10x Revenue with 1 New Sales Process... Here's How

Want to SCALE your business? Go here: acquisition.com
Want to START a business? Go here: skool.com/games
If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $200,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below.
How I got here…
21: Graduated Vanderbitl in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit.
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
34 yrs old: I became co-owner of Skool.com to help the many people who want to start a business online do so.
Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).
To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.
You either get an epic outcome or an epic story. Both mean you win.
Keep crushing. May your desires be greater than your obstacles.
Never quit,
Alex
FULL DISCLOSURE
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.

Пікірлер: 288

  • @AlexHormozi
    @AlexHormozi9 күн бұрын

    Want to SCALE your business? Go here: acquisition.com Want to START a business? Go here: skool.com/games

  • @changalbert

    @changalbert

    4 күн бұрын

    How would you do this for a saas software business that is a perpetual monthly fee?

  • 15 күн бұрын

    I LOVE this kind of videos with graphs and charts, raw, no gfx.

  • @nonefvnfvnjnjnjevjenjvonej3384

    @nonefvnfvnjnjnjevjenjvonej3384

    14 күн бұрын

    also totally made up.. :P

  • 14 күн бұрын

    ​@@nonefvnfvnjnjnjevjenjvonej3384 I've actually some the things in my agricultural real estate business that Alex speaks about. He speaks from the high-level (helicopter) strategic view. The implementation and learning of what he speaks about here can and will take years. Consistently publish 50-100 log form videos and his strategies will prove valuable. Alex is way above my level!

  • @NiiamahAshong
    @NiiamahAshong15 күн бұрын

    Alex has been talking about “Sell to Goal” for a while in his content and books. In seeing this Diagnostic process, I finally get what that means.

  • @galjosephshayer
    @galjosephshayer15 күн бұрын

    "i just wrote down the new sales process... took me 4 hours" Alex level of mastery in business is so high that -even if he will share everything- no one can match his ability in either teaching business nor implementing what he's preaching.

  • @orikakuli
    @orikakuli13 күн бұрын

    Alex is such a comedian, that's the perfect mix of education and comedy, it was funny as hell towards the end

  • @akashiccode
    @akashiccode14 күн бұрын

    I hope he never takes this down so I can keep coming back to this timeless content

  • @wellsking9426
    @wellsking942615 күн бұрын

    Thank you Mr. Hormozi. Your generosity is appreciated.

  • @AlexiDrouin
    @AlexiDrouin15 күн бұрын

    Love how Alex used secret shopper techniques and focused on understanding what customers really want! 💡 The idea of tying sales to customer outcomes is brilliant! Thanks for sharing such valuable tips, Alex! 🙏

  • @Tenacious_Legend
    @Tenacious_Legend14 күн бұрын

    I like that you're sticking to this content style.

  • @vinnieandlauraaugustine8403
    @vinnieandlauraaugustine840313 күн бұрын

    Alex, this is your best type of content. You share so much valuable information in the macro and sprinkle in so many micro tidbits along the way… so helpful. Thank you

  • @seanbramble
    @seanbramble14 күн бұрын

    Love the depth of the content … keep it up!

  • @joshuacunningham7912
    @joshuacunningham791215 күн бұрын

    3:22 “If you win the argument in a sale, you lose the sale.”

  • @Holstead
    @Holstead15 күн бұрын

    I've been watching/listening to Alex almost every day for over a year and it's helped me an insane amount with my new KZread series where I'm just making as much money as possible to not be broke anymore

  • @fij-i2867

    @fij-i2867

    15 күн бұрын

    Increase your content output

  • @AsheiKhan

    @AsheiKhan

    15 күн бұрын

    What u doing on there to monetize

  • @MrTndtv
    @MrTndtv15 күн бұрын

    these vids are aooooo valuable!!! great examples! MORE SALES VIDS PLSSS!! also could you talk more about getting theirs info and card on file that scares me i don’t want to ask too soon and scared them off

  • @Gabo-xv7ii
    @Gabo-xv7ii15 күн бұрын

    THANKS A LOT, YOU ARE INCREDIBLE MR. HORMOZI

  • @pavlemilenkovic1683
    @pavlemilenkovic168312 күн бұрын

    Alex mentioning HVAC just 10x my business. Thank you Alex.

  • @eduardotorres-yx3ow

    @eduardotorres-yx3ow

    7 күн бұрын

    Hey im in Houston !!! Can we talk i have a cleaning business but ill like to know your thought process on creating it I would like to talk to pol that are way more expirience send me you your insta

  • @fastnfar
    @fastnfar14 күн бұрын

    You guys are helping to change our last name 💯 much love and respect always!

  • @mikedr4l
    @mikedr4l14 күн бұрын

    Incredible. Sales knowledge that’ll take years off the learning curve. Thank you.

  • @AlexMcDaniels
    @AlexMcDaniels15 күн бұрын

    May your desires be greater than your obstacles. That description hit home with me. 🔥✊🏿

  • @sneakpeak472
    @sneakpeak47214 күн бұрын

    Soooo valuable. Thank you Alex!

  • @zakariasichaib5525
    @zakariasichaib552514 күн бұрын

    Best thing happened to the channel is you transionned back to the business content ! Incredible

  • @drewkantos
    @drewkantos3 күн бұрын

    Yo Alex, I just finished listening to "The E Myth" audiobook and have really been thinking about Systems. I've been a long time fan but today all your hard work for us finally clicked for me. You are not teaching us "business" tactics, you are teaching us Systems. This video is a sales system that can be applied to any business! I'm taking this exact framework and applying it to my Sonic Branding Agency. Thank you for all of this from the bottom of my heart.

  • @user-tc2xk9tk5m
    @user-tc2xk9tk5m15 күн бұрын

    Hand's down, Alex hormozi is One of the greatest business man

  • @badr-vincenzo12
    @badr-vincenzo1215 күн бұрын

    keep hustling alex u re the best

  • @eduardotorres-yx3ow
    @eduardotorres-yx3ow14 күн бұрын

    Me young entrepreneur 22 years olds been doing house keeping for almost two years and the amount of information and clarity i get from him is just amazing. Sometimes i doubt if im capable of making it but then i hear your voice in my head saying" Give more than you receive and your outcome will be exponentially higher" I will apply this and thank you

  • @backflipnuslip
    @backflipnuslip14 күн бұрын

    thanks alex for all you do.

  • @tanzilmerchant940
    @tanzilmerchant94013 күн бұрын

    Hormozi is a blessing to the Earth

  • @leahleeds4289
    @leahleeds428915 күн бұрын

    Happy to be watching again!! Yay!!

  • @sammydavisvintage
    @sammydavisvintage14 күн бұрын

    I am going to implement this in my membership community this week. I'll report back!

  • @akandeel2068
    @akandeel20682 күн бұрын

    amazing video once again. SO much value.

  • @riditnimdia13
    @riditnimdia1314 күн бұрын

    Hey, love the video Alex! Is it possible to do one of these videos where you change the marketing side of the business rather than sales or product side, would love to see and learn from them

  • @KlaasVictor
    @KlaasVictor13 күн бұрын

    Thank you very much Alex!

  • @thomaslarouche4318
    @thomaslarouche431811 күн бұрын

    I'm just repeating everyone else but these videos are perfect. Keep it up guys

  • @prodigy803
    @prodigy80312 күн бұрын

    hell yah, this is the content WE NEED! raw, no condom. straight to business with executable actions. Love it.

  • @KlaasVictor
    @KlaasVictor13 күн бұрын

    Congratulations, this is incredible!

  • @cupofmozzarella
    @cupofmozzarella14 күн бұрын

    This was amazing and clear.

  • @14h3ndo
    @14h3ndo14 күн бұрын

    Wow, just watched this again! Learned more from this video than 1 month of field sales calls 🤯

  • @bztrd80
    @bztrd8014 күн бұрын

    Never stopping to impress me, this is just INSANE! And i know that he’s got so much more beneath this…

  • @RealJayGladney
    @RealJayGladney2 күн бұрын

    I can’t even grasp how brilliant this is. I’ll be back to watch again after work. This is crazy I’m about to be a multimillionaire

  • @EcomCarl
    @EcomCarl13 күн бұрын

    The growth from 14 to 32 locations using the diagnostic sales process is truly impressive! Leveraging such a systematic approach to understand customer needs and optimize sales strategies underscores the power of deep market insights and customer-centric innovation in scaling businesses. 👏

  • @musa2732

    @musa2732

    12 күн бұрын

    Lol ai comment

  • @EcomCarl

    @EcomCarl

    11 күн бұрын

    @@musa2732 Haha cheers Musa

  • @IowaRealtor
    @IowaRealtor15 күн бұрын

    I can’t wait for this new sales book 😫

  • @beybladeknights1223
    @beybladeknights122315 күн бұрын

    Alex the GOAT no cap

  • @user-xz6jp2ou3r
    @user-xz6jp2ou3r14 күн бұрын

    Thank you Mr. Hormozi

  • @SlimShaney.
    @SlimShaney.9 күн бұрын

    Unbelievable content for FREE! You are a legend Alex, much appreciated man!

  • @gabrielpastran7293
    @gabrielpastran729314 күн бұрын

    Hi Alex. I am forever and eternally honored and grateful to be your student. It is my goal with a systems oriented daily routine to study your content rigorously. Your eyes portray experience and sincerity in knowing people need to hear this, as you were also in our shoes one time. I am in the last year of my college student life. I want my business to thrive, so I can help the world become a healthier and better place. Your communication hustle with scripts is what I am deeply trying to uncover from studying you, your perspective in finding out what decisions are right and wrong, in addition to all the classes you give, as it is a skill you are insane at. Blessings Alex. I hope that someday I can help others as you are in your success.

  • @perpetualsremodeling6032
    @perpetualsremodeling603210 күн бұрын

    This was a MASTERCLASS. I'll implement it in my business ASAP.

  • @lukaskluczniok
    @lukaskluczniok15 күн бұрын

    Hey, Alex awesome conent!

  • @Iammattjupp
    @Iammattjupp14 күн бұрын

    Awesome as always 🤝

  • @awluko8344
    @awluko834413 күн бұрын

    My name is Andrew and let me say, I've never paid so much attention in a Hormozi video

  • @twonrichpo1126
    @twonrichpo112615 күн бұрын

    This shit is so powerful n HELPFUL!!! Thanks Alex.

  • @danielallyway
    @danielallyway14 күн бұрын

    You’re awesome man! Since you’re sharing everything, you should tell people about the AGENCY you’re working with!

  • @umaruly_ai

    @umaruly_ai

    14 күн бұрын

    I believe he has in-house teams, he shared in his free course: that he works with agency until his in-house team learns enough from the agency

  • @AdrianGrills
    @AdrianGrills14 күн бұрын

    I absolutely love the break down of the process and using examples to help explain it further. I am a graphic installer who does like car wraps and commercial installs can you please share how you would grow my business ?

  • @rockonprintandapparel
    @rockonprintandapparel14 күн бұрын

    lol. Loved the new book 📕 teaser! 😂 Can’t wait!

  • @iamcoleweaver
    @iamcoleweaver14 күн бұрын

    LOL "hit you with the pretty shovel" 😂 came out of nowhere

  • @BeardyCurls
    @BeardyCurls14 күн бұрын

    i've always wondered how to take a business/service that traditionally doesn't fit the recuring revenue model to one that does. Thank you for connecting the dots🙏

  • @JDunamis
    @JDunamis15 күн бұрын

    My workflow seems like Alex's *tilt head* hmm 🤔 because I watch Alex LOLOLOL. Gold.

  • @antonisrizopoulos
    @antonisrizopoulos13 күн бұрын

    This is so amazing. Huge thank you man! I'm trying to relate with coffee business but I'm having difficulties :/

  • @DavhyDavis
    @DavhyDavis15 күн бұрын

    wow very good business videos!

  • @tatcHe313
    @tatcHe31313 күн бұрын

    This is the most insane thing I’ve ever seen on business. Free or paid. I found 5 relatively easy ways to change my business for the better with a whole progress plan for implementation while not really looking for them throughout this video. I wonder how much more I’ll find when I rewatch with intention

  • @jordonschwann2107
    @jordonschwann210714 күн бұрын

    Dude. Literally listened more than 5 times. One of the best for any chat sales team.

  • @theplantlifechoseus7171
    @theplantlifechoseus717114 күн бұрын

    This is my favorite content style

  • @JBuckenmeyer
    @JBuckenmeyer12 күн бұрын

    This is pure gold, Alex. I prefer videos with no effects, editing, etc. I need more selling and converting content. I can get leads easy (maybe not the right leads) but it's hard to get monthly signups and also keeping people who lose interest after some months.

  • @ModernProspector
    @ModernProspector13 күн бұрын

    Hope your nose heals quickly! Thanks for the info.

  • @PouriaBakrani
    @PouriaBakrani15 күн бұрын

    I was about to sleep, but I guess no sleeping untill I watch this video.

  • @akbarrashidconsultations

    @akbarrashidconsultations

    15 күн бұрын

    What line of work are you in brother?

  • @0xandrei
    @0xandrei14 күн бұрын

    another banger 👏

  • @lazerusmfh
    @lazerusmfh9 күн бұрын

    This is great content. I literally spit my drink out when I heard doing 20k a month. I do more than double that and I have 3 people in my company, and 0 brick and mortar locations I’m leaving so much in the table holy cow

  • @14h3ndo
    @14h3ndo15 күн бұрын

    ALEX! This video is epic. How do I modify this for cold sales, where clients don't perceive a need for the service? I'm new to sales, "get more volume and better" is probably correct but open to ideas ❤

  • @Starkstastic
    @Starkstastic13 күн бұрын

    As others have said, I like the teaching/presenting format than the flashy vids. Woot!

  • @CarlitoFluito
    @CarlitoFluito15 күн бұрын

    More golden content 🎉

  • @benedeknovak230
    @benedeknovak23012 күн бұрын

    Extremely grateful that I have access to INSANELY VALUABLE CONTENT..... FOR FREE!!!!

  • @inspireweightloss2828
    @inspireweightloss28289 күн бұрын

    Amazing video

  • @Adyameseller
    @Adyameseller8 күн бұрын

    Thank you for these types of videos. How would you translate this sales process for a retail food product? Thank you.

  • @3arteagamd
    @3arteagamd14 күн бұрын

    Daddy Hormozi in the Building. Thanks :)

  • @Hemsketsmelvet
    @Hemsketsmelvet13 күн бұрын

    Can we do a custom sale episode? Loved the transaction to a more custom example!

  • @vinaybichave2156
    @vinaybichave215614 күн бұрын

    You are genius!

  • @fastufuriurs
    @fastufuriurs14 күн бұрын

    Pure value

  • @expl0it245
    @expl0it24514 күн бұрын

    LOVE THIS VROI

  • @andyloucks
    @andyloucks14 күн бұрын

    The “good observation Andrew” got me.

  • @Matthewg19
    @Matthewg1910 күн бұрын

    Yes pls keep doing this

  • @Abolfazl_Rez
    @Abolfazl_Rez15 күн бұрын

    thanks for not frying our dopamine levels ❤

  • @zainlol6541
    @zainlol654115 күн бұрын

    one day i will make my family and friends proud... i havent started but want is the first step right?

  • @loricat5606

    @loricat5606

    15 күн бұрын

    I think of want as Step 0. A pseudo-first step. Because while it is the initial step, the one that comes before everything else... it also doesn't necessarily lead to actions (further steps, i.e. Step 2/3/etc.) or results, so it doesn't quite qualify as Step 1 ("the first step").

  • @esrandazzo
    @esrandazzo7 күн бұрын

    A very great video

  • @HappyArtistAjje
    @HappyArtistAjje14 күн бұрын

    Hi Alex Love your content Thanks for What you do I have a challenge for you... I challenge you to make a video on how a fine artist could sell their paintings What would you do to sell art if you were selling your own original paintings This community needs your help. Thank you Alex, Sincerely Ajje 🙏

  • @adamripperdan
    @adamripperdan15 күн бұрын

    I am actually excited for his new book, "$100 million dollars...hmmm...anyway"! I guess that is a working title?

  • @SamHootini
    @SamHootini13 күн бұрын

    16:35 I was working out then the guy in the back laughing made me laugh and fail mid set

  • @sillysausage231
    @sillysausage23114 күн бұрын

    I love the behind the scenes/optimizing a business, but I got issues choosing a product/niche/industry to create a "beyond great" product. If someone forced me to chose something I think I could excel, but it's just so exhausting to commit.

  • @richardr.notice8755
    @richardr.notice875512 күн бұрын

    “$100 million hmmmm.…anyways” @27:30 😂 love this

  • @merrillballantyne
    @merrillballantyne13 күн бұрын

    dude is a genius.

  • @leonidvedine
    @leonidvedine13 күн бұрын

    15:52 was not expecting that lol dead.

  • @thrivinghomeservices
    @thrivinghomeservices15 күн бұрын

    Huh 🤔 asking for a credit card before the sale seems odd. Would this work for a digital marketing agency?

  • @GlobalRuckus
    @GlobalRuckus8 күн бұрын

    I know a place that is going to try to implement this.

  • @gabisammut
    @gabisammut15 күн бұрын

    Legendary

  • @madeinoregon5062
    @madeinoregon506215 күн бұрын

    You are welcome to do this to my business! 😁🙏🏼

  • @StrengthAesthetics1
    @StrengthAesthetics115 күн бұрын

    Pretty shovel 😂

  • @jujus_reviews
    @jujus_reviews14 күн бұрын

    Taking MBA courses. His videos are certainly more educational in regard to actually running and scaling a business successfully

  • @leedsdrumacademy
    @leedsdrumacademy12 күн бұрын

    8:43 This is why he made it right here.

  • @TheRealBlackYoda
    @TheRealBlackYoda15 күн бұрын

    Another one ❤

  • @Tenacious_Legend
    @Tenacious_Legend14 күн бұрын

    Andrew must be the coolest dude for Alex to make a video just for him.

  • @breski1303
    @breski130315 күн бұрын

    I would spell 10xed “10x’d”

  • @peppa-wy4jn
    @peppa-wy4jn13 күн бұрын

    legend