Deborah's offer at 10% was more than they deserved imo

@josephaku9631

19 күн бұрын

So true.

The company name is Fractions Drinks Ltd. Based on their last set of accounts in 2022, they'd raised 580k in share capital, but had an operating loss of 354k. Touker is right. Valuing a business based on projected turnover rather than profit is nonsense.

@yesboss8438

Ай бұрын

Thank you for doing gods work for us 😊

@Darragh1

Күн бұрын

They should taken the 6%, very seldom does a dragon legitimately offer that much value with contacts. The 7.5% was a fair offer. I don't get why some go in with no wiggle room.

What a muppets. Declining lousy 10% for such critical boost they would receive from a dragon. Hilarious.

@user-bh4tg9vu5u

Ай бұрын

They’ll get a better deal elsewhere. They got the marketing they needed just by appearing on the show. Definitely not muppets.

@YoutubeWatts

Ай бұрын

@@user-bh4tg9vu5u Her connections in that specific industry are worth the 10% they are muppets.

@user-lg6hw7li5z

Ай бұрын

You know nothing about business

That's a ridiculous valuation for how little they have in sales, with no IP.

@tullochgorum6323

Ай бұрын

Precisely. The offer was more than generous - they are muppets to turn it down.

That pitch was only 25% strength 😂

@marchumphreys3865

Ай бұрын

🤣

This is what mixers are for ffs

@kris5187

Ай бұрын

problem with that is you cut the flavour profile with the alcohol content so it's more akin to the mixer than the cocktail

That branding looks like Morrisons Savers.

@JesseLeePeterson9

Ай бұрын

Happy shopper looks better

@EZ-D-FIANT

Ай бұрын

Funny you say that cos it's exactly where its going....😂

''The Walking Braindead'' ....A series coming soon to netflix.

I can water my own drinks down...these guys are jokes!

@Erickhetfield

Ай бұрын

Did you watch the video? Sara addressed your point.

They're obviously not here for a deal, but what disappointed me even more is that the clock in the corridor before the lift doesn't work. I was eager to see the time difference between entering and leaving the den, unless they spent 24 hours there l😂

@henryfitzgerald5857

Ай бұрын

I expect they spent 12 hours

I love Sara she's so cool and down to earth!

With Debrah’s contacts, they’re gonna regret that.

This has been on trial sale for years - just tastes pretty awful. Drink or don't is my advice

vodka in midi- full vodka in schooner-1/2 vodka in pint - 1/4 ? these guys must never go out ? wish i had the idea to water down drinks....

The way Tukur adjusted his posture while Debra spoke, was funny. He could sense a better offer coming from her.

Happy shopper put more effort into their branding

If you dont want to drink why not just QUIT drinking or drink zero percent alcohol? Alcohol is overrated anyway!

@adashofbitter

24 күн бұрын

By that logic, if you do want to drink, why not become an alcoholic drinking 2 bottles of rum a day!

There are so many very good alcohol free alternatives these days. This seems like a worse alternative to those.

@VladmirPoopN

Ай бұрын

This wasn't about being alcohol free; it's about less at a time.

They just wanted exposure hence smirking at the end in the elevator

Why not just put less alcohol in when you mix a drink.

@SamSam-xb1ur

Ай бұрын

That's hilarious you're absolutely right

@jack-a-lopium

Ай бұрын

Heheh, that's great... but honestly: it's for clubs/pubs... and taxation. But anyway, didn't happen.

@Erickhetfield

Ай бұрын

Watch the video. Sara answered your question already.

@beeble2003

27 күн бұрын

Because then it tastes more like the mixer and less like the spirit.

Thank you for making my breakfast better

They've never heard of "single in a tall glass" eh

School boy error declining the 10% and the branding makes it look like white spirits bottle from a DIY store.

Is that Deborah using a plastic straw? 🤔

We have a brand new concept! Watered down alcohol, cause that is not something every bar and disco has done for ages to save money 😎

…and you’d have to pay 4x the price to get trollied! 😂

I hope i remember to look at their Web site in 6 months,which i won't...

3:52 lol Pretty funny seeing them wriggle and tell figures that contradict their valuations.

I only drink once in a blue moon and I want to get rat-arsed when I do, so not for me. I don't understand why anyone would want to drink unless to get drunk anyway. I don't get it

@hollybuckley182

Ай бұрын

Because alcohol tastes nice? That's a bit like saying why eat chocolate unless to throw it up from overeating.... people enjoy it in moderation

Where I live there a dozens of drinks like these and they have been around for quite some time. I'm assuming the same goes for most of the world. I don't get what "new category" they are talking about.

Walked away for the sake of 1.5% is madness!!!!

@jack-a-lopium

Ай бұрын

Ouch, pain... great product, and they're gunna need a Daddy Warbucks in this industry.

@sexyhomeowner9345

Ай бұрын

Petty Betties

@adamtwomey3183

Ай бұрын

Thanks for the spoiler 😢😂😂

@marchumphreys3865

Ай бұрын

No the dragons lost out because of one percent

@alexandreturcotte950

Ай бұрын

It’s not 1.5. They asked for 2% . That’s 5% difference

You have to wonder what their current shareholding is - im guessing its quite low that they couldnt even budge another percent

1.5 % whaaaaaaaaaaaaaaat

Would it not be more cost effective to just buy a big regular strength bottle and use more tonic water?

Is adding a mixer not reducing the alcohol content?

Brandy? I don´t think so! Brandy has to be 37.5% to be called brandy! Unless things have changed of course!

Should have offered the difference in advisory shares.

Debra gave a good deal ...they are going to regret it...ohh well win some loose some...

Didn’t even want to negotiate with Touker

Fabian and Rowan, sound like good public school names, I'm sure they'll be able to suck up any losses comfortably

Pour in less spirit and more mixer?

Don’t think these guys value a dragon

What a couple of planks.....

@Car-crazy

Ай бұрын

Actually they are not. They were never after a deal, they just wanted free exposure and advertising for their business, which they got.

@leeatkin9583

Ай бұрын

@@Car-crazy Yeah.....I have a working brain, thus, I did manage to work that out. But thanks anyway.

You can't go in the den with less than 10% equity on offer, this isn't a series A round 🤣

1.5% nothing will loss for them., They supposed to be accepted

Where is this company up to now 2 years on from the den? Anyone know? Did they do the right thing for 1.5%?

@JohnSmith-cs7jg

Ай бұрын

Doubt it mate, it’s a ridiculous idea

@JosephFrain

Ай бұрын

@@JohnSmith-cs7jg I just googled their company, seems they are stocked in a lot of places well it was dated 2022 so don’t know about 2024.

Just put less spirit in your drink! Also will be cheaper! These two are so deluded it’s unreal. 😅

When I was at uni there was a drink called Snakebite. Anyone else remember exactly what it was lol

@jordans4448

Ай бұрын

Snakebite is half lager half cider 🍺

@humeyboy

Ай бұрын

Cider+Lager and some bars make it for you but the loophole is to ask for a pint of Diesel and they make one and top it off with Blackcurrant.

@dsgrbrowne1

Ай бұрын

People add blackcurrant...just makes it too sweet.

oh well, thats blown their chance of success, silly boys

I am really annoyed when entrepreneurs come in for an investment and they either lie or demonstrate a complete lack of awareness of the market they are trying to enter. Their story is that they wanted low alcohol drinks for such and such reason but couldn't find any, so they created their brand. What a bunch of nonsense. The market is chock-full of low alcoholic drinks or ones that are completely free of alcohol. Big brands, small brands, local brands; they all offer low alcoholic options. That means they are either dishonest or don't have a clue about their market; either case is an awful sign for a potential investor.

They must have been drinking the product to decline her offer.

The greedy boys

Why didn’t any of them mention how bad the branding is?

I think their audience personas were written to fit their product and not the other way round. Ive never seen or heard of someone asking the barman for their lighter drink recommendations. Fitness freaks either dont drink or have just one.

Lool this was clearly free marketing strategy from them

@dsgrbrowne1

Ай бұрын

But nobody is gonna drink it. So...

7.5 was a good offer.

There are quite a few health claims on the product - e.g. vegan, low calorie. I don't think you can make health claims on an alcohol product.

@Erickhetfield

Ай бұрын

They are not "health claims", they are accurate descriptions of the product. Unless they are false, they should point the positives of their product.

Lol left for 1.5% what muppets

The brand is not good. It looks very "classic" or even dated, while the target market is young people. I don't think it would stand out in the shelves.

WHY WOULD THEY DO THAT??!!

Smart guy, but he just doesn't get it. So hung up on the numbers he forgot what's actually important. Real entrepreneur would have jumped at the business opportunity.

That branding looks awful and cheap. Imagine refusing that offer..... Not a good decision at all.

they are complete idiots for turning down debra .

I wonder how is this brand doing?

@boltywolty123

Ай бұрын

The owners got blown up

15:24

Spoiler blocker

They lost me the minute they said “for too long, spirits have been too strong 🤡”

A pair of fools

Did Jenny mention she's out?

@Coolcarting

Ай бұрын

No

@Erickhetfield

Ай бұрын

Very creative joke. Congratulations.

They will regret this

Just add a bit of water. Problem solved. Ridiculous business idea.

Not good should have taken Debra's offer ...🙄🤔

silly lads being greedy

@AntonioAniello-hg4xk

Ай бұрын

Lads weren’t being greedy they were protecting their business and other investors also had a fair bit of equity in their business so these guys probably had very thin margins to play with!

What younger people are drinking less?

1:12 pretty sure this is called being an alcoholic

This is nothing new. In Japan and other areas in South East Asia diluted and under-distilled spirits are commonplace but mostly don't gain purchase in Western markets.

their on dole now

How can they have a net profit with a minus figure? Surely that's a net loss..

@rleriche5044

Ай бұрын

That's what the - is for

@nigelwilliams9307

Ай бұрын

@@rleriche5044 They made a loss. A loss is a net loss, not a net profit.

the dragons always make out theyre proper alcoholics.. if it was any other drug theyd never do that. why is it cool for them to be like dude im desperate for a drink. and clearly they arent.

what muppets!

not without Debra

smarmy sods

What a load of crap…this is literally why most people mix their drinks 😂…put less alcohol and more mixer = problem solved

Easily copied by big names if a success. Gins done rums next big thing.

This is not new this has been done before, ie Iceland has brandx low strength brandy . Absolute rubbish

They should of talked exit plans . . . Build the company Create market share . . Sell to a major . Like Bacardi .

Rowan was useless in this pitch. shouldnt have bothered in turning up

Too many adverts, therefore I'm out!

1rd

This decision was bad PR

1st

@Farquad76.547

Ай бұрын

Not even close Danny boy

@loopykill

Ай бұрын

@@Farquad76.547 i got two comments before the pair of you pfft, im out, amateurs!

These guys are really dumb for declining the offers.

Diiiikkkhedsss

Wankkkkeeeaaassss

Debbie gets so salty when the deal doesn’t work out

Terrible decision hahah

Barbra rung, she is out.

@BenjaminGoose

Ай бұрын

What's a babra?

these guys are more delusional than diluted

here beffore jenny is out!!

@loopykill

Ай бұрын

or beforwe toukka and that tiktok guy fall out!

Boring pitch