How This Indoor Vertical Farm Makes Perfect Japanese Strawberries - Vendors
Тәжірибелік нұсқаулар және стиль
Oishii Berry founder Hiroki Koga combines Japanese strawberry cultivation techniques with the technology of a first-of-its-kind indoor vertical strawberry farm in America to create the highest quality strawberry possible. The engineered berries go through a meticulous growth and monitoring process from seed to finished product. The result is a strawberry with a consistent and optimal size, flavor, and texture. To learn more go to www.oishiiberry.com/
Credits:
Director/Producer: McGraw Wolfman
Camera: Murilo Ferreira, McGraw Wolfman
Editor: Yoshio Kohashi
Executive Producer: Stephen Pelletteri
Development Producer: McGraw Wolfman
Coordinating Producer: Stefania Orrù
Audience Engagement: Daniel Geneen, Terri Ciccone
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Пікірлер: 1 200
When the reading came out 10.5 Brix, everyone stood up and low key had a panic attack lmao
"You can’t eat a hundred lemons at a time but you can eat 100 oishii berries” my man, those are 450 dollars XD
@mon6745
3 жыл бұрын
$450 daw-lers???!??!??!?! 🤯🤯🤯
@Manmade023
3 жыл бұрын
U can buy a ps5 with that.
@bradypetty5434
3 жыл бұрын
@@Manmade023 wow quick maths
@NinjaKing000
3 жыл бұрын
Buy a ps5 instead.... who want to be healthy, am I right? :D
@kaihamasaki9307
3 жыл бұрын
@@Manmade023 people with money buy these expensive fruits as gifts or something. Shows great respect and kind of a hard flex lol
Damn.... that's some quality control and management.
@chrisayala4287
3 жыл бұрын
@Mobile Games has
@kaihamasaki9307
3 жыл бұрын
These fruits are really expensive but the taste difference between grocery bought fruits and these “designer” fruits is immense. They do melons and grapes too the juiciness and taste meters are off the charts.
@noobex018
3 жыл бұрын
This is normal in Japan, especially involving food.
@airamona
3 жыл бұрын
Agree. The attention to details is unmatched.
@Ricardo8388
3 жыл бұрын
@@noobex018 Rather eat a bowl of strawberries everynight than 1 time a month these special ones. There is no place for hyper expensive fruits when half the world is starving to death.
When they got a reading of 10.5, that laugh meant someone will get fired.
@III-zy5jf
3 жыл бұрын
The picker/harvester will get crucified.
@biggdaddy202003
3 жыл бұрын
I know his laugh was like a mix of nervousness, fake humor, and anger all behind a white mask lol.
@TreDogOfficial
3 жыл бұрын
The most insecure laugh I've ever heard LOL
@alanherrera5421
3 жыл бұрын
Japanese laughing like that are horrifying to their employees...
@hse6144
3 жыл бұрын
He said ~11, 10.5 is ~ 11
That procedure that they called "plantlet", is actually called Tissue Culture. You provide all the materials the little plant needs and it then can live inside a small closed cell for a long time and can also be cloned out in the same way for duplicating the sample. :) I love plants.
@sophien5416
3 жыл бұрын
Thank you for this information
@sneauxday7002
3 жыл бұрын
i think its called plantlet
@bengozzy408
3 жыл бұрын
Yeah, and that's not "soil" that it's growing in. Just saying
@doit5084
3 жыл бұрын
I would think you love cars
@TranslucentJuice
2 жыл бұрын
@UCfTGMAo0hzxC7Vpp-zbvvxg Why would that cross my mind? It's science and culture has no place in science. You clearly don't understand that. You just want to argue on the internet.
Hiroki is the future of vertical farming. People are laughing now and focusing on the price of the strawberries, but I'm more impressed by the technologies he's utilizing. He brought up a good point about how it's expensive right now, but this is how a lot of innovative tech begins. Think about how much a 20gb flashdrive cost 10-15 years ago, now it's such a negligible amount and you can get massive storage for a fraction of the price. Even 3D-printing a few years ago seemed crazy at a ridiculous price point, but now you can get one for your home for a couple hundred dollars. Thanks for this video Eater, I enjoyed it!
@rickmccutchan4419
3 жыл бұрын
They can't scale this operation.... too much manual labor. They would need to automate the process in picking and packing. The other point is that they may not want to reduce the cost... Be very elite brand.
@Kitajima2
3 жыл бұрын
@John James Rambo Have you had both? From what I understand, indoor vertical farming makes it easier to control very specific qualities of flavor and texture
@Kitajima2
3 жыл бұрын
@John James Rambo I think what sucks in the US is that the laws surrounding "organic" labeling aren't very strict, and many people end up paying organic prices for products that are anything but. I try to do my research. I'm sure I've had aeroponically or hydroponically grown produce, but I couldn't place the flavor since I haven't deliberately sought them out
@Kitajima2
3 жыл бұрын
@John James Rambo Oh for sure. You seem like the type of person who has read Guns, Germs, and Steel, but so much of Japan's history and culture can be traced from their lack of natural resources (aside from the coastal seas, of course) Edit: Just realized we both said "Oh for sure". Sounds like a circlejerk, but I say that all the time
we dont care about the brix test *whisper oh its 10.5. *laugh maniacally
@Mitnixbinichfroh
3 жыл бұрын
According to wikipedia, a brix of 12 (8=low 12=normal 16=high 18=extrem) is normal for strawberries :D lol he got us there
@delilahmercurysamsons6334
2 жыл бұрын
He's just being the typical overachiever Asian that he is..And to an Asian, esp a Japanese, excellence is everything..
*The sweetness gun and me need to go on a date to the supermarket.*
@miamiwax5504
3 жыл бұрын
I'm gonna hold the produce section at walmart hostage with the sweetness gun! 🤣
@diqy94
3 жыл бұрын
I need that sweetness gun to taste on a girl before I make her my girlfriend...
@kaihamasaki9307
3 жыл бұрын
You’d be in for a rough surpise
@kemmer8l
3 жыл бұрын
Lol use your nose 👃🏻
@gilangnurjihadt.2210
3 жыл бұрын
This will be like my new reason to leave my room
I know it's not one, but he looks like he's wearing a chick-fil-a mask.
@grim7353
3 жыл бұрын
I litterally couldn't stop thinking that lmao
@randomrangoon5476
3 жыл бұрын
My first thought when I saw that mask.
@vazjc
3 жыл бұрын
Yes, that's what I thought.
@twoplustwo07
3 жыл бұрын
INR
@NeonKue
3 жыл бұрын
It's for your pleasure...
Eater Director: Aannd cut. Hours later... *someone got fired for bringing 10.5*
@kelvinfernandez4058
3 жыл бұрын
Director: Annnd Cut a few seconds later: someone jumps off the ledge of the building because they just got fired
@qxezwcs
3 жыл бұрын
Being fired is bad for family honor... most likely the person voluntarily committed seppuku on a rush before getting fired to restore lost honor.
@ladboii2901
3 жыл бұрын
@@qxezwcs bruh,,,,
Wow, what a great video on growing strawberries in a controlled environment. I'm a retired strawberry farmer from Central Coast area of CA. Always felt at some point in time current system of growing strawberries needed to change, as input cost, environmental factors......are to the point were alternatives production methods become viable. Great job. Wish you much success.
Props to the production team and the ones featured in the video. Huge respect for people who strive to innovate their industries! Very well made video.
I can't wait to taste these when I win the hunger games at the Capitol
@MonkeyDLuffy-nj2px
3 жыл бұрын
Wtf moment, did you compete in the hunger games 5 days ago? :D
@mon6745
3 жыл бұрын
@@MonkeyDLuffy-nj2px scheduled for 2022... just wait
@jadaj
3 жыл бұрын
not if i win first
@jadaj
3 жыл бұрын
what a min-this comment is 2 months old . i thought this was new 😳
@Mineat
3 жыл бұрын
I thought the prize was a bowl of nightlock. 🤣
This was knowledge and appreciation I did not know I needed.
So impressive to see the level of attention and detail that goes into this operation. Really enjoyed this video.
They should really share knowledge about the bee pollination. That is so incredibly important for everyone's future.
@deebahra4777
3 жыл бұрын
Yes i agree. Can anyone elaborate their thoughts on the process?
@jonathanclark6489
3 жыл бұрын
They probably have their own small, indoor bee colony
@ericlotze7724
3 жыл бұрын
but mah InteLectUal ProPerTy
@Arch.JosephChua
2 жыл бұрын
I doubt they use bees. They probably just dont want to share information on how they pollinate it. They probably shake their plants or use wind or blowers to spread out the pollens.
@pehlevanismail
20 күн бұрын
@@jonathanclark6489 bumblebee
Omg that dessert is so gorgeous 🤭
I had a bit of experiences working both in food production (factory) and plant culture (laboratory) before. Totally understand every single explanation that he stated for every step and procedure. Such a tedious work you and your team had done. Absolutely impressive. Amazing efforts. Bless you and your team. Cc: Mr. Hiroki Koga
@elhambromell1179
3 жыл бұрын
Are the crops you grew genetically modified? Is that something you know ?
There are a lot of farms where I grew up. Strawberry season was awesome. When my kids were young we would go pick them ourselves. Of course the kids ate quite a few before packing 2 quarts. Red fingers, shirts and face. Loved it
This is so beautiful, I really hope in my lifetime we will see a world of vertical farming, it's so clean in there
The Japanese are so good at making things fancy. Looks yummy 😋 😍 😊
It's good to see some real investment in horticulture like this
@famousbowl9926
3 жыл бұрын
Then you must not be looking for it..
Growing any plant indoor under controlled variables will always produce the top tier quality form.
@fenrirgg
2 жыл бұрын
In looks, but many varieties grown under the harsh nature conditions would beat the taste every time.
@dakshjhamb5514
2 жыл бұрын
@@fenrirgg no it's not it's not about swords or diomond . In that scenario your statement is right but living plants are like babies .
I just found this channel and I am honestly a little obsessed
I’ve never had japanese strawberries before but i remember growing them in my backyard one summer. We barely harvested 10 in total, and they were all so small and looked insignificant, but i remember tasting one and they were SO juicy and super sweet. I don’t like supermarket strawberries to this day because nothing compares to what i had when i grew them myself
@knockhello2604
3 жыл бұрын
Where yiu grey the seeds
@sophien5416
3 жыл бұрын
Yeah where I am most strawberries are sour. Even when I go to pick it at the farm and I don't know why.
@weggmyegg5459
3 жыл бұрын
I think you just grew wild strawberries small and tart but still sweet
@JohnSmith-zy1ur
3 жыл бұрын
Hope you grow some again and enjoy them soon!
@diegoguzman8843
2 жыл бұрын
Well that's maybe because your strawberry had fewer to no chemicals sprayed on it and well depending on where your from, the taste varies from place to place, depending on farm regulations. Tbh it's best to grow your own food.
This is my dream, to have a strawberry farm one day. I love to eat strawberries. Excellent video.
9:00 "lemme just put my hair on the 100$ berry"
Great video! I love the entertaining informative vids on food you guys do thank you so much! ❤️
Definitely a very Japanese process. Especially that price tag.
The price is insane, but if you're selling, more power to you. I love strawberries!
When I lived in japan, corner store markets had strawberries and they had such an amazing flavor, smaller than American strawberries, but had such an amazing flavor.
I like the diversity of the staff
Japanese strawberries are REALLY good, but really expensive, too.
@Allsurrender
3 жыл бұрын
You gonna compete in the market, you either go quantity or quality. Japanese farmers surely take the quality side.
@eternalcrusader7907
3 жыл бұрын
Everything in japan is expensive😂
@couch_potato_v1826
3 жыл бұрын
Not really, In Japan you can get 8-10 strawberries for around 300 yen, about 3 dollars. There are expensive variants, but the cheaper ones are available as well.
@onexpressocafe1821
3 жыл бұрын
Japanese all care about high quality in their foods and all their foods are high quality.
@aak8297
Жыл бұрын
Not that good, I can have 1kg of good strawberries for the price of 5 of those.
He has bees pollinating in an enclosed environment. I would love to see how he did this. Also, with how sterile and clean everything is. I wonder if his bees are more susceptible to infection or mites. It’s so interesting, wish he could discuss it in more detail.
@chitoborja76
3 жыл бұрын
I’m wondering if it relates to Paul Stamets approach using fungal mycelium that help bees fight off infection and mites while at the same time guiding the bees to the flower
@Arch.JosephChua
2 жыл бұрын
I doubt they use bees. Bees cannot survive in that small farm. They probably just shake their plants or blow wind across to pollinate the flowers.
@Breeze4ever888
2 жыл бұрын
@@Arch.JosephChua They do use bees to pollinate indoor grow houses. They must have a portable pollination hive and bring it in. The bees do their thing, they go back into the hive and the hive is taken away. How the do it successfully... who knows. But it beats hand pollinating every flower 😅.
@melanin_bodega
Жыл бұрын
@@Breeze4ever888 You are spot on. Now the next question is how to bees survive in a enclosed environment like this.
@odinmatanguihan5086
Жыл бұрын
someone commented that 100 of these cost 450 dollars. If you can sell em at that price, hand-pollinating them individually doesn't seem so bad.
So coool that detail oriented for the quality control! Wanna eat that strawberry!
Your story not about strawberry but its about life style and how u can make your self proud about what u do all respect my friend
I need that sweetness gun to bring to the supermarket
They Japanese really do know the quality of good food
@jaliscopow6814
3 жыл бұрын
I don’t think they ever been to Mexico
The most Japanese production Ive seen!!!
great story of Oishii Berry!
I felt how happy he was when he told the bee story lol
I own a restaurant in Tokushima Japan and we get this variety of strawberries at wholesale or even better than wholesale. Sometimes we simply trade coffee and fresh-baked bakery items for these strawberries. They smell and taste so good you cant help but shiver and shake with "yummmm".
@Citex61
3 жыл бұрын
Liar
@aitorbleda8267
Жыл бұрын
@@Citex61 It does check...
To the chef in NYC. The lady. I wish I could make ya smile n put a sparkle in your eyes. I loved that dish you just made with my soul. Thank you!
WoW , That was friggin awesome!
they charge $50+ for 8 strawberries. when they crack the code to make 40 for $5 I'm totally invested
@davidk4082
2 жыл бұрын
Lol 40 for 5$ is fast food price. These strawberries are like Gucci or Louis Vuitton. Are you waiting for A5 wagyu to be sold in supermarkets too?
@burgernthemomrailer
2 жыл бұрын
Poor people
@madafrackers8756
2 жыл бұрын
@@burgernthemomrailer Guess you'd pay $100 for a banana if it had been grown under fascinating conditions and sold in a neat wooden box and tasted a little better than regular bananas.
@burgernthemomrailer
2 жыл бұрын
@@madafrackers8756 you won’t? Lmao poor
@madafrackers8756
2 жыл бұрын
@@burgernthemomrailer Oh we have a comedian here, you're sooo funny
I've never had a light red strawberry be super sweet.
Im so amazed of how cleverly sustainable this is, I was just blown away. This just shows you all you need is to have a dream! This is awesome and I wish I could get one to try.
Dudes living my dream...always wanted to improve local produce in my country
One berry has the carbon footprint of a small city.
@Nivvya
3 жыл бұрын
Actually the carbon footprint of hydroponic and aeroponic crops are significantly lower
@mihiec
3 жыл бұрын
Yes that true!
Mmmm. 🤤 I need to experience these in my life. I would be all about the peaches as well! vertical indoor farming is the way of the future. Better crops & better for the environment. 💖
@Akshay-pc3yc
3 жыл бұрын
true!
@mgeorge.4257
3 жыл бұрын
50 dolars for 11. Not ok.
wooww.. I like his brilliant business idea on the perfection of strawberries 🙂
so educational thanks , as for the price .. well there is a lot of science , labor and caution that is brought from farm to table I totally get it ! .. looking forward to trying some one day ..
When they put it in the chillers you’d think they were moving around organs for transplant 😆🤙🏼
@AhhhSukeSuke
3 жыл бұрын
🤑 At $50 USD for 10 strawberries..... Better protect that product
@cellwithinacell
3 жыл бұрын
@@AhhhSukeSuke That's more than 6 USD a berry, hell yeah you better protect my berries.
This deserves my attention a lot. It would be so nice to have those produced here in Costa Rica.
Thanks for sharing, shared.
Im supporter of this channel becuz many of fruit can watch , i love fruit
This is the late game of started valley when you can grow whole year
Adds 200g of sugar to the berries. "Need to adjust then sweetness of the berries with acidity"
Quality, I like it
I cant imagine how amazing it taste... Hope someday i can eat that 🍓
these strawberries look amazing but $50 feeds me for like 3 weeks. Maybe someday
@ladboii2901
3 жыл бұрын
Grow cabbage,mango trees, apple trees, wheat, paddy and chicken is way cheaper than this
@thuongvo2210
2 жыл бұрын
But it’s extremely delicious Once I’m you have tried, you will know
19:54 As a lab tech, I was very surprised to see a refractometer being used. Last time I used one of those, I was measuring the specific gravity of something much less sweet.
@Thepursuitofbirdieness
3 жыл бұрын
Exactly what I'm thinking, I use refractometer to measure gravity of H2SO4 in lead batteries 🤣 it's surprising for sure
I love this video!
That was fantastic. Thanks 🙏🏿
Great doc! Would love to see this with some more satiration/viberance and color correction to really see the strawberries pop!
@nadyaplaska
3 жыл бұрын
The green/yellow color correction was irking me so much too
The way he freaked out over the first test...its like he thought his entire empire would crumble
@avaford9092
3 жыл бұрын
That laugh made me think I was going to get fired.... I and I don't even work there 😂😂😂
@kwadjookai8172
3 жыл бұрын
Well he did say his strawberries were from 11 to 20 so at 10.5 that means he is a liar
@mathayognabitwin4560
3 жыл бұрын
@@kwadjookai8172 Round it up Man!
@a.f.2330
3 жыл бұрын
@@kwadjookai8172 I mean, on average they're around that range; no one would fault him for one berry falling short since that average was probably determined using thousands of berries but yeah, the timing of that 10.5 wasn't so great
@MrYsosad
3 жыл бұрын
man, if only the people in charge of the pandemic measurements had this kind of quality control. Milions of cases? Nah, dis fine.
Wow, this is so cool.
This is so amazing
Wow the facility is very Japanese, I dig it.
Hiroki is kawaii :D
EATER, more of these please!!
I've had Japanese strawberries before. Really delicious and sweet!
@richardsmithers5868
3 жыл бұрын
@Ramen Lover For 1 or for a package? I've always thought the price was reasonable for the quality of the strawberry's taste. Try the Japanese grapes, really sweet grapes that have a texture like a gummy candy, another favorite of mine, but they are a premium product and also a bit higher priced than normal grapes, but again well worth it in my opinion.
The delivery containers like they’re selling the best drugs.
delicious recipe.It's so perfect! friend. learned a lot to day. It looks Thank you so delicious. 🍓🍓🍓💕💕💕
This is so not environmental friendly , but the effort and business ethic is much appreciated.
So this is the story of The amazing 🍓🍓. Food is really happiness much more when its delicious, natural and nutritious.
This is not Farming. This is Intensive Care Unit (ICU) of Strawberries.
@monicanan8282
3 жыл бұрын
😂😂
Yeah, the color grading is everywhere in this video - what the hell is the actual color?
@johntitor1237
3 жыл бұрын
Im pretty sure someone filmed this in S-Log and the editor had no idea how to color grade properly or had reference pictures.
@Navimumbhai
3 жыл бұрын
Probably The editor gave up half way. And had to get the video out.
@estherkim6738
3 жыл бұрын
I think that's the normal color of the special berries..the American strawberrids are a normal vivid red
@rjpcam
3 жыл бұрын
@@estherkim6738 no, the correction is definitely off. From a video editors point of view, the color and saturation are way off.
@rottendoubt
3 жыл бұрын
they are bright red just like a normal strawberry: www.oishiiberry.com/
AMAZING
i like his english so much!!!
'Japanese' is literally a synonym for quality and Next Level attention to detail. In my lifetime if ever I get to go to the Moon or Mars I'll 100% be going on a Japanese built spacecraft 😄
@wabisabi6802
3 жыл бұрын
Check out Japan's helicopter carriers. The deck is like straight at a ruler. 👌
This video is too desaturated. Those strawberries look anemic because of the editing smh.
I love that they are not wasting anything
Great video!
9:25 What's the point of using a sweeter strawberry if you're going to add so much sugar to the sauce?
@edlinkanichayi2270
3 жыл бұрын
You need sugar to draw out the juice in the strawberry
@Ren-ii7mb
3 жыл бұрын
It breaks down the berry and draws out the water from it, but it also just has a different sweetness to it than simple sugar
@sazcxieo
3 жыл бұрын
The real question is how could someone, at the end of the vid, dehydrate them fresh berries!!?
@chefpizza4677
3 жыл бұрын
For consistency on the sauce.
@R4ne3
3 жыл бұрын
Seems like what you meant was why use these expensive n sweet strawberry to make sauce? What I understand is they use imperfect strawberry to make those kind of dishes, dishes that need further process. Meanwhile, perfect strawberry are better to be eaten the way it is because it's so sweet n have perfect appearance.
I have tons of wild strawberries in my back yard. I let the deer eat them every summer.
@kynijava817
3 жыл бұрын
Thank you for doing something nice for wildlife!
@limhelium990
3 жыл бұрын
Hmm skeptical tough. 1 ton is 1000kg. Tons at least 2000kg worth of strawberry.
@kisunamayan
3 жыл бұрын
oh dear you are lovely
@CodeforFoo
3 жыл бұрын
@@limhelium990 'tons' means more than 1 ton. But yea, you won't get the saying anyway. >_>
@heatherwaldorf
3 жыл бұрын
@@limhelium990 studying for IELTS, dweeb?
beautiful
Amazing
Some might say humans could be spending these resources slightly wiser, but hey these do look *BERRY* good!
@majoroldladyakamom6948
3 жыл бұрын
Graham... really? Your continued old jokes are not berry much appreciated.
@jonnyboithefish
3 жыл бұрын
@@majoroldladyakamom6948 ok that's the last straw... berry.
@oneplus1987
3 жыл бұрын
@@jonnyboithefish Give it a Berry-eak!!
@adnanchinisi7871
3 жыл бұрын
You mean in a wiser way; you can't spend something wiser.
Thought he was wearing a Chick-fil-A mask.
I love the obsessive attention to detail.
Well, very interesting video and an inspirational young fellow. Well done.
It's literally like the HIVE from resident evil, you have levels to the facility, decontamination zones etc. the only difference is that they are cultivating strawberries not the T-Virus
@Xainfinen
3 жыл бұрын
Well, that's really how most labs looks like. At least the ones that have decontamination zones as well as that white/grey hospital look. Sad part of RE2R is that the Hive was smaller than it should realistically be, it should've been fine with that size if they were just researching virus and testing on animals no bigger than mice, but the facility had ready to ship B.O.Ws and others section for B.O.Ws disposal, enhancement trials and anti B.O.W weapons. It definitely missed the Lickers and weapons R&D wings of the original, and with the new aesthetic they would've been amazing.
Did they shoot in log and forget to correct it? The color is way weird
@estherkim6738
3 жыл бұрын
No they're normal, you can see the American berries have vivid red color
@rjpcam
3 жыл бұрын
@@estherkim6738 I'm not too sure. Yes their color is less saturated, but the grading/correction seems off. It seems to lack saturation/vibrance
@rottendoubt
3 жыл бұрын
yeah the color is definitely off. check the photos on their site: www.oishiiberry.com/
@gremsta
3 жыл бұрын
@@rottendoubt Those pictures have been edited. The ones in this video are true to colour... Japanese strawberries are some of the most anemic looking strawberries in the world, some are even white.
@avaford9092
3 жыл бұрын
The lack of red really makes me question the strawberry quality. I've tasted some really delicious locally grown Australian berries, super red and some can get quite big. His crop don't look rip... Like they've been picked too early.
So beautiful
Great show
Same with tomatos, the good varieaty over 90% ripe, can smell from afar.
I wish this had had some note about how covid was affecting their business. I'd like to see stuff like this become more regular, but I'm not sure anyone has time for $50 strawberries right now (at least in my circle of people).
Awesome 👍
Wow,, just wow,,,