He Made 8000 CRORES In JUST 6 Months - Unicorn Mensa Brands' Ananth Narayanan | FO 58 - Raj Shamani
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In this latest episode of Figuring Out Podcast we are in conversation with Ananth Narayanan, founder and CEO of Mensa Brands and we have discussed:
-What are the key points you need to keep in mind when you are starting a brand?
-How to scale a business and increase your profit margins?
-Who are the first 5 people you need to hire?
-How to hire senior people and how to hire junior people?
-How to make sure that you are joining the right company at the right time and building yourself up?
The former CEO of Myntra, an Indian fashion ecommerce company, started Mensa Brands and within six months was able to reach a billion-dollar valuation and became India’s fastest unicorn.
Before becoming CEO of Myntra, Narayanan was working at McKinsey and was able to reach the position of managing partner. His experience as a managing consultant to various businesses became a huge asset in acquiring and growing digital global brands.
Mensa kick-started its journey in May 2021 with a vision to partner and invest in digital-first brands across fashion and apparel, home and garden, beauty and personal care and food and scale them exponentially. Mensa works closely with founding teams to accelerate growth on marketplaces, through the brand's own websites, and global platforms by using a combination of initiatives across product, pricing, marketing, distribution, and brand building with a technology platform at the core.
Ananth Narayanan's
Social Media Handles ⤵︎
Instagram @narayanan.ananth
/ narayanan.ananth
Twitter @ANarayanan24
/ anarayanan24
Linkedin - Ananth Narayanan
/ ananth-narayanan1
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Timestamps:
00:00 - Introduction
02:45 - Engineering Vs Consulting
04:58 - How to make sure you are joining the right company?
06:40 - How to build a reputation?
10:53 - How to hire the first 5 people?
13:59 - Why hire a tech person?
16:46 - 3 things to look for in an operations person CV?
19:21 - Sourcing Person in D2C Business
20:28 - Consulting to Startup
23:33 - How to scale your business?
24:59 - Why is the USA a world power?
26:58 - Why is China rising so fast?
28:51 - Growth of India in next 10 years
32:05 - Purchasing price parity in India
36:42 - How to increase profits in D2C?
39:42 - Brand building in D2C
45:33 - Top 3 Brands
46:42 - Demographics in terms of higher spending power
48:33 - How to build customer retention in D2C?
51:26 - Right time to get into entrepreneurship
56:45 - How to hire the right people?
1:02:25 - 3 biggest mistakes
1:03:36 - How to hire a senior person?
1:04:58 - Next big billion dollar industry?
1:06:37 - Conclusion
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About Raj Shamani
Raj Shamani is an Entrepreneur at heart that explains his expertise in Business Content Creation & Public Speaking. He has delivered 200+ speeches in 26+ countries. Besides that, Raj is also an Angel Investor interested in crazy minds who are creating a sensation in the Fintech, FMCG, & passion economy space.
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About Figuring Out
Figuring Out Podcast is a Candid Conversations University where Raj Shamani brings raw conversations with the Top 1% in India.
Пікірлер: 257
Not many young people are aware of who Ananth Narayanan is but it is sooo MASSIVE to see him on FO. Just can't believe that we are listening to such people for FREE while sitting in our home. Thanks Raj ! 🥂❤️
@resonance.439
Жыл бұрын
Yes he is modern daku
@abhijeetkaushal1343
Жыл бұрын
Young chodho, mostly inhe nhi jante h
@itsraj244
Жыл бұрын
Who he is and what's his contribution?
@Himanshusharma-ox9um
Жыл бұрын
@@resonance.439 Smassssshhhhh. ✨
@Titlesukhija
Жыл бұрын
Ya absolutely
I heard this brand first time but yes we are proud because india is also becoming start-up market
@rajshamani
Жыл бұрын
💯💯
Raj himself is an entrepreneur and ofcourse face challenges also. These challenges/experiences are the source of such genuine questions. Appreciate your efforts 🎉
Such type of content adds real values to our lives.Thankyou Raj sir 🔥
@mananbadaya8788
Жыл бұрын
efefe
@mananbadaya8788
Жыл бұрын
dasdsadadasddadas
Thank you so much Raj Shamani for bringing us such an amazing content for free.
Cannot thank you enough for this episode. Downloaded and saved for future. Learnt and lot. This is what every aspiring entrepreneur like me should listen. Congratulations for Figuring this Out for all of us.!!👍🏻
Awesome interview Raj, you do this time and again with every guest. Asking the guests the right and smart questions and at the same time maintaining the seamless flow makes the interview so organic. You can ask those questions because you are in the same process. There is so much value in just 1 hr.
Wow just wow the way you are comfortable with every guest 🙂 and Don't make them uncomfortable
I am in awe of Ananth, Just like Raj😅 Thank you Raj👍🏻 for bringing such exceptionally intellect people
@Raj, you asked some great questions which were answered in the perfect way by Ananth. I come from an E-commerce background so I could relate to each and every word. This would be the best and most intellectual episode on your channel👌
You add so much value to our lives by doing these podcast bro. Stay bless and happy 😊
Stick with the "Day 1" question Raj. That's one of the most important questions to ask, we would really love to get insights from different thought leaders on this!
I really like the way you break down the questions step by step on the go. There are very less prepared questions, of course context is planned but as per the answers given by the guest, you quickly grab it and ask next set of relevant questions in methodical way.
What a learning experience we having through this. Thanks for organizing this. Just amazing man.
Found exactly the question and answer I needed to ask. Thanks, Raj
Bravo Raj ! One of the finest interviews yet. Just a suggestion: Put up a thumbnail of the books you mention [maybe a link to buy them, too]. 🙂
Such a best knowledgeable video i have ever seen kudos to you man. I didn't take a single break while watching this India needs many people like you.....
This is GOLD. 🙌🏼 time actually flew by!!!!! Wow!
One of the best podcasts, I have ever listened to in my lifetime.
Hey Raj, love your interview style. I come across a lot of Indian podcasts hosts just being basic, or worse being quite unauthentic in how they they conduct the podcast but you're quite effective at getting to the points that you want the audience to know. Kudos!
Loved this episode! The amount and quality of info this guy has given in such a small amount of time is gold. Also, ur questions Raj, were very relevant and there was something for everyone in the enterpreneur sector. I saw this one thrice 🙂
Ananth Narayanan is ofcourse a Success, but I really want to compliment you Raj for conducting it so beautifully
Raj bro you are the best youtuber I genuinely feel that after watching your podcast again and again
Excellent episode. Thank you so much for asking such appropriate questions. 🙏
One of the best interview I've ever seen ... Every second I've learnt something new or Co relate with both of you ... I'm Sharing it with my small team as well
The real value based podcast I have watched an entire podcast without loosing a focus while taking notes as well thanks for sharing the million $ insights. 😍🙂😇👍
First time I watched full podcast and it is worth for me thanks for adding value in our life. 👍
Thank You so much Raj ...God bless you
Just googled. In FY22, Mensa (never heard about this brand before) posted ₹ 96.7 cr LOSS. But we are living in the era where adani group's 18 lakh crore business generates 5k crore profit after committing so many frauds and this business is considered better than well established businesses with excellent fundamentals and consistent performance.
@ridhamjain3241
3 ай бұрын
Bro business not run by emotions
@turbulantarchitect5286
3 ай бұрын
@@ridhamjain3241 They are run by profits that I have added in the comment.
This is just an amazing podcast i ever watched! Many thanks Raj and Anant for such a great knowledge sharing!
I actually got an idea for my next business....thank you Raj and Ananth for making this Episode. loved it👍
@mayakiduniyahai
9 ай бұрын
Pls share
This is such a great learning experience, good and relevant questions I loved it. Lot of things in startups I observe make more sense now, This will help me personally also , Thank you Raj.
Quite honestly, this was an amazing episode. Great questions and even greater responses. Thank-you!
He knows every aspect of the business and process. He started after knowing the engineering of business
Mr. Narayan sounds very charismatic and he seems to me a very smart leader. Love to be mentored by him. Thanks for some very interesting insights though. Thanks raj for asking always very interesting questions.
Love you brother.... For such a great contribution for us (young people). bringing such conversations with great people which is eye opening for lots of people, and of course free of cost! 💐 AMAZING!!!! 💐 🙏
@Durgesh352003
8 ай бұрын
😊😊
How much awareness in business study that i can understand from viewer from this vedio..amazing
Very Insightful and thought provoking!!
RS that was crazy, thanks 4 bringing such guests 🙏
This is what adds value to my life
Rally good episode and as you said the time flew by . Thanks for this episode Raj ❤️
Everything in one podcast ! Amazing content
Thankyou for bringing him here
Its really worth watching this show, Thanks a lot!!
one of the great podcast!!
Ananth is simply brilliant and honest to the core like you, Raj. Maybe you want to cover just a UNIT PRICE, a topic that matters for every start-up!
Always waiting for new videos 🥲🤯so much knowledge and experience sharing videos . Thank you so much for such videos best channel for people try to figure out .
Brilliant insight. The knowledge Ananth is awesome.
really very nice discussion. I have learnt a lot,Thanks Raj and Ananth Narayanan .I'm from Ethiopia
Great work Raj. Really awesome to listen to this great content and many thanks for democratising their knowledge, wisdom and experiences for every startup founder or people wishing to start.
Thanks!
Great content! Ananth was to the point ans clear . Great insights from his experience! Thanks @raj
Thank you Raj, very informative!
What a source of input fr startup/professionals!
I came across the company Mensa, by chance from another video by think school. And I was so fascinated by the company. Always wanted to know who built it and how they built it. This podcast has been so useful. Thank you. (ps: I found clarity in my business to an extent)
@bherusinghkitawat9933
Жыл бұрын
what business are you in?
@unofficialmediahouse
11 ай бұрын
@@bherusinghkitawat9933sneaker cleaning buddy
Brilliant Conversation. How to hire People among other points has been a superb insight. Thanks for bringing out the knowledge of such great people to common masses..
Proud to be a part of Mensa Brands😊
Crazy infos you deliver Raj ✨❤️
Thank you Raj for these podcasts.❣️
I know Anant Narayan from beginning when noone aware about Mensa STARTUP..❤️❤️
@hasnainmemon1082
3 ай бұрын
Oscar dilwae tujhe??
Just concrete solutions of biggest problems! Awesome talk!
Keep figuring it out...!!!
Your my inspiration bro love from indore 🔥🔥
Useful comments by Ananth for a D2C business. Pls post videos on marketplace or other online platform businesses too that are successful
He is a super computer growing everyday!
Super duper podcast .. one of the best sessions Thanks Raj
Super episode. So much to learn 👍
Great learning from the interview thanks Raj
Excellent! I paused midway to stop and mention how much thought provoking this discussion is.
Thanks Raj for sharing this minds to us
Best video ever sirji
Good job, Raj, Ananth.
thank you so much Raj,you really help me a lot with a bunch of insights
Thanks Raj for bringing this video to us. Really helps us to get new insights and opens up a possibility to start dreaming about starting up one day.
Anant is a gem of a person. He answered all the questions also gave some unknown insights which will ultimately help the founders. Thanks Raj!
Mba ke time wale keede jagaa diye bhai. So good. So good.
I am building next billion $$ business in healthy food category. One step at a time.
Raj sir... Please we need hindi version of this conversation. Its a big episode for knowledge as concern.. So plz proper samajh me aana jaruri hai hamare.. Kindly upload...
Awesome insights 😍👏👏
Great episode❤
In a startup overthinking is a disaster, one of the most important line.
Absolute gold! A suggestion: balance the volume output from both mics
This is a such an insightful interveiw. Many takeaways about hiring, branding, marketing.
7:30 reputation 11:00 (consumer, DTC) hiring first 5? hustle and executioners? Performance marketing + tech/tech-product (why? 14:00) + opns (how? 16:46 sr? 18:40)+ talent acquisition guy (*) + business finance person
HRX will certainly do well. Please share examples of brands who has started from tier 2/3 from 5 lakhs and have raised pre seed....
Sure next 10 years will be best for India and its people
Thanks Raj coz of you I m able to learn many things coz even I have started a startup...hope to see myself on your podcast when my startup is successfull...you are doing wonders.....
Awesome Podcast 👏👍
Eye opener, Great chat
Great one Raj
Do more podcast bro i will support you.
Dear Raj , I am also from indore and appriciate your all efforts. You ask all FAQ question on behalf of us. My onlu suggession is to you kindly USED HINDI also so my other friends can also get same value. I have many freinds follows to you but ca not get actual essence of the podcast. Hopefully you work on this node. Again many congratulation.
Gold!
Thanks for this amazing podcast... Here is one thing i wanna ask you Wouldn't you mind......could i work for you in your new startup...
Thank you so so much learn a lot of new things ☺️🦋
Hello Raj, Just wanted to tell you your Podcast are like the lectures from Top Bschools . Thanks for explaining & making business Simple. Lots of love & respect .
Thank u for such valuable contents✌️
@rajshamani
Жыл бұрын
Glad you liked it :)
Beautiful pod cast...... Every thing holds true 1 yr down the lane
Thank you man!
Wow man! You bring such a priceless information here in front of us. Thank you for that❤