The Multipreneur: He’s Building A $10M Portfolio of Income Streams

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In this video, I'm I flew out to New York City to meet up with Alex Lieberman -the guy who sold his newsletter for $75M. Now he's onto a new venture - to become a Multipreneur. He share's exactly how he plans to build a personal holding company with several tiny businesses - AND, the scrappy method he used to get his first business idea off the ground. Enjoy it!
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Пікірлер: 156

  • @Malik_Archive
    @Malik_Archive7 ай бұрын

    How on earth were you able to compress so much value below 20 minutes?! Good stuff Pat!

  • @grayfuego

    @grayfuego

    5 ай бұрын

    😶‍🌫

  • @j0nrages851
    @j0nrages8517 ай бұрын

    Love Alex, thanks for sharing his new ventures!

  • @sheilatheodora3954
    @sheilatheodora39547 ай бұрын

    oh wow i like how alex speaks about business, very realistic and easy to digest!

  • @MaheshwarMaddula
    @MaheshwarMaddula7 ай бұрын

    Dude your content worth more subs and likes. I Just love it. Keep Growing and Glowing

  • @mitchellcohen
    @mitchellcohen7 ай бұрын

    So many great nuggets in here. awesome video!

  • @mrtcuts
    @mrtcuts7 ай бұрын

    Great content, thanks Pat!

  • @alfredhitchcock45
    @alfredhitchcock457 ай бұрын

    Hire an overpriced CEO with just 3 ghost writers doing the actual job🤣🤣🤣

  • @ssef3232

    @ssef3232

    4 ай бұрын

    finding good writers to keep in rotation, managing the vision and the operations, just that takes a lot of hours. time has no price limit

  • @adobebaz5473
    @adobebaz54737 ай бұрын

    Ah, great content and professional video editing. thanks

  • @DailyVisionary
    @DailyVisionary7 ай бұрын

    This was absolutely insightful!

  • @NBTJacklyn
    @NBTJacklyn7 ай бұрын

    loved this

  • @ishmaelsassoon795
    @ishmaelsassoon795Ай бұрын

    What i dont understand about this business is ,what is stopping the ghost-writer from cutting out the middle man and just going to the client straight up after they initially contact on ghost arm .Secondly he wants to retain clients for 10 months average ,that would mean the ghost writer has to be good (which likely means he has a great clientele already ,how are you going to convince them to join you when you are taking a considerable cut out of them ?

  • @EmenseCoffee
    @EmenseCoffee7 ай бұрын

    Great video! Got me thinking about my business!

  • @LeagueofPigs
    @LeagueofPigs7 ай бұрын

    Great content... Your channel will be big I'm sure

  • @osamedeuzzi3978
    @osamedeuzzi39787 ай бұрын

    CONGRATS ON 100K SUBSCRIBERS

  • @emmanuelpaulmaah
    @emmanuelpaulmaah7 ай бұрын

    Great stuff, Pat & Alex

  • @bullmoretrad8993
    @bullmoretrad8993Ай бұрын

    Personal holding company is a standard structure for most people with multiple businesses. Its not new and its not magic.

  • @MatiasRijoM
    @MatiasRijoM7 ай бұрын

    I'm so glad i found this channel, the podcast/interview format is soooo good!

  • @EYD-Coaching
    @EYD-Coaching2 ай бұрын

    Well executed interview, Alex explains his "why" very clearly. Good content delivered in an engaging format. Nice work.

  • @BuildonBusiness
    @BuildonBusiness7 ай бұрын

    Congrats on 100K subs!

  • @maximebatandeo5527
    @maximebatandeo55277 ай бұрын

    This guy is so articulate and insightful ! It is refreshing to

  • @alexnhan8527

    @alexnhan8527

    7 ай бұрын

    Stupid idea. You will be the master on none. Pick ONE thing. Focus on it. If it fails, move on to the next.

  • @davidmcgee9684
    @davidmcgee96845 ай бұрын

    Love the story and the idea of a personal holding co. Working on a workflow automation company right now

  • @ArtandAlgorithms
    @ArtandAlgorithms4 ай бұрын

    The transition from 30,000 subscribers to selling the newsletter for $$millions. I’d like to hear more about that.

  • @evolution2030
    @evolution20306 ай бұрын

    First time at the channel today, I wont lie am hooked!

  • @mmennote
    @mmennote7 ай бұрын

    This was such a great interview!

  • @FindingProfits
    @FindingProfits7 ай бұрын

    Great video and congrats on 100k subs

  • @starterstory

    @starterstory

    7 ай бұрын

    Thanks so much!

  • @EverDayBest
    @EverDayBest7 ай бұрын

    Amazing video :) very interesting thanks

  • @maxariadent
    @maxariadent7 ай бұрын

    I’ve just finally found my people on YT - I am so happy. Thank You. This video is quality and resonates with me so much. Honestly, Thank You.

  • @starterstory

    @starterstory

    7 ай бұрын

    You are so welcome :)

  • @Chapterspodcast
    @Chapterspodcast7 ай бұрын

    Great video Pat

  • @irmakalember3709
    @irmakalember37097 ай бұрын

    This dude is brilliant.

  • @StephMFowler
    @StephMFowler7 ай бұрын

    Another well made, fantastic video. I check your KZread everyday for new videos. Keep up the great work!

  • @starterstory

    @starterstory

    7 ай бұрын

    Thank you, that means a lot :)

  • @alkemistnyc
    @alkemistnyc5 ай бұрын

    Impressive, very very good video. Love the spirit.

  • @ErickaWilliamsCC
    @ErickaWilliamsCC7 ай бұрын

    this was amazing.

  • @reecenward
    @reecenward7 ай бұрын

    great vid, thats pretty funny cuz i am working on something like the first idea he shared. I also believe that something like notion will be the future of building websites, tools and anything where a business needs some sort of custom set up/work flow and these building blocks can be used in many different ways to meet most of there needs. And yes using AI like and things like Langchain it can make it so much simplier for the user to get something built.

  • @mphundumjumira6730

    @mphundumjumira6730

    3 ай бұрын

    I wish if we could talk that is if you are Ok. I need your input @reecenward. I have tried so many months to contact Starter Story but no answer for months.

  • @Editnamehere
    @Editnamehere7 ай бұрын

    75million rents a one bedroom apartment.

  • @ambana86

    @ambana86

    7 ай бұрын

    So you don't think he's credible?

  • @kevinalves6402

    @kevinalves6402

    7 ай бұрын

    Thats why u cant get rich. Cause you constantly wanna have things u dont need @editnamehere

  • @cantripleplays

    @cantripleplays

    7 ай бұрын

    Why wouldn’t he? He doesn’t need anything more right now and he might want to have a house with a significant other someday so there’s no reason to waste money just because he’s rich. People need to break free of the mindset that just because you have money to spend it somehow excuses you from wasting it

  • @resa574

    @resa574

    7 ай бұрын

    @@cantripleplays he wouldn’t be wasting money. Let’s assume 50m after taxes Even on an extremely safe 1% withdrawal rate he can spend 500k a year worry free. That’s essentially the same spend as someone’s $1.5 - 2m income after tax + savings

  • @cantripleplays

    @cantripleplays

    7 ай бұрын

    @@resa574 wasting money is wasting money no matter how much percentage of the money he’s wasting. If a one bedroom apartment is suitable for him then a bigger house is a waste of money

  • @harkiratsingh7184
    @harkiratsingh71847 ай бұрын

    Great content value and ideas

  • @sw23ae
    @sw23ae10 күн бұрын

    This guys a great speaker 🔥

  • @monbeauparfum1452
    @monbeauparfum14527 ай бұрын

    Congrats! It’s not easy to launch lot of businesses.

  • @Live.your.impossible
    @Live.your.impossible6 ай бұрын

    Wild all from a newsletter, and that still works, every time a new niche comes out rush to get a newsletter.

  • @reesequeen
    @reesequeen7 ай бұрын

    Alex is the definition of a starter. Starts and sells morning brew and is chomping at the bit to start over 10 more times. I love it

  • @EricLawtonForbes
    @EricLawtonForbes5 ай бұрын

    Did he say he hadn’t made a dollar on the business, they had 30k subs. Almost six months later sold for $75m? 🤔 4:37

  • @kallaway
    @kallaway7 ай бұрын

    hell yeah, saw that top personal holding company thumbnail 👀

  • @Piermusic
    @Piermusic6 ай бұрын

    12:30 love this idea. Why equity + dividends over simple cash bonus from revenue split?

  • @OptimizationOrganization
    @OptimizationOrganizationАй бұрын

    Thank you so much for what you do. You inspired me to make my own startup so I made an SEO Agency and I already have made it profitable in less than a month!

  • @tako-je-sunny
    @tako-je-sunny7 ай бұрын

    Nice work

  • @TheophilusMostExcellent1
    @TheophilusMostExcellent17 ай бұрын

    Video Sections WHO ARE YOU & WHAT ARE YOU BUILDING 1:26 TIMELINE/BACKSTORY 3:18 THE OPPORTUNITY OF HOLDING CO'S 5:24 QUICKBREAK 6:40 STARTING A GHOSTWRITING AGENCY 7:46 BREAKDOWN OF STORYARB 9:13 HOW TO FIND (PMF) OR PRODUCT-MARKET FIT HOW TO FIND + HIRE CEO'S 11:18 HOW TO PAY CEO'S 12:18 HOW TO FIND + VALIDATE NEW IDEAS 12:58 RISKS OF A HOLDING COMPANY 13:56 - RISK #1 14:14 - RISK #2 14:56 HOW TO START A PERSONAL HOLDING COMPANY 15:36 ADVICE 16:40

  • @yuwelcome
    @yuwelcome7 ай бұрын

    It surprised me how simple the ideas were, quite inspiring.

  • @Brodragon2225
    @Brodragon22257 ай бұрын

    he is right doing niche business is greater than billion dollar company.I learned so much from him thank alex

  • @carolene-meli-ghostwriter
    @carolene-meli-ghostwriter7 ай бұрын

    I have learnt so much from following Alex on linkedin. I loved watching him build that plunger game and his 60-sec start up series.

  • @josevega8456
    @josevega84567 ай бұрын

    100k subs 🎉🎉🎉🎉

  • @EdgarVasconcelos-ld2mg
    @EdgarVasconcelos-ld2mg6 ай бұрын

    So much gold in one video! You deserve the Like, the Sub and the comment for that content! Keep it up!💪

  • @carl6589
    @carl65896 ай бұрын

    Running a personal holding company is my dream

  • @DarrenAllatt
    @DarrenAllatt7 ай бұрын

    I used no code tools to automate the customer on boarding journey at my work which reduced the fail to on board rate from 60% to practically zero and cut the time to live from six weeks to 24 hours. Also, using no code tools built the journey to transition customers of a financial services product from a joint venture we were winding up to a new partner that a transition rate of 75% against the target of 50% Through automation and minimal disruption to the customer optimise I’m currently building an automated customer acquisition program that uses no code tools to only acquire the most qualified customers which will actually get value from the business. What makes me special is understanding where friction needs to be, and where it must be avoided in order to optimise the outcome, combined with what should be automated, and Watch should still be manual. Happy to jump on a call and share more with you.

  • @shehanmichaelfaiz4930

    @shehanmichaelfaiz4930

    7 ай бұрын

    Hey Darren, Would you be open to having a chat?

  • @theshaaf23

    @theshaaf23

    7 ай бұрын

    Hi Darren, thank you for sharing! I’m an Masters student looking to break into this, would you be open to a call/email chain

  • @Happysoul_3

    @Happysoul_3

    7 ай бұрын

    Guys, why arent you sharing your emails with other if you want to discuss and collaborate?😅

  • @wanderingphy313
    @wanderingphy3137 ай бұрын

    Hi Mat, thank you for the awesome video as always. Been following you and your journey for a while now. I was wondering if you have any successful stories from people from developing countries like Vietnam or Thailand. Would be really interested to see people from my own background succeed.

  • @nathanhadwiger2574
    @nathanhadwiger25743 ай бұрын

    Took me 9 minutes to realize there was a dog between them on the couch there's that much value

  • @trea7579
    @trea75797 ай бұрын

    I was literally praying about this THIS WEEK. This is so me. Thank God for the answer, people thought I was going mad!

  • @thedappercook
    @thedappercook6 ай бұрын

    Amazing stuff, also on my way to doing something similar, very very very cool!

  • @minecraftalix6286
    @minecraftalix62867 ай бұрын

    When are you going to upload another video? Also, if you were to could you upload a video interveiwing people who have started productized services?

  • @RahimLadhajuma
    @RahimLadhajuma6 ай бұрын

    Amazing

  • @WatchME_DIY
    @WatchME_DIY3 ай бұрын

    @Starter Story why don’t you upload the audio to Apple Podcasts? I can’t lock my phone screen with KZread :)

  • @artber101
    @artber101Ай бұрын

    Hello Alex, the photo from 2017, is it in Quindío, Colombia?

  • @SoulPapiii
    @SoulPapiii7 ай бұрын

    going crazy

  • @eugeniocg3079
    @eugeniocg30797 ай бұрын

    amazing

  • @soscreativity
    @soscreativity2 ай бұрын

    An inspiring journey into the world of entrepreneurship with Alex Lieberman, showcasing his innovative approach to building a diverse portfolio of income streams. His insights and strategies offer valuable lessons for aspiring entrepreneurs looking to carve their own path to success.

  • @muizzmukkey7930
    @muizzmukkey79306 ай бұрын

    Awesome 😎😎😎😎👍

  • @ratethewordplay
    @ratethewordplay7 ай бұрын

    AMAZING GEMS💎💎💎

  • @mhmyang
    @mhmyang7 ай бұрын

    I am currently in the process of building an agency for new entrepreneurs or small businesses to fix up manual tasks that can be automated. I would love to share my expertise in systems, tools, AI, and automation, so we can direct precious time and energy toward the most impactful activities. Because our Time & Energy should be spent on what truly matters-I want to help build systems that foster success.

  • @oB_Session

    @oB_Session

    7 ай бұрын

    Would like to learn more

  • @dasarathpatra5709
    @dasarathpatra57097 ай бұрын

    Congratulations for 100k subs!

  • @starterstory

    @starterstory

    7 ай бұрын

    Thank you 🥰

  • @dasarathpatra5709

    @dasarathpatra5709

    7 ай бұрын

    @@starterstory welcome

  • @dasarathpatra5709

    @dasarathpatra5709

    7 ай бұрын

    @@starterstory someday I am gonna meet with you

  • @unbekannter-teilnehmer
    @unbekannter-teilnehmer6 ай бұрын

    Most people are not able to run ONE succesful Business. He dreams about a holding-structure with many successful Businesses. Good luck with it... Focus is the key!

  • @amarkmanpeters
    @amarkmanpeters7 ай бұрын

    Hold Co model needs to bring synergy and leverage some capability to bring value to individuall companies. Otherwise you have a collection of unrelated and underdeveloped entities.

  • @rodneypate1693
    @rodneypate16937 ай бұрын

    Awesome video laced with great ideas. Thank you so much ❤♾💯%💰💰💰💎💎💎👑🌹

  • @AIVideoPortraits
    @AIVideoPortraits2 ай бұрын

    town and village-- i'm stuck in hunter and gatherer mode!

  • @EverydayProphet
    @EverydayProphet3 ай бұрын

    Was wondering if Alex also considered by existing businesses that may be up and running but not as profitable?

  • @alimc1867
    @alimc18676 ай бұрын

    Basically just an actively managed Private Venture Capital Fund And this Video feels like an Ad for his portfolio companies.

  • @jacklondon4980
    @jacklondon49807 ай бұрын

    11:20 is it really a good business model if the average drop off rate is 10 months… shouldn’t it be longer, otherwise the model doesn’t 100% work. Sort of thing?

  • @martemis
    @martemis6 ай бұрын

    What were the other business ideas/problems he gave?

  • @matthewchipokas3389
    @matthewchipokas33897 ай бұрын

    Not until 11 minutes in did I notice that's a dog on the couch in between then and not a big pillow.

  • @icemanUH
    @icemanUH7 ай бұрын

    He had me, when he said 2 employees, one is the CEO 🤣🤣 and second one should be rebranded COO or CFO or Chief Marketing Officer

  • @heikorudi6105

    @heikorudi6105

    5 ай бұрын

    it's the future of those types of businesses though, CEO + 3-4 full time people

  • @ligmaballz1
    @ligmaballz17 ай бұрын

    Alex Hormozi Lite

  • @edmundedmunds
    @edmundedmunds5 ай бұрын

    Sounds like the Berkshire Hathaway model but at a smaller scale.

  • @javison_4
    @javison_47 ай бұрын

    add some chapters into your vids pls bro

  • @imanoobtuber
    @imanoobtuber7 ай бұрын

    real title: rich guy buys businesses because he’s bored

  • @1000xdigital
    @1000xdigital2 ай бұрын

    When you watch y combinators content it's really easy to call bullshit 😂

  • @Sharstoryhq
    @Sharstoryhq5 ай бұрын

    Can you interview the founders of our future - A Media startup that was acquired by morning brew

  • @trippstan
    @trippstan7 ай бұрын

    He's forgetting about @IFTTT

  • @heikorudi6105
    @heikorudi61055 ай бұрын

    good luck at maintaining 30% profit margin at 10M

  • @notyouraveragejohn69
    @notyouraveragejohn692 ай бұрын

    I'm curious how to gauge business interest before launch if you yourself have no following? E.G. Alex puts out a message saying "dm me if the following applies to you........" and he says he got (x)messages in response to this post. Well how can I do the same if I have 0 followers? Traffic will not come, so to be able to test a business you must already have built a business attached to your name, or at the very least built up your personal brand just because.

  • @bigunhettiarachchi853
    @bigunhettiarachchi8537 ай бұрын

    a mini MBA in under 20 mins.

  • @adrian80212
    @adrian802127 ай бұрын

    To be honest is hard to replicate ideas for validating ideas if you don't have enough audience on your twitter or facebook ;-)

  • @tompinchen1180

    @tompinchen1180

    7 ай бұрын

    This is very true. Having an audience of any kind if a massive advantage when you want to test or launch things.

  • @JohnRozzo

    @JohnRozzo

    7 ай бұрын

    Listen again to his comments at 17:00 !

  • @MrGumball_
    @MrGumball_6 ай бұрын

    I thought that dog was a rug

  • @lvbadboy
    @lvbadboy2 ай бұрын

    Where is he finding ceo?

  • @flagfootballhighlights
    @flagfootballhighlights6 ай бұрын

    This is aaron rodgers

  • @davidt7669
    @davidt76697 ай бұрын

    BUILDING NOT BULDING

  • @comradjones
    @comradjones7 ай бұрын

    What incentivizes these CEOs to join and stay on? If you can find someone that meets all the qualifications and is entrepreneurial, wouldn't they rather build their own bootstrapped small business and keep 100% of the equity?

  • @AbdulJawula

    @AbdulJawula

    7 ай бұрын

    Fear and a 'comfortable' paycheck is what incentives them.

  • @ismailuzel2291
    @ismailuzel22914 ай бұрын

    hello

  • @ArtandAlgorithms
    @ArtandAlgorithms4 ай бұрын

    Is that a dog or a pillow? 10:04

  • @Phil-du7zc
    @Phil-du7zcАй бұрын

    This man really pretended that a workflow automation agency was his own idea and allowed us to borrow it hahah

  • @BillionMoonshots
    @BillionMoonshots7 ай бұрын

    75 million exit doesn’t wear apple watch ultra pro max

  • @RR-et6zp
    @RR-et6zp7 ай бұрын

    Tell him to read the unplugged alpha by Richard cooper

  • @beachrelax9702
    @beachrelax97027 ай бұрын

    Really not feeling the rich kid wall street success stories

  • @nino3908

    @nino3908

    7 ай бұрын

    It is what it is mate

  • @nicholasmanning4307
    @nicholasmanning43077 ай бұрын

    “How do you pay CEOs”, not “how do you pay CEO’s”