B2B Email Marketing: What Should You Send To Generate 500% ROI?
Learn the three things one company did with their email newsletter to generate 5X their investment. Here's a hint: it's not a newsletter. 😀
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I've spent the last few weeks subscribing and unsubscribing to B2B email newsletters, looking for an excellent specimen to share with you.
Buried underneath the mountain of content round-ups, link lists, webinar invitations, promotions, and click-bait subject lines, I unearthed a fantastic example of B2B email marketing at work.
Ironically, it's not a newsletter.
So, I reached out to the team behind this brilliant bit of inbox marketing and asked if their strategy is effective?
It is.
In the last year, their email strategy generated 5X the investment. That's a 500% ROI on an email they send out every other week.
Who sends it? What do they send? And how can you replicate their success?
That's what I'm breaking down in this week's Loyalty Loop. Yep. I've secured their top-secret redacted recipe for success, and I'm sharing it with you.
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Andrew Davis is a bestselling author and internationally acclaimed keynote speaker. Before building and selling a thriving digital marketing agency, Andrew produced for NBC’s Today Show, worked for The Muppets in New York and wrote for Charles Kuralt. He's appeared in the New York Times, Forbes, the Wall Street Journal, and on NBC and the BBC. Davis has crafted documentary films and award-winning content for tiny start-ups and Fortune 500 brands.
Recognized as one of the industry's "Jaw-Dropping Marketing Speakers," Andrew is a mainstay on global marketing influencer lists. Wherever he goes, Andrew Davis puts his infectious enthusiasm and magnetic speaking style to good use teaching business leaders how to grow their businesses, transform their cities, and leave their legacy.
Пікірлер: 25
Another weekly shot of inspiration! Thanks, Drew!
@AndrewDavisSpeaker
3 жыл бұрын
Hey thanks, Ron! 😀
@kaiwill5018
2 жыл бұрын
I know Im asking the wrong place but does someone know a tool to log back into an instagram account?? I was stupid lost the password. I would appreciate any assistance you can give me
@wellsjeremias8938
2 жыл бұрын
@Kai Will instablaster :)
@kaiwill5018
2 жыл бұрын
@Wells Jeremias Thanks for your reply. I got to the site through google and I'm in the hacking process now. I see it takes a while so I will get back to you later when my account password hopefully is recovered.
@kaiwill5018
2 жыл бұрын
@Wells Jeremias it did the trick and I now got access to my account again. I'm so happy! Thanks so much you saved my ass :D
Your production quality is off the chains, Andrew! Underrated channel.
@AndrewDavisSpeaker
3 жыл бұрын
Will, thank you so much! I'm having fun putting them together! 😀
What's great about this too Drew is the focus is on the customer and their problems. Most 'newsletters' are self-serving focusing on the brand and what the brand is doing (and no one really cares).
@AndrewDavisSpeaker
3 жыл бұрын
This is so true, Robert. I love what the Board Studios team has done! It's completely there to serve their needs and SHOW the prospect what they're capable of.
Was looking for a good educator. Loved this video, Andrew!🔥
Very Informative and Detailed Video, Thank You 💪
Is it legal to make content out of other people's content and sell it? Im asking because I thought I would do the same but not in video but ebook format
Mate your content is magnificent . KZread algorithm dont work for you. You are so underrated
@AndrewDavisSpeaker
3 жыл бұрын
Hey Thanks so much!
Wow!... thanks Drew for this another mind-blowing video. ~ Alena
@AndrewDavisSpeaker
3 жыл бұрын
My Pleasure!
You deserve more than those tiny likes, beaitiful content, smart way in delivering it, and beautiful Face, lol i'm not Gay Thank you
Watch this video at 1.75X for the best experience
Your channel is a fucking goldmine of gems 👏🔥
@AndrewDavisSpeaker
3 жыл бұрын
Tray, thank you so much! I'm so glad you're enjoying the videos!
Nice, you talk about some tough talking points in the video production industry! We are interested what you talk about, keep it up. Anytime you are in Scottsdale let us know. If you'd like, message us @dmakproductions on Instagram and we can connect. You do really great work.
@AndrewDavisSpeaker
3 жыл бұрын
Thanks, D-MAK.
Just get on with it ffs