Igniting creativity to transform corporate culture: Catherine Courage at TEDxKyoto 2012
Design leader Catherine Courage challenges us to drive innovation in the workplace by igniting our innate creativity from childhood.
Catherine Courage
Creativity & design leader
History has repeatedly taught us that it often takes great courage to bring about great change. This fact is literally and figuratively embodied in the work of product design innovator and tri-athlete Catherine Courage. A 13 year resident of Silicon Valley, Catherine is currently a leader for a Silicon Valley product design group. Selected as one of Silicon Valley's "40 Under 40" young tech leaders, Catherine has worked passionately to fuse world-class product design with exceptional customer experience. Her vision has inspired her to co-author a book, as well as speak at Stanford University, the California College of the Arts, C100, 48 Hrs in the Valley, Tech Women Canada and FUSE. In addition to all this, she is also an advisor to several entrepreneurial groups and serves on the board of the Leukemia and Lymphoma Society. Catherine strives for no less than to transform the corporate culture in Silicon Valley, and beyond, by using great design as the driving force for change. Catherine embodies the courage and energy vital to building a brighter future.
www.tedxkyoto.com/en/events-2/...
キャサリン カレッジ
創造的デザインリーダー
「偉大なる変革は、大胆な決断があってこそ」とは、歴史から得られる教訓のひとつ。現在、ソフトウェア企業「シトリックス」のプロダクトデザイン担当副社長として活躍する、製品デザインのイノベーター、キャサリン・カレッジさんは、まさにそんな決断力に優れた人物です。元「セールスフォース」のユーザエクスペリエンスディレクタで、ヒューマンインタフェース工学を専門としている彼女は、世界に通用する製品デザインによって、これまでにない体験を顧客に提供しようと情熱を注ぎ、2011年にはシリコンバレーの「40歳以下の優れた技術リーダー40人」に選ばれたことでも知られています。また、著作活動のほか、スタンフォード大学、カリフォルニア芸術大学などにおけるビジネスや技術といった幅広い分野での講演、起業グループのアドバイザーなどの仕事を通じて、自分のビジョンを広げてきました。さらには、トライアスロン選手でもあり、白血病とリンパ腫協会の役員会メンバーという一面もあります。良いデザインを原動力に、シリコンバレー、ひいては世界の企業文化を変えようと奮闘し続けている彼女。明るい未来を創るために、そのエネルギーと決断力をいかんなく披露し続けてくれるでしょう。
www.tedxkyoto.com/ja/events-2/...
About TEDx, x = independently organized event
In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
www.tedxkyoto.com/en/about-ted/
Пікірлер: 45
simple and powerful talk
Creativity is extremely important. When you cannot see things through the eyes of a child there are so many things you miss. I am a tutor for children private and public and other individuals as a Life improvement Coach and Mentor. Many times over I have to get the children to enjoy what they are learning by bringing them to the things they enjoy when it is play time. I do this with the young adults and grown adults. It is beautiful to see what they see after we have accomplished what we are striving for together as a team. I also let them know I am walking through this experience with them because "I want to learn too so "Neener Neener.'"
Thank you Catherine. There are lots of thing to think in your story.
Great presentation!
Well said!
Just moving!!!!
awesome video
Wow, that was a great presentation. Catherine Courage is a great speaker.
@drakecurtis8025
2 жыл бұрын
instablaster.
Great talk!
Excelent!
Good one .....
muy buena exponente catherine courage , innovation y creativity. adelante.
Thank you!!! It really made me think. I have more creativity than I thought I did! Thank you for inspiring the thoughts.
Without creativity, a company's culture would be very limited. It is difficult to be successful if there is no or limited creativity.
Very cool and helpful. Totally agree there is tremendous opportunity to awaken and facilitate creativity!
I can't believe we lost such initial creativity so much when we grow up.
She's a great presenter.
Great video. I used to struggle with the idea of being creative. I used to be stuck in the traditional, artistic sense.
i feel like she talked about the same thing everyone else was but some topics she brought up was honorable and i understood what she meant
Ｇｒｅａｔ！！！
I've been inspired to allow creativity that is imbedded within me to flow and not be restrained. I'm also empowered to provide a space that students will be able to be creative and innovative
🌱🌿Environment that promotes creativity. ✨🧗♂️Experience and be open to fail. 🗣👂Storytelling.
Sugoi
Great presentation, but the line-cut on this is almost unwatchable.
Creativity is a hype now!
@user-kk5ep8sk6z
4 жыл бұрын
Aren't you excited?
c'est des choses qu'on savait déjà, vidéo plus que superficielle. But nice work
@Dredorix00
2 жыл бұрын
Totalement d'accord avec toi !
Forgive me - I am not sure Thomas Edison invited the lightbulb - he was perfectioning someting others invented. But he made it really perfect.If you do not believe me, check out Wikipedia.Sorry if this sounds unpopular.
You know it's going to be a disaster when a design leader talks about psychology. It is a lie that all can be creative, and creativity isn't a magical trait without drawbacks. Few artists find ways to support themselves and creativity is negatively correlated with university / grad school success.
@magimaapugal6147
Жыл бұрын
but dont you think when you say that creativity is negatively correlated with university / grad school success, the schools are purposefully doing it so you dont get creative and escape the societal system they have made for us?
I expected a way better content from Catherine Courage !
Could not finish this video. Not real. Super companies may have the bandwidth to play with paper clips and rubber bands. The other 99% have to produce product to pay the bills within a validated process.
feel artificial
That was one of the most useless TEDx talks I've ever heard. She's just regurgitating ideas that others talked about, wrote about, and taught about hundreds and thousands of time. All she adds to it is the typical TED emotive passionate pleading tone that irks the heck out of the listener. No wonder Citrix was in trouble in the first half of this decade, if this was what it's leaders were like.
@hulkbaiyo8512
3 жыл бұрын
u made me laugh so hard!!!!!
cringe fast. cringe early
Bunch of cliches recycled thanks to the Internet ! Creativity comes from subject matter expertise and yes experimentation but not necessarily open room layouts and employees who don’t shower for weeks!
She could have been better ! But anyways nice work !
this is a whole lot of nothing