Apple vs The Paradox of Choice!

Ғылым және технология

How Apple kills entire companies with the flip of 1 switch.
CuriosityStream: curiositystream.com/mkbhd
The Apple Ecosystem Explained: • The 🍎 Ecosystem: Expla...
MKBHD Merch: shop.MKBHD.com
Tech I'm using right now: www.amazon.com/shop/MKBHD
Fact sources:
www.apple.com/newsroom/2021/0...
/ the-story-behind-tile
Intro Track: Jordyn Edmonds smarturl.it/jordynedmonds​​​​​
Playlist of MKBHD Intro music: goo.gl/B3AWV5
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Пікірлер: 11 000

  • @mkbhd
    @mkbhd3 жыл бұрын

    To continue to learn way more about sharks! --> curiositystream.com/MKBHD

  • @Matchleader

    @Matchleader

    3 жыл бұрын

    Someone is mad that you didn’t mention Samsung SmartTag 😂

  • @arpuroh

    @arpuroh

    3 жыл бұрын

    link doesn't work

  • @imsubbbingtoeveryonewhosub8578

    @imsubbbingtoeveryonewhosub8578

    3 жыл бұрын

    Hi

  • @imsubbbingtoeveryonewhosub8578

    @imsubbbingtoeveryonewhosub8578

    3 жыл бұрын

    Jeez I was on time init marquas

  • @imsubbbingtoeveryonewhosub8578

    @imsubbbingtoeveryonewhosub8578

    3 жыл бұрын

    Marquas are u my broda?

  • @Icalestro
    @Icalestro3 жыл бұрын

    Marques scrolling through his Find My iPhone device list is the ultimate flex.

  • @LifeofLeium

    @LifeofLeium

    3 жыл бұрын

    Where is that

  • @DisticTV

    @DisticTV

    3 жыл бұрын

    @@LifeofLeium 2:15

  • @younesten5106

    @younesten5106

    3 жыл бұрын

    I need iPhone 12 Pro Max and Blonde Wife 😍👍

  • @YannickReid

    @YannickReid

    3 жыл бұрын

    Lol, I need him to not go around it

  • @joshentertainment2

    @joshentertainment2

    3 жыл бұрын

    When Apple is gonna make a camera all Apple fans is gonna buy it

  • @dannymartial7997
    @dannymartial79973 жыл бұрын

    Apple needs to be the shark in creating a damn calculator app for the iPad already.

  • @chrisjfox8715

    @chrisjfox8715

    3 жыл бұрын

    Why? EDIT: This post and thread is sad as hell. People, just download a calculator app and let the shit go. I've had the iPad Pro 10.5 for the past couple of years and an iPad Mini before that. Never an issue opening up the calculator app when I need to use it.

  • @whitemagickh

    @whitemagickh

    3 жыл бұрын

    PCalc lite is pretty baller. Not Apple’s but it’s everything I want from a calc. Not sponsored though I wish.

  • @arcadelt5237

    @arcadelt5237

    3 жыл бұрын

    Hallelujah Brother/Sister - I hear you!

  • @videobeagle

    @videobeagle

    3 жыл бұрын

    @@whitemagickh Exactly.. not sponsered.

  • @shrayesraman5192

    @shrayesraman5192

    3 жыл бұрын

    Omg never felt harder for a comment

  • @WickedKillaYT
    @WickedKillaYT Жыл бұрын

    The flashlight one kills me. Having worked as a tech for years now, it pains me the amount of people using sketchy flashlight apps not realizing it's built into their phone.

  • @ThatIsDopeBro

    @ThatIsDopeBro

    Жыл бұрын

    Maybe those users are just trying to support smaller programming businesses.

  • @WickedKillaYT

    @WickedKillaYT

    Жыл бұрын

    @@ThatIsDopeBro that gave me a good laugh

  • @NoName-ik2du

    @NoName-ik2du

    Жыл бұрын

    There actually are rare scenarios where a flashlight app is better. Can't remember the details, but about a year ago I put one on a phone I was using because it made whatever task I was trying to accomplish easier. Maybe something to do with the gloves I was wearing not be able to register swipes easily to access the built-in button, but hard presses on the app worked fine? Whatever the problem was, the app was a God-send in that specific scenario, but was then never used again.

  • @Bobspineable

    @Bobspineable

    Жыл бұрын

    I use strobe light apps purely so I can strobe the light

  • @Paulo-py4mm

    @Paulo-py4mm

    11 ай бұрын

    I use a flashlight app on Android because it has a nice widget the lets me turn on the flashlight from the home page without looking like an eyesore.

  • @NicholasBTillinghastLewman
    @NicholasBTillinghastLewman2 жыл бұрын

    I'd also like to add that in the case of the Apple pencil, Apple's UITouch API only shares a small subset of the iPad's data touch points, forcing third-party developers to create complex and processor-intensive algorithms to guesstimate their pen's touch location, draw trajectory, and palm rejection. Apple, on the other hand, has access to ALL of the iPad's data touch points, ensuring that their apple pencil will always outperform the competitors. Sure, as a consumer you still technically have a choice, but the fact that apple witholds important data that cripples their competitors really delves into the realm of monopolistic practices.

  • @aahillakhani399

    @aahillakhani399

    2 жыл бұрын

    true, but was all that data even present before apple developed the apple pencil and iPad pro?

  • @NicholasBTillinghastLewman

    @NicholasBTillinghastLewman

    2 жыл бұрын

    @@aahillakhani399 That's a good question. This data was not available before the pencil was developed, and more importantly it wasn't available after. Apple constantly update their API, so there's no reason why they couldn't have provided that information to level the playing field, especially considering that companies had already developed similar pens and had been trying to get them to provide more data touch points for years.

  • @ediemoore6078

    @ediemoore6078

    2 жыл бұрын

    My Logitech crayon hasn't moved out of my drawer since I got the AP. Technically, I have a choice, but.....

  • @BRBallin1

    @BRBallin1

    2 жыл бұрын

    To be fair Apple’s ecosystem has and will be a closed/tightly integrated system. It’s not other companies’ business to make money off of Apple products and software besides through apps and device accessories.

  • @NicholasBTillinghastLewman

    @NicholasBTillinghastLewman

    2 жыл бұрын

    @@BRBallin1 No, I would not call that being fair at all, haha JK. When you have a company that has such a stranglehold on the tablet market you're delving into the realm of monopoly. But I agree with you, that this is absolutely the Apple ethos, and they almost always make a quality product.

  • @Amstro515
    @Amstro5153 жыл бұрын

    Marques just casually made a video to spend the time while waiting for his Magic Mouse to finish charging lol

  • @johnger850305

    @johnger850305

    3 жыл бұрын

    Ha ha, Good one😹

  • @cablewaffel7957

    @cablewaffel7957

    3 жыл бұрын

    I noticed that and laughed to myself lol

  • @MangoTalksTech

    @MangoTalksTech

    3 жыл бұрын

    It’s because it’s plugging into apples ecosystem “bad dum tsss”

  • @MrJohnnnZ

    @MrJohnnnZ

    3 жыл бұрын

    welp I thought this was a meme!

  • @rhysclunis6252

    @rhysclunis6252

    3 жыл бұрын

    Great pair of eyes there bud.

  • @DeusexmachinaChutzpahSipahiAsh
    @DeusexmachinaChutzpahSipahiAsh3 жыл бұрын

    This is what a lead tech KZreadr should be doing. Not sitting on his haunches, but bringing deep, fresh perspective and analysis. Good one, Marques.

  • @commonelement8539

    @commonelement8539

    3 жыл бұрын

    I wouldn’t say this analysis was particularly in-depth. For it to be that, he should’ve gone into the anti-trust legal cases brought against Apple and that Apple is involved in. But this was still a good surface-level video for your average viewer, to give them a bit of insight into this aspect of the tech world.

  • @syawkcab

    @syawkcab

    3 жыл бұрын

    Is this really fresh perspective? People in tech have been talking about this topic for years

  • @keitatsutsumi

    @keitatsutsumi

    3 жыл бұрын

    He’s just going for likes by sucking up to the youtuber, stop taking him seriously lol

  • @deplant5998

    @deplant5998

    3 жыл бұрын

    Haunches.

  • @DeusexmachinaChutzpahSipahiAsh

    @DeusexmachinaChutzpahSipahiAsh

    3 жыл бұрын

    @@syawkcab While the elusive ‘people in tech’ might seem a huge world to some, for most of the people it’s an echo chamber. So when someone with MKBHD’s reach takes up interesting topics and explains it to the larger crowd (albeit you might say he dilutes it), it serves tech and makes people aware. Credit where it’s due.

  • @briengakaplan-b1550
    @briengakaplan-b15502 жыл бұрын

    This could legit be shown in an economics class as a starter video. Well done.

  • @SaraSara-kr6sp

    @SaraSara-kr6sp

    2 жыл бұрын

    Lol, no.

  • @first-acc-lol

    @first-acc-lol

    2 жыл бұрын

    @@SaraSara-kr6sp lol nobody asked

  • @SaraSara-kr6sp

    @SaraSara-kr6sp

    2 жыл бұрын

    @@first-acc-lol lol nobody asked

  • @JamarD421

    @JamarD421

    2 жыл бұрын

    @@SaraSara-kr6sp lol nobody asked

  • @SaraSara-kr6sp

    @SaraSara-kr6sp

    2 жыл бұрын

    @@JamarD421 i think we established that 👍😀

  • @danielthompson3928
    @danielthompson3928 Жыл бұрын

    You roped in sharks, business ethics, economics, technology, and an advertisement into one segment and made them flow together seamlessly. Skillfully done and I would have enjoyed reading it if you put all of this information into an article. Next level writing on this one.

  • @anthonytruong1061

    @anthonytruong1061

    9 ай бұрын

    You could go higher level and talk about homelessness as a “choice”. You can conform to what your boss or Wall Street wants, or you could be outcast and be homeless or put in jail. The “choice” is yours

  • @fernaoverde
    @fernaoverde3 жыл бұрын

    I love how Marques is slowly shifting from analysing the products specs to analysing the companies predatory behavior.

  • @H3YByron

    @H3YByron

    3 жыл бұрын

    Capitalism is predatory always will be

  • @Otter-Destruction

    @Otter-Destruction

    3 жыл бұрын

    @@H3YByron That's legit the definition of competition.

  • @RahulMPrathap

    @RahulMPrathap

    3 жыл бұрын

    Tech altar does this much better

  • @fernaoverde

    @fernaoverde

    3 жыл бұрын

    @@Otter-Destruction unfair competition.

  • @fernaoverde

    @fernaoverde

    3 жыл бұрын

    @@RahulMPrathap we need not compete. We need choir. As many voices as we can echoing, revealing the injustice.

  • @orln
    @orln3 жыл бұрын

    that magic mouse charging in the background and that giant airpod lmao, marques be putting easter eggs in his vids

  • @bobcorn69

    @bobcorn69

    3 жыл бұрын

    thx. I hate it. I do wonder tho why those people that could use anything use it...

  • @andrewsherman4787

    @andrewsherman4787

    3 жыл бұрын

    @orln When was it?

  • @stormcroc1384

    @stormcroc1384

    3 жыл бұрын

    @@andrewsherman4787 the whole vid until 1:18 btw big airpods and the magic mouse chargin aren't Easter eggs

  • @user-ii2pq7yy2s

    @user-ii2pq7yy2s

    3 жыл бұрын

    Stay in focus

  • @andrewsherman4787

    @andrewsherman4787

    3 жыл бұрын

    Idk I watched whole intro on .5 and still don’t see it... it’s probably me

  • @stephensiemonsma
    @stephensiemonsma2 жыл бұрын

    It's important to note that Apple doesn't allow any other stylus to have tilt detection, so real high-end competition is not possible. I think that should raise their anticompetitiveness score.

  • @aaryanbambhorikar6772

    @aaryanbambhorikar6772

    Жыл бұрын

    Apple Pencil Hover does it with the iPad Pro (2022) (M2 Chip).

  • @matthewa3413
    @matthewa34132 жыл бұрын

    I already had high expectations going into this video, but you still managed to absolutely shatter them. This was one of the most interesting, well-written, and easy-to-understand videos I have ever watched. Great job Marques and team!

  • @royql1

    @royql1

    2 жыл бұрын

    Agreed

  • @sjf96
    @sjf963 жыл бұрын

    Marques', "you can choose to. Technically" face was absolutely priceless.

  • @sjf96

    @sjf96

    3 жыл бұрын

    This is also why I don't mess with Apple. Market deletion is just a cold way to go and only helps with consolidation of money/power to a few, slowing "innovation" and killing creativity

  • @yrsdior1324

    @yrsdior1324

    3 жыл бұрын

    I’m sorry I know it’s not related but I made a video on the NEW airpods 3 pro CLONES I also show how to get them there lit✨✨

  • @aqilasraf

    @aqilasraf

    3 жыл бұрын

    Hehe 420

  • @Joep00
    @Joep003 жыл бұрын

    Marques silently showing how he feels about the position of the charging port on the Magic Mouse in the background.

  • @jzen1455

    @jzen1455

    3 жыл бұрын

    I think this video is planned opposition aka false flag. Apple has legion of hardcore fans, so this won’t affect most Apple users. However, this video may pique non-Apple users’ (like myself. I’ve only owned 1 Apple device in my life) interest .

  • @jzen1455

    @jzen1455

    3 жыл бұрын

    This video will also spark discussions and response videos/articles that ultimately lead to greater sales.

  • @aMilling

    @aMilling

    3 жыл бұрын

    I can never understand why people would choose a mouse with so insanely poor ergonomics.

  • @Joep00

    @Joep00

    3 жыл бұрын

    @@aMilling yeah me neither, even if you charge it overnight, the position is just awkward. it looks good though

  • @krigarb

    @krigarb

    3 жыл бұрын

    😂

  • @greg.peepeeface
    @greg.peepeeface2 жыл бұрын

    I love that Marques has such a large platform, yet he's still willing to give all of us the big picture perspective of the behind the scenes dynamics.

  • @corypride5096
    @corypride50962 жыл бұрын

    This, and your Right to Repair video, leave me with a sense of disquieting inevitability. I can't imagine a way to stop it. The more complex an ecosystem, or device, the more encompassing and invulnerable it becomes.

  • @m.f.3347

    @m.f.3347

    2 жыл бұрын

    That's what unfettered capitalism will do. Companies exist only for profit, not to help humanity - any "good" a company does is merely a side effect.

  • @eMysterium

    @eMysterium

    2 жыл бұрын

    @@m.f.3347 What ?! A good product is the side effect of profit?! What a profound statement..

  • @jh5133

    @jh5133

    Жыл бұрын

    Working as intended

  • @noahs.627

    @noahs.627

    Жыл бұрын

    @@m.f.3347 Who cares about that shit?

  • @ElusiveTy

    @ElusiveTy

    7 ай бұрын

    ​@@m.f.3347That's because it's not a business' responsibility to 'help humanity'. Charities and government do that. That's like saying each of us are responsible for other people, which while in some cases throughout our lives and with certain topics, sure, but generally, no. Certainly not within the scope of earning money, either. That's why regulation at least prevents negative impact, but it's not a business' responsibility to cause positive impact.

  • @tracy2919
    @tracy29193 жыл бұрын

    This was the most straightforward, practical, and interesting lesson on tech and economics I've ever experienced

  • @yrsdior1324

    @yrsdior1324

    3 жыл бұрын

    I’m sorry I know it’s not related but I made a video on the NEW airpods 3 pro CLONES I also show how to get them there lit✨✨

  • @AE-qq1yf

    @AE-qq1yf

    3 жыл бұрын

    It takes several years to learn in a university or a school 🤡

  • @gamemodifiyer

    @gamemodifiyer

    2 жыл бұрын

    @@AE-qq1yf lmaooo

  • @gamemodifiyer

    @gamemodifiyer

    2 жыл бұрын

    I mean it’s marq what you expect he’s a KZread god

  • @BuggyBum26

    @BuggyBum26

    2 жыл бұрын

    Really?

  • @ShantanuKumar
    @ShantanuKumar3 жыл бұрын

    The motion graphics at 4:35 , just wow.

  • @lukas6485

    @lukas6485

    3 жыл бұрын

    No

  • @samanthabomba8196

    @samanthabomba8196

    3 жыл бұрын

    @@lukas6485 yes

  • @matthewmccarty6508

    @matthewmccarty6508

    3 жыл бұрын

    I was going to say the say exact thing

  • @mpark06

    @mpark06

    3 жыл бұрын

    @@lukas6485 what is the point of comments like this? Like what are you adding

  • @10mm_is_best_mm

    @10mm_is_best_mm

    3 жыл бұрын

    Seriously! Very impressive.

  • @Eintracht513
    @Eintracht5132 жыл бұрын

    I gotta be honest.. I always loved the ecosystem of apples devices, as it really makes things more easy and intuitive. But now that I watched this video, I am questioning my past decision making.

  • @damg91195

    @damg91195

    Жыл бұрын

    Sadly there is nothing we can do. No other company offers what Apple offers. It's convenient and it saves time. I wish congress would Apple Pay for what they done. But is it any better if the US Government starts telling private companies what to do? Who do we give the power to? When iBooks came out they tried forcing Scholastic to publish their books on iBooks and that way apple would keep a portion of the sales. Scholastic refused and they were banned from the app store. Recently there was Apple vs. EpicGames (Fortnite), EpicGames managed to developed a way to introduce direct payments on their games and apple removed Fortnite from the App Store since they were not gonna profit from sales anymore. Apple banned Xbox Game Pass app, the app was supposed to allowed users download and play xbox games on their phones, but apple had Apple Arcade on the way so the app was rejected. You can stream games on your phone but is not the same. Apple keeps doing this time and time again.

  • @ttalgihyej

    @ttalgihyej

    Жыл бұрын

    same here lol

  • @ttalgihyej

    @ttalgihyej

    Жыл бұрын

    not realizing i was participating in this “apple ecosystem”

  • @suqmaddiqq

    @suqmaddiqq

    Жыл бұрын

    You are the kind of user that Apple is building devices for.

  • @hamsta11

    @hamsta11

    Жыл бұрын

    No worries, eventually your decision making will be replaced so the uncomfortable self-questioning will cease too. j/k.. i love the ecosytem too... I view it partially as a lot of these apps were given time to make profit in an area that someone else provided the platform... and a lot of them reach an evolutionary dead end where they just earn passive income without being developed anymore. At that point its probably better overall and more efficient to prune them and bake in that kind of functionality. Otherwise it may just become someone's free ride and encourage stagnation.

  • @demshi1
    @demshi12 жыл бұрын

    this makes me think about amazon's ecosystem! when there is a successful product from a 3rd party seller amazon eventually quicks them out and replicates the same products under their name brand. thank you for this video!

  • @niceonthesnare
    @niceonthesnare3 жыл бұрын

    Not only have his tech reviews gotten better and better, Marques has also gotten a lot more philosophical over the years. Great to see his content maturing.

  • @OptimusMonk01

    @OptimusMonk01

    3 жыл бұрын

    Shame he knows fuck all about how technology actually works. Dude should go and get an engineering degree before he makes videos like this.

  • @MadChrisp

    @MadChrisp

    3 жыл бұрын

    @@OptimusMonk01 he has a degree in business.. he talks about the business... imagine that

  • @OptimusMonk01

    @OptimusMonk01

    3 жыл бұрын

    @@MadChrisp LOL exactly my point. If he got a proper degree he might know something about how Bluetooth proximity detection works.

  • @Glenhh

    @Glenhh

    3 жыл бұрын

    @@OptimusMonk01 I tried to find your video about this topic. Where it’s at?

  • @gsreads

    @gsreads

    3 жыл бұрын

    There used to be a slump in the middle, drew a lot of criticism & stuff. But he's stepping up big time.

  • @drago987
    @drago9873 жыл бұрын

    This cannibalization is also happening with small businesses selling on Amazon....Amazon sees what’s selling, makes their own copycat product and then gives itself the best listing visibility among its competitors.

  • @hyper-potato

    @hyper-potato

    3 жыл бұрын

    And that's great for the consumers.

  • @drago987

    @drago987

    3 жыл бұрын

    @@hyper-potato only in the short term

  • @GuneetAtwal1996

    @GuneetAtwal1996

    3 жыл бұрын

    @@hyper-potato How ? You should know that capitalism actually doesnt allow this monopolistic behaviour. The fewer the choices the worse it is for the consumer

  • @hyper-potato

    @hyper-potato

    3 жыл бұрын

    @@GuneetAtwal1996 you don’t have less choices.. Amazon doesn’t forbid other sellers from selling in their website .. yes, they take advantage and put their product with a competitive price on first page.. but other than that you still have all the other sellers listed.

  • @magnusgm1

    @magnusgm1

    3 жыл бұрын

    @@hyper-potato how long do you think the original company will stay in business that way? And what will Amazon do with prices after they become more or less a monopoly in that product?

  • @xxdododoosxx5301
    @xxdododoosxx53012 жыл бұрын

    Holy, this man should do podcasts, I could listen to this for ages

  • @Todiros
    @Todiros2 жыл бұрын

    Great video! Unfortunately, I'm seeing this happening beyond just tech. We have an unprecedented amount of conglomerates having monopoly on certain market segments and I wonder what would that mean in a few decades for the fair competition and the customers. It's scary how massive and influential Amazon is becoming.

  • @50Steaks68

    @50Steaks68

    2 жыл бұрын

    Apple does not hold a monopoly on any market besides maybe tablets

  • @cocoisadog

    @cocoisadog

    2 жыл бұрын

    @@50Steaks68 did you watch this video or no

  • @stu7846

    @stu7846

    2 жыл бұрын

    is becoming? already is.

  • @daniel_2658

    @daniel_2658

    2 жыл бұрын

    Coco is a dog yea but apples market cap is only 15% globally

  • @lucass8119

    @lucass8119

    2 жыл бұрын

    Yeah pretty much every big company does this. If they don't straight up steal features to kill the competition, they just buy out the competition. And before you know it, these corporations grow tremendously and practically become their own governments. Its no wonder so many companies try to patent stuff - if they don't, conglomerate A will just steal it and sell it to a much larger market.

  • @Malvear1825
    @Malvear18253 жыл бұрын

    The other aspect of the shark/remora analogy is the remora never gets to choose which direction the symbiotic duo swims

  • @elliotborst

    @elliotborst

    3 жыл бұрын

    Yeah that’s an interesting point, nor does the remora get to choose to be the only remora on the shark. Just because 1 remora got on first doesn’t mean it owns that spot.

  • @gauravjha8938

    @gauravjha8938

    3 жыл бұрын

    To be blunt, If a shark doesn't find anything to eat, it can munch on a remora for a quick snack.

  • @micahjohnson9184

    @micahjohnson9184

    3 жыл бұрын

    A shark isn't the only way the remora gets to eat either. Meaning they aren't dependant on Apple. At the same time, Marques mentions tile could join find my, lose its app, or tile can keep it, and lose businesses. Isn't entirely true as long as android exist. Which is why the remora would live without eating off the shark they play nice with others. Apples Air Tag only works with Iphones. Don't get me wrong Apple is great and Being The Shark is cool but the Shark doesn't eat everything for a reason so their is a balance.

  • @ivanflores6640
    @ivanflores66403 жыл бұрын

    when you said "remember when you used to download a flashlight app" that hit

  • @AaronGGAMING

    @AaronGGAMING

    3 жыл бұрын

    I used to have flashlight app before Apple added it to iPhone

  • @snufkin6381

    @snufkin6381

    3 жыл бұрын

    @@joshoowa its not built in to your iphone tho

  • @NOSNOOB11

    @NOSNOOB11

    3 жыл бұрын

    Same here. Oof I forgot about that

  • @luciangray3791

    @luciangray3791

    3 жыл бұрын

    I remember downloading an app to change the color of your notification lights.

  • @arthurmiklaszewski6217

    @arthurmiklaszewski6217

    3 жыл бұрын

    I'm not a Apple user and never will be but I remember with my first Android "smartphone" which was the Sony Ericsson Xperia mini (the second mini they made, not the first with the 3 physical buttons in the front) and I remember coming from a non "smartphone" which was the Sony Ericsson K750i (yeah awesome phone) that they were tons of basic things missing like THE flashlight app to simply add a button to activate your flash. It felt so dumb to me at the time, for a smartphone to need a app for literally everything (including you sneezing). File management, guess what, you need a app. You want your time in your home screen to be displayed as 24h, another app which is a widget which you need to search and find the best for you without any full screen ads popping up (yeah remember those?) for such a simple thing to do for a phone that is called SMART. No notes app either, basic things like the percentage calculation missing in the calculator which guess what, I had all this in the K750i before getting into the world of "smartphones". And if this seems like a interesting topic to you and a paradox and liking my long comment so far (yeah I'm a writer a write a lot blah blah) then I encourage you to just Google how old the Sony Ericsson K750i is now, and how old already was then compared to the Xperia mini cause yes I got into the smartphone world late compared to others due to financial issues which is really sad cause I like tech and I know how and want to use it. But it is what it is. And I also remember that until I understood how the Android OS worked I really felt like my K750i was a computer much more capable of executing basic stuff than this so called smartphone at that time. Now we got all these "features" baked in either it's Android or iOS. It makes you think, didn't they already know what phones had and should have before making the newer and supposedly better ones? Cause at the end of the day they are tools that we use the make our life better and easier and why not, more fun! Not the opposite! My bloody K750i had a flash with its 2 MP camera which you could use also as a flash with the press of 2 buttons while the first iPhone didn't even had a bloody FLASH! Only to add it later as a "innovation" which you needed a third party app to use as a flash to later bake in to the software itself? You call that smart? Think about that for a minute.

  • @peterkonow4321
    @peterkonow43212 жыл бұрын

    Loved the analogy with shark and remoras. Thanks for such deep introspection of Market.

  • @isolatedphantom7354
    @isolatedphantom73549 ай бұрын

    4:52 This visual representation makes it very easy to understand. Hats off to you and your team

  • @nighthawk8412
    @nighthawk84123 жыл бұрын

    I love the shark-ramora analogy. Don't stop surprising us with your trivia, MKHB.

  • @shuumo453

    @shuumo453

    3 жыл бұрын

    mkhb 🙏

  • @malvinolimit

    @malvinolimit

    3 жыл бұрын

    mkhb 🙏

  • @julian5857

    @julian5857

    3 жыл бұрын

    Ramoras are also the iSheeps that also follow apple anywhere they go

  • @ZapFlashD

    @ZapFlashD

    3 жыл бұрын

    mkhb 🙏

  • @shlowkeyy

    @shlowkeyy

    3 жыл бұрын

    mkhb🙏

  • @Kolapot
    @Kolapot3 жыл бұрын

    His storytelling and depth explanation without hurting your head is so great.

  • @erazn9077

    @erazn9077

    3 жыл бұрын

    *your head(?)

  • @huskerpupper5911

    @huskerpupper5911

    3 жыл бұрын

    It hurt my hurt to read this

  • @benlafave5789
    @benlafave57892 жыл бұрын

    Great video and explanation. The shark analogy is perfect. Enjoyed this one, thanks Marques (+ team)!

  • @md.selimhossain150
    @md.selimhossain1502 жыл бұрын

    Not only have his tech reviews gotten better and better, Marques has also gotten a lot more philosophical over the years. Great to see his content maturing. (2)

  • @neoWhite
    @neoWhite3 жыл бұрын

    Probably one of my favorite episodes you've ever made Marques. Such a great angle with the sharks and the ramora.

  • @SantiagoSalse

    @SantiagoSalse

    3 жыл бұрын

    Is not Ramora... Is spelled Ramoray. Dr. Drake Ramoray

  • @YusufIslam1
    @YusufIslam13 жыл бұрын

    The shark symbiotic relationship analogy, was pretty much spot on!

  • @carholic-sz3qv

    @carholic-sz3qv

    3 жыл бұрын

    Nope!

  • @ABoxIsMyHome

    @ABoxIsMyHome

    3 жыл бұрын

    @@carholic-sz3qv nope? Please explain

  • @pranavm8233

    @pranavm8233

    3 жыл бұрын

    @@carholic-sz3qv ur dense

  • @piyusjai

    @piyusjai

    3 жыл бұрын

    No it wasn’t… Shark doesn’t eat Remora. While this whole video suggests that Apple does!!

  • @ABoxIsMyHome

    @ABoxIsMyHome

    3 жыл бұрын

    @@piyusjai Apple doesn’t eat (absorb) other companies in these examples though

  • @fortnitefortnite0
    @fortnitefortnite02 жыл бұрын

    This was a great video with such a unique intro. Great job Marques 👍

  • @SpencerYonce
    @SpencerYonce Жыл бұрын

    Dude your videos recently have INSANE production quality. Keep it up bro. You rock.

  • @uhhsid
    @uhhsid3 жыл бұрын

    I love how he has that magic mouse charging in the background

  • @joshentertainment2

    @joshentertainment2

    3 жыл бұрын

    Yes

  • @pkj6684

    @pkj6684

    3 жыл бұрын

    3X Pods said hello

  • @Blacktolite

    @Blacktolite

    3 жыл бұрын

    Is Apple too big for its own good that's the question.

  • @hershchat

    @hershchat

    3 жыл бұрын

    Here is what I’d say … The analogy is, someone farms in, ON my front yard, grows and sells tomato’s, while I let them. I even let them use my water, and set up a veggie stall on my street frontage. HOW it is unjust if I then start growing and selling tomato’s, charge them for water from my tap, and build a better commissary store to improve customer experience ON MY PROPERTY. Agree with the premise (apple can trample ecosystem), but not the conclusion(that there is any injustice to it). Any company can and should foresee the opportunity window, make hay while they can, and be happy for the opportunity while it lasts.

  • @angeloskaldanis6967
    @angeloskaldanis69673 жыл бұрын

    Can we all just take a second and appreciate how smooth was that explanation at the start of the video with the sharks

  • @tspopstar512

    @tspopstar512

    3 жыл бұрын

    It really was

  • @mynamesbutchful

    @mynamesbutchful

    3 жыл бұрын

    lil fun fact is nice.

  • @oladiedoo50

    @oladiedoo50

    3 жыл бұрын

    Smoothest transitions in town

  • @DeeEllEff

    @DeeEllEff

    3 жыл бұрын

    That is just one reason why Marques is “The Man” in tech!

  • @alepouna
    @alepouna11 ай бұрын

    This video outro (13:30 and afterwards) aged well haha

  • @TheHuztlazgreed
    @TheHuztlazgreed9 ай бұрын

    Watching this for a second time a year or so later. I forget when I first saw it. But there’s even more clarity. I enjoyed this.

  • @JacksMacintosh
    @JacksMacintosh3 жыл бұрын

    Re: Watson and Sherlock- in the developer community, when Apple builds the core functionality of your software into one of theirs (like making a first party version of your third party thing) we call it “getting Sherlocked”

  • @clemensweiss6163
    @clemensweiss61633 жыл бұрын

    Honestly these analytical videos about the industry and things going on below the surface are awesome, hoping to see more of that

  • @Marchelo1988
    @Marchelo19882 жыл бұрын

    What a truly enlightening video. Congratulations on such a deep analysis.

  • @blueyf22
    @blueyf2210 ай бұрын

    13:35 bro just predicted the future

  • @khulb
    @khulb3 жыл бұрын

    "I'll link it below the like button." Slick Marques, real slick.

  • @jaheimkeise8920

    @jaheimkeise8920

    3 жыл бұрын

    Though I was the only one who caught that 😂

  • @Buchkata

    @Buchkata

    3 жыл бұрын

    He is becoming the villain :D

  • @ChemSanthoshKumaar

    @ChemSanthoshKumaar

    3 жыл бұрын

    It's a pretty old method actually but still works

  • @yrsdior1324

    @yrsdior1324

    3 жыл бұрын

    I’m sorry I know it’s not related but I made a video on the NEW airpods 3 pro CLONES I also show how to get them there lit✨✨

  • @imnotdavidxnsx

    @imnotdavidxnsx

    3 жыл бұрын

    @@yrsdior1324 no

  • @luckytran
    @luckytran3 жыл бұрын

    As a biologist, the shark and remora is one of the best tech analogies I have ever heard! I know the reviews get the views, but MKBHD’s most brilliant videos are when he explains the business and strategy behind the tech.

  • @joassouza291
    @joassouza2912 жыл бұрын

    Excellent video Marques! Keep up with the great content you create mate.

  • @orphikk
    @orphikk2 жыл бұрын

    The Magic Mouse on charge in the background is just priceless!

  • @natedalol
    @natedalol3 жыл бұрын

    Would love a video about how Spotify came out of this, especially since it has survived and thrived since the release of Apple Music.

  • @adityavarshney6690

    @adityavarshney6690

    3 жыл бұрын

    Strong network effect from even before Apple got there, on the back of Spotify's top-notch recommendation algos (that's their IP). Plus they had their shit together in terms of managing relations with content creators and iPhone devices so there wasn't much of a reason to switch out unless you really liked Apple Music. The integration effect he's describing didn't apply as much there.

  • @ritikgupta3001

    @ritikgupta3001

    3 жыл бұрын

    this ^

  • @natedalol

    @natedalol

    3 жыл бұрын

    @@adityavarshney6690 Spot on points, no pun intended. I also think Spotify has been implementing user-friendly device-agnostic features that Apple would have implemented, like handing off between devices on any OS with not just the song but the volume and items in the queue, etc. Spotify seems to keep up with Apple's pace of innovation (and surpass it at times) much more than the products Marques discussed in the video.

  • @natbarmore

    @natbarmore

    3 жыл бұрын

    Agree with the others: so far, at least, Spotify is doing ok because it's as good or better if a product. Apple arguably is using unfair practices on the subscription billing side with Spotify, but I think the network effects are not unfair or unreasonable.

  • @OZbibaO

    @OZbibaO

    3 жыл бұрын

    @@adityavarshney6690 this.

  • @Sestaak
    @Sestaak3 жыл бұрын

    I appreciate the charging Magic Mouse and giant AirPod in the background there.

  • @ColonelLucario

    @ColonelLucario

    3 жыл бұрын

    I just noticed that viewing your comment xD

  • @atoeprecious7522

    @atoeprecious7522

    3 жыл бұрын

    There's no doubt in my mind that we are not only going bull, but BTCis going nuclear. A lot of people are wondering if now is a good time to buy because of where the price is at right now. I'd say it's outrightly wrong to just sit back hodl and wait maybe incur some losses along the line, that's a wrong mindset for an investor because as an investor finding ways to always increase and stack up more coins thereby making prof!ts should be the way of life, even experienced traders are in a doubt to take long or short position. I have been more skillful than lucky to be honest also thanks to Daniel wright who trained me as my initial investment was multiplied so much In two months. After getting in touch with Daniel wright an exp:ert in cryptography, who showed me how to use his program to make transactions and got 7 btc in 2 moths with him. if you are looking for a way to increase your portfolio or investment. Daniel TєIєɠramm; ( @danielwrightfx....

  • @RichardServello

    @RichardServello

    3 жыл бұрын

    that bottom charger port is by far the DUMBEST design ever. When my Razer mouse dies...I plug it in and keep using it for an hour then go back to wireless.

  • @progenitor_amborella

    @progenitor_amborella

    3 жыл бұрын

    Honestly I think people make a huge deal out of the mouse when it charges stupid fast. Sure, it seems really weird, but I really don’t think that it’s “THE WORST THING EVER!!1”

  • @NanoMine

    @NanoMine

    3 жыл бұрын

    @@progenitor_amborella It's not like they get any advantage by doing that it's a stupid choice that they made and are too stubborn to accept and correct.

  • @geraldtivatyi2116
    @geraldtivatyi21162 жыл бұрын

    I have loved your videos for a very long time. But I just got a light bulb while watching this video that I have a deep appreciation for your content. Its just brilliant. Respect!!!

  • @kaslife001
    @kaslife0012 жыл бұрын

    Absolutely amazing and informative you make me proud bro.

  • @AFiveDayStorm
    @AFiveDayStorm3 жыл бұрын

    As soon as he started scrolling through his Find My devices, I about passed out. What a flex.

  • @noahhenok986

    @noahhenok986

    3 жыл бұрын

    At least like 20 pairs of airpods in there

  • @Tom_Stevens617

    @Tom_Stevens617

    3 жыл бұрын

    Most of those are not personally owned by him, so not really a flex.

  • @ActiveGamingUK

    @ActiveGamingUK

    3 жыл бұрын

    @@Tom_Stevens617 still abit of a flex

  • @Tom_Stevens617

    @Tom_Stevens617

    3 жыл бұрын

    @@ActiveGamingUK How's it a flex? A lot of people work in his studio. Only a handful of devices would be his own, and a lot of them would also be older devices like his previous iPhones, Apple Watches, 2013 Mac Pro, 2017 iMac Pro, etc. I myself have a full Apple ecosystem and this isn't anything to flex about.

  • @kama6592

    @kama6592

    3 жыл бұрын

    @@Tom_Stevens617 dawg stop acting like you don't know what he means lmao

  • @nitinghate2347
    @nitinghate23473 жыл бұрын

    It’s like - “I'm gonna make him an offer he can't refuse” Godfather

  • @Ahmed-to9hi

    @Ahmed-to9hi

    3 жыл бұрын

    Regular "evil" companies go ahead and buy the competition, but apple is worse, because they make their own thing, and kill the competition

  • @PrincessOTFH

    @PrincessOTFH

    3 жыл бұрын

    @@Ahmed-to9hi well, Apple was courteous enough to purchase Beats by Dre. Nonetheless, I do agree. I can't name another competitor that they bought off.

  • @malachilatroy

    @malachilatroy

    3 жыл бұрын

    @@PrincessOTFH yea i believe they bought it because they can't yk compete with their audio technology so why not take it and make it better lol

  • @Tom_Stevens617

    @Tom_Stevens617

    3 жыл бұрын

    @@Ahmed-to9hi Um, how is it worse? If you were running Apple, this is exactly what you would do too. All companies strive to show maximum profits to investors, and there's nothing wrong with that.

  • @Ahmed-to9hi

    @Ahmed-to9hi

    3 жыл бұрын

    @@Tom_Stevens617 because companies like EA, Disney, Facebook... have at least the courage to pay them for killing them off(aka buying them), apple on the other hand just leaves them bankrupt.

  • @debillunk
    @debillunk2 жыл бұрын

    This was a really insightful video, thank you. Would you ever consider making a video of the reverse, i.e. when Apple enters an industry and yet the competition is still the more popular option?

  • @christianteam3470

    @christianteam3470

    2 жыл бұрын

    here’s the thing, only a two industries have been wining against apple, and that’s Spotify & Credit Card Companies

  • @christianteam3470

    @christianteam3470

    2 жыл бұрын

    plus spotify isn’t even making a profit the last few years so technically their losing

  • @fredit123456789

    @fredit123456789

    2 жыл бұрын

    @@christianteam3470 I'd argue that they lost the casting device. I don't think many people use an Apple TV but the Chromecast is essentially ubiquitous.

  • @christianteam3470

    @christianteam3470

    2 жыл бұрын

    @@fredit123456789 I agree but they weren’t really ever going to win that because it only works with apple devices unlike their credit card that was supposed to work with other bankers and apple music being on android and still fighting a hard battle with spotify I feel like they aren’t trying against google chromecast and apple tv is a service now so that’s different from casting if you know what I mean

  • @beastfulboy

    @beastfulboy

    2 жыл бұрын

    @@fredit123456789 can’t u cast on a Samsung TV with no extra device other than your iPhone 🤷🏽‍♂️

  • @xxdododoosxx5301
    @xxdododoosxx53012 жыл бұрын

    does this man have a podcast, cuz this is amazing

  • @KaneAndPia
    @KaneAndPia3 жыл бұрын

    ‘And so ended the relationship between Apple and Marques. Never again, would they send him a review unit…’ 🤣

  • @sakibyasar344

    @sakibyasar344

    3 жыл бұрын

    Based on Marques's paradox of choice theory, Apple actually might send review units.

  • @azizjumaev5622

    @azizjumaev5622

    3 жыл бұрын

    He didn’t say anything bad against apple! This right thing to do anyways they still living choice right?

  • @martinjaure1310

    @martinjaure1310

    3 жыл бұрын

    I'd say the oposite would happen. He's literally saying that tile will die, which seems like a very convenient predicament for apple.

  • @ForTomorrowToday

    @ForTomorrowToday

    3 жыл бұрын

    its a choice, they could make, but they won't because that would mean they watch this video and got offended

  • @truedronet5209

    @truedronet5209

    3 жыл бұрын

    I hope apple realises and doesn’t send any review units in the future 😅perhaps we should start an antitrust on all these famous KZread channels.. they have a lot of power to influence..

  • @canofeggs5410
    @canofeggs54103 жыл бұрын

    I just love the giant AirPod and the Annoying charging magic mouse in the background 😂

  • @yasedky

    @yasedky

    3 жыл бұрын

    👍👍

  • @WSP_DS12

    @WSP_DS12

    3 жыл бұрын

    ?

  • @halationmedia

    @halationmedia

    3 жыл бұрын

    What a hell I was just about to post that haha

  • @leoclements8017

    @leoclements8017

    3 жыл бұрын

    The airpod is a blutooth speaker, I have it

  • @canofeggs5410

    @canofeggs5410

    3 жыл бұрын

    @@leoclements8017 I know lol

  • @mav3ri3k
    @mav3ri3k Жыл бұрын

    One of my favorite ones you have done.

  • @williamagbomadzi4754
    @williamagbomadzi47542 жыл бұрын

    This vid deserves a lot more views…very insightful analysis of tech companies

  • @JustDeo7
    @JustDeo73 жыл бұрын

    I love the fact that you now make video explaining things now, instead of presenting products all the time... Love it... keep up the work

  • @ghostsensei

    @ghostsensei

    3 жыл бұрын

    Absolutely agree !!!

  • @ziyadkhalil8980

    @ziyadkhalil8980

    3 жыл бұрын

    right?

  • @a_a7287

    @a_a7287

    3 жыл бұрын

    Yeah this video was actually very interesting.

  • @Racko.

    @Racko.

    3 жыл бұрын

    Very

  • @JustDeo7

    @JustDeo7

    3 жыл бұрын

    @@a_a7287 yep it was

  • @samkuzel
    @samkuzel3 жыл бұрын

    Solely because of this, Pixar will approach Marques Brownlee to voice a cartoon shark

  • @fcj_5615

    @fcj_5615

    2 жыл бұрын

    We can hope!

  • @samkuzel

    @samkuzel

    2 жыл бұрын

    @@fcj_5615 Ha, I'd certainly watch

  • @Brobbl

    @Brobbl

    2 жыл бұрын

    until you realize Apple and Pixar used to be like this: 🤝

  • @Kkarsheo
    @Kkarsheo2 жыл бұрын

    That intro music was absolutely great.💯🔥

  • @01rai01
    @01rai0110 ай бұрын

    Love the magic mouse charging in the background.

  • @BusinessCasual
    @BusinessCasual3 жыл бұрын

    Heard the intro music. Immediately scrolled to comments. 🔥choice as always Marques.

  • @bhavyanshsabharwal9029

    @bhavyanshsabharwal9029

    3 жыл бұрын

    Hey! Love your content btw! Hope you upload soon!

  • @Pluh_moment

    @Pluh_moment

    3 жыл бұрын

    Hugh g rection

  • @Edgar-bj5cr

    @Edgar-bj5cr

    3 жыл бұрын

    Why did you have to be so lame

  • @slyceth

    @slyceth

    3 жыл бұрын

    @@Edgar-bj5cr lame means show is he show?

  • @imaadbeg

    @imaadbeg

    3 жыл бұрын

    Ay - Jordyn Edmonds

  • @fabioru99
    @fabioru993 жыл бұрын

    Love how he always told us we had a CHOICE lol

  • @giogio6974

    @giogio6974

    3 жыл бұрын

    zitto

  • @LinoSey

    @LinoSey

    3 жыл бұрын

    @@giogio6974 lascialo in pace lol

  • @giogio6974

    @giogio6974

    3 жыл бұрын

    @@LinoSey lol

  • @ez6314
    @ez63142 жыл бұрын

    I love your background, that mouse charge is like the chefs kiss.

  • @honeysafari
    @honeysafari2 жыл бұрын

    Mate- just wanted to say, I'm watching on a macbook pro 2011 that fell and got bonked on the centre of the hinge, so every now and then a pixel is the wrong colour (especially when I'm watching animated things), and by far your videos on youtube are the crispest and cleanest to watch. Kudos to your filming quality!

  • @magnus9980
    @magnus99803 жыл бұрын

    "Flashlight App would like to know your location..." nah I'm gonna let the shark eat this one

  • @AavinAshta

    @AavinAshta

    3 жыл бұрын

    Calculator app wants to access your contacts

  • @bentong8

    @bentong8

    3 жыл бұрын

    Calculator app pasted from Safari

  • @at_oussama

    @at_oussama

    3 жыл бұрын

    **when you see the android side with 10 different flashlight apps in the top section** me: yikes

  • @zipho

    @zipho

    3 жыл бұрын

    😭😭😭😭

  • @stansman5461

    @stansman5461

    15 күн бұрын

    I mean, if its the inbuilt app, they already know your location. Now if you install an external app and they ask for it, that's more suspicious

  • @brosenkerr
    @brosenkerr3 жыл бұрын

    The shark analogy was on another level dog, this was such a more interesting video than anticipated!

  • @SpymarkStudio
    @SpymarkStudio2 жыл бұрын

    As a user I am always happy to get a practical built-in feature from Apple. I actually used flux before but I was happy when they introduced the native Night Shift. I was also considering getting Duet Display a few years back so I was excited when Apple introduced Sidecar and I didn't have to pay for the feature. It would be nice if Apple bought those companies before just eating their whole business, and I don't think it's fair to ban apps just before they release the same feature natively. But I understand they have great developers themselves and don't need to buy companies I guess. It's discouraging for developers and people with handy ideas tho. It seems like building a business just around a feature for apple products is a dangerous territory.

  • @bobjames874
    @bobjames8742 жыл бұрын

    Great post and graphics. I appreciate your insight. Thanks.

  • @theMixElite
    @theMixElite3 жыл бұрын

    How can anybody on planet earth think of making a charging port at the bottom of mouse? It's blowing my mind everytime I see this

  • @jsourus4371

    @jsourus4371

    3 жыл бұрын

    Tbh, I'm loving the magic mouse. The charging port is indeed at the bottom, but I only charge it like once every 4-5 weeks, and it takes less than 10 minutes. So I don't mind lol

  • @kingdeedee

    @kingdeedee

    3 жыл бұрын

    I hate the physical design of the Magic Mouse more than anything. Just doesn’t sit well in my hands

  • @EstrayOne

    @EstrayOne

    3 жыл бұрын

    I noticed it right at the beginning, nice cheeky little burn at Apple

  • @user-ejxomyq

    @user-ejxomyq

    3 жыл бұрын

    I don't want to charge every 30 minutes to use a mouse. Just get batteries or get a wired mouse

  • @UnderWoter

    @UnderWoter

    3 жыл бұрын

    @@user-ejxomyq it only needs a 10 minute charge at best, once a month for me

  • @waldi0
    @waldi03 жыл бұрын

    I just love the magic mouse charging in the background.

  • @pkramer962

    @pkramer962

    3 жыл бұрын

    I'm not sure, but is it supposed to be a message? Like, hey computer mice manufacturers! Make an Apple mouse that doesn't have the charging port in the worst place. Apple will apparently never challenge you in that. :D

  • @dennispremoli7950

    @dennispremoli7950

    3 жыл бұрын

    @@pkramer962 Logitech already sells way more adn better peripherals than Apple. It's just a dig at Apple for the shitty design they impose on their customers.

  • @pkramer962

    @pkramer962

    3 жыл бұрын

    @@dennispremoli7950 Yeah, but they don't make a sleek mouse like the apple one that apple people would want to buy instead of the magic mouse.

  • @AKZMusic123
    @AKZMusic1232 жыл бұрын

    Dude this video highlights EVERYTHING insidious about this strategy and I love it.

  • @ahoussani
    @ahoussani2 жыл бұрын

    Awesome introduction. Always creating top content!

  • @thebradcolbow
    @thebradcolbow3 жыл бұрын

    NICE! I made it into a Marques video! That was a pleasant surprise 😆

  • @someoneyoumayknow5637

    @someoneyoumayknow5637

    3 жыл бұрын

    Yoooo Wassup

  • @GuuMonster

    @GuuMonster

    3 жыл бұрын

    I noticed that too! It's great to see you here Cowboy! :D

  • @nipun_surnilla

    @nipun_surnilla

    3 жыл бұрын

    Congrats!! A huge fan of you too

  • @vrishankramineni4285

    @vrishankramineni4285

    3 жыл бұрын

    Hi Brad

  • @vrishankramineni4285

    @vrishankramineni4285

    3 жыл бұрын

    @@GuuMonster he changed it to Colbow lol

  • @Zipfian32
    @Zipfian323 жыл бұрын

    Marques : talks about how fascinating the Remora fish is Me: Now I see the importance of my high school Biology lesson

  • @mysterystation3551

    @mysterystation3551

    3 жыл бұрын

    "When am I ever gonna use any of this in the rEaL wOrlD???" Marques: *Hold my camera*

  • @Zipfian32

    @Zipfian32

    3 жыл бұрын

    @Mystery Station Thats funny as hell!

  • @mysterystation3551

    @mysterystation3551

    3 жыл бұрын

    @@Zipfian32 thanks man

  • @bestiwero7543
    @bestiwero75439 ай бұрын

    This is a beautiful blend of a great tech video and an educational video on monopoly.

  • @imnotu00
    @imnotu002 жыл бұрын

    This video earned my subscription. I have been toying with the idea of ditching Windows and going all in with Apple… especially after the release of the M1 MacBook and Mac Mini…. but this video has given me a moment to pause that decision. I too feel the alluring draw to fully embrace the Apple eco system… But what am I giving up in doing so🤔

  • @morzee94
    @morzee943 жыл бұрын

    “You could choose to swim off into the rest of the ocean or you could stay swimming with me, the shark” *Other tech KZreadrs shiver uncomfortably*

  • @lightdragon5821

    @lightdragon5821

    3 жыл бұрын

    I think ALL KZreadrs actually, technically speaking you have the choice to upload video to let's say "Nebula" XD

  • @krmzhra3108
    @krmzhra31083 жыл бұрын

    The metaphor with the shark is amazing…makes the whole thing way easier to understand

  • @xLyrico

    @xLyrico

    3 жыл бұрын

    Analogy

  • @donnellm5435

    @donnellm5435

    3 жыл бұрын

    @@xLyrico I came here to say that

  • @Mrst3lios89

    @Mrst3lios89

    3 жыл бұрын

    Why? It's the common adage, "the big fish eat the little fish"...

  • @mz7023

    @mz7023

    3 жыл бұрын

    @@Mrst3lios89 That's not the same analogy. Other then it being sea and fish related, not even close.

  • @ZeldaLord1

    @ZeldaLord1

    3 жыл бұрын

    That's why I love his videos makes it very easy to understand what he's talking about

  • @davidnotonstinnett
    @davidnotonstinnett Жыл бұрын

    That kind of is the thing for me with Apple. I can just get the nice thing without thinking about the choices. Not because I don’t value thought, but because at the end of the day I don’t get a ton of utility from the things I tend to be so focused on when shipping for products.

  • @lianasora
    @lianasora2 жыл бұрын

    Loved this video. I watched after seeing a Waveform clip about it. I'm sure there's more topics like this one you can talk about- PLEASE do.

  • @agps4418
    @agps44183 жыл бұрын

    "Look how friendly this guy is" shows a smirking goblin 🤣👍

  • @soupistasty5
    @soupistasty53 жыл бұрын

    I swear, Tim Cook has never, ever looked more maniacal than this moment to me (5:09).

  • @aaronmoiche330

    @aaronmoiche330

    3 жыл бұрын

    Fr he’s the stuff nightmares are made of 😂

  • @offwhitemke

    @offwhitemke

    3 жыл бұрын

    Yes, I would have scrapped that shot and just orbited around after the mask was removed with the shot from behind. That was weird.

  • @Racko.

    @Racko.

    3 жыл бұрын

    Lmaoooo

  • @Renee-vz3cx

    @Renee-vz3cx

    3 жыл бұрын

    What was this video from?

  • @offwhitemke

    @offwhitemke

    3 жыл бұрын

    @@Renee-vz3cx The big Apple event last week.

  • @philipohmes9395
    @philipohmes93952 жыл бұрын

    Sort of reminds me of the "Playbook" for all of the clone PC's and DOS versions that were out there in the 1980's. Then came the word processing suites, games, and whatever else could fit on your computer's HD using those floppy discs being swapped in and out. Sometimes things worked and sometimes the system crashed. Or you are sitting in the conference room in Federal District Court trying to negotiate a settlement for a copyright infringement case. So the lawyers pull out reams of their Patents their client was granted and they are then measured by the inches of paper, of who has a better chance of winning if the case goes to trial. Industrial craftsmanship at its finest.

  • @Lunastayss
    @Lunastayss2 жыл бұрын

    I love how you can see the magic mouse charging on its side in the back. Love to see it.

  • @GilbertGandia
    @GilbertGandia3 жыл бұрын

    The production on this episode is A+

  • @scaryoctoberchild4993
    @scaryoctoberchild49933 жыл бұрын

    As soon as Marques said “we’ve all lost that pencil” I realized I haven’t seen my Apple Pencil in weeks XD

  • @supersosiska

    @supersosiska

    3 жыл бұрын

    Maybe you ate it 😅

  • @bulletproof4716

    @bulletproof4716

    3 жыл бұрын

    I was thinking the same thing but I remember I'm a Samsung user

  • @Domkica

    @Domkica

    3 жыл бұрын

    @@bulletproof4716 samsung user’s don’t lose pencils?

  • @MelBeKing

    @MelBeKing

    3 жыл бұрын

    This comment just made me realize I haven’t seen mine in weeks lmao

  • @martingrant9005

    @martingrant9005

    3 жыл бұрын

    Yep me too I lost mine twice , I’m not loosing it a third time hopefully 🙏🏻

  • @austins.2495
    @austins.24952 жыл бұрын

    Editing on point

  • @Apple_Fan_55
    @Apple_Fan_559 ай бұрын

    love the subtle charging of the magic mouse in the background 😂

  • @changwoochoi6735
    @changwoochoi67353 жыл бұрын

    4:36 Apple and Tile represented with vibrant circles is reminiscent of Ultron & Jarvis from Avengers: Age of Ultron

  • @SilverSpade_

    @SilverSpade_

    3 жыл бұрын

    Dude and even the colors associated with them and the size of each one aligns with age of ultron as well

  • @LenoxFR

    @LenoxFR

    3 жыл бұрын

    @@SilverSpade_ I kinda was expecting the Apple one would eat the Tile circle 😅

  • @SilverSpade_

    @SilverSpade_

    3 жыл бұрын

    @@LenoxFR Lol yea ikr

  • @megachadsixtynine5924

    @megachadsixtynine5924

    2 жыл бұрын

    I had strings but now I’m free

  • @FenceOnAWall
    @FenceOnAWall3 жыл бұрын

    "I've had the Remora fish for a couple of weeks now" I was half expecting to hear that

  • @KristianTaylor
    @KristianTaylor11 ай бұрын

    Watched this video after watching his video on apples new AR/VR headset. Golden.

  • @zoltanzerohero3099
    @zoltanzerohero30992 жыл бұрын

    One of the best video what I've ever seen.

  • @AhmedHussein-sp9tq
    @AhmedHussein-sp9tq3 жыл бұрын

    This actually reminds me of the movie saw when he asks you to “make your choice” but you’re just going to die in the end

  • @RohitRaj-qu9qv

    @RohitRaj-qu9qv

    3 жыл бұрын

    Yup. Exactly. Or else just sell yourself to the parent company. Literally every huge tech company does this. Samsung , Google , Facebook , microsoft and Especially apple. It's true the Apple gets highlighted more... But If you'd have to make a similar list for Google . Uffff , the pages it would fill.

  • @JimMcKeeth

    @JimMcKeeth

    3 жыл бұрын

    Oof, good comparison.

  • @AuthenTech
    @AuthenTech3 жыл бұрын

    Yessss, I LOVE the easter egg in the background of the INCREDIBLE magic mouse charging port 🤣

  • @maxsteinhauser

    @maxsteinhauser

    3 жыл бұрын

    Maybe he was just charging it

  • @siraj_jr_

    @siraj_jr_

    3 жыл бұрын

    Time stamp?

  • @kylewolfe_

    @kylewolfe_

    3 жыл бұрын

    @@siraj_jr_ 0:00 - 15:45

  • @11202

    @11202

    3 жыл бұрын

    @@maxsteinhauser but it was LOVE AND INCREDIBLE.

  • @aeromotive2

    @aeromotive2

    3 жыл бұрын

    wtf who cares

  • @eldorito777
    @eldorito777 Жыл бұрын

    5:26 I love that shark memoji usage

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