What Happened To True Religion Jeans : The Rise And Fall Of A Streetwear Brand
Ойын-сауық
How many remember True Religion Jeans? In the early to mid 2000s True Religion was the flagship American denim line.
They sold for a premium, could be seen tons of celebrities and gave Japanese denim brands a run for their money.
There was a time where having that horseshoe logo on you but, not only meant that you were a fan of quality jeans, but that you were also willing to drop out for them.
But over the years, True Religion has fallen off, and if you're wondering how that happened then you're in the right place.
I'm Nate the Great from Take Flight 214 and this is the rise and fall of True Religion Jeans.
www.takeflight214.com/
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/ takeflight214
If you liked this video then you should check out the others in our Rise and Fall Of A Streetwear Brand Series:
What Happened To Crooks and Castles: www.youtube.com/watch?v=cD-ia...
What Happened To Alife: www.youtube.com/watch?v=6PCDS...
What Happened To Diamond Supply Co. : www.youtube.com/watch?v=uSwr6...
What Happened To Billionaire Boys Club/Icecream : www.youtube.com/watch?v=BUlyW...
Пікірлер: 124
I still wear tru belts shirts jeans all that idgaf if people ain’t feelin it no more
@user-ix4xl5qu3i
Жыл бұрын
I still wear Trues too. I love the quality and fit of them Especially the Rickys
@redhunnid5142
Жыл бұрын
Y’all just stuck in a era Lmao
@noidea5876
11 ай бұрын
@@redhunnid5142stop hating bro
@domcolon5163
10 ай бұрын
Wear whatever makes you happy fam
@OGRYDA
6 ай бұрын
@redhunnid5142 You just stuck on trends.
Real fashion heads still wear them because they are quality. Hypebeasts just don't wear them.
@dunwither3325
Жыл бұрын
Negative. Tru religion is not worn by ppl in lower manhattan . It was coveted by hip hop and became “ghetto” I never heard anyone say that true fashion heads wear them. Just not true
@IndigoStarrSeed
Жыл бұрын
@Dunwither Who gives af about lower manahattan besides an NY'er? Yall don't own fashion, and NY is no longer the trendsetter. Nobody cares or is checking for what yall are doing 🥴🤣
@dunwither3325
Жыл бұрын
Real fashion heads or old ass ppl.
@IndigoStarrSeed
Жыл бұрын
@@dunwither3325 Wasn't Latto and Ice Spice just going back and forth about true religion jeans about a month ago? Exactly, ifykyk.
@Darknesssleeps
7 ай бұрын
Stop it 😂
I watched this wearing all true religion
Everybody still rocking them in sac
@nathan.847
Жыл бұрын
that sematary influence
@Sid-ql1bm
Жыл бұрын
Hell nah. Everybody wearing Purple jeans now 💯
@909bkaby
Жыл бұрын
@@Sid-ql1bm Ong purple replaced trues in southern cali idk about the rest tho
I just recently started buying them and I gotta say I haven’t stopped I think I own like 5 of their joggers and sweater set and I’m about to dig into the jeans. The material quality is beautiful im glad I was introduced by my aunt to them I can’t stop buying now
True Religion and Polo Ralph Lauren was hitting different back than 💪🏾 that was the drip back in the day
@genefury75
11 ай бұрын
Polo is still the drip what you talking about.
@christopherbryant366
2 ай бұрын
Polo still and will always be hottttt. That's my number 1 brand
I still rock them, great quality and build. Ricky super t is the most comfortable jeans imo
I like true religion jeans, just not their price points. That's how I was able to get trues at Marshalls any where from $40 - $60 a pair. Also, nobody wants to be spending hella money on clothes anymore because it's too expensive and people wanna spend money on other things besides clothes.
@skelly000
8 ай бұрын
If you like them why not get the OG pairs. The ones at Marshalls are not completely authentic 😕
@dipo2142
3 ай бұрын
@@skelly000really, not authentic? How?
@ButtonWalls
3 ай бұрын
@@dipo2142 They are authentic but the quality and design is utter trash. Nothing compared to old pairs
When I was younger specifically in 2004 that’s when I first saw the branch of religion. I actually have a pair of jeans that I bought some three years ago that back then in 2004 I couldn’t afford. I have the Marco Big Big Ts which are now almost 19 years old. Since that time I’ve noticed the quality has gone down but regardless I still like the brand.
Trues bout to be back if not already back yall slacking
@reginaldrobinson980
Жыл бұрын
They back more Celebs rocking them which gon make the regulars rock em
@paulishpaul
Жыл бұрын
@@reginaldrobinson980 sematary single handed bringing them back on depop
@909bkaby
Жыл бұрын
Everything comes back around some time in fashion
@Netbanger1
2 ай бұрын
I don’t care what you think 😂 I never stopped wearing trues. You’re the one slacking caring about what other men think
We still rock trues 💪🏿💪🏿 never gunna die tbh it’s really good quality like Levi’s
Well-researched documentary!
Literally still spend money on these jeans in 2024
TBH… Their jeans and shorts are quality, till this day!
I got my true religions and they look amazing 😎
I still wear true religion don’t matter what people think.if you like the brand then wear IT!!
true religion is a religion at this rate. All mfs who fw jt gonna stay TRUE.
I just bought my husband a pair of TR jeans & 2 of their tshirts. He really wanted the ones with the red stripe down the side of them but I have yet to find a pair.
sematary brought the brand back
@ButtonWalls
4 ай бұрын
sematary aint saving true religion from themselves 😂
@MRpuffzcookie30
Ай бұрын
He pretty much wears robins now
I think they’re making a come back I pick up all their monogram joggers
I just bought a pair of Rocco last week. I wish they still had the Nathan’s
@4:20 this guy living in the future. 😊😊 2024??
Yes still wearing them…still rocks!
I just bought 3 pairs
Just got a pair I don't give a fiddlers fk who likes em I'm go flex em like a gee
What 2012 when Vybz dropped Straight Jeans and Fitted?.?
Lol I still picking up the jeans they are good ass quality I buy the more subtle pairs where u can barley see the horse shoe live the new minimalist style they are going for in the new season
True back on so we coolin
Still rockin em shits
Imma keep it real. The quality tho it’s on point
There still big in the uk
true religions are trending rn
ngl they never fell off
I'm Still rocking it and just got more true religious gear for Christmas 😃 Quality is hard to come by.
I love these jens how can I get these?
@dacembur
Жыл бұрын
ebay or depop
@nowshadbhat6158
Жыл бұрын
What did u mean???
@m777xx
Жыл бұрын
Google Shopping
@Random-qe4qg
Жыл бұрын
on their website/app
Nice. I heard the name here and there, but never knew what they were about.
still nice
Im wearing them…lots of collction already…
Just on the web site $50 - $150 fire jeans all styles. I stay buying them.
Most people don't know them because they don't own them. If you know then you know and the people who know let you know that they know. It's a club, if you ain't in it then you're never going to be in it. For the most part, my daily wear is all TR. Walk into a high end store and they know. They don't treat you like a punk or a shoplifter because they know that you have money.
I still rocks wit them .they jes different and very gud quality
Me personally I think all the fakes put them out of business
Still wear them ngl, good quality clothes,
Ross is the plug for this brand now lol
That happens to every brand every brand will go up then fall off js
Sematary brought them back
@hiliax
Жыл бұрын
HAUUUUGHH
@psychwardfare
Жыл бұрын
Chief keef brought it back 1st can’t fade
@cupzify1207
Жыл бұрын
You a new fan
@hiliax
Жыл бұрын
@@cupzify1207 "omg guysh look im an oldgen look guysh i know more about music" 🤓
@cupzify1207
Жыл бұрын
@@hiliax corny asl
What does he mean remember I haven't stopped
Ppl in new York still wear them
@CBlixk6300
9 ай бұрын
We made em cool
@beachcity562
9 ай бұрын
@CBlixk6300 yeah I seen Rich ppl wearing the true
I remember 2016-2019 all I wore was trues
We still rock these😅😅. The migos still in them 2 chainz and other's. They aren't dead.
wasn't it founded in 1956?
My man said "2024"
need chief keef to bring TR back in style
@CBlixk6300
9 ай бұрын
He got it from New York all of em did
@rockstarjoe5725
9 ай бұрын
tf @@CBlixk6300
i swear i think the name and theme of some of their clothing throws people off. the jeans are like regular diesel, buffalo etc. style jeans. then you go and look and they sell trucker hats. but then you go look further and they have these sweat suits that borderline look like some gangster goth shit i've never seen before. they look weird af. some of the designs are just way too busy looking like those goofy ass shirts you always see at burlington coat factory with dazzles and shit glued all over them. the name itself also feels like it belongs to 90's grunge rock like it'd be the name of a marilyn manson album or something. as a kid i used to walk past that store all the time and never once was even interested based on the marketing. apparently kids like me were the target audience to a large degree but based on how they marketed we surely didn't know it. the presentation of the brand is just very odd is all. honestly before learning more i would have assumed the t shirts etc all came from hot topic...
I still Rock my shits!!! I’m the king of True religion Wea I’m at Stop playin… I never let ‘em go when I touch my First Couple racks years ago I bought em I’ll never forget where I came from 💯💯
@FoxThaStoner
Жыл бұрын
Infinite respect my brother. My exact thoughts Horseshoe my pants til the death of me
@rockstarjoe5725
11 ай бұрын
real relate
You can find true religion at your local Ross dress for less or Marshall’s. For the low
@takeflight2142
7 ай бұрын
Dam really? There’s some Ross selling True Religion? I’ve never seen it on my sleeper trips
@michaelalexander4284
Ай бұрын
And TJMaXX I even seen a TR toiletry bag for 9.99
Quality dropped
Their baggy overpriced jeans went out of style and wasn’t a trend anymore
This ain't a streetwear brand
The irony is True Religion will probably be in Target or Walmart soon enough.....its not snd will never be a iconic brand
Still Rock true religion Jean I’m a Fien
Do you really think you look fly in true religion?