Watch Me Build a Marketing Strategy in 20 Minutes For a Completely Random Business

Watch Me Build a Marketing Strategy in 20 Minutes For a Completely Random Business 👉 Start & Scale A Successful Agency ➜ aerh.co/agency-accelerator
👉 Master Digital Marketing ➜ adamerhart.com/academy
One of the hardest things about teaching marketing is that marketing is not exactly like riding a bike or baking a cake.
(*nothing against my fellow cycling and baking instructors)
But with marketing, sometimes it's hard to see how the concepts, strategies, and theories apply in real life.
After all, it's one thing to tell you to identify where your target market is present and active online.
...it's another thing entirely to actually go out there, find them, and then point you directly towards them making it impossible to miss.
That's why I thought it would be helpful to show you an example of me creating a complete marketing strategy for a completely random business, from scratch.
Literally every stage of my entire Marketing Masterplan methodology so you can see the thought process behind it and how you may be able to apply it in your business.
So... let me show you how it's done.
#marketing #digitalmarketing #marketingstrategy
#marketing #digitalmarketing #marketingstrategy
***PS - Whenever you’re ready, here are the 2 best ways I can help you…
1) The One-Page Marketing Cheatsheet: freemarketingcheatsheet.com
2) Join The "Digital Marketing Academy": adamerhart.com/academy
***Let’s Connect:
Website: adamerhart.com
My Other KZread Channel: / @growmyagency
Twitter: / adamerhart
Instagram: / adamerhart
TikTok: / officialadamerhart
KZread: bit.ly/2HxjQRa
Facebook: / officialadamerhart

Пікірлер: 87

  • @saarrun
    @saarrun2 жыл бұрын

    5:15 "the customer doesn't buy when they understand, they buy when they feel understood". Great message!

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    Thanks Arun!

  • @Synergy_World

    @Synergy_World

    2 жыл бұрын

    It's a lie

  • @michellegephart
    @michellegephart Жыл бұрын

    What a super fun (and informative!) video! Love that your kids picked the product and you worked your marketing magic. Thanks so much, I'm a fan!

  • @illione3168
    @illione3168 Жыл бұрын

    I love how you can really see how he practices what he preaches in these videos. They’re always so engaging and sufficiently informative. I can watch them all end to finish without getting bored- which should say a lot seeing as I’m just a teen HAHAH

  • @Adamerhartvideo

    @Adamerhartvideo

    Жыл бұрын

    That's awesome to hear thanks so much for letting me know, and I'm glad you're enjoying the videos :)

  • @hey.itscharisse
    @hey.itscharisse Жыл бұрын

    hey adam! this is by far my favorite video from you! do more of these! been loving all your contents since the first day that i found you here in YT! MORE POWER!

  • @whatschoen
    @whatschoen2 жыл бұрын

    This sort of content is really interesting, you should probably do more of these... Also you could consider a critique of an existing market strategy (what they did wrong or could improve, etc), I'm sure a lot of people would watch that as well. These are just my thoughts off course...

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    Thanks for the feedback, yes this one seemed to "click" with everyone, so more will be coming... (though they take a TON of time and work to put together and edit).

  • @hailey9156

    @hailey9156

    Жыл бұрын

    I was gonna say the same things.😀

  • @hailey9156

    @hailey9156

    Жыл бұрын

    @@Adamerhartvideo Hey Adam, thank you so much for your effort! I feel so lucky to have stumbled across your channel. Since I want to learn more about digital marketing and advance in it, it has been super helpful for me. Thank you a lot again.

  • @christianhage6433
    @christianhage64332 жыл бұрын

    Man, been following you for a while and honestly case studies type of videos like these are amazingly helpful! Love the knowledge that you're spreading Adam!

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    Hey Christian! Thanks so much!! So glad you enjoyed it :)

  • @naturesmagic5532
    @naturesmagic5532 Жыл бұрын

    Excellent Video. Love the way you started things step by step and your strategy explanation.

  • @jeffjcd
    @jeffjcd Жыл бұрын

    Thank You so much! I’ve watched so much of your content, I am now a much better businessman because of it.

  • @buseozener4850
    @buseozener48502 жыл бұрын

    "the customer doesn't buy when they understand, they buy when they feel understood" it is a great sentence to understand marketing, but there is more now in the world, in my opinion. The firms' new customers and potential customers have high consciousness nowadays. However, we are in postmodern world and, the sentence is not providing the true answer to postmodern marketing, it responds to the modern world which we passed.

  • @btnbluestelevisionnetwork5468
    @btnbluestelevisionnetwork5468 Жыл бұрын

    I found you while surfing for help talk about a one stop shop this is the 4 video I have watch I will watch all of them! I was able to see my problem. Thank you A fan for life!

  • @Adamerhartvideo

    @Adamerhartvideo

    Жыл бұрын

    Awesome my friend! Great to have you along!

  • @dcail4419
    @dcail4419 Жыл бұрын

    the content you provide is so valuable, keep up man

  • @siobhanoreillybracken7105
    @siobhanoreillybracken7105 Жыл бұрын

    thank you Adam I'm just starting to think about all this for my e-Learning business. I also enjoyed your video class explaining the 5 quick and easy basics of market research.

  • @Adamerhartvideo

    @Adamerhartvideo

    Жыл бұрын

    Thanks Siobhan that's awesome to hear!

  • @amynosh6298
    @amynosh6298 Жыл бұрын

    This video is pure gold, thanks 🎉

  • @kendrickeraart
    @kendrickeraart2 жыл бұрын

    Love how you incorporated your family / children into this project you created :)

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    Hey Kendrick, thanks so much my friend! Yes, it was fun getting their help (not so much fun cleaning up after they tore the house apart looking for stuff)

  • @arashtarafar
    @arashtarafarАй бұрын

    This video was super helpful for me as a marketing student. It helps me build a rough structure when approaching a brand. Thank You!

  • @ronaldstewart5409
    @ronaldstewart5409 Жыл бұрын

    This is absolute GOLD. Great content I am now a loyal follower and fan for life.

  • @Adamerhartvideo

    @Adamerhartvideo

    Жыл бұрын

    Thanks Ronald, great to have you along!

  • @SukhbirCheema
    @SukhbirCheema8 ай бұрын

    This is great! Thank you, Adam! I must say, this video itself is a clever marketing for Kodiak Cakes.

  • @pauls1883
    @pauls1883 Жыл бұрын

    Brilliant walk through.

  • @domenicobartoccioni1610
    @domenicobartoccioni1610 Жыл бұрын

    I think Kodiak brand is going to hire you and your services when they see this video! Great content 👏👏

  • @Adamerhartvideo

    @Adamerhartvideo

    Жыл бұрын

    lol thanks Domenico, yeah I think they're doing a lot of things right already, but always some room for improvement right.

  • @confidentcontentwriters
    @confidentcontentwriters2 ай бұрын

    Love this simple explanation of market research for building a strategy! Amazing! 🎉

  • @MohammedSafwan-xf7we
    @MohammedSafwan-xf7we9 ай бұрын

    we need more like this🥰

  • @ElonZelman
    @ElonZelman6 ай бұрын

    Good one! Very helpfull - love this video

  • @WTHPOPL
    @WTHPOPL Жыл бұрын

    Looks like you're keeping up with your comments! Good job! Great work and keep it up. You're going the right direction ⬆️

  • @Adamerhartvideo

    @Adamerhartvideo

    Жыл бұрын

    I'm trying lol, a little slow sometimes but I do my best!

  • @pitchbuckets2860
    @pitchbuckets28602 жыл бұрын

    Awesome man, would love too see more stuff like this instead of explaining how .. showing how. Would pay for it too. Keep Up the good work

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    Hey my friend, thanks so much, appreciate the support and feedback!

  • @stephenocheoha1021
    @stephenocheoha10212 жыл бұрын

    Great content, I like this kind of content. I hope if you don't mind if I should send in my new website under development for this kind of analysis? We are upgrading the new one, motivated by the values we are getting from your channel

  • @vealtamarketing2833
    @vealtamarketing28332 жыл бұрын

    Love this strategy!

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    Thanks so much Vealta!

  • @kelseytheron2858
    @kelseytheron2858 Жыл бұрын

    thank you for this, it helps a lot. But selling a service like security guards is so difficult for me. there is no product. do you have any tips? Thank you

  • @heysimmone
    @heysimmone Жыл бұрын

    Enjoyed this video.

  • @rafialif8419
    @rafialif84192 жыл бұрын

    This is brilliant.

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    Thanks Rafi! Glad you enjoyed it!

  • @danielezabrini9857
    @danielezabrini98572 жыл бұрын

    Great video man! You got my main niche too! Food marketing! :)

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    Hey Daniele! Awesome to hear my man, thanks so much!

  • @abhishekraj133
    @abhishekraj1332 жыл бұрын

    With such lower price end, it seems brand image and brand association to various demographic and a strong brand voice will do the magic. Including affiliate marketing and subscriptions. Plus do they have any smell that can be recognised anywhere, cause it single handedly make them a winner.

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    Hey abhishek, I don't think they can claim the "pancake smell" but if they could...

  • @user-rz5uw5zf3f
    @user-rz5uw5zf3f6 ай бұрын

    Best KZread Channel to learn Marketing

  • @Peytonchanel
    @Peytonchanel10 ай бұрын

    this is realy work

  • @happyiglu
    @happyiglu12 күн бұрын

    Great video 🎉

  • @danielezabrini9857
    @danielezabrini98572 жыл бұрын

    Hey Adam! Was rewatching this video as im advertising a protein pancake for a client right now with some Facebook and Instagram Ads. I have a question for you: target market for this kind of product (and the brand i am advertising for) in my country is female age 25-40, mostly fitness and healthy diet oriented. Dont you think it would make more sense using a video made with scenes showing the target its self more than focusing on the feel the brand has in elements like its logo? Would love to hear what you think!

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    Hey Daniele, yeah absolutely, people sell better than bears. I do like including some kind of unique hook though that helps differentiate the product from all the other protein pancake products on the market.

  • @fabulousbrandingagency
    @fabulousbrandingagency Жыл бұрын

    i love u so much bro, thanks very much

  • @bozelliyter30
    @bozelliyter302 жыл бұрын

    Очередное спасибо, Адам!

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    My pleasure Bozel!!

  • @tcg10120
    @tcg101209 ай бұрын

    like to content simple and easy to understand

  • @eduarandrey2754
    @eduarandrey275411 ай бұрын

    Faaaaaannntastic!!!!!!!!

  • @Matthew8473
    @Matthew84733 ай бұрын

    This is top-notch in every aspect. I read a book with similar content, and it was top-notch. "The Hidden Empire: Inside the Private Worlds of Elite CEOs" by Adam Skylight

  • @TaherOsman
    @TaherOsman Жыл бұрын

    Very nice 👌

  • @Adamerhartvideo

    @Adamerhartvideo

    Жыл бұрын

    Thanks Taher!

  • @aresrabe3315
    @aresrabe33152 жыл бұрын

    I may be wrong...but I think he really likes their pancakes

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    Ares, you are not wrong :)

  • @Synergy_World

    @Synergy_World

    2 жыл бұрын

    You are

  • @satyanarayan558
    @satyanarayan5582 жыл бұрын

    How do I show my advertise to my target audience so that almost 30% rememberable my services ? And my business is web design for business and landing page design and content writing ☺️

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    Hey Satyanarayan, interesting question. Why only 30% remember?

  • @satyanarayan558

    @satyanarayan558

    2 жыл бұрын

    @@Adamerhartvideo 🤣 mistake 100% because in my situation there are lot of invalid email address when I advertise in Google or Facebook ☺️

  • @vv2262
    @vv22622 жыл бұрын

    Sir ,imagine I am collecting customer mobile number from customers and if I want sell any offers how can I send messages to my customers...SMS is not free ,email not free...Instead can we design an app for our store to sell offers ,product images etc

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    Sounds more complicated than it's worth (i.e. developing an app), typically, like 9 times out of 10, you're best to go with existing channels like email and SMS, even if they're not free. Free isn't always better.

  • @WorldOptionsAU
    @WorldOptionsAUАй бұрын

    Stocks went up for Kodiac Pan Cakes ...

  • @NewtonVieira
    @NewtonVieira Жыл бұрын

    I got an ad right after your ad LOL

  • @Adamerhartvideo

    @Adamerhartvideo

    Жыл бұрын

    Marketing, inside marketing, inside more marketing lol

  • @macaulayshaw3834
    @macaulayshaw38342 жыл бұрын

    Bearrr bet it tastes good.

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    :)

  • @Foxwebsiteservices
    @Foxwebsiteservices6 ай бұрын

    Bears don't live on honey alone. But we do poor it over our Kodiak cakes. Just had to get that out of my head.

  • @theworld2754
    @theworld2754 Жыл бұрын

    Where u fit the miseries and miracle part.

  • @HCBCHEMISTRY
    @HCBCHEMISTRY Жыл бұрын

    Great video, but I don't know about that pink shirt.

  • @mr_bluesrocker4230
    @mr_bluesrocker4230 Жыл бұрын

    I always like how gym fellas would eat anything with "protein" on it. As if protein makes junky food any healthier lol

  • @knuttlaarsen7218
    @knuttlaarsen72182 жыл бұрын

    Can't know how I bumped onto this. All in all GREAT content ❤️. I also watched those rather similar from mStarTutorials and kinda wonder how you guys create these vids. MSTAR TUTORIALS also had amazing information about similiar things on his channel.

  • @Adamerhartvideo

    @Adamerhartvideo

    2 жыл бұрын

    Hey Knutt, great to have you along.

  • @susmus123gaming2
    @susmus123gaming2 Жыл бұрын

    That package i talking to a male thare need somefing to make for the kids While mom is out with the girls

  • @minelpowell9119
    @minelpowell9119 Жыл бұрын

    The kodiak cakes taste horrible though. They dont taste like normal waffles try it you'll see lol I literally spit it out ugh so nasty.

  • @michellemarchant8013

    @michellemarchant8013

    Жыл бұрын

    Haha, I love the pancakes, but I agree, the waffles are not good at all.

  • @zoyarahim9704
    @zoyarahim9704 Жыл бұрын

    What’s the best way to contact you? I would like to get your advice for one of my businesses.