreath," "Fall Wreaths," "Autumn Wreath," etc? Also, I tried perusing that client's site you use an an example and on desktop it's impossible to access the dropdown menus on the top bar because every time I try to click on something, the menu disappears...! Maybe you can give the a heads up :)

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    I haven’t worked with the client in a while but I’ll give her a heads up. Thank you!! And yeah how you handle this depends on the context of a few things. Sometimes it’s better to have a variation product with the different options being clickable under one product. Other times it’s better to target the collection itself for the target keyword vs specific products. But if you have similar products as single products and don’t want to do variations, yes you’d make sure the distinguishing feature is in the product title, which is also just good for user/shopping experience. You can also try to target different synonyms on different products, like “autumn wreath” or “orange fall wreath”, kinda just depends on your preference and how you want to name & organize your products, and it depends on the competition of the keyword. Like what’s showing up on page one for those keywords when you Google them? Collection pages? Product pages? Hopefully that extra context helps a bit, but there’s a few ways to handle it, depending on the situation ✨

  • @user-ui6nv4te9b

    @user-ui6nv4te9b

    Жыл бұрын

    @@MariahMagazine Got it, thanks! Also, any ideas for why suddenly something would drop 90 places in ranking?! My client's collections page was ranking top 10 and now it's down to 100 😭 I'm a VA and learning as I go, so I know it's not like my client will be upset with ME over this, but I'm trying to understand what happened!

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    @@user-ui6nv4te9b There are SO many factors that could come into play with this. Google "why did my google ranking drop" and there are a ton of posts that talk about this more in-depth. I've also seen droppings happen, and then come back the next day. Google doesn't usually tell us for sure, unfortunately.

  • @user-ui6nv4te9b

    @user-ui6nv4te9b

    Жыл бұрын

    @@MariahMagazine appreciate your insight! Here’s hoping we bounce back quickly 🤞🏻

  • @asmaramalik8747

    @asmaramalik8747

    7 ай бұрын

    ​@@user-ui6nv4te9bI am also a VA for an e-commerce website. Can I connect with you? I have some doubts to ask

  • @SalonSonikPasadena
    @SalonSonikPasadena Жыл бұрын

    Should I go back to older listings that already been indexed and make the changes you've mentioned? (Shopify shop)

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Absolutely! I explain more about doing that exact thing in this video: kzread.info/dash/bejne/opWcm7mmla6seNI.html

  • @SalonSonikPasadena

    @SalonSonikPasadena

    Жыл бұрын

    Once optimized then 301 redirect? Thank you for your time.

  • @farhanfarooq9847

    @farhanfarooq9847

    9 ай бұрын

    Hi did you got any positive results?

  • @AlirezaMirhabibi
    @AlirezaMirhabibiАй бұрын

    I want to expand the categories of my store little by little, like the Amazon website, and I started with sports equipment, but I don't know how to add other topics so that SEO is not damaged and my current sales are not reduced. If I put computer parts and accessories in an online store selling sports equipment, will it harm the site's SEO?

  • @MariahMagazine

    @MariahMagazine

    23 күн бұрын

    I always come back to the target audience when considering this. Would people be confused on the website? And the products don’t hit the same audience? Then I’d prob have two separate stores. If there’s a decent enough overlap, sometimes it’ll work. Totally depends!

  • @AlirezaMirhabibi

    @AlirezaMirhabibi

    23 күн бұрын

    @@MariahMagazine Thank you very much for your valuable answer I do not really know. I know many successful examples that sell unrelated products, but I once added stationery along with sports equipment, but it didn't get a good ranking on SERP at all and the stationery didn't sell at all. Maybe I need to separate stores in all different topics.

  • @adventureisoutthereproduct7215
    @adventureisoutthereproduct72153 күн бұрын

    Can you put a call to action in the meta-description such as by now, order online, best price, free shipping? Is this a good idea?

  • @MariahMagazine

    @MariahMagazine

    12 сағат бұрын

    Yep! Totally. That can be a great strategy to play with.

  • @user-co8vi1ho4p
    @user-co8vi1ho4p8 ай бұрын

    Would it be bad to use the same search engine listing and page and meta description? All of my mugs are "funny and sarcastic mugs and tumblers" for my title. And my meta descriptions repeat the title of the mug follow by a generic "A great gift for anyone or your own mug collection. Perfect for coffee, tea, or even dessert. Shop now.." Is it ok to use the same consist words or is that just as bad to do it in the meta description as it is in the product description?

  • @MariahMagazine

    @MariahMagazine

    8 ай бұрын

    You don’t want the meta description or SEO title to be duplicated or the same as any other page, ideally. If products are similar it’s okay to have overlap, we just don’t want straight up copies. Try inserting what makes each product different from one another, whether that’s size, color, shape, material, etc.

  • @SippinShop

    @SippinShop

    8 ай бұрын

    @@MariahMagazine oh boy. I appreciate that but I might have a lot more work to do. My keywords are funny / coffee / mug. Most page titles in the search engine descriptions start with “funny mugs and tumblers | | Sippin Shop”. The descriptions all start with similar.. “funny, sarcastic coffee mugs and tumblers. . And sometimes like “gift for mom”. Is this too redundant even with the one extra sentence to reflect the product?

  • @mitchterheijden1067
    @mitchterheijden10676 ай бұрын

    Hello i have a question, i have multiple variants of a product, is it better to make each variant own productpage or one product page with 2 variants of it. I m asking this because of duplicate content. I have also alot of the same keywords on the collection page because all the titles of the products start with the same keyword..

  • @MariahMagazine

    @MariahMagazine

    6 ай бұрын

    All of this depends on a lot of things. It's impossible to give great info without working on the project myself. For most things, it's good to have variations on one product page, unless you're targeting really specific keywords with the variants. It's on a case-by-case basis, dependent on strategy & keywords. Same thing with the collection pages, it's hard to say without me consulting on the project specifically. Essentially just make sure that each collection is different enough to be its own collection, and not just create different collections to target keywords. The website in general should benefit the user FIRST. If it makes sense for a user, that's the priority. Hopefully that helps!

  • @mitchterheijden1067

    @mitchterheijden1067

    6 ай бұрын

    @@MariahMagazine do you have also some tips for the product titles ?

  • @MariahMagazine

    @MariahMagazine

    6 ай бұрын

    I have a video that dives into SEO titles & meta descriptions for Shopify that includes tips. I don’t have a video on naming products and coming up with their product titles that show up on the front end (not sure if that was what you meant or not).

  • @hollymimosastyleco.boutiqu4923
    @hollymimosastyleco.boutiqu4923 Жыл бұрын

    My shopify product ends with search engine listing. Page title and meta are not shown. How do I get that to show?

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Yep! Search Engine listing is exactly what it is, you just have to click edit or whatever that button says. Then it will open up and allow you to modify the SEO title & meta description.

  • @hollymimosastyleco.boutiqu4923

    @hollymimosastyleco.boutiqu4923

    Жыл бұрын

    @@MariahMagazine thank you so much!!! I'll try that.

  • @nometalgearr
    @nometalgearrАй бұрын

    Summary starts at 13:09

  • @mukhammadjonisakov223

    @mukhammadjonisakov223

    Ай бұрын

    you saved my 13 minutes😅😂

  • @JohnVijlbrief
    @JohnVijlbrief9 ай бұрын

    Great content. But please, use the full-screen and not the green background... Thanks Mariah!

  • @MariahMagazine

    @MariahMagazine

    9 ай бұрын

    Thank you for the feedback!

  • @dcal954
    @dcal954 Жыл бұрын

    Great Video but chat GPT-3 created a 6 month seo strategy in 2 minutes for me.

  • @MariahMagazine

    @MariahMagazine

    Жыл бұрын

    Sounds like ChatGPT was super helpful! Just double-check on the accuracy of its suggestions bc sometimes it doesn’t quite hit the nail on the head.

  • @stefanjohansson2373
    @stefanjohansson23735 ай бұрын

    8:30 Google has zero problem analyzing images and they can easily extract text and so on. The question is if their crawler use all of their techniques or not… 🤔

  • @MarioRodriguez-zi1xl
    @MarioRodriguez-zi1xl8 ай бұрын

    Im wondering if the use of “Variants” is not that good for SEO, Specially when Variants have different technical features as it is our case. We sell Electronics (Solar Energy Equipment). Using Variants has it advantages and disadvantages, like using the same description for all Variants which is actually a kind of disadvantage. So thinking about using a “Variant Short text Description” Metafield for each Variant and locate that description right under the H1 Product Title. The question is, If we have lets say product: (Brand) Victron Energy (Product Type) Solar Charger (Product Model) BlueSolar (Variants) 100A and 200A, should the Product Title includes Brand, Type, Modell and all the Variants? por example: “Victron Energy Solar Charger BlueSolar 100A and 200A” or should it be “Victron Energy Solar Charger BlueSolar”?

  • @MariahMagazine

    @MariahMagazine

    8 ай бұрын

    Hey! I try to use variants in things as little as possible, but sometimes there’s no way around it when you have a massive website/online store. Keep in mind that Google won’t index every page on your website. So the question comes down to, what are the priorities? Along with what are you already showing up in Google for? So many things to unpack when exploring this. In terms of the specifics, I like to add the things that make each page different to the meta data so that it can show up for that specific keyword query when someone searches it. If someone is looking for 100A, I want my page to show up bc the user is farther along in the buyers journey that they KNOW what they want. Hopefully that helps you get started!

  • @MarioRodriguez-zi1xl

    @MarioRodriguez-zi1xl

    8 ай бұрын

    @@MariahMagazine Hey! After watching your video and doing some research I realised how important is to create unique pages for every product. I have changed the whole strategy and I will avoid using Variants. For some things it is of course more work but it makes it simpler also for other things. And yes people searching for concrete products are closer to buy a product as those just looking around.

  • @Globalseafoods
    @Globalseafoods2 ай бұрын

    Useless BS

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