An in depth Blue Ocean strategy example featuring Tesla. We'll give you a high level summary and discuss principles like blue vs. red oceans, uncontested market space and give you an AWESOME strategy canvas example.
You can download the strategy canvas template and slides (including the four action framework) over at www.StrategyKiln.com. Let's make the competition irrelevant!
0:00 Intro
0:54 Review of Blue Ocean Strategy concepts
3:30 The four action framework
4:18 Tesla strategy canvas example and template
10:58 Enduring understanding