From Corporate Job to ₹600Cr Fashion Startup🔥

Do you want to start your own business? A D2C brand? In this video Shivani, Co-Founder of Faballey and Indya will share her experience of starting a clothing brand in India. There is a lot to learn from this episode, watch the entire video to know more.
Shivani Poddar is the co-founder of High Street Essentials Pvt. Ltd. The company owns two brands - Faballey and Indya. She quit her investment banker job at Avendus Capital in 2012 to start Faballey with her co-founder and school friend, Tanvi Malik. They were operational online for the first 5 years and now have 32 offline stores in the country as well. So far, they have raised close to $18.7 Million in funding and are on their way to close the year at 200 Crore in revenue. With around 1,000 employees in the team, their corporate office is located in Noida.
Faballey Website: www.faballey.com/
Faballey KZread:
/ faballeyfashion
Faballey Instagram: faballey?h...
Faballey Twitter: FabAlley?ref_src=...
Faballey Facebook: / faballey
Faballey Linkedin: www.linkedin.com/company/faba...
Faballey Glassdoor: www.glassdoor.co.in/Reviews/F...
Faballey Google Listing: bit.ly/3suaQ4h
Faballey Contact Details: www.faballey.com/contactus
Follow the founder on their social media handles:
Shivani’s Linkedin:
www.linkedin.com/in/shivanipo...
Shivani’s Twitter: shivanipoddar9?la...
Shivani’s Instagram: / shivanipoddar86
Founders Book Recommendations:
Shoe dog by Phil knight- amzn.to/3EtsuLr
Think like a monk-amzn.to/3OrKkTu
The man from zara-amzn.to/3Evkb1I
Indra Nooyi- A Biography- amzn.to/3Euxwap
Delivering Happiness: A Path to Profits, Passion and Purpose-amzn.to/3OhR1Yi
For Shorter clips from this Session:
/ @sahilkhannashow
Timestamp
0:00 - Introduction
0:54 - How Was Faballey Started?
2:53 - Was It Started As An Online Business Or Offline Store?
3:53 - Building The First Version Of Website For Faballey
4:34 - Sourcing The Inventory For Starting The Business
6:34 - How Were The Initial Customers Acquired?
7:43 - Was The Startup In Loss Initially?
8:42 - Raising The First Round Of Funding
10:10 - How Is Valuation Calculated In Clothing D2C Space?
10:38 - Did The Co-Founders Face Parental Pressure?
13:48 - What Was The First Round Of Funding Raised For?
14:21 - How Much Revenue Was Faballey Doing At The Time Of First Round Of Funding?
15:50 - Offering ESOPs To Initial Team Members
16:58 - When Was The Second Round Of Funding Raised?
18:21 - Raising More Funds At The Start Of Covid
18:49 - Growth In Revenue Over Different Rounds Of Funding
19:47 - What Was Funding Amount Used For?
20:49 - Online Vs Offline Market Share Of The Startup
21:12 - Performance Marketing Vs Branding
23:34 - Does Faballey Also Sell Outside India?
24:38 - Revenue Difference Outside India Vs In India
27:38 - Managing Inventory For Online Business
28:29 - How Do The Co-Founders Divide Their Responsibilities?
29:54 - Story Behind Indya's Trademark
31:31 - How To Think Of A Name For Your Startup?
33:41 - Sahil's Personal Story Behind Naming His KZread Channel - "Intellectual Indies"
35:48 - Team Management In A Startup
40:05 - Importance Of Clear Goals And Ensuring Accountability
41:07 - Faballey's Covid Experience
44:13 - Shivani's Opinion On Work From Home
45:48 - Rapid Fire Round!!!
52:19 - Shivani's Take On Personal Finance Management
53:08 - Final Message For Aspiring D2C Founders
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Пікірлер: 159

  • @IntellectualIndies
    @IntellectualIndies2 жыл бұрын

    Kal Subha Milte hai 10 Baze. Like aur Share karna mat bulna. Main comments me available rahuga. 🔥 Thanks in Advance.

  • @SunilKumar-io1ju

    @SunilKumar-io1ju

    2 жыл бұрын

    Jai saiyaan di

  • @HIMS0098

    @HIMS0098

    2 жыл бұрын

    Starting me customer acquisition pe work krna chahiye phle ya manufactures ko? E-commerce ke lie

  • @HindiMonitor

    @HindiMonitor

    2 жыл бұрын

    Gazb ke startup star 🌟⭐🌟 laaye hoo saahol bhai... Or bhii laaooo...

  • @danishansari8049

    @danishansari8049

    2 жыл бұрын

    Sahil sir thanks a lot for sharing this with us... I share these vedios in our mastermind group

  • @akashdas6891
    @akashdas68912 жыл бұрын

    Because you are a businessman as well, you are able to ask such insightful questions which a normal youtuber may not know about or wouldn't wish to know more about.

  • @gauravmanwani8699
    @gauravmanwani86992 жыл бұрын

    Sahil I have one feedback for you. I mean not only a feedback but this will help me and also those who are building a startups. So I see you take the interview for those who are successful with there startup. But I see there are lots of people they are fail with it. As lack of funds or some issues. So please look for such people who still have high potential even they are fail. And still they are trying hard. So this will help to those who make mistakes with startups. I hope this will help you and also to those people who are working hard to build successful startups. Thanks by the way you are doing a great job 🤗👍

  • @UdaySingh-hi6xx

    @UdaySingh-hi6xx

    2 жыл бұрын

    Yes, this is very helpful for us , kindly look on this sir 🙏

  • @kunalguleria9617
    @kunalguleria96172 жыл бұрын

    You are doing fantastic work! So glad to see you are interviewing entrepreneurs. Every Founders unfiltered is a gem in itself!

  • @IntellectualIndies

    @IntellectualIndies

    2 жыл бұрын

    Thanks ❤️

  • @sanskarkhemka5
    @sanskarkhemka52 жыл бұрын

    One of the best series this man has brought for us. Still wondering y this man is underrated. He deserves more growth on social media

  • @ommpatel
    @ommpatel2 жыл бұрын

    such a humble and intelligent person , thanks sahil for bringing her on this series...

  • @myownsghoststory6754
    @myownsghoststory67542 жыл бұрын

    She is a Iron Lady and she could get any work done by her smile..how brilliantly she answered all the questions.. Good Luck mam..Hats off to u

  • @digitalconsultant6347
    @digitalconsultant63472 жыл бұрын

    I believe this is the best from the series so far. Learned a lot from today's episode. Keep it Sir💯

  • @ShirishRatnaparkhi
    @ShirishRatnaparkhi2 жыл бұрын

    Fashion schools must show this great interview to the students. Such a wealth it is....awesome. Thanks... Thoroughly enjoyed.

  • @anonymous2228
    @anonymous22282 жыл бұрын

    Sir, you're doing an excellent work!! Loving it. Plus, one suggestion. Could you please ask your guests about their relationship-life impacts before and after starting their business (relationship with mom-dad, spouse/gf-bf, friends, etc).

  • @RuchiraPatil
    @RuchiraPatil2 жыл бұрын

    this one is best interview such a humble and intelligent person she is , you asked as always very useful questions . hats off to you my mentor .

  • @tycooon7670
    @tycooon76702 жыл бұрын

    Great great great interview Sahil sir 👍 Bohot kuch naya sikhne ko mila,bohot kuch doubt clear ho geya 👍....! ...It's awesome 👌... INDIA need more videos like this 😊

  • @yoshops
    @yoshops2 жыл бұрын

    Strong woman with clear goal and achievement mindset..truly great leader...

  • @mr.pudding2317
    @mr.pudding23172 жыл бұрын

    Video quality is back on track 😍 Love it sir 😎

  • @subhajitmallik1154
    @subhajitmallik11542 жыл бұрын

    After seeing this video mera kuch alag hi standpoint mila. Great video💯💯

  • @rahulbajia9061
    @rahulbajia90612 жыл бұрын

    Founders unfiltered best web series.. I always waiting for new one. 🥰

  • @myonlineca
    @myonlineca2 жыл бұрын

    Amazing Sahil Bro. Keep Going On

  • @abhijitadhikari3271
    @abhijitadhikari32712 жыл бұрын

    Genuinely inspiring....thanks @intellectual indies

  • @architagoel2143
    @architagoel2143 Жыл бұрын

    Most comprehensive interview ever on Indian fashion business.

  • @rahuldeshmukh851
    @rahuldeshmukh8512 жыл бұрын

    Learnt a lot from todays session. Thanks Sahil 😀

  • @chotadon4086
    @chotadon40862 жыл бұрын

    Very nutshell interview. Nice video 👌👍 Saahil

  • @ArtBookcreate
    @ArtBookcreate2 жыл бұрын

    This was an absolute stunner of an interview, great work by the interviewer 🚀💯

  • @ashishtanwar9748
    @ashishtanwar97482 жыл бұрын

    Bhai these interviews are more amazing than music while working out

  • @athermirza2335
    @athermirza23352 жыл бұрын

    This interview was really admirable 👍💯

  • @saaileyshchheda4124
    @saaileyshchheda41242 жыл бұрын

    I am watching your show regularly, they are very inspiring specially for start ups and growing companies. I request you to make video on YC, VC etc for raising funds other than debt funds. Also what is esop and details.

  • @rubinshaik1307
    @rubinshaik13072 жыл бұрын

    The best video ever I have watched... ❣️

  • @thunderhelmets1098
    @thunderhelmets10982 жыл бұрын

    Sahil, you always take it harder when you name things, like #FoundersUnfiltered

  • @anukoolthapa
    @anukoolthapa2 жыл бұрын

    legends know it's recorded seperately

  • @sudhirnarnaware7556
    @sudhirnarnaware75562 жыл бұрын

    Superb informative discussion

  • @ankitchaudhary639
    @ankitchaudhary6392 жыл бұрын

    She is so clear with her thoughts

  • @SarthakGuptaofficial
    @SarthakGuptaofficial2 жыл бұрын

    Sahil bhai, good one!👍🏽

  • @ln7937
    @ln79372 жыл бұрын

    I am from non business background.. looking at a startup journey seems a very very big deal.

  • @lukeshkumar8873
    @lukeshkumar88732 жыл бұрын

    How nicely she explained everything. I have learned lots of things from her. I want say thanks to both of you for making such video. You guys are amazing 🤎

  • @princyrathore3156
    @princyrathore3156 Жыл бұрын

    One of the best interview 🤩

  • @akhilgupta7622
    @akhilgupta76222 жыл бұрын

    Pls make video on how to do international e commerce with site setup and all things

  • @rashmiverma379
    @rashmiverma379 Жыл бұрын

    Such a inspiring lady 😍, n was you also very good, thanks for nice apisod 👌👌👌👌

  • @aryanchauhan4685
    @aryanchauhan46852 жыл бұрын

    Learnt a lot from this episode If anyone noticed her answers in the end are exactly opposite from the last founder

  • @avinashg9220
    @avinashg92202 жыл бұрын

    It's truly unfiltered 👍👍👍👍

  • @gauravmahawer8464
    @gauravmahawer846416 күн бұрын

    GREAT VIDEO SO MUCH TO LEARN.....

  • @MrShashankOfficial7
    @MrShashankOfficial72 жыл бұрын

    Thanks 😊😊😊

  • @dreamhouse6055
    @dreamhouse60552 жыл бұрын

    Bhai channel k name ke tera hum subscriber b intelligent ho raha h very. nice thanks

  • @anmolkashyap1175
    @anmolkashyap11752 жыл бұрын

    Lots of learn from this video🇮🇳🙏🎥

  • @YashSolankii
    @YashSolankii2 жыл бұрын

    Wonderful interview :)

  • @piyushadlakha3552
    @piyushadlakha35522 жыл бұрын

    Thanks!

  • @Jigartchaudhary
    @Jigartchaudhary7 ай бұрын

    Absolutely, love it!

  • @souravchakraborty6579
    @souravchakraborty65792 жыл бұрын

    Awesome session

  • @santanu183
    @santanu1832 жыл бұрын

    Best Interview ever seen

  • @cryptoworld3572
    @cryptoworld35727 ай бұрын

    If I want to design my own clothes then how can I check for it. Is there any option where I can ask for a designer to design my clothes according to my style. I want to design it for the marriage function. Please reply if u have any option available

  • @rachitayadav3204
    @rachitayadav32042 жыл бұрын

    Can u make video on startup ideas with funds raise details and if any gov. Scheme ..like packaging and from home startups... Wish to learn Dig Mrtg.. wish to restart my journey from 0 ...pls help guide share...

  • @abhinavsrivastava5790
    @abhinavsrivastava57902 жыл бұрын

    Sir aese hi video banate raheye mai college me startup start karna chahta ho😀😀

  • @satishkumar-mm8rv
    @satishkumar-mm8rv2 жыл бұрын

    I am waiting for this interview for last 1 month

  • @zexploregalaxy
    @zexploregalaxy2 жыл бұрын

    Please bring a VC or finance sector

  • @kunaltagde8066
    @kunaltagde80662 жыл бұрын

    Bahut accha kaam krte ho aap❤️

  • @digitalmehra9019
    @digitalmehra90192 жыл бұрын

    Full of knowledge

  • @chandankhandelwal9202
    @chandankhandelwal92022 жыл бұрын

    thankyou for the video brother

  • @aviiralsharma
    @aviiralsharma2 жыл бұрын

    Needed this content soooooo damn much...thankyou Sahil...Genuinely.✨

  • @atmagyanpodcast3629
    @atmagyanpodcast36292 жыл бұрын

    Thank u sir for the video....

  • @rcwearhouseproduction3125
    @rcwearhouseproduction31252 жыл бұрын

    Sir tailor shop ko kaise online me leke gaye, pls ek video baneye.

  • @Zeeshankhan-mm2rt
    @Zeeshankhan-mm2rt2 жыл бұрын

    Wow yar very nice :: maza agaya

  • @ashutoshkumardixit5657
    @ashutoshkumardixit56572 жыл бұрын

    Good insight

  • @priyapatil5596
    @priyapatil55962 жыл бұрын

    This was so so inspiring. I am a startup founder myself. This was the right motivation for me at the right time. Thank you so much Sahil sir

  • @AnupKumar-dn4wc
    @AnupKumar-dn4wc4 ай бұрын

    Very confidence lady

  • @gomzify
    @gomzify Жыл бұрын

    Superb conentrich video 👍👍

  • @manjudhojak7618
    @manjudhojak76182 жыл бұрын

    Hello, Thank you so much for amazing video, can you please help me to get info on which marketplaces she is selling products of Indya. Bests Manju Baisacrafts

  • @alaskaspokenenglish5309
    @alaskaspokenenglish53092 жыл бұрын

    Agriculture start up video banaye

  • @bhagyashrimane6842
    @bhagyashrimane68422 жыл бұрын

    Thank you

  • @Sushilsagar
    @Sushilsagar2 жыл бұрын

    Very underrated channel.

  • @unbeatable1743
    @unbeatable17432 жыл бұрын

    Sir ye niche jo red line thumbnail me aapne use kiya isse views badhte hai ab agle har vdo's me use kare 😊

  • @gopalsinghchouhan1296
    @gopalsinghchouhan12962 жыл бұрын

    Sir agriculture ke founders ko bhi layiye na gramophone agrostar dehat etc plz sir

  • @anuanu8135
    @anuanu813510 ай бұрын

    With how much investment you started business initially

  • @vishaldahiya8604
    @vishaldahiya86042 жыл бұрын

    Sir aap se contact kase kre

  • @mehboobyalgar8238
    @mehboobyalgar82382 жыл бұрын

    Sir mereko offline digital marketing sikna hai

  • @niteshmeher
    @niteshmeher2 жыл бұрын

    Thanks sir ❤

  • @Jay-in6tg
    @Jay-in6tg2 жыл бұрын

    Funding lene k baad , valuation kyu badhati h?

  • @funnyhoper6037
    @funnyhoper60372 жыл бұрын

    Thanks 👍😊👍👍😊👍👍😊😊👍

  • @Ankitpandeytalks
    @Ankitpandeytalks2 ай бұрын

    Great pointers demarcation

  • @shrutimane4608
    @shrutimane4608Ай бұрын

    Amazing

  • @Selscript
    @Selscript2 жыл бұрын

    Thanks

  • @Kyliankylian1
    @Kyliankylian12 жыл бұрын

    Please add subtitles

  • @beyourself3322
    @beyourself33222 жыл бұрын

    Mam is so talented and beautiful..

  • @stackingflow

    @stackingflow

    2 жыл бұрын

    Simp spotted.

  • @kshitizmishra5845

    @kshitizmishra5845

    2 жыл бұрын

    @@stackingflow virgin incel spotted

  • @stackingflow

    @stackingflow

    2 жыл бұрын

    @@kshitizmishra5845 yeah I know he looks like one.

  • @Ankitkumar-cw1io
    @Ankitkumar-cw1io2 жыл бұрын

    You can track on your work from employees with time doctor software @intellectualindies

  • @sagarparwani6526
    @sagarparwani65262 жыл бұрын

    Looks and voice similar like supriya paul of @josh

  • @sunilyadavkasni4300
    @sunilyadavkasni4300 Жыл бұрын

    Sir , I really like it questions what you ask , i am going to start my new journey to launch new brand and i hope to meet you soon .

  • @hppatel1
    @hppatel12 жыл бұрын

    Very good 👍

  • @solankimihir1323
    @solankimihir13232 жыл бұрын

    Nice video

  • @Jeetrajgor4855
    @Jeetrajgor48552 жыл бұрын

    Super 🔥👌

  • @ddotagrawal9905
    @ddotagrawal9905 Жыл бұрын

    shiwani is true business woman.........

  • @durdanayusufzai1421
    @durdanayusufzai14212 жыл бұрын

    Very nice video

  • @abhibaakihai6742
    @abhibaakihai67422 жыл бұрын

    Jinko desh ke liye kuch krna h wo ye video end tk dekh rahe hoge

  • @adbs10
    @adbs102 жыл бұрын

    Kudos!👍👍👍😂😂😂🌈🌈🌈❤️❤️❤️🙏🙏🙏 Amazing women they are! 🌹🌹

  • @abhibaakihai6742
    @abhibaakihai67422 жыл бұрын

    Hlooo sir u r awesome

  • @satyamstudyclass9307
    @satyamstudyclass93072 жыл бұрын

    Inspire video

  • @TrueDebendra
    @TrueDebendra2 жыл бұрын

    Can someone Please recommend me a book on detailed description of how to setup a company or startup..... Please 🥺.... What I want is a book where each step is explained in details , as what step means what and what are the roles of various people in that ( like role of CA , lawyer etc ) ( no specific requirements of advice on how to perfect each step but detailed and simple explanation of steps )

  • @rayaanaaryan2684

    @rayaanaaryan2684

    2 жыл бұрын

    Read Zero to One By Peter Thiel ..i think PDF available online pls check

  • @farisasadullah5210
    @farisasadullah5210 Жыл бұрын

    what a episode .....

  • @HindiMonitor
    @HindiMonitor2 жыл бұрын

    33:24 best for evry startup

  • @Theconsciouslife888
    @Theconsciouslife888 Жыл бұрын

    To keep tailor is itself expensive,you need to pay well for skilled tailors.

  • @user-xj7hg8xc7y
    @user-xj7hg8xc7y10 ай бұрын

    🎉

  • @azubhaikivlogs
    @azubhaikivlogs Жыл бұрын

    Itna paisa kaha se miljata h ,,

  • @shoaib9694
    @shoaib96942 жыл бұрын

    Sir aapka is bar background suit nahi kar raha.

  • @rushibhoyar3631
    @rushibhoyar36312 жыл бұрын

    Sir thamnail par niche red line ma de ,,, hame lagta hai ki ye video dekhchuka hu fir se Q dekhna

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