Membership Sites 101: Everything You Need to Know to Start Your Own! (2022)

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Membership sites. Maybe you’ve heard the term, but in any case you’ve probably used at least one of them by now. Netflix, online publications, courses, subscription boxes, all of these fall under that umbrella.
It’s pretty much any site where people have to sign up to access all, or just some, of your content. A “Paywalled” or “gated” website is another way to describe it.
Your site content can be free, cost money, or both.
The members-only content, which can be your whole site or just parts of it, is hidden behind a gate slash paywall, and only site members can get it.
A gate is just a barrier you build into your site that blocks non-members from accessing certain content. Once you’ve got the barrier in place, your site members can bypass it by logging in.
People can purchase a membership, which outlines how much they pay (if it isn’t free) and what content they get. Once they purchase or sign up, their account gives them access to content behind the gate.
When we talk about content, we can mean all kinds of things:
Subscriptions, digital products, physical products, podcasts, blog posts, eBooks, white papers, images, audio content, videos, online courses, coaching sessions, community forums, virtual conferences, and much more!
Pretty much any area of expertise or interest can be turned into a membership site. At MemberPress, we strive to help small businesses leverage the membership model to achieve their goals.
In this video, I’ll break down what a membership site is and show you how you can start your own.
► Timestamps ⏱️
00:00 Intro to membership/paywalled/gated websites
00:19 What is a membership site?
02:08 Who can start a membership site?
02:48 Niche examples
03:04 Content
04:52 Benefits of starting a membership site
06:10 Membership models
09:17 Pricing models
12:17 Year round vs fixed/limited enrollment
13:02 Free content and the Freemium model
13:41 Content delivery
14:43 Membership site examples
17:20 How to get started
19:07 Tips and tricks
20:41 Conclusion
► Get started with MemberPress today! 🚀
www.memberpress.com/pricing
► Other Videos:
25 Killer Membership Site Ideas video:
• 25 Killer Membership S...
► Resources:
MemberPress Support Documentation
docs.memberpress.com
2019 Online Membership Industry Report (The Membership Guys)
www.themembershipguys.com/rep...
► Blog posts:
25 Proven, Killer Membership Website Ideas blog post:
memberpress.com/blog/killer-m...
What is a Membership Site? (And Why You Should Start One)
memberpress.com/blog/membersh...
10 Common Pricing Models For Membership Sites
memberpress.com/blog/pricing-...
5 Ways to Retain Members on a Membership Site
memberpress.com/blog/5-ways-t...
How to Know Which Membership Model is Best for Your Business
memberpress.com/blog/membersh...
Why You Should Offer Multiple Pricing Tiers for Your Membership Site
memberpress.com/blog/why-you-...
► Tools referenced:
Elementor
memberpress.com/go/elementor/...
DIVI
memberpress.com/go/elegantthemes
OptinMonster
memberpress.com/go/om/pricing
MailChimp
mailchimp.com
ConvertKit
memberpress.com/go/convertkit
WP Engine
memberpress.com/go/wpe/pricing
bluehost
memberpress.com/go/bluehost
HubSpot
memberpress.com/go/hubspot
MonsterInsights
memberpress.com/go/mi/pricing
WPForms
memberpress.com/go/wpf/pricing
FormidableForms
memberpress.com/go/fofo/pricing
Note: Statements of fact and membership site examples are up to date and accurate to the best of our abilities as of December 22, 2021. Details, pricing, design, etc are all subject to change.
► Follow MemberPress:
Blog: memberpress.com/blog
Twitter: / memberpress
Facebook: / memberpress
Instagram: / memberpress
► Get started with MemberPress today! 🚀
www.memberpress.com/pricing
#WordPress #WordPressPlugins #MemberPress
MemberPress is a WordPress membership site plugin and LMS that makes it easy to charge your users for access to content and digital products such as software, e-books, and online courses you create.
MemberPress gives you the ability to confidently create, manage, and analyze membership subscriptions, online courses, and digital products. In addition to these powerful features, MemberPress allows you to grant and revoke access to posts, pages, categories, tags, feeds, communities, and digital files based on what products your users have purchased or subscribed to.
Since MemberPress is built on top of WordPress, you can create powerful and compelling membership sites that leverage all the tremendous features of WordPress and WordPress plugins, including content management, forums, and communities.

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