Brand Architecture Types & Examples (Famous Brands)
Learn about brand architecture.
In this video, I share with you types and examples of brand architecture.
00:00 Introduction
00:28 What is Brand Architecture?
01:14 Types of Brand Architecture
03:04 Dominance of Master Brand
03:50 Branded House Architecture Model
05:31 Benefits of Branded House
06:17 5 Examples of Branded House
06:44 Endorsed Brands Architecture Model
09:00 Benefits of Endorsed Brands
09:45 5 Examples of Endorsed Brands
10:11 House of Brand Architecture Model
12:04 Benefits of House of Brands
12:44 5 Examples of House of Brands
13:11 Hybrid Brand Architecture Model
15:30 Benefits of Hybrid Architecture
16:07 5 Examples of Hybrid Architecture
16:26 Conclusions
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Пікірлер: 21
Thanks for sharing 👍
@ebaqdesign
2 ай бұрын
No problem 👍
Well done. This was good
Thank you for explaining it so clearly with examples. Now I finally understand it 😊
@ebaqdesign
6 ай бұрын
Youre welcome!
Love your content Arek, thanks a lot.
@ebaqdesign
4 ай бұрын
Thanks!
I'm actually trying to understand this concept as detail as possible, but luckily I got hopped onto this video Which made the concept completely clear To understand about the brand architecture in a much more comprehensive and deepest way possible. Thank you very much for the video.
Awsomeee
You explain better than my university teachers man. Thank you and keep it up!
@ebaqdesign
Жыл бұрын
Thanks!
@DarkTrapStudio
4 ай бұрын
KZread is better than most universtiy, you Creators are the future ! Thanks a lot !
@ebaqdesign
4 ай бұрын
@DarkTrapStudio true, instead of paying for a Uni, you can learn from people who actually do this stuff!
👍🏾 inditex
please can someone explain what a supermarket would be under? so if a supermarket ie ASDA sells branded products such as cocacola / heinz etc but they down own these brands, what strategy does that fall under?
@ebaqdesign
3 ай бұрын
Supermarket is just a merchant. They just resell products and they dont own these brands. They simply buy in bulk for a lower price and sell for a higher proce to make profit. I think youre confused - this doesnt have anything to do woth brand architecture.
Why is Apple 'Branded House' instead of 'Sub-brand'? I think it's "Sub-brand" because the iPhone itself has a greater proportion than the brand name Apple.
what happened to your hair?
@ebaqdesign
2 жыл бұрын
Shaved them off