The rise of mobile-web and social media ushered in an era of content creation like never before, putting the power of creatorship at the literal fingertips of almost every digital citizen.
Yet just as quickly, for the first time, technology is encroaching from the realm of efficiency, into that of creativity. Take, for instance, news publising: robot writers & algorithmically-curated newsfeeds have automated the entire process from ideation to distribution.
While automation's implications for the economy & job markets are well-explored, the ethical dilemma & broader consequences of removing the human element to creativity are often overlooked. Today, it's in the hands of technologists & engineers to guide the future of creative fields. Vip Sitaraman is the creator of digital products & platforms which have reached over 50 million users online and the youngest American to raise venture capital. He is a creative consultant to organizations ranging from leading Silicon Valley startups to Fortune 500 & Inc. 1000 companies. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at www.ted.com/tedx