How to Sell an Online Course (From an 8-figure course creator)

Whether you're doing 1:1 work and you would like to create a course or you already have a course designed you have no doubt run into the challenge of how to sell your course. Where do you find people who want to buy it? The internet is massive and that means a lot of opportunity but, it also means getting lost in a sea of other businesses. So, how do you set your business apart? How do you position yourself as an authority in your niche and become the go-to resource for the transformation you provide? Well, you start by watching this video! I'm diving into all of the ins and outs ... and mistakes to avoid while growing an online course business. And don't forget to check out the playlist below to continue your education at "Sunny U" all about how to sell your online course and finally find the money and time freedom you've been looking for!
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▪ FREE TRAINING (hosted by Sunny Lenarduzzi) - 3 STEPS TO SCALE YOUR EXPERIENCE INTO A 6-FIGURE ONLINE COURSE (without Paid Ads!): workwithsunny.com
▪ READY TO APPLY? If you have an expertise to share and you're ready to make a big impact by creating your highly scalable online course, click the link below to schedule a time to see if we're a fit to work together inside of The Authority Accelerator:
www.sunnylenarduzzi.com/apply...
▪ PLAYLIST: How to sell an online course on KZread • 5 SECRETS to a PROFITA...
What price should your online course be? • What price should your...
Create an online course that sells • Create an Online Cours...
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• How to Sell an Online ...
#OnlineBusiness #Entrepreneurship #SunnyLenarduzzi
00:00 Intro
02:03 Understanding the structure of an online course that sells
05:59 Pricing your course
06:40 Options for selling a course
11:11 What are the necessities for selling a course

Пікірлер: 95

  • @SunnyLenarduzzi
    @SunnyLenarduzzi Жыл бұрын

    If you're ready to jump off the revenue rollercoaster and start bringing in consistent clients to find peace and profitability in your business then schedule a call with a course design advisor on our team now! www.sunnylenarduzzi.com/apply?KZread&

  • @AFGixxeR88

    @AFGixxeR88

    Жыл бұрын

    So how did you start mentoring people to sell their courses

  • @unyimeudotai
    @unyimeudotai Жыл бұрын

    Dear Sunny! First of all, thank you for all the priceless information you keep sharing on your various platforms. I have been your student for a while now and I know very soon I will be able to enroll in your program but till then I have no excuse as you keep dishing real stuff which I owe you application and results. Thank you for showing and guiding us, we will make you proud soonest.

  • @TheBritishActingCoach
    @TheBritishActingCoach Жыл бұрын

    Hey Sunny - been following you for a really long time and finally at a place to implement everyone. Filled with inspiration and above all TAKING ACTION on all this amazing information you provide. Watching your free masterclass now.

  • @guitarwithjamesoffical

    @guitarwithjamesoffical

    11 ай бұрын

    Did you end up doing anything with it?

  • @elsenderoautentico33
    @elsenderoautentico33 Жыл бұрын

    Sunny! I'm grateful for your existence. Love your way! :))

  • @remtestimonials
    @remtestimonials Жыл бұрын

    Thanks Sunny! We always get so much inspiration from your videos. Content that we can create for our niche: Using small talk to create a big impact.

  • @aadityamfs

    @aadityamfs

    3 ай бұрын

    What did you do...

  • @Stiv1962
    @Stiv19629 ай бұрын

    I wish I could hit the thumbs up button many times! This was very good! I am looking forward to implementing this for selling my course. Thank-you Sunny!

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    9 ай бұрын

    Glad it was helpful! What was your greatest takeaway? Stevie #TeamSunny

  • @fitforfreelance
    @fitforfreelance Жыл бұрын

    Thanks for this outline with such important reminders!

  • @stayhappylittlemermaid
    @stayhappylittlemermaid Жыл бұрын

    A little progress each day adds up to big results.

  • @HUMMINGBIRDFINANCE101
    @HUMMINGBIRDFINANCE1017 ай бұрын

    Iam truly amazed how detailed this video is. To make things better, you actually offer quality information. Thanks

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    7 ай бұрын

    Glad it was helpful!

  • @AllInWellness
    @AllInWellness Жыл бұрын

    Awesome video - thank you for sharing Sunny!!

  • @marcelwilliams7354
    @marcelwilliams7354 Жыл бұрын

    Sunny you did amazing jobs for creating a online course

  • @BoneYardLawnService
    @BoneYardLawnService7 ай бұрын

    This video is amazing! This is a great blueprint before getting a course started, thanks for the information.

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    7 ай бұрын

    Glad you enjoyed it!

  • @TheNinjaAndrewShow
    @TheNinjaAndrewShow5 ай бұрын

    Thank God for this video. This just saved me 3 weeks of filming. Thank you.

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    5 ай бұрын

    Great to hear!

  • @MotivationalSushi
    @MotivationalSushi10 ай бұрын

    THIS WAS AMAZING! SO HELPFUL AND INFORMATIVE. THANK YOU SO MUCH I AM SO INSPIRED NOW!!!!

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    10 ай бұрын

    You are so welcome! What was your greatest takeaway? Stevie #TeamSunny

  • @JeanBatMusic
    @JeanBatMusic Жыл бұрын

    Great question: What is the piece of content you could create right now that would attract your ideal client? Thank you Sunny

  • @teacherspetshop
    @teacherspetshop Жыл бұрын

    Great content, thank you!

  • @englishtothrive
    @englishtothrive Жыл бұрын

    Awesome video! ❤❤❤

  • @natasjahempenius9399
    @natasjahempenius93996 ай бұрын

    Topic: how to manage your emotions in a stressful parenting situation. Content would be: how emotions arise. 🙏 thank you so much for this valuable video

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    5 ай бұрын

    You got it!

  • @mimisart
    @mimisart Жыл бұрын

    Awesome stuff! Too much to wrap my head around right now but I also think some things are for certain seasons and mine isn’t here yet 😊 YET

  • @BetterBodyCrew
    @BetterBodyCrew Жыл бұрын

    3:33 What video? I heard the pop but didn’t see the thumbnail.

  • @bumbumfitness
    @bumbumfitness4 ай бұрын

    Ok you just gave the best explanation about why not going the Direct sales route vs. the Sales Calls route. I've been searching for answers on this! Yet, what do you think of using "Direct" sales ONLY for the purpose of building my social media following.. not for the purpose of making sales yet. But just to build up the brand, get it noticed and build a following??? (I know it's a different angle)

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    4 ай бұрын

    Our program focuses on finding your ideal client and conducting outreach targeted towards them specifically and not focused on building a social media following. If you know who you are speaking to, you find them directly instead of attracting a broad audience.

  • @United_Wings
    @United_Wings Жыл бұрын

    Amazing ❤

  • @rebeccaoyemen878
    @rebeccaoyemen878 Жыл бұрын

    Am a mindset coach, I should be creating content to help people over their limiting beliefs , break negative patterns, help them see their value and built their confidence to success

  • @GilliMarieMoody
    @GilliMarieMoody2 ай бұрын

    Hi Sunny. Pastoral Chaplain/Officiant here. Perhaps, courses in how to have a refreshing and meaningful ceremony? Cheers.

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    Ай бұрын

    Thanks for the feedback!

  • @soulmergence333
    @soulmergence333 Жыл бұрын

    Thank you for this Sunny 🌞💯 Been watching your evolution for a minute 🎉 I'm a Gemini too so I can relate with your energy 🔥

  • @lukeskywalker6641
    @lukeskywalker6641 Жыл бұрын

    They will come 😨! 😅❤❤🙏💯

  • @Tisha.SaludIntegrativa
    @Tisha.SaludIntegrativa9 ай бұрын

    Great video, as usual! I wonder where the line goes, for selling 2000 dollar course? Trying to sell it without a sales call is barely trickling in. How expensive can a course be and still be sold evergreen without a call?

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    9 ай бұрын

    generally any more than $1k is very hard to sell without the personalization of actually speaking to someone, and I truthfully would't recommend it because you want to ensure you are able to speak to potential clients to ensure the integrity of you community within your business.

  • @MzKyia22
    @MzKyia2210 ай бұрын

    Is there a way to do this anonymously? Without being in front of the camera myself?

  • @monave2938
    @monave2938 Жыл бұрын

    I struggle to figure out what the course would be…

  • @chrismachabee3128
    @chrismachabee31283 ай бұрын

    This is a funny. You a scary slave driver, hahahahaha. You laughing? A lot of info coming real fast and you sound like you’re the only way to sell. I think I 'm a big brain that means I have to contemplate the meaning of live regarding making a course, and further making a course your way. A lot a thinking to do. I watched the whole video and didn't nod out once! That's a compliment, because I do that a lot, I blah, blah coming at me and I blank out. Some instructors are very good, I been videos over an hour and did not nod out, that is a compliment to the instructor. I have watched other videos before, this one had a lot of energy.

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    3 ай бұрын

    💛

  • @chrismachabee3128

    @chrismachabee3128

    3 ай бұрын

    @@SunnyLenarduzzi I'm going to assume thaat is good and say thank you for that.

  • @chrismachabee3128

    @chrismachabee3128

    3 ай бұрын

    @@SunnyLenarduzzi I sent this to your 1st reply. The address I sent it to, does not accept emails. Thank you for your understanding. I'm not really a big brain, as you probably surmised. Want to hear something funny. What GPT came out in November, I research and outline an E-book on mining on the Moon. When I finished I planned to do more writing along that line, and I just didn't write anymore. Now I have been studying writing, learning Prompt Engineering and writing through that process, I wanted to write children's books, and then Fiction, I have the whole process(s), but it isn't writer's block and it isn't procrastination, it's like I am waiting for an alarm to go off and I start doing all that stuff I should have been doing. Are you familiar with that syndrome? Do you know a name for it? Thank you again for being understanding. I supposed I'm a little tad jealous of you too. Have a great day.

  • @CultureSupps
    @CultureSupps Жыл бұрын

    How much does this course cost?

  • @maikisstar8782
    @maikisstar8782Ай бұрын

    Love u thank u

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    Ай бұрын

    You're welcome 😊

  • @LifeinGlow
    @LifeinGlow Жыл бұрын

    Love your videos Sunny as always such good reminders. I am trying to launch a course which I've been working on for a few years slowly. I did a pilot version launch to a small group and 3 people were interested which was not a bad conversion rate of 10%. However I needed 10 people (6 minimum) to justify some basic cost of the platform so it did not make sense to launch it. Now I am about to do another pre-launch offer (reframed the course), and almost done with the landing page. It is a big certificate program for counsellors. Price is $$$ with 3 tiers, one can pay in installments. However I am looking at the price and for the amount of knowledge, tips and support that I plan to offer it is ridiculously cheap (let alone if to count what would make me a faif profit and help to improve life conditions which can help to serve students better . Out of experiment I duplicated the web module and added 1/2/3 figure to each price in the front and it feels so much more relaxing and fair! But part of me thinks "they will not buy it, people cannot afford it", I feel shrinking inside (hello therapist) in shame and guilt to offer such a rate. On a side note, suddenly have to change my laptop and there are some unexpected expenses and all that reminds that I want to offer premium expensive in-depth programs for people who are looking for a real transformation, not just to buy a course and drop it in the middle or copy it and create their own. Also optimizing things in the future and having a team is super important. And one can do it much easier if there is a proper budget. Having said that some of my potential students are looking for an affordable on-demand program, shorter than mine and probably might not want to pay more for what I want to offer. So there is a delema here. (I have a few ideas for courses and products and I guess have the need to create a few courses but I understand that a clear offer and consistent content niche is easier to stand out. In terms of KZread and SMM I find it uninspiring to do videos on the same topic all the time. However totally agree with your point.

  • @LifeinGlow

    @LifeinGlow

    Жыл бұрын

    Ironically just got an an answer from an online course platform which I chose and realized that the CS of the platform is not going to answer tech questions troubleshooting for students. It is course creators who do that unless there is something with login. So dear people do not assume by default that you can delegate that part. And think 3 times before you offer affordable online course with lifetime access (I was not fortunately).

  • @DanielaClapp
    @DanielaClapp10 ай бұрын

    How do you sell a course before making it. Then you don't have anything to sell, plus how would you brand, develop, title, market something you don't have?

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    10 ай бұрын

    We share this exact step-by-step process inside the Authority Accelerator Program! Stevie #TeamSunny

  • @storyteller3243
    @storyteller32438 ай бұрын

    intentionall trying to deepen your voice, smart psychology trick

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    5 ай бұрын

    💛

  • @helmutgobel9974
    @helmutgobel9974 Жыл бұрын

    Wouldn't it be a good strategie, to start with an evergreen course and later start a transformative course on a higher price level?

  • @fitforfreelance

    @fitforfreelance

    Жыл бұрын

    It's an approach, and a fair way to start. I probably wouldn't do it like this for the reasons she mentioned. The feedback is a big benefit of a live sales call

  • @brig791
    @brig791 Жыл бұрын

    Ok. I understand dont buildings the course..but if the client buy it he want's it now! What do you say?! Do

  • @fruitfullynourishing

    @fruitfullynourishing

    Жыл бұрын

    Have them complete a wait list form.

  • @JDOPost
    @JDOPost Жыл бұрын

    Just completely overhauled my channel to do something similar. Can you take a look and see what you think?

  • @voybom8884
    @voybom88845 ай бұрын

    Great video and a great program I will be following up on. Gotta say though, I couldn't stand the editing. The constant changes in camera angle almost make me feel physically sick. Good to listen to though and I'll be watching (or listening to) more. Thanks very much

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    5 ай бұрын

    You're welcome! If you want to learn more about the Authority Accelerator Program or if you want to book a call and speak with a member of our team, you can do so here: sunnylenarduzzi.lpages.co/authority-accelerator-2019-redesign/

  • @ICONICGlobalOfficial
    @ICONICGlobalOfficial Жыл бұрын

    1 piece of content - 10 min Presence, {EM}Power, & Peace video for 7fig visionary leaders, entrepreneurs, & change makers on aligning your money karma with your heart, creativity, and intuition for greater happiness, improved presence, peaceful relationships and higher service.

  • @goodoboyde
    @goodoboyde6 ай бұрын

    Hello Sunny , great video. I have a question please. I am a Day Trader, and I never made money before trading year-to-year for 5 years, but I have a lot of knowledge in trading. Would you recommend I start selling day trading courses for income? I am undecided about proceeding making a trading course to sell to traders, because I am not a successful trader yet, but I know I can help a lot of traders who want to make money. I appreciate your thoughts and comments.

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    5 ай бұрын

    We believe that if you gone through a transformation yourself, have experience or expertise in teaching others with the transformation you provide, you can absolutely create a course!

  • @goodoboyde

    @goodoboyde

    5 ай бұрын

    ​@@SunnyLenarduzzi Good Morning Sunny, Thank you so much for your time, energy, and effort in responding to me. Thank you. Quick question for my understanding. - As a Day Trader, my major transformation for myself is to make consistent money from trading month month-to-month or year-to-year. Is it your belief or recommendation, I should not start creating course to teach others how to have this transformation as a day trader until I am consistently making money from day trading, and I can prove it to my customers? Thank you kindly.

  • @niaraunlimited
    @niaraunlimited4 ай бұрын

    I can make a video about how to look for homes properly on the internet.

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    3 ай бұрын

    Test it out!

  • @relaxinggospelmusic2421
    @relaxinggospelmusic24216 ай бұрын

    🤗

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    5 ай бұрын

    💛

  • @helenarichard
    @helenarichardАй бұрын

    What are your courses even about...?

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    Ай бұрын

    We help burnt out experts who lack visibility go from being a best kept secret, unable to create the impact on the people who need them most, stuck trading their time for money to elevating their income, impact and authority via an online education businesses so that they can create a legacy business that outlasts them and democratizes entrepreneurship and education. If you'd like to have a conversation with someone on my team, you can apply today sunnylenarduzzi.com/apply

  • @maikisstar8782
    @maikisstar8782Ай бұрын

  • @SunnyLenarduzzi

    @SunnyLenarduzzi

    Ай бұрын

  • @adriaholland5248
    @adriaholland5248 Жыл бұрын

    I'm really favoured, $230K every 4weeks!!! I can now afford anything and also support God's work and the church.

  • @adriaholland5248

    @adriaholland5248

    Жыл бұрын

    ​@elmergatewood6427After my encounter with Mrs Elizabeth Ann Larson in the United States, My financial life has completely changed all thanks to Mrs Elizabeth Ann Larson awesome trading strategies !!!

  • @JackieMontes-qn1wz

    @JackieMontes-qn1wz

    Жыл бұрын

    I have heard a lot about investments with Mrs Elizabeth Ann Larson and how good she is and how she keeps changing lives of her clients from around the world...

  • @adriaholland5248

    @adriaholland5248

    Жыл бұрын

    ​@NeldaCHardyThere is her line!!!!!!!, 👎🏿👎🏿👎🏿 Combine the digits

  • @adriaholland5248

    @adriaholland5248

    Жыл бұрын

    十𝟭

  • @adriaholland5248

    @adriaholland5248

    Жыл бұрын

    32040.

  • @g-win6952
    @g-win6952 Жыл бұрын

    My crush is pregnant. I'm sad

  • @Saw.monu0
    @Saw.monu0 Жыл бұрын

    Thanku sir me bi kamane lga mahine ka 20k bna leta hu sir

  • @InJusticeAustralia
    @InJusticeAustralia10 ай бұрын

    great content, but seem as you said constructive feedback is good, I will offer you some… I’m sorry to say but your high pitched, gravelly voice, and speaking so fast hurt my ears. And the constant choppiness of the video hurt my eyes.