I’m Johnny. I’ve run marketing for several Shopify stores since 2020. I’ve gotten stores to go from zero to $80,000 a week within a month
I’ve worked at a store that went from 0 to 19,000,000 in sales in four years with an MER of 5.7, so they made a lot of money.
These days, I oversee marketing for a bunch of brands. I’ve created some resources, some tools like spreadsheets and KPI trackers, and some resources for agencies. I review agencies. I have about 75 solo skill agencies; in other words, they don’t do Facebook, Snapchat, Pinterest, and all that. They specialize.
To figure out what’s happening in your business, you must be in the numbers. It’s not that hard. I don’t even want to hear it. I don’t want to listen to it. I don’t have time to put the numbers in the spreadsheet, as my spreadsheet has 14 monthly entries. It can tell you everything from your MER to your monthly increase versus the month before. It can say to you returns rate you discount rate.
Пікірлер
will start listening to more books!
hey johnny, I was on the thread and was wondering how we could possibly connect I'm looking to grow my car detailing business into a real thing I understand the basics on how the platform and have run a couple campaigns but would love to hear some of your insight!
What’s your site I’ll take a look on. I’m not an expert on CRO but I can probably help a little bit
Not everything on this she will apply to you because you’re running physical presence business but there’s a lot of good stuff in this list just sort it through and decide what works for you docs.google.com/spreadsheets/d/12sIlwqo_wcQ1wfbom3iDHnGOfgJSU4eqSa1cmH9kaRA/edit
@@johnhickey4489 I've optimized for leads, so I can sell on the phone. at the moment I just use lead forms and don't redirect to website
@@ewmaddoxx what are you reading? 100m offers is a good one
@@johnhickey4489 I've read hormozi's work 10 times over, at the moment I have to get another high ticket sales job and work on my thing on the side. I need money in the door as I'm only 20 years old, I appreciate your follow-up! and if you know anyone that needs a sales guy let me know! ;)
first off somebody sells you they can 10 X your conversion rate unless your conversion rate is 10% probably wanna run. I was a little bit of Clickbait on my part folks.
Im on fiverr right now trying to oursource things. Found few fiverr contacts from your list, they're on my list now, thanks for all the free info u put out
I sell 24k gold jewelry by weight. Anyone on your Google ads list you would recommend for a small brand just getting started?
There are. If you contact me via Twitter I can connect you there. Most of the marketing ppl I work with are on there
That’s a recipe for happiness
Thanks, man. Yeah we're all in a friendly race with ourselves past/future selves
Here’s the link to Twitter post. It’ll get a lot more experts weighin in on what to do. Also my blog links to a Klaviyo article and a KZreadr that has a solution. Found all that on Reddit links in the blog post. x.com/johnhickey1970/status/1798543476222742868?s=46&t=IdtsB0NO28yg-OJUexxvdw
Keep grinding Johnny
Thanks my friend. I will
Hey Johny how do I get in contact with you?
I’m here Abdullah. I am more active on Twitter johnhickey1970 how’s it going man?
sounds great 🤩
Pick your feet up ya lazy foot dragger
I'd never pay for a CRM service, nor most other software. There are open-source solutions for all software for a one-time license fee, and since the code is then yours and self-hosted you can customize it any way you'd like. I prefer RISE CRM and can integrate it into anything via API or Webhooks
Thanks Brian been looking at few. I’ll check out rise. Ty
Congrats keep up the good work!
Thanks! We are doing it….1m is next!
We can firmly attest that Johnny knows why he's talking about. He's slashed our budget and increased revenue at the same time. He can be a bit rough around the edges at times but that's because he's passionate about what he does and does NOT mince words. We learned quickly! Prep customer service before his strategy triggers. Sell out. No discount. A real unicorn, this guy!
I appreciate you coming over here I know you don’t like this stuff that I talk about I know you have no interest in it and I appreciate you taking an interest in my interests.
i think so much value in individuals with your experience just rambling on what’s on their mind. thank you for sharing.
Thanks Mike. If your here on you tube alot check out 9operators and marketing operators pods. Good stuff
Want a challenge, sir? Revay Coating Consultants, Inc. could really use your assistance / advice with how to grow.
I dont like the system and this shit. Greetings from costa rica
You too man thanks for stopping by
Pro Tip- Plan The Year, Schedule the Months, Analyze the weeks, Review each Day. thanks for the pro Tip.
Yep. Thanks G
Foreshowing; I 'm Writing a Book on Personal Branding. Titled ( Checkers not Chess )- The Long Game To Personal Branding.
Intel List... that's a Pro Tip...Thanks
Yeah GLEN I started keeping a list four years ago the funny thing is nobody wanted to be on my list for years ago. But I gave that list out to so many people word got around recently I closed the list to new people. and I’m not adding any new people unless I work with them. Some dude offered me 1500 bucks to get on my email list. lol
GLEN if you follow me on Twitter and then look at the people I follow there is a bunch of guys like the CEO of Ridge while it’s one of the owners of exclude the guys from simple modern that’s where I get all my stuff from I’m just a copycat you can get it direct from the source
i want the information, I'm building the brand first, and none competitor, but no i don't want to do it all myself, but thanks to your advise, I'm not.
Check out my buddy Omar he builds Shopify sites. If you look at my list of freelancers and agencies lot of skill on that sheet
Thanks for the Gem.
Played with Twice cause it didn't say Watching on my page...( Double Committing while video plays)
Thanks GLEN if you get over to Twitter this guy named Sean his name is Sean EOM and they got Cody P from jones road. Mike from simple modern. There’s two or three podcasts I really recommend the nine operators the nine markers and Kurt Elster’s The Unofficial Shopify Podcast
Thanks for the advise- Ive had to work around that issue myself, but will Definitely look into (capi)
I'm listening , and watching every one of your video. Your my Side Quest for knowledge and guidance after a 1.5 years of Alex Hormozi for sales. i Had to go on my Ghost account to find you cause the algorithm wouldn't allow me to search you on my mature account but i'm glad i found you... Keep up the word and advise, i hear the value, and will utilize it.. im here for the long run.. would love to interview you down the road, will keep in touch. #StayOnTheRun
Bro if you go to my website right now sell four products each one of them cost $100 million I’m not kidding either I’m messing around on the website but that’s no joke I did put them on but 100 million but listen bro it’s good the good that you comment that I appreciate it cause my my accounts new so I could use the engagement if you go over to Twitter I’m over on Twitter I’m very active over there I would save her The shallow learning is over Twitter so you could learn about a lot of different things that come over on Twitter but then when you want deep knowledge you come come over here KZread listen to guys like Max for email. Sam Baldwin Google ads Charley t Facebook ads Nick theriot too.
Bro I found reaaally interesting your content, is there any way we can connect?
I’m pretty active on Twitter if you go over there and follow me I’ll follow you back I could also text you should follow cause I’m not that smart with this stuff one of the main strengths that I have is I listen to a lot of other people and then analyze that stuff and execute it
Great advice. If you’d be interested in doing a collab video with us, I think you could bring some great advice to our business, on camera.
Let’s do it man we could do like a five or 10 minute video I’m always up for that learn something new every every day
Hi Johnny, i was an intern at a e-commerce company creating facebooks and instagram ads.I also created emails through omnisend and square. I also added products to our Amazon store front. I’m currently in school for computer science and getting certification for e-commerce. I look up to you because I’m young want to get into the real estate game one day while being involved in digital marketing like yourself. I would love to work for you and even be an apprentice. Thanks for reading and I hope to hear from you. -Emmanuel
Emmanuel why don’t you go create yourself doa Fiverr act. Make a gig and send it to me we’ll see if we can get you some work with me and other people I got about 30 brands that are always asking me for help
Just tuned in. Gonna subscribe too.
Thanks Tony good to have you
Johnny Hickey's video offers valuable insights into his transition from a firefighting career to digital marketing with a focus on Shopify. However, the presentation could be improved in a couple of significant ways: Lack of Explanation on DTC: Johnny mentions his engagement with DTC (Direct to Consumer) marketing but fails to explicitly define or explain the term within the context of his video. This omission could leave viewers who are unfamiliar with the term or new to e-commerce concepts without a clear understanding of what DTC entails or why it is crucial for selling online. A brief explanation of DTC would not only enhance comprehension but also provide viewers with a clearer view of the e-commerce landscape and how DTC strategies might apply to their ventures. Vagueness on Products and Brands: Throughout his narrative, Johnny discusses working on his wife's brand and other brands without specifying what products these brands offer. This lack of specificity might detract from the relatability and applicability of his experiences for the audience. Viewers seeking guidance or inspiration might find it difficult to connect the dots between his strategies and their potential applications without knowing what types of products he has experience marketing. Detailing the nature of these products or at least the industry sector would enrich the content, making it more tangible and actionable for the audience. Improving these aspects could make Johnny's video a more comprehensive resource for aspiring entrepreneurs and marketers by providing a clearer, more detailed roadmap of his experiences and the lessons applicable to their own direct-to-consumer endeavors. The average firefighter makes more income and benefits that the average DTC specialist. Before making that drastic change, its important to have a very concrete plan and proven system.
Answer: Yes, he does.
I love the brands that listen to my rambling and go from the living room to the boardroom due $40 million a year.
I keep commenting Johnny! We had a quick conversation on Reddit. So - im pleasing the algo! Good Content man - keep it up!
Thanks brother, how is the marketing going? Whats the biggest problem with your biz? Mine is time.
we just need to launch more creatives. MER at 7 but only with 3-4k adpent a month. we need launch more creatives so that the MER drops not too much as soon we scale. We want to stay above 5. But yeah challenge is a lil bit the inventory - i think we have too much SKU's. But overall cant complain. I just started my channel as well - i have seen you gained some good subs overnight - congrats
@@heysabri that’s a good MER if you’re margin is above 70% should be fine with that MER to start scaling if it’s not 70% try to raise the prices a little bit lower your expenses
How to talk and say nothing
Hey man I like that. What else do you think?
Hey John, I think you are talking about a future, part advertisement for your business and part reference from a customer, So next step is the actual made KZread, post, showcasing your previous goodwork and satisfied customer. Have a nice day
@@luke-mc9dt exactly. I help brands make money. You tube is a place where brands to find solutions. I solve a lot of problems. So I send my brands this type of post and ask them to post. Comments. I don’t have them on a leash tho so it takes a minute.
@@luke-mc9dt like this instagram.com/reel/C7IUq0-um4Z/?igsh=N2ZuOHRqeXR4amwx Boys from “blanks by Thirteen” are one of my favorite brands to work with
We can firmly attest that Johnny knows why he's talking about. He's slashed our budget and increased revenue at the same time. He can be a bit rough around the edges at times but that's because he's passionate about what he does and does NOT mince words. We learned quickly! Prep customer service before his strategy triggers. Sell out. No discount. A real unicorn, this guy!
lol if the polls are in his favor they are right if they aren’t they are wrong 🤡
keep going! great stuff
Thanks for coming over here! Appreciate you commenting.
Good insight. Is it better to comment or engage from your personal profile or brand? Brand would be ideal for me, but seems like a better move to go personal with link in bio.
Depends on your goal. I did this for a few women’s brands and we drove a ton of sales with zero ad spend following this strategy. At some point ads make more sense when you have the budget but organic and paid go hand in hand. Nice to see you here Mike. Thanks for the comment. How’s things with your gig?
Unreal 😂
I know you’re not doing that shit. Thanks good to see you here
kzread.info/dash/bejne/n5uLyJWiYMSdc6Q.htmlsi=CyPUFqRb0wqaD3B4 @ctthedisruptor