How to Sell Books Direct to Readers
If you're an author looking to build a long term relationship with a reader, selling your book direct might be the perfect solution. Whether you're selling in person, online, or you're trying to figure out how to get your e-book or audiobook delivered direct to your buyer, there are plenty of options for authors to sell direct to your reader. In this video from Julie Broad of Book Launchers you'll uncover ideas for selling print books to your readers, and selling your e-book and your audiobook online to your reader directly.
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Chapters:
0:00 How to sell books direct to readers
0:37 Reasons to sell books direct to readers
1:07 Why we don't use Lulu Publishing to sell direct anymore
4:35 Free plus shipping model suggestions
5:15 Indie Author Print on Demand
6:26 Ship author copies direct to buyers with KDP Print
6:57 Direct to reader in person
7:55 Selling e-books direct to reader with Book Funnel
9:20 Selling audiobooks direct to listener
11:30 Selling books direct is more work
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Пікірлер: 69
Selling direct is an interesting concept and but does not seem worth the assumption of risk and opportunity cost of s/h. Maybe once I as a “best-selling author” this would be a viable option. Thanks for breaking down the process.
@BookLaunchers
Жыл бұрын
It's definitely more work which is why I haven't done as much of it as I would like just for testing purposes. Thanks for being a part of the #noboringbooks community and commenting the day a video is released. You’ve been entered to win our bi-weekly draw for some sweet swag. The prize winners will be announced on Tuesday, January 24th in our next livestream. This livestream is featuring Book Launchers Production Manager Jaqueline Kyle and will cover all the latest trends in publishing in 2023. It will be at 2pm PST on Tuesday, January 24th right here: kzread.info/dash/bejne/hZ2dyap-mMe2gNI.html TODAY Is our next Deep Dive training. This is on design trends for 2023 with our head book designer and our Production Manager. www.booklaunchers.com/deepdive to register for the January 21st event. It’s at 10am PST.
@mikecook_author
Жыл бұрын
@@BookLaunchers 👍
Wow! I was just updating the price of my paperbacks today when I noticed how much went to a Lulu order yesterday. My print cost for one book went from 4.44 to 6.98 not including their processing charge. Guess there's only Lulu for single printing. For my eBooks and audiobooks, I do use Bookfunnel. With them adding the audiobooks, I can sell all formats from my site.
@BookLaunchers
Жыл бұрын
Yes Lulu has continuously raised their prices so much it's prohibitive. It's too bad because they were a good solution ... but someone will come along and fill this void I'm sure of it!! I'm pumped about Book Funnel.
Julie, excellent content as usual, will be relistening this weekend when I can take notes......only thing I would add, as a new author like me that I am still learning is....authors should really research the additional accounting/bookkeeping and potential for sales tax registration (cross border nexus) and filings and getting with your CPA and whether a DBA/LLC needs to be added to "do this right". For example, if its $300 to register for LLC and $XXX for state-by-state sales tax nexus management, all impacts the profit side.
@BookLaunchers
Жыл бұрын
It's such a complex topic and I am by no means an expert ... I'm a Canadian living in the US and, as a result, I have a C-Corp that and dba's under that C-Corp. My set up makes little sense for most people in the book business. If you are in Califormia you have to pay $800/year to have your set up so it's not really worth it unless you are going to be funnelling other income through it. It's so important to get legal and accounting advice for your specific situation. I'd love to help but there's not a good solution that is universal! Happy Friday! Thanks for being a part of the #noboringbooks community and commenting the day a video is released. You’ve been entered to win our bi-weekly draw for some sweet swag. The prize winners will be announced on Tuesday, January 24th in our next livestream. This livestream is featuring Book Launchers Production Manager Jaqueline Kyle and will cover all the latest trends in publishing in 2023. It will be at 2pm PST on Tuesday, January 24th right here: kzread.info/dash/bejne/hZ2dyap-mMe2gNI.html Also, mark your calendar for our next Deep Dive training. This is on design trends for 2023 with our head book designer and our Production Manager. www.booklaunchers.com/deepdive to register for the January 21st event. It’s at 10am PST.
What if I told you could double your book distributions and make more money just by booking a free initial consultation with Julie Broad at Booklaunchers?
@BookLaunchers
Жыл бұрын
They should do that right here: www.booklaunchers.com/apply Thank you! :)
WOW! What a great amount of new and current and useful information! You hit a home run again, Book Launchers! I already have a Stripe account for other stuff online, but I didn't realize that I could use it at live events to take card payments - that's great in the day and age of nobody carrying cash anymore.
@BookLaunchers
Жыл бұрын
Glad it was helpful! :) I'd still carry cash to a live event as many people will still want to pay you with cash but more and more it's with a card which does make tracking easier!
Thanks for this video! 💙 I just finished writing my first book last year and plan to publish it this year. So this will help me figure out how I want to sell my book. The frustration is real when doing something new for the first time.
@BookLaunchers
Жыл бұрын
You can do it!! Thanks for being a part of the #noboringbooks community and commenting the day a video is released. You’ve been entered to win our bi-weekly draw for some sweet swag. The prize winners will be announced on Tuesday, January 24th in our next livestream. This livestream is featuring Book Launchers Production Manager Jaqueline Kyle and will cover all the latest trends in publishing in 2023. It will be at 2pm PST on Tuesday, January 24th right here: kzread.info/dash/bejne/hZ2dyap-mMe2gNI.html TODAY Is our next Deep Dive training. This is on design trends for 2023 with our head book designer and our Production Manager. www.booklaunchers.com/deepdive to register for the January 21st event. It’s at 10am PST.
I sold my first two books directly to readers, but they were my students and the transaction was in person during their session. It was easy and straightforward. I doubt that I'd want to sell my books directly in any other way because, quite frankly, it looks like too much hassle both coming and going. For me, fees are worth it to just let Amazon, etc. handle the grunt work. I already did enough work writing the book, thank you! :) I'm familiar with Payhip, but I've not done much with it.
@BookLaunchers
Жыл бұрын
Yes it's easier to sell direct when you have a ready made audience! :) Thanks for being a part of the #noboringbooks community and commenting the day a video is released. You’ve been entered to win our bi-weekly draw for some sweet swag. The prize winners will be announced on Tuesday, January 24th in our next livestream. This livestream is featuring Book Launchers Production Manager Jaqueline Kyle and will cover all the latest trends in publishing in 2023. It will be at 2pm PST on Tuesday, January 24th right here: kzread.info/dash/bejne/hZ2dyap-mMe2gNI.html TODAY Is our next Deep Dive training. This is on design trends for 2023 with our head book designer and our Production Manager. www.booklaunchers.com/deepdive to register for the January 21st event. It’s at 10am PST.
Great video! I truly enjoy your content. What about SamCart? Do you know if that is a good platform from which we can directly sell our book? I’m also looking for a way to sell my ebook directly. I will check out the suggestions that you’ve made in this video. Keep up the great content!
@BookLaunchers
Жыл бұрын
I haven't used SamCart so I can't offer much value on that one. I'll see if there are any good resources comparing options out there but it's less popular than the ones I mentioned in the video! Happy Friday! Thanks for being a part of the #noboringbooks community and commenting the day a video is released. You’ve been entered to win our bi-weekly draw for some sweet swag. The prize winners will be announced on Tuesday, January 24th in our next livestream. This livestream is featuring Book Launchers Production Manager Jaqueline Kyle and will cover all the latest trends in publishing in 2023. It will be at 2pm PST on Tuesday, January 24th right here: kzread.info/dash/bejne/hZ2dyap-mMe2gNI.html Also, mark your calendar for our next Deep Dive training. This is on design trends for 2023 with our head book designer and our Production Manager. www.booklaunchers.com/deepdive to register for the January 21st event. It’s at 10am PST.
I feel like your comparison and commentary on the various services are like the Consumer Reports of the book world.
@BookLaunchers
Жыл бұрын
ha! thank you for that. I should really have my team do the breakdowns of some of these things because they are the ones that get in the weeds and set things up for me. They just report back to me on the ease or not so ease ... and I look at the ROI.
Thank you, Julie! You are amazing!
@BookLaunchers
Жыл бұрын
Thank you!! Happy Friday! Thanks for being a part of the #noboringbooks community and commenting the day a video is released. You’ve been entered to win our bi-weekly draw for some sweet swag. The prize winners will be announced on Tuesday, January 24th in our next livestream. This livestream is featuring Book Launchers Production Manager Jaqueline Kyle and will cover all the latest trends in publishing in 2023. It will be at 2pm PST on Tuesday, January 24th right here: kzread.info/dash/bejne/hZ2dyap-mMe2gNI.html Also, mark your calendar for our next Deep Dive training. This is on design trends for 2023 with our head book designer and our Production Manager. www.booklaunchers.com/deepdive to register for the January 21st event. It’s at 10am PST.
Ooo--putting your books in a box set is a great idea! I could see how that would reduce costs and being a pretty awesome deal for readers who want to get all your books at once for a good deal. Excited for your next book!
@BookLaunchers
Жыл бұрын
Thank you! Shutting KZread down right now to get it moving ... I want to get it into copy editing by next week. 🕶
@rachelrobertson7353
Жыл бұрын
@@BookLaunchers That's awesome! If you need an ARC reader, lemme know!
Great ideas - especially the info on audio books.
@BookLaunchers
Жыл бұрын
I've since discovered a couple more options for audiobooks so I'm going to do a video on selling audiobooks direct all by itself plus I will recap what we have done! Happy Friday! Thanks for being a part of the #noboringbooks community and commenting the day a video is released. You’ve been entered to win our bi-weekly draw for some sweet swag. The prize winners will be announced on Tuesday, January 24th in our next livestream. This livestream is featuring Book Launchers Production Manager Jaqueline Kyle and will cover all the latest trends in publishing in 2023. It will be at 2pm PST on Tuesday, January 24th right here: kzread.info/dash/bejne/hZ2dyap-mMe2gNI.html Also, mark your calendar for our next Deep Dive training. This is on design trends for 2023 with our head book designer and our Production Manager. www.booklaunchers.com/deepdive to register for the January 21st event. It’s at 10am PST.
Thank you for revealing pricing !!! This is sooo helpful Subbed and liked immediately
@BookLaunchers
10 ай бұрын
Glad it was helpful!
very good information thanks
Fantastic Video. Thanks much.
@BookLaunchers
5 ай бұрын
You're welcome!
Thank you, as always, for sending us another great one! I always learn so much! :-) How do you feel about running e-book sales through one’s own author website?
@BookLaunchers
Жыл бұрын
Yes yes yes! Book Funnel is a fabulous way to do that. If you have an audience why give the money to other platforms!
This video was so helpful as I was thinking that someday I might sell my books on my own website. I was considering Lulu because of their ability to connect to a site like Shopify and they were working on Woo Commerce which would be very helpful. Now I know that if and when I get to that point I had better check and double check to make sure that such a move would prove profitable, and take a good look at shipping times. This video definitely gave me a lot to think about.
Good insights
Thank you for the very timely video Julie.
@BookLaunchers
Жыл бұрын
You are so welcome! Thanks for being a part of the #noboringbooks community and commenting the day a video is released. You’ve been entered to win our bi-weekly draw for some sweet swag. The prize winners will be announced on Tuesday, January 24th in our next livestream. This livestream is featuring Book Launchers Production Manager Jaqueline Kyle and will cover all the latest trends in publishing in 2023. It will be at 2pm PST on Tuesday, January 24th right here: kzread.info/dash/bejne/hZ2dyap-mMe2gNI.html TODAY Is our next Deep Dive training. This is on design trends for 2023 with our head book designer and our Production Manager. www.booklaunchers.com/deepdive to register for the January 21st event. It’s at 10am PST.
Great video, thanks so much for all this information!!
@BookLaunchers
11 ай бұрын
You are so welcome! If you’re just getting started with writing, I highly recommend our 7 steps to write a non-fiction book. You can get that at www.booklaunchers.com/7steps and if you’re ready to market a book our Gameplan for selling 1000 books with less than $100 is a great way to start planning your book marketing. You can download that for free at www.booklaunchers.com/gameplan Even better than all the above is my latest book => Self-Publish and Succeed books2read.com/ap/RDOjGr/Julie-Broad - that’s a really great starting point for any non-fiction author to start thinking through what you need to do to write a book that will sell. Hope to see you again soon!
Ouu I love all these tips!
@BookLaunchers
Жыл бұрын
Happy Friday! Thanks for being a part of the #noboringbooks community and commenting the day a video is released. You’ve been entered to win our bi-weekly draw for some sweet swag. The prize winners will be announced on Tuesday, January 24th in our next livestream. This livestream is featuring Book Launchers Production Manager Jaqueline Kyle and will cover all the latest trends in publishing in 2023. It will be at 2pm PST on Tuesday, January 24th right here: kzread.info/dash/bejne/hZ2dyap-mMe2gNI.html Also, mark your calendar for our next Deep Dive training. This is on design trends for 2023 with our head book designer and our Production Manager. www.booklaunchers.com/deepdive to register for the January 21st event. It’s at 10am PST.
Just saw your video, a year later. Ha! I don’t find the extra work difficult at all. But then again I sell books online, it’s not extra work as some might think. I will be selling my books direct where I have control of what incentives I can put in my shipments as well as control the shipment delivery itself.
@BookLaunchers
5 ай бұрын
Wonderful!
Thanks a lot Julie for this plethora of information. This video would be of great help after I complete my Kickstarter project and eventually navigate to the ecommerce. Will refer back again to this video. Regards, Sabari. Founder of EdThruStory.
@BookLaunchers
Жыл бұрын
Glad it was helpful! I look forward to hearing how the Kickstarter goes!
@edthrustory
Жыл бұрын
Sure Julie I would keep you posted. Thank you once again for posting such useful content
Thanks for all of your great info! I’m a new author who is learning. Your videos are greatly appreciated! Has anyone had this experience? Whenever I’ve ordered author copies from KDP Amazon, the quality has been poor. The last time I ordered author copies, the printing wasn’t straight on the page, pages were falling out, there were print smudges, unevenly cut pages and even poor binding (only 2 out of 9 books were acceptable). An author may not get their money back… I reported this to customer service.
@BookLaunchers
Жыл бұрын
As much as I possibly can I order my author copies from Ingram Spark. The extra dollar per copy I pay is worth it to have better quality, because yes, I have experienced this. I'm not sure you'll get much of a response from KDP - good luck!! Thanks for being a part of the #noboringbooks community and commenting the day a video is released. You’ve been entered to win our bi-weekly draw for some sweet swag. The prize winners will be announced on Tuesday, January 24th in our next livestream. This livestream is featuring Book Launchers Production Manager Jaqueline Kyle and will cover all the latest trends in publishing in 2023. It will be at 2pm PST on Tuesday, January 24th right here: kzread.info/dash/bejne/hZ2dyap-mMe2gNI.html Also, TOMORROW is our next Deep Dive training. This is on design trends for 2023 with our head book designer and our Production Manager. www.booklaunchers.com/deepdive to register for the January 21st event. It’s at 10am PST.
good info i'm currently writing my first book & i was gonna work with LULU, you made them sound horrible tbh, i want to find the best distributor margin wise
@BookLaunchers
10 ай бұрын
Their print quality is great and their service is good .... from a direct to reader perspective their price was so high we couldn't do it any more.
@downey416Toronto
10 ай бұрын
@@BookLaunchers oh wow, so who has the most affordable direct to consumer?
7:23 Stripe and Square enter my consciousness for the first time, can anyone expand more about what this is? Does this service cost $?
@BookLaunchers
5 ай бұрын
They take a fee when you sell just like any payment processor does. I don't think they have set up fees but rather charge a percent when you are paid through those platforms.
I know this is an older video but it raises a question; is it possible to buy bulk author copies from Amazon and have them shipped directly to your client? I’ve been doing some research on this and can’t find an answer. I have a few churches who may potentially buy bulk but they are a few states away.
@TheHeartofGodbooks
Жыл бұрын
Wait, you answered the question, how’s I miss it? Thanks. You are super helpful! You are my first source to find answers. Thanks for all you do!
Wow, thanks! So much to unpack but worth the listen & watch from start to finish. Easy to understand too which is the icing on the cake.
@BookLaunchers
Жыл бұрын
Glad you enjoyed it! Thanks for being a part of the #noboringbooks community and commenting the day a video is released. You’ve been entered to win our bi-weekly draw for some sweet swag. The prize winners will be announced on Tuesday, January 24th in our next livestream. This livestream is featuring Book Launchers Production Manager Jaqueline Kyle and will cover all the latest trends in publishing in 2023. It will be at 2pm PST on Tuesday, January 24th right here: kzread.info/dash/bejne/hZ2dyap-mMe2gNI.html TODAY Is our next Deep Dive training. This is on design trends for 2023 with our head book designer and our Production Manager. www.booklaunchers.com/deepdive to register for the January 21st event. It’s at 10am PST.
Can i do this without a business?
@BookLaunchers
7 ай бұрын
Selling direct IS a business. You have to consider taxes, customer service, marketing, etc ....
Great (but disturbing) information!
@BookLaunchers
Ай бұрын
You're welcome?
@ELECTECHNUT
Ай бұрын
Looking forward to working with your expertise when I finish my book. 😁@@BookLaunchers
just picture book for children ebook
Sounds like ingram is still best
Hi Julie I have just watched three of your very informative videos. I am very close to publishing my own book hence the research into Selling Books Direct. If you get chance perhaps you could give me guidance on selling a book that is not the norm! My book is called "The Bondage King", 30 years of Designing, Building and Selling bondage & bdsm equipment. I had a store in Sydney for those years from the early 1980's and I have put together many of the funny stories that went with that time, I must stress that this not in anyway pornographic, if you must give it a title it's about Fetishes. Please delete this if it is a problem.
@BookLaunchers
Ай бұрын
Thank you so much for saying hello! If you’re looking at launch or post-launch marketing support, this is the book to read for that: selfpromoteandsucceed.com/ And you can even get it free in audio format here: selfpromoteandsucceed.com/audio You may not be able to run ads or do some promo things to it but there will be podcasts and niche audiences that are interested!
I have a book almost completed with adult content. What platforms do not allow this genre?
@BookLaunchers
10 ай бұрын
I'm not an expert in that ... I know there are some limitations with it but I'm sorry you'll have to ask someone more familiar with that.