How Much Should You Charge For Digital Products?

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There seems to be a lot of insecurity with online business owners when it comes to pricing their digital products, but have no fear: I have an answer!
Pricing for online courses and membership sites isn't arbitrary. There is strategy involved.
And today I want to break down for you some industry standards as well as my overall pricing philosophy when it comes to my own digital products.

Пікірлер: 18

  • @ColeMizeStudios
    @ColeMizeStudios5 жыл бұрын

    Hey Graham, I was really happy to hear you speak about pricing! It's something I've struggled with a lot on my entrepreneurial journey! One major breakthrough for me was when I learned about "imposter syndrome" from you a while back. Another breakthrough for me was when I realized that the people who only watch my free content and the people who purchase my products/services are two different people. In the past I would low ball myself because I was focusing on trying to sell to everyone. I eventually learned the moment you charge even $1 for something it instantly isn't for everyone. Once I changed my pricing structure my "cheap" clients went ghost quicker than Nestle! And then I started getting better clients! Price is a filter and man am I glad I installed a higher quality filter for my business. Thanks for all that you do Graham! Much respect! 🙏😎👊-Cole Mize

  • @kasiapaiz2210
    @kasiapaiz22105 жыл бұрын

    Thank you. I was actually just thinking about this. Great info!

  • @VID801
    @VID8014 жыл бұрын

    Thanks for the great advice! I love Tim Ferris as well. I have a client selling a membership for $10 per month (been in beta for the last year). Now we are improving it and plan to bump it to at least $20/month. Thanks for the feedback that helps me feel it’s ok to charge more for helpful info.

  • @sensationalmusclecontrol
    @sensationalmusclecontrol4 жыл бұрын

    Wow, really nice video. Love your presentation style.

  • @HeatherParady
    @HeatherParady5 жыл бұрын

    This is GOLD. Thank you.

  • @lukereseburg
    @lukereseburg4 жыл бұрын

    Love Tim Ferris’s!

  • @Wynter_Heat
    @Wynter_Heat3 жыл бұрын

    Impressive, modern and clean details.

  • @hotshottruckingtrainingcou9645
    @hotshottruckingtrainingcou96454 жыл бұрын

    Thanks for sharing actual #’s

  • @erikaseamayer
    @erikaseamayer Жыл бұрын

    I love this video and appreciate you so much, but wanted to ask you a question. How old is this PDF? It mentions that you can use Mailchimp, Facebook, etc and I was thinking that Kajabi offers emailing/and group chats so you don't have to use these other resources. You also mentioned using Squarespace and I thought Kajabi offers websites/Webhosting. can you please let me know? BTW, I am about to purchase Kajabi 30-day free trial through your link and just need to know before I get started. thanks, Erika

  • @thefa1321
    @thefa1321 Жыл бұрын

    Hi there hope you are having a great time, would you mind informing me about how can I get delegation of a digital product like a software? I have the money needed for everything and I just need a company to get the delegation of the software product to become their selling agent. Is there a place in which I should be looking for?

  • @junkyardgroovemusic
    @junkyardgroovemusic4 жыл бұрын

    has the audio gone out ???

  • @lisianew1723
    @lisianew17234 жыл бұрын

    Unfortunately, I have to disagree here. Most online courses nowadays are a rip-off price wise. For exactly the reasons you state, that the creator thinks they can charge premium because the "medium" (video) gives greater value. However, I have found that this is rarely the case and most of the time, I find I get about 2-3 times the amount of value from a $5-$19 ebook than I get from online courses.

  • @danielschwegler5220
    @danielschwegler52203 жыл бұрын

    I never seen one for more than 20 bucks, who would pay for that?

  • @gunjanshellar1987
    @gunjanshellar19873 жыл бұрын

    who the *uck disliked this video..??