Mastering Unsubscribe Links & Workflow Automation with Smartlead & OutboundSync
This video provides a comprehensive guide on how to use unsubscribe links in Smartlead to remove prospects from campaigns, sync the data with HubSpot using OutboundSync, and manage email subscriptions effectively.
It details the setup process, including attaching webhooks, configuring campaign settings, and handling unsubscribe events.
The tutorial emphasizes the importance of custom tracking domains and demonstrates the synchronization of unsubscribe statuses between Smartlead and HubSpot.
Additionally, it explores how to update block lists, ensuring that contacts are not re-engaged in future campaigns.
00:00 Introduction to Unsubscribe Links in Smartlead
01:03 Setting Up Webhooks and Campaigns
01:37 Configuring Unsubscribe Links in Emails
02:27 Tracking and Testing Unsubscribe Links
03:30 Managing Unsubscribes in HubSpot
05:05 Synchronizing Unsubscribes with Smartlead
06:36 Conclusion and Next Steps
Learn more about OutboundSync: outboundsync.com/