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Finding new clients is a common hurdle for many consulting businesses, but it's not insurmountable. In this video, I delve into the typical reasons consulting firms struggle to attract clients and, more importantly, what you can do about it. From honing in on your target market and refining your marketing messages to networking effectively and showcasing your unique value, I'll guide you through practical steps to turn your client acquisition woes into wins. Drawing from my experiences and industry best practices, you'll learn how to engage potential clients more effectively, stand out from the competition, and build a thriving consulting business.
► ABOUT COACHING SUCCESS
Consulting Success is the most comprehensive learning platform for serious consultants and skilled professionals who want to grow a stable and reliable consulting practice that attracts high-value clients time and time again.
We believe in the transformational power of consulting that creates real results for clients, and enables you as a consultant to do your best work, enjoy more time with your family, and achieve your desired income level and lifestyle.
Founded by Michael Zipursky and Sam Zipursky aka the “Zipursky Cousins” - serial entrepreneurs turned consultants with over 32 years of combined experience - we’ve consulted for and advised businesses throughout North and South America, Europe, Asia, Africa and the Middle East in over 30 industries. We’ve been in the trenches hustling to grow our own consulting businesses. We know what it feels like to be the outsider struggling to make things work or find acceptance in the market.
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🖥️ Website: www.consultingsuccess.com
► TIMESTAMPS
00:00 - Intro
00:19 - Actual ideal client
03:36 - Messaging
04:47 - Three W's
07:25 - Too much time building
08:39 - Stop teaching and start offering
11:31 - Outro
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