Charlotte Tilbury’s PR Fail | This is hilarious 🤣

Ойын-сауық

Lets take a look at one of the strangest most hilarious PR stunts ever... what do you think really happened? Let me know below!
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  • @RobertWelsh
    @RobertWelsh4 ай бұрын

    *update* I have word from a reliable source that this was all planned. If you like this kind of content, Subscribe to my commentary/reaction channel! - youtube.com/@Robert_Reacts?si=_AbTzmg5fzcmDdHJ

  • @FlawlessImperfectionBeauty

    @FlawlessImperfectionBeauty

    4 ай бұрын

    Elf has been ripping off Charlotte Tillbury products for ages, maybe she’s returning the favor and copying their crime scene idea?😅

  • @bambiblanco5923

    @bambiblanco5923

    4 ай бұрын

    It’s definitely in response to Elf’s 15 min stolen makeup video bc the elf products are in the Charlotte bags.

  • @perseverates

    @perseverates

    4 ай бұрын

    Agree. Shading Elf isn't something a huge company in a theatrical production would include so many meetings and approvals. And we know a lot of companies are out to turn the Elf trend of success around @@bambiblanco5923

  • @clairealderson4768

    @clairealderson4768

    4 ай бұрын

    Nah still can't believe it was planned. How could anyone in their marketing dept watch that add and think it was a good idea. I've never cringed so much. Charlotte Tilbury have well and truly given me the ick.

  • @ynwa8374

    @ynwa8374

    4 ай бұрын

    I actually take back some these things I said before jumping in to the video ... I really do agree it's absolutely not funny at all 🥺 It's cringy anyways 🗑🚮😂 Lots of love your way 💞

  • @MissDarcei
    @MissDarcei4 ай бұрын

    As an influencer who received the empty Charlotte Tilbury PR package, I was not informed of any "makeup heist" beforehand. The brand told me nothing. I received the lipsticks later in evidence bags with still no explanation. It was really kind of funny. I have no idea what happened or if it was planned or not.

  • @RobertWelsh

    @RobertWelsh

    4 ай бұрын

    That’s good to know!! It’s so confusing this is like one of the big world mysteries to me now … who built stone henge?…did aliens build the pyramids? …. Was the CT makeup heist planned?

  • @amyc9155

    @amyc9155

    4 ай бұрын

    Okay that's actually wild!! Why wouldn't they tell the people they're sending PR to?? That seems....unethical.

  • @melissamerle3154

    @melissamerle3154

    4 ай бұрын

    I’m assuming it has something to do with elf’s “over priced” makeup parody video. I saw the video posted from elf but it wasn’t really talked about. It’s literally CT and Elf shading one another.

  • @circeravaine

    @circeravaine

    4 ай бұрын

    All evidence points to it was a mistake that they rushed to invent a rationale for. My guess would be influencers received the empty packages, contacted the company, who worked quickly to come up with a story to cover it, hence the low-budget feel. They likely asked the content creators nicely to go ahead and post videos of the empty boxes once they’d come up with their plan. Honestly… there are worse ways to handle a big bungle like this.

  • @AliceHunter-0827

    @AliceHunter-0827

    4 ай бұрын

    @MissDarcei, how much time passed between when the large empty package arrived and the evidence bags package arrived?

  • @candacehofferd6412
    @candacehofferd64124 ай бұрын

    I’m all for a brand thinking outside the box (pun intended) in their marketing but I can’t get past the absolute waste of this promotion

  • @RobertWelsh

    @RobertWelsh

    4 ай бұрын

    Yea same!

  • @daniellescherb3079

    @daniellescherb3079

    4 ай бұрын

    It shows massive amounts of tone deaf

  • @honeybee347

    @honeybee347

    4 ай бұрын

    It is also giving 2000s pr packages. I wonder if there is going to be a weird influencer ranking thing where ones who got the product filled one will be considered 'lesser' because they were not considered important enough for the stunt.

  • @Imberis

    @Imberis

    4 ай бұрын

    I swear brands were doing much better with the amount of waste for like 2 or 3 years and then all of a sudden they're back to the huge, shiny, wasteful PR packaging again.

  • @suzewuk

    @suzewuk

    4 ай бұрын

    Totally agree. All that wastage is obscene. The overly fake 'darling' business leaves a bitter taste in my mouth

  • @curlybeautyblogger
    @curlybeautyblogger3 ай бұрын

    "Influencers can put them on their IKEA shelves." 😂🤣😂🤣

  • @mandilyn8805
    @mandilyn88054 ай бұрын

    While watching this, I literally got an ad for ELF with "Judge Beauty" during the part where she's saying she stole the lipsticks, in front of the mirror. Well played ELF. Well played.

  • @TracyD2

    @TracyD2

    4 ай бұрын

    Ha ha! I missed that.

  • @devonleak

    @devonleak

    2 ай бұрын

    same about the ad! lol

  • @trendarella.truthfully
    @trendarella.truthfully4 ай бұрын

    She was mad that elf duped her and is doing FANTASTIC (with fantastic prices) so she tried to dupe their ad but failed miserably.

  • @TheSlong123

    @TheSlong123

    4 ай бұрын

    I thought the EXACT same thing.

  • @meganwalker27

    @meganwalker27

    4 ай бұрын

    Exactly!!!!!!!

  • @angelamorrow8973

    @angelamorrow8973

    4 ай бұрын

    Elf is doing dupes that are better than the original. I’ve owned couple CT items and they sucked honestly.

  • @beatlebums

    @beatlebums

    4 ай бұрын

    You are SPOT ON, my friend. I had the same exact thought.

  • @christiedc5

    @christiedc5

    4 ай бұрын

    exactly my thoughts!

  • @ParticularlyChar
    @ParticularlyChar4 ай бұрын

    That missing lipsticks investigation video was so cringe but also all the influencers’ awful acting made me physically hurt 😂

  • @ville__

    @ville__

    4 ай бұрын

    Today is my birthday and I got no subscribers :((

  • @Pinklotus222

    @Pinklotus222

    4 ай бұрын

    Fr, it went on for way to long and that made it so cringe and hard to watch

  • @joannesong5209

    @joannesong5209

    4 ай бұрын

    Now it’s way easier to deinfluence.

  • @CobraDove1111

    @CobraDove1111

    4 ай бұрын

    Thank God people see their actual fake acting, I was literally beginning to believe humans will believe anything they're told on the TV

  • @ville__

    @ville__

    4 ай бұрын

    @@CobraDove1111 Today is my birthday and I got no subscribers😢😢😢

  • @teresamulhern
    @teresamulhern4 ай бұрын

    I just find it funny that the drugstore brand did a more high-calibre marketing campaign than the more pricey one…

  • @kagitsune

    @kagitsune

    4 ай бұрын

    They're making way more money! More sales locations, more volume out the door from the lower prices.

  • @NovaMarx
    @NovaMarx4 ай бұрын

    I started cringing just at the sight of those ridiculously MASSIVE PR packages --- for just lipsticks and pencils??!!! That in itself is a fail. Then the icing on the cake: "resending" the "lost items", and in plastic bags no less!! Absolutely laughable.

  • @xerxes4779
    @xerxes47794 ай бұрын

    Charlotte Tilbury: "Of course i stole my own lipstick" Also Charlotte Tilbury: "Someone is getting fired and its not me"

  • @RobertWelsh

    @RobertWelsh

    4 ай бұрын

    😂😂😂

  • @rainyrealestate

    @rainyrealestate

    3 ай бұрын

    Her marketing department head, obv...

  • @littlereddstar5264
    @littlereddstar52644 ай бұрын

    I remember when E.L.F. were $1 and had no advertising. Look at them now:Making mini movie quality commercials about a makeup heist then having that idea knocked off poorly by a high end makeup brand 😂.

  • @OVRQT
    @OVRQT4 ай бұрын

    I completely agree with you about the ridiculousness of the giant, non recyclable box.

  • @rain3743

    @rain3743

    3 ай бұрын

    Exactly. Read the planet, Charlotte!

  • @cl9949
    @cl99494 ай бұрын

    “We’re gonna give you the deep dive…my deep dives aren’t deep dives…Thees are shallow paddles” Iconic. 😂😂😂

  • @f-sharp-a-sharp
    @f-sharp-a-sharp4 ай бұрын

    Mikayla really said “shallot tilbury” 😂

  • @greeneyedsoutherngirl6468

    @greeneyedsoutherngirl6468

    4 ай бұрын

    “Kim Kahhhhhhhhhhdaschhhhhiun” 😂😂😂😂😂😂😂😂🤦🏼‍♀️

  • @aerynea

    @aerynea

    4 ай бұрын

    I find her so hard to listen to

  • @Madmarsha

    @Madmarsha

    4 ай бұрын

    I thought you were low key joking. You were not.

  • @ville__

    @ville__

    4 ай бұрын

    Today is my birthday and I got no subscribers :((

  • @Raven1303x

    @Raven1303x

    4 ай бұрын

    @@greeneyedsoutherngirl6468. MAKEUP BAGGGG 😂 I can’t with her.

  • @erica_d5387
    @erica_d53874 ай бұрын

    This entire CT PR/marketing scheme makes me want to go buy every ELF dupe

  • @kaecarter7116

    @kaecarter7116

    4 ай бұрын

    Same🤣 they thought it was cute but it was just super childish imo

  • @indominuswrex9465

    @indominuswrex9465

    4 ай бұрын

    Right! 😭 like this did nothing but make me support ELF more. Sorry Charlotte I'm not trying to pay 70$ for a foundation, I'm glad you're being duped lmao

  • @mika1835

    @mika1835

    4 ай бұрын

    Elf it is!🎉 That was just cringey 😅

  • @roseross7465

    @roseross7465

    4 ай бұрын

    yes, she is creepy

  • @steffymuze

    @steffymuze

    4 ай бұрын

    Pffft already have been 😂 this is just embarrassing CT, show some grace

  • @Megan-cd6sh
    @Megan-cd6sh4 ай бұрын

    Sure Mikayla, sure you weren't in on this. And your accent is TOTALLY real. And the way that you say Charlotte doesn't make me want to put ice picks in my ears.

  • @elizabethcrossley6853

    @elizabethcrossley6853

    4 ай бұрын

    100%

  • @Camille_Anderson

    @Camille_Anderson

    4 ай бұрын

    💯👏👏👏🎯

  • @sl-nz3kh

    @sl-nz3kh

    4 ай бұрын

    She sounds like she has a lisp and a wanna be Country/Russian accent with braces all at the same time😅

  • @yogarcia6066

    @yogarcia6066

    4 ай бұрын

    😂 I believe she wasn't in on it, but not because I believe anything she says. When she appears in a video I'm watching, I just try to tune her out

  • @mgromz

    @mgromz

    4 ай бұрын

    👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻

  • @Camel_Tone
    @Camel_Tone4 ай бұрын

    I do agree with you, that PR was bad. Also thank you for bringing up the recyclable side of the PR box! It's pretty but I would rather sustainable materials used

  • @tatum8727
    @tatum87274 ай бұрын

    i just know the elf marketing team is just cackling up 😂😂

  • @Gummy_Pop.

    @Gummy_Pop.

    4 ай бұрын

    elf really has that A game going on XD better prices and a better camapign videos

  • @ville__

    @ville__

    4 ай бұрын

    Today is my birthday and I got no subscribers,.😢😢

  • @Cait491
    @Cait4914 ай бұрын

    This is SO cringe, I have second-hand embarrassment 😂😂

  • @jaqsre

    @jaqsre

    4 ай бұрын

    it was painful sitting through that 😭

  • @Therapistlife13

    @Therapistlife13

    4 ай бұрын

    😬🥴

  • @ville__

    @ville__

    4 ай бұрын

    Today is my birthday and I got no subscribers :((

  • @meghanm5000

    @meghanm5000

    4 ай бұрын

    Seriously lmao 😂

  • @Em22-wtf

    @Em22-wtf

    4 ай бұрын

    😂😂 All I can think of is another creator that talks about and shows.... Corporate Cringe. That's what this is. If the Emory packages was a mistake, it's kind of a creative ish way to fix it.... But if it's planned, it's absolutely corporate cringe. Oof. 😂

  • @nightangel486
    @nightangel4864 ай бұрын

    The influencer version of sending an email without the attachment 😂

  • @anniesauras_rex
    @anniesauras_rex4 ай бұрын

    Ok here's what I think: The giant PR lipstick and the bags of "missing" lipsticks were sent together but the reviewers were told to act like the lipsticks were missing to build engagement and hype for the product. Then the reviewers were given the go ahead to post the "The lipsticks are in evidence bags!" videos.

  • @louibeans

    @louibeans

    4 ай бұрын

    It does not make sense whatsoever for the brand to send them together, in my opinion. Just think about it: If you were the brand and this was planned all along, would you send the packages together or would you send the empty displays first to ensure the influencers have a genuine reaction in their content? And then send the bags a few days afterwards? It's much easier to let influencers wonder why they received an empty box with no explanation rather then reveal the entire PR stunt to them and ask them to act it out. If even one influencer would have said no to that, their whole stunt would've been spoilered. So it would have been a huge risk to reveal the PR stunt and send the packages together. And it would have been badly planned if they did it that way.

  • @katmustang7666
    @katmustang76664 ай бұрын

    I'm so glad you mentioned how environmentally unfriendly these packages are. And then to not even fill them?!?! What a complete disaster.

  • @amandaf5664

    @amandaf5664

    4 ай бұрын

    Not to mention that those PR boxes came in another box and the freight used to get those boxes to their destination. Give us better products at cheaper prices instead of wasting money on flyby nights!

  • @trendarella.truthfully
    @trendarella.truthfully4 ай бұрын

    CT was mad at e.l.f. for duping several of her products so she tried duping their ad but failed miserably 😂 e.l.f. is killing it and they are affordable ❤

  • @NatalieGraceOfficial

    @NatalieGraceOfficial

    4 ай бұрын

    Honestly the elf halo glow filter is hands down the best makeup product I’ve ever owned

  • @ville__

    @ville__

    4 ай бұрын

    Today is my birthday and I got no subscribers,.😢😢

  • @missbeaussie

    @missbeaussie

    4 ай бұрын

    "No body else can steal my beauty dna" yeah that's definitely personal.

  • @reenakemp9132

    @reenakemp9132

    4 ай бұрын

    It's crap though. I will keep my Lancome.

  • @laurebourgeois8482

    @laurebourgeois8482

    4 ай бұрын

    Affordable because, amongst other reasons, e.l.f. products are dupes of products sold by high-end brands, generally released well after the high-end product has proved popular. They don't invest in R&D.

  • @pinkunicorn8794
    @pinkunicorn87944 ай бұрын

    Just wanted to say how happy it made how you talked about recycling the packages. Really appreciate it!

  • @lilissupafly
    @lilissupafly4 ай бұрын

    If Michaela says "I wasn't in on it" then you can guarantee she was.

  • @raigenhuss7030
    @raigenhuss70304 ай бұрын

    “SHALLOT TILBURY” ugh Mikayla stooopppp

  • @AmyB369

    @AmyB369

    4 ай бұрын

    How can anyone take this woman that sounds like an old timey paperboy seriously??

  • @ClaireJones8942

    @ClaireJones8942

    4 ай бұрын

    @@AmyB369LMAO

  • @Hannah-zw9ow

    @Hannah-zw9ow

    4 ай бұрын

    I have to mentally and emotionally prepare myself any time I know I’m going to see clips of her tik toks in videos like this. Like genuinely, actually prepare myself.

  • @noprogressionisregression6854

    @noprogressionisregression6854

    4 ай бұрын

    For real! And she yells it. I would think you would want to be able to trust someone who is influencing you. You can't trust her because she lies about something as basic as the way she speaks.

  • @Omni-Blast

    @Omni-Blast

    4 ай бұрын

    She talks like she's a New York City taxi driver that smokes 50 packs a day. 😂

  • @Quiteinfamous
    @Quiteinfamous4 ай бұрын

    I thought we were done with giant PR boxes! That’s so obnoxious truly

  • @wolvie1618

    @wolvie1618

    4 ай бұрын

    The only excuse for a giant box is if there is a lot in it. And those were mostly air

  • @Metzli
    @Metzli4 ай бұрын

    9:57 that sounded like an Oblivion NPC dialogue the way it was delivered, hahahah xD

  • @NurulFSkywalker
    @NurulFSkywalker4 ай бұрын

    I love your shallow paddles more than some deep dives. Just all the cliffnotes 💜

  • @roadman373
    @roadman3734 ай бұрын

    i think this entire thing is to shade elf ngl… like “stealing charlotte’s blueprint” kind of feels like a nod to elf’s dupes of her products and this was subtle shade to that as well as “copying” one of elf’s ideas in return

  • @str8wacker

    @str8wacker

    4 ай бұрын

    second this! add that to the fact that e.l.f. just recently had a "Cosmetic Crimes" campaign (that they're continuing with a Super Bowl ad tonight) and it definitely doesn't seem like it came out of nowhere...

  • @liquidsand738

    @liquidsand738

    4 ай бұрын

    The bag she holds up when she says, “I’m the one who should be reporting a crime” is full of Elf products

  • @knowdaqueen177

    @knowdaqueen177

    4 ай бұрын

    It so obviously biting off of/shading elf which is why it probably looks so bad and rushed

  • @pinkbubblesnake

    @pinkbubblesnake

    4 ай бұрын

    It is, that's the whole reason for this. She's copying the cosmetic theft marketing ELF just did.

  • @judymcdougall

    @judymcdougall

    4 ай бұрын

    I think she’s fighting fire with fire. It was planned totally. Pretty shifty everything has a double meaning right Down to the bad acting insinuating that ELFs products are badly replicated. I like ELF products better than CT. Pretty ingenious on CT’s advertising department. 👿. ♥️☮️🖤

  • @purrgundy
    @purrgundy4 ай бұрын

    If the collection is called "Hollywood Icons," why aren't the lipsticks named after Hollywood icons?!

  • @dp9828

    @dp9828

    4 ай бұрын

    I legit paused to read the box hoping for some tie in but apart from the little stage light pattern on the inside of the box there no references to Hollywood. Was a good idea but poor execution

  • @Ali_D_Katt

    @Ali_D_Katt

    4 ай бұрын

    If it was Hollywood icon themed they could have done a million different things but chose to rip off another company.

  • @talynhastime9343

    @talynhastime9343

    4 ай бұрын

    Considering how many old stars of hollywood are renowned for their iconic looks, especially a red lip, this is such a missed oppportunity. Why do these companies put the barest amount of thought in anything. MAKE A FUCKING EFFORT.

  • @pixieezakura9421

    @pixieezakura9421

    4 ай бұрын

    They could have had so much fun with it, also! They could have printed the names of the actors on the lipstick - wouldn't have had to be just women! - and maybe their most fabulous or most popular movies, so it would have inspired younger people to look it up. Would also go great with the mob wife aesthetic right now (I know, it's a fad and probably cringe in 3 weeks, but still). There are so many possibilities to have a cool twist, I don't understand it. People who are working in THESE positions can't just have a place there for nothing, right? Shouldn't they be way ahead of the game?

  • @purrgundy

    @purrgundy

    4 ай бұрын

    @pixieezakura9421 Ikr! What screams more glamourous than iconic actresses or even roles! Imagine a warm Gilda orangy-red lipstick! A Lorelei Lee true (glittery👀) red! A Maria Vargas Spanish red! Or the most obvious of all: Scarlet O'Hara?! Even if all of Charlotte Tilbury's lipsticks are always the same shades of pink/red done over and over again, at least make an effort to stay cohesive with what you're selling.

  • @carolynlust9670
    @carolynlust96704 ай бұрын

    The first thing I thought of was the environmental impact of these over the top PR boxes! Thank you for mentioning it!!

  • @Cakes247
    @Cakes2474 ай бұрын

    Anytime her ads pop up anywhere, I skip it immediately 😂

  • @melissat6000

    @melissat6000

    4 ай бұрын

    I keep them running so she'll get charged the advertising fee even though I have no intention of buying any...lol

  • @joanaguedes1155

    @joanaguedes1155

    4 ай бұрын

    I can’t stand it!! Totally puts me off buying anything!! So tacky🤮

  • @teachmetohowl
    @teachmetohowl4 ай бұрын

    I feel like this is partially an attempt at calling out elf for constantly duping them, as elf just released a short film “cosmetic criminals” about stolen makeup. And in this PR stunt, Charlotte Tilbury said stuff like “the one that should be reporting a cosmetic crime is me”, “no one can steal my beauty DNA” and “If you want the REAL thing, the ORIGINAL. It’s Charlotte Tilbury every time.” It’s quite a blatant hit at elf dupes. Kelly Gooch made a pretty good video explaining it.

  • @missbeaussie

    @missbeaussie

    4 ай бұрын

    It's not much of a theory, I think it's pretty clear that's what's happening.

  • @teachmetohowl

    @teachmetohowl

    4 ай бұрын

    @@missbeaussie I realise that, I called it a theory because Robert didn’t mention it.

  • @shade247

    @shade247

    4 ай бұрын

    I mean, but do you blame her…?

  • @saram3449

    @saram3449

    4 ай бұрын

    @@teachmetohowlRobert did bring up elf’s cosmetic criminal campaign though

  • @teachmetohowl

    @teachmetohowl

    4 ай бұрын

    @@saram3449 Yes, I just said that he didn’t mention the theory that Charlotte Tilbury was calling out elf in her campaign. He did acknowledge the elf one was similar.

  • @PinkFinch-fi8ko
    @PinkFinch-fi8ko4 ай бұрын

    Kelly Gooch did a great video on this 💄💕 CT says **I’m** the one who should be reporting a crime” as an intentional jab to e.l.f. who has been very successful at duping CT products (and of course e.l.f. just ran their crime theme ad). CT was trying to clap back but honestly the waste of packaging alone makes it fall flat 😬

  • @lucyjane3803

    @lucyjane3803

    4 ай бұрын

    Oh you're right, watching the video of CT in that context makes perfect sense! Except now her ad is the cheap knock-off 🤣The elf ad was brilliant, this is cringe AF lol

  • @malloryp8341

    @malloryp8341

    4 ай бұрын

    @@lucyjane3803 I loved the elf ad honestly. The prices Charlotte Tilbury charges are the real crime!

  • @pinkbubblesnake

    @pinkbubblesnake

    4 ай бұрын

    She's so snobby imo! Bet she spends her downtime huffing her own farts 😂

  • @SimplyCheryl

    @SimplyCheryl

    4 ай бұрын

    That’s cringe as hell

  • @user-uc5dm9bm7u

    @user-uc5dm9bm7u

    4 ай бұрын

    Brands beefing like celebrities is so cringe

  • @YoungLakesMischa
    @YoungLakesMischa4 ай бұрын

    Your genuine laugh always makes me smile.

  • @sl3580
    @sl35805 күн бұрын

    That’s ok. Some of us are tired of influencers getting tons of free PR makeup while we struggle to buy groceries. lol

  • @ariadnestyx1463
    @ariadnestyx14634 ай бұрын

    Getting an advert for these EXACT lipsticks halfway through the video truly put me over the edge

  • @GallifrAngel

    @GallifrAngel

    4 ай бұрын

    SAME I cackled when I got one

  • @PinkFreeze133

    @PinkFreeze133

    4 ай бұрын

    I thought the exact same 😂😂

  • @reneeeve

    @reneeeve

    4 ай бұрын

    shallot tilbury is watching you 😭

  • @deeli9819
    @deeli98194 ай бұрын

    I laughed way too hard at the slip of “IKEA shelf” 😅

  • @CG-xp7nd

    @CG-xp7nd

    4 ай бұрын

    lol yes that quick jab was great.

  • @Adrian-qk9jh
    @Adrian-qk9jh4 ай бұрын

    2:41 that color name only reminds me of one thing 😂 does supersize me not remind ppl of McDonalds anymore ?

  • @monroerobbins7551

    @monroerobbins7551

    4 ай бұрын

    “Supersize me, captain!”

  • @zachheard5579
    @zachheard55794 ай бұрын

    I would LOVE deeper dive videos from you, Robert 😊

  • @roowyrm9576
    @roowyrm95764 ай бұрын

    There was a Charlotte Tilbury advertisment, with her talking about her products. If i had ever considered buying anything of her's that ad put me off for life. She was grotesque.

  • @foxymusic217

    @foxymusic217

    4 ай бұрын

    Everything about her and the brand feels late 90s….and not in a good way

  • @Madmarsha

    @Madmarsha

    4 ай бұрын

    Same. I am cured of ever wanting anything from that brand.

  • @binderkim

    @binderkim

    4 ай бұрын

    I skip her commercials immediately. They irritate me so badly!

  • @tacocatseven

    @tacocatseven

    4 ай бұрын

    Yea I bought two things a few years ago and have them both away (and I don’t own a lot of makeup) online and in their promos they try to exude glamour. The packaging looks and feels cheap IRL, there’s no weight at all to them.

  • @honeybee347

    @honeybee347

    4 ай бұрын

    It's the over filtered Ness of the commercials for me. Also the fact I think she thinks she has a good side/angle and commits to it in everything. I just can't put my finger on it but something about their attempt at camp just feels so flat.

  • @TaylerBootz
    @TaylerBootz4 ай бұрын

    This makes me miss the days of no internet and you found makeup brands in magazines and tv commercials. 😂

  • @munaali840

    @munaali840

    4 ай бұрын

    The perfumes in magazines, just a nice smelling card insert lol

  • @Jess1cah
    @Jess1cah4 ай бұрын

    Dahlllinggggg, thank you for the giggle this morning. Thank you also for the awareness that this has such a negative impact on the environment. ❤

  • @michelled34
    @michelled343 ай бұрын

    Love these videos

  • @lolaheart5887
    @lolaheart58874 ай бұрын

    I love your "shallow paddles". Who wants to put on scuba gear to learn about a PR disaster?

  • @susanjeffries5108

    @susanjeffries5108

    4 ай бұрын

    Haha well said!

  • @shinny4070
    @shinny40704 ай бұрын

    I read somewhere that Charlotte Tillbury is making a dig at Elf beauty with the ‘you can’t steal my beauty dna’ line. If you notice, in the video one of the sisters says “I wouldn’t steal your beauty dna” while piling a load of elf makeup into her makeup bag. Or maybe I imagined that😅

  • @268anita

    @268anita

    4 ай бұрын

    Yeah! That was in someone’s video - I can’t remember who… maybe Audra?

  • @268anita

    @268anita

    4 ай бұрын

    Whoops! It was Kelly Gooch I saw talking about it.

  • @shinny4070

    @shinny4070

    4 ай бұрын

    @@268anita I’ll have to watch that now😂

  • @kassiopiajudkins2722

    @kassiopiajudkins2722

    4 ай бұрын

    If you're referring to the clip in this video at 11:39, she's piling CT products in her bag, not E.L.F. products. (They could be the original products that were duped but they aren't E.L.F. branded products, which is what I thought you were saying.)

  • @angelrose7451

    @angelrose7451

    4 ай бұрын

    There's a clip where Charlotte is holding two evidence bags. In those bags are Elf products (like their halo glow) if I saw correctly.

  • @magpiesneedle2575
    @magpiesneedle25754 ай бұрын

    Love your video as always. I think YOUR second channel was inspired and I never miss an episode 💄♥️

  • @badlilkitty96
    @badlilkitty964 ай бұрын

    You look amazing! Love the content SO MUCHH! ❤

  • @K1k1Cupcake
    @K1k1Cupcake4 ай бұрын

    If it was fake, Mikayla was the one to hire, she’d say anything for a check, and not disclose an ad.

  • @seraxx1973

    @seraxx1973

    4 ай бұрын

    Literally. How can anyone actually watch her? Shes so fucking annoying.

  • @Phoenixhunter157

    @Phoenixhunter157

    4 ай бұрын

    😂😂😂😂😂

  • @potato-whiz

    @potato-whiz

    4 ай бұрын

    And she is a very good liar. She really knows how to go the extra mile to make something sound believable.

  • @klashnekoffuk4402

    @klashnekoffuk4402

    4 ай бұрын

    FR. I just generally believe everything she says is a lie now and will avoid products she likes as she'll likely just paid to like it. I don't get why anyone still believes her

  • @K1k1Cupcake

    @K1k1Cupcake

    4 ай бұрын

    @@klashnekoffuk4402 I cancelled my P.Louise box after she worked with them :/ I just filmed my last one which was from like August 😂 but now I have to find something else

  • @sierrarae1316
    @sierrarae13164 ай бұрын

    This is 100% a diss intended towards elf because they dupe CT all the time. "No one can steal my beauty dna". Well guess what CT, not everybody believes in paying high dollar for crap

  • @pinkbubblesnake

    @pinkbubblesnake

    4 ай бұрын

    Honestly If I was going to pay high dollar for makeup, I would not pick shallot dahlibg tillburry. I'd pick a brand that does decent packaging and has more product in it per gram or ml

  • @rain3743

    @rain3743

    3 ай бұрын

    Welcome to Capitalism, baby!

  • @DangerWifeDodd
    @DangerWifeDodd4 ай бұрын

    Daaaaahling. Your videos are always soooo excellently crafted!

  • @caitlinhickey122
    @caitlinhickey1224 ай бұрын

    I love this content. Keep it coming. ❤️

  • @user-fy4uv9wb7o
    @user-fy4uv9wb7o4 ай бұрын

    Mikayla saying "CHAAAA-lit" is killing my eardrums, I'm so sorry

  • @kathyabeauty

    @kathyabeauty

    4 ай бұрын

    She ruins the English language as a habit. The over done swearing is not appreciated either.

  • @Kofferkoala
    @Kofferkoala4 ай бұрын

    I used to buy a lot of CT products, but their marketing just got too cringey over time. Also: huge jump scare when Mikayla appeared on the screen 😅

  • @tracey0820

    @tracey0820

    4 ай бұрын

    I JUST GOT MY SHAWWWWWLIT TILLBURY

  • @dayzie5517
    @dayzie55174 ай бұрын

    Dahhhhhling! I loved this video!

  • @annealbaugh919
    @annealbaugh9194 ай бұрын

    This was a fun video thanks 💜🌻✌🏻

  • @minilea144
    @minilea1444 ай бұрын

    Its a nod to E.L.F. but it didnt go over well. I was on the side of thinking it was an accident UNTIL you mentioned E.L.F. and Makayla. The addition of her solidified it was a stunt to me (my opinion). Influencers other than Makayla have been known to bait and switch. "This mascara makes me look like I have falsies!" or "This product plumped my lips! Looks at the results!" Yeah, ok. Say whatever to get that dollar.

  • @melsuzhen
    @melsuzhen4 ай бұрын

    PS: Robert, I totally agree with you! I'm so over these giant PR boxes! Put it in an envelope or a small box!

  • @gracesimpson8555
    @gracesimpson85554 ай бұрын

    Love this channel

  • @tawniethetiger
    @tawniethetiger4 ай бұрын

    I think Charlotte went on a rant over ELF “stealing” from CT and this was a PR stunt to try and make it seem like it was all part of a campaign. They’re just trying to make it look less messy.

  • @kandirain_1172
    @kandirain_11724 ай бұрын

    I wouldn’t believe Mikayla for anything. However, the fact that CT made a low budget version of the elf video makes sense. They’re probably getting back at them for making low budget versions of their makeup and usually quickly after a CT launch. This all makes sense to me.

  • @kassiopiajudkins2722

    @kassiopiajudkins2722

    4 ай бұрын

    They're angry that E.L.F.s low-budget versions are actually better quality and far more appealing to a wider audience of consumers.

  • @ZombieQueeen

    @ZombieQueeen

    4 ай бұрын

    lol people getting mad at some lone creator who fucked up trying to get some bread but are fine with huge companies using basically slave labor without a blink 😂

  • @kandirain_1172

    @kandirain_1172

    4 ай бұрын

    @@ZombieQueeen except u know nothing about me so have no idea what I’m ok with. I can dislike liars in every category of life. Our values don’t match up and that’s okay but u shd probably not assume so much. Just a little life lesson for ya 😉

  • @kandirain_1172

    @kandirain_1172

    4 ай бұрын

    @@kassiopiajudkins2722 probably. U’d never catch me buying CT. I can find many other things to do with my money.

  • @keeperofthe7keys1987

    @keeperofthe7keys1987

    4 ай бұрын

    @@ZombieQueeen CT is a huge company now, her products when she first started out were great quality (still expensive but good) and now it’s cheap crap sold for a ridiculous mark up.

  • @rifflinthemind.5793
    @rifflinthemind.57934 ай бұрын

    DARLING, can't wait for the Tilbury Panto to go on tour 😂 none of those infiuencers can act to save their lives, it's a deeply odd and cringey ad campaign of lasses not getting luxury lipsticks in a climate where most of us are skint.

  • @jlkitz1775

    @jlkitz1775

    4 ай бұрын

    😂LMBO Thank you, this is funny!

  • @jamiewarren3683
    @jamiewarren368320 күн бұрын

    Darling!!❤ I love your reviews🎉

  • @TheBezer2
    @TheBezer24 ай бұрын

    I was waiting for you to address this 😂😂

  • @deee71194
    @deee711944 ай бұрын

    6:40 not to mention some states in the US don’t even recycle because it’s not federal law for some reason. My friend in Texas used to set up office spaces and she said that the company just put in recycling bins to make the employees “feel better.” It all went to landfill. (Not saying this is the case in all of Texas idk but I wouldn’t be surprised)

  • @cassiespaz1

    @cassiespaz1

    4 ай бұрын

    Yea I live in a rural area of NJ and everything is private we don’t even have a town garbage collection

  • @ajpthequeen

    @ajpthequeen

    4 ай бұрын

    Look into the huge percentage of “recycling” ending up in landfills in North America. Companies collect them and don’t actually process them.

  • @mercedesvelasquez8781

    @mercedesvelasquez8781

    4 ай бұрын

    Well with all the people moving to Texas expect things to change over the next few year's

  • @onimendez7735

    @onimendez7735

    4 ай бұрын

    Yes! When I visited friends in North Carolina, I asked "what about recycling?" I was told it was practically non-existent. They weren't happy about it either since they're Scandavian and in Sweden there are recycling bins labeled paper/cardboard, glass, plastic, etc. We need to do better.

  • @gasparinha

    @gasparinha

    4 ай бұрын

    ​@onimendez7735 I live in N.C., and the large metro areas here have great recycling, but many rural parts of the state are still definitely trash-burning country (like most rural areas everywhere).

  • @montananerd8244
    @montananerd82444 ай бұрын

    Ironically, CT could have waited and gotten media coverage for free as people were already mocking elf, the queen of dupes, for making a crime video about theft when they steal most of their ideas. They could have looked classy, posh, & luxury, but they demeaned themselves and had to pay a firm to roll this out.

  • @alimaalikhan
    @alimaalikhan3 ай бұрын

    I love the word Iconic! ♥️

  • @42389459
    @423894594 ай бұрын

    I completely agree with your views on the packaging.

  • @KimS910
    @KimS9104 ай бұрын

    Darling! I love your breakdowns of these PR fiascos. 🤣

  • @RobertWelsh

    @RobertWelsh

    4 ай бұрын

    Thank you 😂🖤🖤

  • @tabbycat4630
    @tabbycat46304 ай бұрын

    Charlotte Tilbury - all fur coat, no knickers. 🤣🤣🤣

  • @roseross7465

    @roseross7465

    4 ай бұрын

    she is creepy a tart

  • @allyishungry
    @allyishungry4 ай бұрын

    Darliing loooove ur videos ❤

  • @AmiMelaine
    @AmiMelaine4 ай бұрын

    Dahhhhhhling I love that you give viewers a word to comment if we can’t think of something. It’s smart and transparent. And helpful for me, too, because I always overthink it and rarely leave comments because of that. I’m an ultra-small creator, so I know why engagement matters, and I STILL find “just comment ‘algorithm’” to be so helpful. I may borrow the idea from you in the future 😂

  • @LL-zb3dl
    @LL-zb3dl4 ай бұрын

    Now the real PR stunt is getting people talking about whether it was a stunt or an accident 😂

  • @Patti-1962
    @Patti-19624 ай бұрын

    I'm sorry to say this.... but I cannot watch CT ads. I quickly mute them. They are so over the top, and not in a good way. But you have to give them credit for sending the lipsticks in evidence bags. That was genius!

  • @sherrylhenning5630
    @sherrylhenning56303 ай бұрын

    E.L.F. obviously has a very creative ad team with a fabulous sense of humor! As I'm enjoying a binge watch session, I keep getting a hilarious Judge Judy spoof called Judge Beauty! I's short, it's quick, it's very funny!

  • @user-qk6sp1ol9x
    @user-qk6sp1ol9x4 ай бұрын

    I love your videos!

  • @muddyotterspottery569
    @muddyotterspottery5694 ай бұрын

    The “beauty crime” was that “acting!”

  • @juliegibson4106
    @juliegibson41064 ай бұрын

    Robert: "Please just tell me, I won't tell anyone" 😂😂😂😂😂😂😂 This was a fun video!❤

  • @Zolliecard
    @ZolliecardАй бұрын

    Just found your page. Lovin it. Totally binging on u rn

  • @desiraebates9781
    @desiraebates97814 ай бұрын

    This is a sort of obscure and very American reference but I sort of imagine the scene from The Brave Little Toaster where the old junk cars are all sad because they’re junk and they’ve been discarded….i imagine this scene but with all the PR products just sad and forgotten singing about how they used to be viral lol

  • @bethanychatman9531

    @bethanychatman9531

    4 ай бұрын

    😂😂😂😂

  • @sluttymctits4496

    @sluttymctits4496

    4 ай бұрын

    "Worthless"!!!! To this day, it's still way too dark a song to be in a kid's movie. A bunch of broken, used, past-their-prime cars singing about no one wanting them before dying before our eyes.

  • @Jennifer-fe2ff

    @Jennifer-fe2ff

    4 ай бұрын

    I only know that film thanks to BionicPig. The internet is a strange place

  • @laurenrobinson9072

    @laurenrobinson9072

    4 ай бұрын

    Im english and The Brave Little Toaster was one of my fave childhood films

  • @EmbalmerEmi

    @EmbalmerEmi

    4 ай бұрын

    Nostalgia ❤

  • @IsabelCristina-dm8to
    @IsabelCristina-dm8to4 ай бұрын

    IM SO GLAD you mentioned what a waste of packaging this is, for absolutely nothing. So wasteful, what a disappointment.

  • @MyBenwah
    @MyBenwah4 ай бұрын

    I do agree with you.I ordered from their website before often had some missing items specifically during the sale.

  • @hozepheena
    @hozepheena4 ай бұрын

    The poor pup at 9:48 was like 'nop, not going along with this bullshit'.

  • @Chyoboreanz
    @Chyoboreanz4 ай бұрын

    I was cringing so much through this. CT didnt hit the mark with this one

  • @entertain7us148
    @entertain7us1484 ай бұрын

    “This is a shallow paddle” I’m HERE for it

  • @emilycochraneX
    @emilycochraneX4 ай бұрын

    Definitely planned and definitely so so funny

  • @_.mxggxn._
    @_.mxggxn._4 ай бұрын

    Got the notification for this and I’m straight here. Charlotte Tilbury has never been a brand I’ve particulary been into, yet I love the goss surrounding it.

  • @_.mxggxn._

    @_.mxggxn._

    4 ай бұрын

    Also totally agree with you regarding the ridiculous packaging. So so so bad for the environment, people might keep them for a bit but ultimately they will end up being binned!

  • @ville__

    @ville__

    4 ай бұрын

    Today is my birthday and I got no subscribers :((

  • @pokeydot1975
    @pokeydot19754 ай бұрын

    MN's fakeness is literally the fakiest fakeness OF ALL TIME!!! It's so bad it actually gives me 2nd hand embarrassment 😂😂😂

  • @DarkFire1536

    @DarkFire1536

    4 ай бұрын

    I agree 100%

  • @caelabumgarner5575
    @caelabumgarner55754 ай бұрын

    I hope you have a lovely Valentine’s (DARLING)!!♥️♥️♥️ #LOVEROBERTWELSH

  • @YANEXiLOVE
    @YANEXiLOVE4 ай бұрын

    DAWWWLING, I'm here for the doggy paddles and your commentary on these topics.

  • @indominuswrex9465
    @indominuswrex94654 ай бұрын

    Some people have said that this was a jab at ELF duping them, which is hilarious to me bc the consumers are largely supportive of duping as a whole 😭 did they think we were going to suddenly turn on the brand that makes low cost, quality versions of their overpriced products and without the shady company history to boot?

  • @jamie1602

    @jamie1602

    4 ай бұрын

    They got caught sourcing from North Korea and everyone ignored it because "MUH CHEAP MAKEUP". I dropped them at that point. Makeup lasts a while and there are much better brands. I used to trust them for having safe, cheap ingredients, but they are actually shady. Turns out they are sweatshop makeup. How did you think you got things for $2 USD? It obviously wasn't through honesty. It was through exploiting people. But never throw out the makeup you already bought, that just means you're causing more waste. I used up what I had and that was it. I still have my ELF brushes. They'll probably outlast a nuclear war. I can also think Charlotte Tillbury is overpriced, overhyped, and absolutely tasteless on everyone. But unfortunately as someone who used to love ELF? I know. Was an unfortunate "makeup breakup" but we learn and we grow. Cheap makeup means blood on our hands.

  • @mothernaturesapothecary
    @mothernaturesapothecary4 ай бұрын

    A solid third of all watchers immediately hit the like button upon opening the video😂We already know!😂

  • @RobertWelsh

    @RobertWelsh

    4 ай бұрын

    😂🖤🖤

  • @THEMamaVicky

    @THEMamaVicky

    4 ай бұрын

    You're not wrong

  • @deeli9819

    @deeli9819

    4 ай бұрын

    OMG! I read this comment right after I hit the like button before the video even downloaded 😂

  • @merrilew

    @merrilew

    4 ай бұрын

    Always! Dahhhhhhhhling 😂😆😂❤️🥳

  • @AKbaby89

    @AKbaby89

    4 ай бұрын

    Haha I always hit the like before I even watch

  • @EMMYK1916
    @EMMYK19164 ай бұрын

    The packaging reminds me of shall we call it a personal pleasure electronic device!😂

  • @ackleinz
    @ackleinz4 ай бұрын

    Daaarling ✨️

  • @revaLILY
    @revaLILY4 ай бұрын

    I was scrolling thru KZread shorts and I did catch one of these videos where the person received the lip liners but no lipsticks. This is really so crazy… [edit]: Also, speaking of elf, what do y’all think about the theories that the CT videos were throwing shade at elf and the “steal my DNA” is a reference to their duping of some of her products?

  • @Nikibaby74

    @Nikibaby74

    4 ай бұрын

    I think your edit part seems very plausible. It makes sense to me.

  • @denaemichele

    @denaemichele

    4 ай бұрын

    Oh. That's an interesting theory!

  • @SimplyCheryl

    @SimplyCheryl

    4 ай бұрын

    There’s a comment on here saying a creator did a video on this and yes they were supposed to report the lipsticks missing as a “crime” bc e.l.f did their crime ad. But I think it was a mistake maybe then they made something up on the fly?

  • @MandyKat416

    @MandyKat416

    4 ай бұрын

    No question. They were definitely having a go at elf.

  • @LunarEleven

    @LunarEleven

    4 ай бұрын

    ​@@SimplyCheryllol I have worked in PR and there's no way whatsoever it was a mistake, for many reasons. When you are creating marketing pieces like this you have to order each item used, someone assembles the PR package, at least one other person goes through a checklist to 1.) Make sure nothing is missing 2.) Make sure products are in the right place and 3.) Quality control for any defects. They spend a lot of money on marketing and promoting, and it will backfire badly if you screw things up or people get damaged goods and give it a bad review. They sent this PR to people like Mikayla with HUGE audiences, so they wouldn't screw up this huge accidentally. How would they not notice all these lipsticks they ordered were still sitting there? 😂 That's the product, that's the most important part! If it were one person who received no lipsticks it's possible it was an accident but everyone did. And as much as most of us think it's a bad campaign, just how much free attention did they get? Now even people who didn't get their PR package are making videos and folks are talking, it worked!

  • @aj32769
    @aj327694 ай бұрын

    Excited to sit down with lunch and watch this

  • @RobertWelsh

    @RobertWelsh

    4 ай бұрын

    Enjoy your lunch!’ 🖤🖤🖤

  • @barbarafortier4882
    @barbarafortier48824 ай бұрын

    No deep dives here lol, fantastic!!

  • @eadiaz74
    @eadiaz744 ай бұрын

    Daaaaling!

  • @k_leeanne
    @k_leeanne4 ай бұрын

    Didn’t Elf just do this 😂😂 (Edit…two seconds later you JUST said this 😂😂)

Келесі