Suhail Doshi - How to Measure Your Product

Ғылым және технология

Suhail Doshi, founder of YC alumnus Mixpanel and a world-class expert on measurement, details how startups should think about discovering the important facts about how their product is used.
You can find the lecture transcript and slides here: www.startupschool.org/videos/39
Learn more at www.startupschool.org/

Пікірлер: 64

  • @albaqawi
    @albaqawi5 жыл бұрын

    this class is basically all you need to know where the ship is heading. In easy format and good flow of ideas

  • @GerrieDiaz3
    @GerrieDiaz35 жыл бұрын

    "it's really hard for the average founder to be focused on something boring... we get easily distracted" AMEN

  • @ErinskiEasy
    @ErinskiEasy3 жыл бұрын

    Suhail is the real deal, the breakdown of what to measure was insanely elegant

  • @RandiBarry
    @RandiBarry5 жыл бұрын

    This is so refreshing I feel like I am failing because I'm not communicating my value properly... So I can just work on that. I'm glad I'm not the only one who has faced this problem!

  • @11219tt

    @11219tt

    5 жыл бұрын

    This is one of the most frustrating parts of starting something. Getting the idea out of your head and writing a clear thought sequence to where anon users know what you’re offering.

  • @Argonalyst
    @Argonalyst5 жыл бұрын

    Very helpful insights. Thanks Suhail!

  • @HayatuddeenSadiq
    @HayatuddeenSadiq3 жыл бұрын

    Very insightful. Love his honest response.

  • @davidiamondtv
    @davidiamondtv5 жыл бұрын

    Thanks for this. Really awesome content.

  • @dheerajs2838
    @dheerajs28385 жыл бұрын

    wow .. nice talk.. nothing can match somebody sharing his/her real life experiences

  • @AcharyaChanakya108
    @AcharyaChanakya1083 жыл бұрын

    Great video! Learnt a ton!

  • @YourCustomersShoes
    @YourCustomersShoes4 жыл бұрын

    This was interesting. Thanks for sharing this information.

  • @owennxumalo1670
    @owennxumalo16704 жыл бұрын

    Great video, he is so eager to answer he kept on forgetting to repeat the question for us youtubers watching hahaha

  • @atifiqbal1985
    @atifiqbal19853 жыл бұрын

    One of the amazing talks I have seen in a long time. No non-sense, oh I am so cool talk. Focused, insightful, and easy to understand.

  • @IITianProudIndian

    @IITianProudIndian

    3 жыл бұрын

    But can you tell me how he arrived at 58 pc. Shouldn't it be 84 pc. At 29.16

  • @AswaniKumar
    @AswaniKumar11 ай бұрын

    super useful one for everyone, definately for startups.

  • @bengtuks5886
    @bengtuks58864 жыл бұрын

    Very Informative!

  • @ClintHowen
    @ClintHowen3 жыл бұрын

    Great vid. A shame the link doesn't work.

  • @sangomalsa
    @sangomalsa5 жыл бұрын

    Hey guys, over the course of the talk, Suhail talks about the sharkfin effect and about how it reaches the critical number then it's very difficult for you to keep up. Exactly what does "keeping up" refer to in this context?

  • @zanetaylor7
    @zanetaylor73 жыл бұрын

    The link to view the slides is no longer working, is there any way to find them?

  • @user-qg8qc5qb9r
    @user-qg8qc5qb9r24 күн бұрын

    Introduction and Audience Poll - 00:00:00 About Mixpanel and Its Journey - 00:01:27 Top-Down Approach to Analytics - 00:03:07 Understanding Your Product - 00:04:09 Defining and Simplifying Metrics - 00:05:46 Actionable Metrics Formula - 00:08:00 Measuring Product Understanding - 00:09:36 Improving Product Usability - 00:15:55 Retention: The Key to Long-Term Success - 00:23:35 Simplifying Analytics and Choosing a North Star Metric - 00:35:21 Addressing Zero Users and Talking to Customers - 00:31:02 Conclusion and Additional Resources - 00:36:18 Q&A Session - 00:37:43

  • @visionaire95
    @visionaire953 жыл бұрын

    The lecture transcript link no longer works. Do you have a new link?

  • @ramp2011
    @ramp20117 ай бұрын

    Excellent

  • @thuonglengoc6875
    @thuonglengoc68752 жыл бұрын

    Cool great awsome, that what I've learned

  • @hidekazushidara320
    @hidekazushidara3205 жыл бұрын

    Does measuring your product, optimizing for the user experience as demonstrated by Suhail come before or after product-market fit? I feel as though the experience needs to be "not bad" enough so that the product is accessible even before finding PMF, but I'm not sure.

  • @sayso5269

    @sayso5269

    5 жыл бұрын

    Well to answer your question lets run some analytics on it. First you have to follow a set destination or focal point, let's call it a north star. This will determine a variable of variables to dissect, funnel, and digest before being able to push out a firm pungent loaf or conclusion.

  • @kmasri26
    @kmasri262 жыл бұрын

    The slides are not there on the link anymore. Please add them or update the link to them

  • @poonamsingh9229
    @poonamsingh92293 жыл бұрын

    Awesome great

  • @adrian_mmm
    @adrian_mmm11 ай бұрын

    16:30 that's a very nice product

  • @literasikeamanandigital4771
    @literasikeamanandigital4771 Жыл бұрын

    if I want to get the metrics, is that same as tracking the user activity?

  • @amritamrit6637
    @amritamrit66375 жыл бұрын

    Very good talk and a lot of insights. One small suggestion for Suhail - if you had dropped 2 words from your talk, the entire session would have been 100 times more enjoyable - "Really" and "Awesome". It was a bit annoying to hear these words repeated so many times.

  • @jojothepro15

    @jojothepro15

    4 жыл бұрын

    You can add "um" to that list !

  • @cjohndesign
    @cjohndesign4 жыл бұрын

    link is broken

  • @Hchris101
    @Hchris1012 жыл бұрын

    Big learn

  • @MagnusAnand
    @MagnusAnand3 жыл бұрын

    Awesome, great! 😂

  • @double051
    @double0514 жыл бұрын

    How many of you have zero users? Most of you? Awesome. Snark aside, this is a pretty insightful talk. Awesome.

  • @abhishekrai2723
    @abhishekrai27233 жыл бұрын

    What does he mean switching from horizontal to vertical funnel? Any leads?

  • @AcharyaChanakya108

    @AcharyaChanakya108

    3 жыл бұрын

    He means just how the data is represented visually. Same data, same funnel, just horizontally vs vertically oriented.

  • @sahilsingh7891
    @sahilsingh78912 жыл бұрын

    can't find the slides

  • @IITianProudIndian
    @IITianProudIndian3 жыл бұрын

    At 29:16. How is it 58 pc? Shouldn't it be 84 pc??

  • @ignoram9us
    @ignoram9us Жыл бұрын

    "Okay. Awesome. Alright. I'd say, majority of people have zero users right now. Cool. Awesome. Great." - Suhail Doshi

  • @chandradekeyser
    @chandradekeyser3 жыл бұрын

    🙏🏽🙏🙏🏼🙏🏻🙏🏾🙏🏿

  • @hollansc
    @hollansc5 жыл бұрын

    when will YC have someone present that didn't start their company at 20 in their dorm or parent's house when they had no real expenses, dependencies, health issues, etc. plenty of us are trying to do it as adults and YC never tells those stories.

  • @slowbro2539

    @slowbro2539

    5 жыл бұрын

    I heard that. 40, bills, some debt, health is pushing it, no significant experience in my choice of startup but I get up early every morning and hustle :-)

  • @faisalzone

    @faisalzone

    5 жыл бұрын

    by 20 yr old in their dorms i think u are referring to Doordash, Facebook, Dropbox. Apporva Mehta, Kevin Systrom, Jan Koum, Ben Silbermann are non 20 yr olds and not living with parents talk. Kevin n Jan were non yc. i think none of them had mortgages to pay because they chose not to. but when they started those companies, ppl usually take a hefty mortgage by that time of their age but i think they avoided those to stay lean. relationship wise, kevin and ben was pretty committed to their relationships back then with their girlfriends, and had to make time for them while running the startup. health issues is a tough one, i think i heard no talk about startup founder health issues, other than steve jobs :(

  • @slowbro2539

    @slowbro2539

    5 жыл бұрын

    He asked when these older people are going to present. I would love to watch such.

  • @hollansc

    @hollansc

    5 жыл бұрын

    @@faisalzone you really missed the point here

  • @hanifpermana6529
    @hanifpermana65293 жыл бұрын

    what does "wrote the first line of code" mean?

  • @itbeat7899
    @itbeat78992 жыл бұрын

    19:20

  • @hassanelakhloufi8073
    @hassanelakhloufi80735 жыл бұрын

    1-(1-0.07)^12=0.58 not very intuitive for an average person

  • @srithanreddysavela2845

    @srithanreddysavela2845

    3 жыл бұрын

    Explain the formula please

  • @bibiworm

    @bibiworm

    3 жыл бұрын

    Compound rate

  • @topdog91
    @topdog915 жыл бұрын

    Numbers, numbers, numbers... Maybe when you get big it's important to optimize, but in the early days, it's much more important to build something that people want and be in touch with your customers (which this guy thinks is "tedious").

  • @MrOmkar85
    @MrOmkar853 жыл бұрын

    Thanks, but i think the same could have been possibly explained in less than 15 mins.. another aspect which is very important to make customer take faster decisions. Hardly any customer will wait for 1 hr to understand simple things !

  • @Sylvanas17
    @Sylvanas173 жыл бұрын

    Mixpanel is extremely expensive - there are better, cheaper products out there so don't get suckered into it.

  • @Prettyrichy1

    @Prettyrichy1

    2 жыл бұрын

    I'm bootstrapping can you suggest me a cheaper product pls?

  • @tuirfghfhg1787
    @tuirfghfhg17873 жыл бұрын

    awesome nonsense

  • @danielmasis7696
    @danielmasis76963 жыл бұрын

    The hysterical wind appropriately post because rutabaga decisively confess along a groovy commission. panoramic, needless sail

  • @govindahare1359
    @govindahare13593 жыл бұрын

    He sounds just like a copy cat but showing off as if he had real stuff

  • @poonamsingh9229
    @poonamsingh92293 жыл бұрын

    Awesome great

  • @AniketSingh-ux1cm

    @AniketSingh-ux1cm

    3 жыл бұрын

    Ok

  • @AniketSingh-ux1cm

    @AniketSingh-ux1cm

    3 жыл бұрын

    How are you?

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