I’ve always been baffled why brand new artists even bother with these channels. Surely 5 minutes of research will show they’re going to do nothing for you

@RIDEMusicYT

Жыл бұрын

Yeah, I mean, you’ve got to have some sort of natural fan base before going to these channels. Your friends and family at the very least 😅

@kaiisth

Жыл бұрын

fr

This video helped me make a very important decision; Shooting a few music videos in the next month, will be uploading to my channel and using the GRM daily/Linkup TV money for social media promotion instead.

These types of channels also exist in alternative/rock/emo spheres. My old band uploaded to Spaceuntravel and submitted to Dreambound. It gave us a total of roughly 12,000 views across three videos and we ended up with about 14,000 on Spotify. The key difference being we tried to promote in other places and each upload only cost between £20-£30. £350- £500 plus the cost of making the video for such little payoff is insane. Probably doesn’t help that 90% of these rappers look/sound/act the same😂. Great vid!

@RIDEMusicYT

Жыл бұрын

Good point man, I sort of knew they existed in the emo rap sort of world but not the alt rock space. When I was younger most of those bands uploaded directly to Label channels, which is another conversation entirely I guess. Thanks for watching dude.

Hi Johno. I'm writing this after listening to the first 90 seconds of your video. You have summed up everything that was good and bad about these platforms in less time than it takes to listen to a drill or trap song... I always look forward to your content as its always fresh and takes a sideways look at our music.

@RIDEMusicYT

Жыл бұрын

Hahaha thank you brother! Appreciate you coming back to my videos, good to see your channel growing too!

@UrbnBarz

Жыл бұрын

@@RIDEMusicYT Thanks so much. I appreciate that. I look forward to your next drop.

Very interesting discussion and evaluation of the landscape. I feel to an extent Streaming services algorithms have taken the USP of these upload channels. Especially with how playback is tailored to the user it is far less effort than having to filter through 25 uploads in a week. Great video!

@RIDEMusicYT

Жыл бұрын

Great point dude, I think you're right. They're becoming less and less relevant platforms for artist discovery for sure.

Quality has gone way up!! Great work

Am glad you touched on this. Its something knowone is talking about it. Building your own channel and learning to use Google adware with that same amount of money your willing to pay GRM for a upload would probably be more beneficial.

@RIDEMusicYT

Жыл бұрын

100% bro

The sad thing is before they started doing this 10 uploads a day of paid for videos I used to look forward to checking these channels daily for music and new artists and now I rarely ever bother anymore

@RIDEMusicYT

Жыл бұрын

I think that's how most people feel man. It's a real shame

Legit thought you were going to spit a full 16 when I saw the thumbnail 😂 - great work as always ! This channel is what the UK scene needs, integrity !

@RIDEMusicYT

Жыл бұрын

Hahaha maybe one day brother 😂

@djmarkymarks

Жыл бұрын

@@RIDEMusicYT let it all out my guy 😂

Good content, I enjoyed the video. It’s also sth I’ve noticed cause I check grm occasionally & I’ll tell u it’s hard to pick a new music vid to watch cause they’re a bunch of artists who I hardly know. So yeah, you really make a good point on how an artist needs to build up their fanbase independently of these channels & recognise the trade off when choosing to upload on these platforms

@RIDEMusicYT

Жыл бұрын

Exactly man, thank you for watching and being subbed bro.

The original grime daily Channel started in 2009 but was taken down by KZread and in 2011 grm daily was created

@RIDEMusicYT

Жыл бұрын

Why did the take the OG one down?

@YoungRiaz

Жыл бұрын

@@RIDEMusicYT I think probably 3 copyright strikes or something

@YoungRiaz

Жыл бұрын

@@RIDEMusicYT Posty, one of GRM's founders, stated in a 2020 interview that he still did not know why the channel was originally taken down.

@matty832

Жыл бұрын

@@RIDEMusicYT a few rumours flying around were a knife being shown in one of scorchers videos, someone kept buying views on their video and three copyright strikes.

@YoungRiaz

Жыл бұрын

@@matty832 posty said he was not sure

👊💯🙏👑 going be so sick this video mate

@RIDEMusicYT

Жыл бұрын

Thank you Ryan mate!

@ryansvlogsandvideos953

Жыл бұрын

@@RIDEMusicYT your so welcome mate anytime ❤️👊

Another informative video......peace johnno

This is the realist! I've been trying to communicate this to artists all the time! That they need to start putting the money they would use for uploading on someone else's platform. into their own via Ads & marketing. & Bro it's so jarring as a videographer not being able to flex my creativty because all they want is to copy what they see

@RIDEMusicYT

Жыл бұрын

Didn’t even think of getting it from a videographer point of view, I imagine you often get asked if you can do all the same edits that are popular on these platforms 😂

@DrippyVisuals

Жыл бұрын

@@RIDEMusicYT All the time man just bootleg tribute acts to drill rappers

This was deffo something that needed to be spoke about

@RIDEMusicYT

Жыл бұрын

Thank you brother Scapey, the one and only.

dope video man, one of your best imo as it's going to help A LOT of people to start thinking for themselves, its a shame people don't really watch music channels on tv any more as there was always way more varied content, there has to be something better that will be the next step, what do you think could be a better way to find new artists?

@WORDLIFEOFFICIAL

Жыл бұрын

i know it would get copyrighted but i have an idea, maybe you could start doing artist highlights videos that show a few new artists you like yourself just for the love every so often as i would probably be much more likely if a content provider with integrity and not charge and only include independent artists who release on their own channels in order to help push the smaller guys like us trying to do it ourselves, it could be like your equivalent of being a new music platform but with your commentary and personality and like say 10-20 second clips of artists with details of how to subscribe to their pages etc, and you could be a huge part of pushing away the need for these channels, i mean i don't know how that would effect your page but yea let me know your thoughts man and if there was anything i could do to help i would be down.

@RIDEMusicYT

Жыл бұрын

I'd love to do something like that you know. I tried something similar with an old video, ones to watch in 2021 I think, and yeah the copyright stuff put me off. But I would still love to do it, I just haven't figured out the best way to get people watching you know? And I don't want to turn into a reaction channel. It's a tough one bro! I'll have a think though

@CrystalityCrystals

Жыл бұрын

@@RIDEMusicYT YES! I know many artists who would appreciate the exposure of this idea. You should contact the artists that you want to include in your video and ask them to send you some content that is not copywrite claimed. Most artists have lots of spare clips of footage and recordings that are not copywritten because they're not uploaded yet. Also it can be hard for quality upcoming artists to get the initial exposure that they need so your idea would be useful.

The thing is with these channels is that they have artists send in their videos and just upload them without thinking “yo this guy is talented”. I feel like all they want is uploads hoping some-of them will just blow up and then have bigger artist every now and then which totally overshadows the smaller/new artist.

@RIDEMusicYT

Жыл бұрын

Yeah I agree man

I completely get your point and I'm all for ownership and what not but without these shit channels but how else do you find out about new artists? How many artists did you discover from sbtv? I'm also shocked you didn't know who Mike Glc is one of the best rappers out of the UK well worth a listen if you got a free day. Great video as always look forward to the next

@RIDEMusicYT

Жыл бұрын

There’s so many other options I think man, like I said, other genres don’t do this. So, obviously there are ways to get your music noticed and find new artists outside of these platforms. Playlists being the most obviously, social media advertising, going viral on TikTok (not that I advocate making tunes for tiktok 💀). I get what you mean though, they are easy places to drop in and find some fresh stuff, Yeah I can’t lie I’d never heard of him before, maybe too much of an OG for me to have listened to back in the day 😅 I’ll give him a listen now though! Thanks for watching and commenting as always bro 🙏

@LilHomiecidle09

Жыл бұрын

@Eb The UK scene is much bigger than KZread, the majority of these channel's content is coming from the roads, if you want hood shit then stick to LinkUp, MM & GRM (GRM gives space for alternative stuff tho ngl). If you want acc creatives then you need to hit SoundCloud & Spotify playlists, certain IG pages, if it's not mainstream you can't expect it to be promoted to you basically

@Subsaharanspitfire

Жыл бұрын

IG pages like?

What a video ! Big big facts

@RIDEMusicYT

Жыл бұрын

Thank you brother!

Great video

AMEN! Been saying this for ages.

@RIDEMusicYT

Жыл бұрын

Thanks for watching brother!

You’re right as well, I can’t even be bothered with the scene at the moment, I love music but where’s the art and creativity, feel like I’m wasting my time listening to rappers with the same formula on these platforms

Good job bro

@RIDEMusicYT

Жыл бұрын

Thank you man!

Facebook was the fantastic social media where you would get the right audience for music until it was not, and newer and better social media came out. These channels are Facebook and no longer needed to get your music out, X, Instagram and espescally tiktok with main labels pulling their music over pay. Going DIY is the best option and direct to consumer especially for rap music as it gives it an underground feel, which help gets a younger and more deadicated fan base.

Dammed if you do and Dammed if you dont lol - Great insight into this side of industry

@RIDEMusicYT

Жыл бұрын

It’s tough man, I don’t blame any artists who use the platform root. It’s like a lottery ticket I guess, if you’ve got the talent then people might notice on these channels 🤔

Gap in the market for bringing back UK music channel like this atm- a lot of good underground UK artists out there but they getting buried

@0xflips

Жыл бұрын

ps looking forward to the bigger stuff fam

@RIDEMusicYT

Жыл бұрын

Maybe I should do it? Bring back the old school SB:TV style format 🤔

I think for an artist it makes more sense to release freestyle content on a consistent basis in a tik tok/ reels format. Right now all the social media platforms are trying to compete in the short form format so the algorithm is more favourable. I got a million views that way and grown an alright following. It’s not the mid tens anymore so I don’t think these platforms are the main way of blowing.

@RIDEMusicYT

Жыл бұрын

Yeah I think you’re 100% right man

1:04 "cookie cutter videos from clone rappers" Spot on pal and well done on not being afraid to call 'em out. Now I wonder what RIDE Music will look like c. 2027!!

Look at how wewantwraiths done it, uploaded all his vids on his own channel from the start, built to almost 100k subs, now these platforms are asking him to come onto theirs where he just did a Daily Duppy on GRM and has done freestyles on Mixtape Madness. He has more KZread subs than a lot of so called bigger rappers like Clavish, M24 etc because he's been building his platform from the beginning. It's only now Clavish and M24 are releasing vids on their own channels. Of course not everyone will be able to do this, as ultimately it comes down the talent. wewantwraiths is very talented and offers something different. 90% of the rappers who upload their shit onto GRM won't make anything from a rap career.

@RIDEMusicYT

Жыл бұрын

Great point man. I guess that’s the elephant in the room isn’t it, talent. But then again, some people that you could argue have very little talent still make it huge with good marketing 🤔

I 100% agree!

Lmao my dude you just earned a sub 🤣

@RIDEMusicYT

Жыл бұрын

Thank you man!

thank you

Same trapstar hoodie canda goose exactly

@RIDEMusicYT

Жыл бұрын

True

💯

@RIDEMusicYT

Жыл бұрын

Thanks for watching man 🙏

Decent vid very interesting

Maybe you could save the scene Johno and give some exposure to unique artists. Start with me, I rap over reggaeton. literally NO ONE in the UK does it. Love the vid, agree with everything you say. be the change G

I still remember my grandma buying me Jamal's book in like 2012 2014 for Christmas. I read that cover to cover!, and I weren't really reading books them times😂🙄 RIP the OG in this shit💯

@RIDEMusicYT

Жыл бұрын

He was a legend man

"with names that sound like fucking motorways". loooooool

Great video laying out the pros and cons. Rap upload channels have become way too unoriginal. Artists are better off starting a channel, hiring a videographer and editor (or learn the necessary skills), and promoting themselves. These channels will end up doing their freestyles with big-name artists after artists begin to wake up and see the lack of return of investment.

Only subbed to grm daily for the drillings series outside of that I ignore most of there uploads

@RIDEMusicYT

Жыл бұрын

That’s how I imagine most of their subs are. Like, watch the good content they actually produce, ignore the endless stream of paid for placements 😅

You’re right with 500 quid I got 100 k views on one song across different platforms

*Money is one hell of a drug brother!*

@RIDEMusicYT

Жыл бұрын

Agreed!

@Sgafify

Жыл бұрын

@@RIDEMusicYT it's a shame isn't it bro, the fact that the thing that initially got them where they are now (love for the art) is no longer a part of their brands.

@YoungRiaz

Жыл бұрын

@@RIDEMusicYT what you think of jdz media

I subscribe to link up grm daily and sbtv. They have a lot of decent artist. But there just clogged up with artists that I'm never in a million years going to listen to.

@RIDEMusicYT

Жыл бұрын

Yeah I think if you sat down and listens to all they uploaded in a week, you’d come across like 5/6 good artists out of idk, 100 uploads?

@chrisbee487

Жыл бұрын

@@RIDEMusicYT yeah mate I think your right. I think pressplay is the most consistent out of the platforms now.

I just had a random thought like where tf is Ride so I searched up your KZread and you been dropping videos 😂KZread don’t be recommending shit Barring in mind I barely watch KZread and I watched like all your content besides the last 3 drops coz they weren’t recommended to me... long

@RIDEMusicYT

Жыл бұрын

The algorithm is against me man haha, glad you found this one though, appreciate you watching still 🙏

@MClovinHD3D

Жыл бұрын

@@RIDEMusicYT feel like the algorithm is just messed up and could just blow you up for no reason one day, it’s a lot of luck involved, no one clicks on the subscribed bit and people just look at whatever is recommended on the main page

Only Hip-hop, Brazilian funk and obscure genres have these types of channels

8k damnn i thought worldstar was 1k still a rip off tho

@RIDEMusicYT

Жыл бұрын

Think it's around 1k for one of their normal uploads, it's just 8K for that pointless "heatseeker" thing

I only watch link up tv and Grm daily for my favourites then leave

Jdz media is pretty good

Better of paying a videographer or getting your mate to film and learning to direct and edit yourself i'm sure your freind would gladly hold a camera for that 500. All ya really need to worry about is the exposure

Tbh it’s the artist if u have the money for a music video have money to promote your music

@RIDEMusicYT

Жыл бұрын

That's true

@Zinooooo12

Жыл бұрын

@@RIDEMusicYT I’m an artist myself I just haven’t released anything as it’s better to have more money into promoting.

didn’t realise how badly Americans were getting rinsed on Worldstar 😭

@RIDEMusicYT

Жыл бұрын

Literally who even watches that anyone man. Imagine dropping 8 bags to be on their channel 💀 the same channel famous for street fights

Ramz fell off because he didn’t work with anyone

@RIDEMusicYT

Жыл бұрын

Yeah I agree

Rapper asadmehar Dubai

Pac-Man tv

@RIDEMusicYT

Жыл бұрын

Forgot about him! I’ve met him before on a video shoot, seems a decent guy.

@YoungRiaz

Жыл бұрын

@@RIDEMusicYT yea I get you I guess pacman tv is slowly building themselves up to gain a bigger following

K1 gets views thow

@RIDEMusicYT

Жыл бұрын

I’ve never heard of the guy, but I’m old and out of touch tbf 😂

Shittt

@RIDEMusicYT

Жыл бұрын

Is this a good shit or bad shit? hahha

Great video

@RIDEMusicYT

Жыл бұрын

Glad you enjoyed it my man