This is going to tell you my philosophy on Facebook ads Clavio email marketing Google Ads conversion rate optimization.
I run an eight figure brand that’s on its way to nine figures that started at four years ago with zero and that is a pretty good pace for a brand that didn’t have venture-capital I’m sure there are other brands that moved faster I have done that close to seven MER with most of the time less than one percent being spent on marketing retainers employees. 
In the marketing world that’s a pretty good accomplishment .
 recently I started taking on side clients and helping them to make their marketing more efficient one of the tools I rely heavily on is audits from Outside agencies.
 so I will have an agency that say does Facebook ads audit the Current agency doing the Facebook ads on the Company.
 we will look to gain some efficiency from this sometimes it works sometimes it doesn’t if it doesn’t you move onto the next thing that does work.