My business is called Patina Sterne and people have nicknamed my booth the "Magpie booth", where you can find anything brass and silver. It's predominantly moody maximalist in style but each vignette is a bit different in style. Boho brass, cottage pewter, dark academia tarnished silver. I make sure to incorporate pottery, wood, greenery, books to style. Most importantly I stay heavy in metalwares and people know exactly where to go for metallic accents like lamps, candlesticks, vases.

@LostFoundDecor

2 жыл бұрын

That's awesome!! Sounds like you have found your niche and customers know exactly what they can find with you :)

It would really be amazing if you would show examples of what you think successful booths are (their branding, etc.). You talk a lot about what it is, but I think it would be great to show some examples, along with the malls you spoke of that didn't impress you at all. Thanks

@LostFoundDecor

2 жыл бұрын

Thanks for the feedback! And yes, I would love to do more tours and showing examples. I miss my amazing mall back in Texas (I no longer live there) but do have plans to try and find some good examples in the area to share. As far as sharing examples of poorly staged booths, I try to avoid doing that in case someone recognizes their space and feels embarrassed or unfairly criticized 😬 I’m not out to be a “bad guy”, and you never know who will find your content online. So that’s why more of those examples are not shared :) Have you watched the staging shelves video? I do have lots of photo examples from my own store I share in that one. Thanks for watching!

@amandaparker5128

2 жыл бұрын

She has one I love, and probably more but this one is a great video of examples. kzread.info/dash/bejne/m2FnksyOoMy-kco.html

@LostFoundDecor

2 жыл бұрын

Thanks for sharing!

@cd2659

Жыл бұрын

Every booth that is cute and inviting is exactly what she is talking about. Booths with shelves with stuff on it isn't memorable or exciting to shop at.

Have you thought of going to the owner of the mall and for a fee, teaching this there? Great idea! Malls have been shutting down. And I live in a big city!

@LostFoundDecor

2 жыл бұрын

I would be happy to offer if anyone asks! I do have my online course I teach for individual vendors, but would be glad to offer whatever helpful info I can to mall owners also. I really do love this field and want to see antique malls and booth owners everywhere thrive!

I watched this a few months ago and I’ve been thinking about it ever since. The things I’m putting in our booth now have been impacted by this as well as changes we’ve been making. TY ❤

@LostFoundDecor

3 ай бұрын

Great!!

This is exactly what I tell my vendors....I have shared your information to my 50+ vendors... and they are listening ❤️❤️❤️

@LostFoundDecor

2 жыл бұрын

Great! I am so glad it’s helpful! I hope you see lots of success in your mall 😊😊

There's so much value in every one of your videos. Thank you for sharing your expertise. ❤

@LostFoundDecor

Ай бұрын

You are so welcome!

Great information! I have been through each of these phases of my booth. I tried to buy what I thought people wanted instead of what call my name. Once I started to buy what was my style, I started to find my followers. Be true to your brand and things will begin to change for you. Thank you!

@LostFoundDecor

2 жыл бұрын

Thanks Tina! Agreed - once you find what’s selling, then it always makes things better for you as a business owner.

I understand the value of branding. I also understand the value of visual merchandising. I have a degree in Interior Design and also am certified as a Visual Merchandiser. When I retired I volunteered one day a week for about a year at a really nice second-hand store downtown where I was given free rein to set up all of their displays in any way I saw fit. Within the first 30 days I was there their sales increased by 40%. Items that had been sitting out on the floor randomly for months were gone - poof! Magic? No. Many sellers don't see the value in branding or visual merchandising, which is a shame because they're literally shooting themselves in the foot by not taking the time to do it or learn how.

Thank you so much for this! New booth owner here..and I NEEDED to hear all of this. I'm looking at my booth and thinking it looks like a yard sale..so off to work I go!!!!

@LostFoundDecor

Жыл бұрын

Glad it was helpful!

This video is a-ma-zing!! I am becoming a vendor in January. I can’t wait to stage my space. Your words are so on point with my vision ❤❤❤.

love antique malls as well ! great videos on tips and mistakes !

Great information! I found your channel a few days ago. I appreciate all of the helpful information you share to help other booth owners!

@LostFoundDecor

2 жыл бұрын

So glad it was helpful Susan :)

Excellent advice. Thank you!

You are such a blessing love thank you❤❤❤

This is terrific info, I want to be that booth that people return to and tell their friends about. I need to be more selective in my choosing inventory. I have felt in the past I wanted to be all things to all people. I know when I see a booth that I like I take notes, so I can incorporate some of their ideas of staging. So glad I found you here and IG. Thanks for sharing your knowledge.

@LostFoundDecor

2 жыл бұрын

You’re welcome Brenda, I’m glad you found it helpful :)

Hi! Saw your interview with Cindy @ Reinvented Delaware. Thank you for sharing this video!

You are a wealth of information and so helpful. Thank you!!!!!

I am loving your videos; thank you for posting them! Can you do a video on how to start out reselling? Finding a booth or space (alternatives?) that doesn't break the bank, how much inventory you should have to start out with, etc.

Thank you Melanie for this video. You SPOKE to me and I realized the mistakes I've made and will change how I display my items. You're a blessing❤️.

@LostFoundDecor

6 ай бұрын

You're welcome!

Thanks for the great tips. Implementing them right now!

You have great professional experience and ideas. WHY DON’T YOU OPEN A ANTIQUE MALL? You would be perfect.❤️ I think a lot of what you’re taking about could be solved by the owner of the antique mall. The owner where I use to have a space gave direction on inventory, of branding, trends, layout of the store, flow of traffic, quality of products, color trends, style etc. She chose vendors that would fit the aesthetic and location. I hired a women to set my space every month. She was fabulous at styling my space, furniture, and making lots of smalls look curated, not like a garage sale. Due to her I had repeat customers. Quickly I became one of the top 10 in sales. This store had a long waitlist to be in this store and had to have a recommendation, because it was a million dollar store.

@LostFoundDecor

2 жыл бұрын

My husband and I have actually joked about doing that for several years now! I did have my own brick and mortar for 2 years, and we have decided that where we are at as a family right now, it's not the right fit. But I 100% agree with you, great direction from mall owners can make a huge difference!

Thank you for the great advice 👍. I'm new to your channel & the Booth Business. I'm loving all your helpful truthful tips. I'm limited to space in my booth but I've noticed that the items in the small area I have reserved for staging & the vignettes I create within the existing shelves (that belong to the store & are built-in) tend to sell faster. I can't say I have a brand but I will after I brainstorm a bit. 😊 thank you again.

@LostFoundDecor

2 жыл бұрын

Don’t overthink it… it can be simple and also a bit fluid. The main idea is just to have some sort of hook for customers to attach to and remember. You’re doing great!!

Your example reminds me of antique malls from 20 years ago. Things have changed so much!

@LostFoundDecor

2 жыл бұрын

They have Melanie! Thanks for following along :)

Love this🎉🎉🎉

me too antique malls are my jam as well!!

Good stuff! Thanks again!!

Thank you for the great tips! It's very tempting to try to have something for everyone, but it ends up looking like a random, cluttered mess. You have to make a singular statement of some kind.

@LostFoundDecor

2 жыл бұрын

Yes… it is tempting! I’ve struggled with losing focus and wanting to continue to try new things and add extra stuff, but really success comes when you find your niche that works and keep doing it over and over again :)

Your videos are the Best!

@LostFoundDecor

2 жыл бұрын

Thanks so much! So glad they have been helpful to you :)

Thanks for all this information!!!!

@LostFoundDecor

Жыл бұрын

You are so welcome!

A lot of food for thought. You have inspired me to up my game.

@LostFoundDecor

2 жыл бұрын

Awesome! You can do it 👊

TY❤M for sharing your expertise with us.

@LostFoundDecor

2 жыл бұрын

You’re so very welcome 🤗

So make it cute! Got it.

Thanks for the great advice!

@LostFoundDecor

2 жыл бұрын

You bet!

Excellent business advice.

Thank you that was really helpful! 😊❤😊

@LostFoundDecor

Жыл бұрын

You're so welcome!

Great ideas.

Good advice, thank you!

@LostFoundDecor

2 жыл бұрын

Glad it was helpful!

This is so helpful thank you!!

@LostFoundDecor

2 жыл бұрын

You’re welcome!

Great info

I just found you! A happy subscriber/follower. : )

@LostFoundDecor

2 жыл бұрын

Hi Beth! Thanks so much :)

I found this very helpful!! You explain things very clear! Thanks! Please talk about pricing the product from wholesale to retail. 😏

@LostFoundDecor

2 жыл бұрын

Sure thing! Have you checked out the video about your prices being too low? We discuss that some there :)

Thanks for sharing

Thank you for making this video✌️wait there are booth groups 🤷 I didn't know that.

@LostFoundDecor

2 жыл бұрын

On Facebook there are a few!

Very good advice

@LostFoundDecor

2 жыл бұрын

Glad it was helpful Rachel!

Amazing tips I don't have a booth but great tips for my home

Hi Melanie, thank you and I always look forward to any new advice you have to offer us. I think I understand the branding part a little. I now have a booth in a small mall. I think my branding is vintage kitchen mostly unique MCM drink glassware and vintage cups or mugs, some pyrex, recipe boxes that I display together. Should I therefore not add anything that isn’t part of my vintage kitchen branding such as vintage throw blankets, old books, brass or vases? Does that confuse the branding you think?

@LostFoundDecor

2 жыл бұрын

Hi Grace! Great question! It sounds like you are pretty clear with what you consistently offer, which is awesome and will serve your customers so well! You can add other things in for sure, just ask the question first “Do I have a place in my booth for this right now?” All your stuff is vintage, so it still all fits together, just make sure there’s a way to display it cohesively.

Thank you for the information, always very useful! I am struggling with being a new booth owner that has a lot of inventory that needs to go but can afford only a very small space. I knew from the get go that I needed a cohesive look but its been difficult due to the variety of items that I currently have and continue to be drawn to. It’s very eclectic and ranges from midcentury, salvage, vintage kitchen and more male oriented things like vintage toolboxes, woodcraft and “weird” stuff. Can an eclectic inventory still be a draw?

@LostFoundDecor

2 жыл бұрын

I was in the same position when I started! And you can for sure still build a cohesive feel even with eclectic inventory. Focus on grouping certain colors together, or items that are like in purpose and use. If you find an item sells well, try to get more like it so you can be known as having that in your inventory. Creating individual vignettes, using what you have, and making sure to show your customers how to creatively use your awesome finds. You’ll do great!

Another great video. I have a lot of different items but I try to do vignettes. I know what you are talking about a few booths at my store really stand out and then there are many that don't as much. I'm looking forward to redoing my booth for Spring. I took your advice about buying some of the cutest garlands from Hobby Lobby in October and those sold well and looked good. As I go forward I hope to get a better styled look just need to decide what look I'm going for.

@LostFoundDecor

2 жыл бұрын

Awesome! Glad the garlands sold well for you :)

My booth focus is toys and tea cups

Hey , so my booth is a starter 3 x 4 ft. I need help with how many vignettes can I do?

I am looking for specific technical advise on creating a venue, having a cohesive look, stagging, placement of item etc.

@LostFoundDecor

2 жыл бұрын

Hi Karen :) Have you watched my Doing Displays Right video? I show some examples from a real mall 😊 I’ll link it here in case you haven’t seen it yet Antique Booth Display Ideas. Doing Display the Right Way kzread.info/dash/bejne/m2FnksyOoMy-kco.html

@karenoberg4260

2 жыл бұрын

Thanks. Yes i saw that one. I got alot of information from the one about arranging a shelf. I am looking for step by step context on merchandising and arranging to increase sales. I have done this along time and have never mastered this area. Some of my fellow venders have a natural gift at it. I will keep watching. Thanks for your content

@LostFoundDecor

2 жыл бұрын

I getcha! To be honest, I’ve never considered myself “the best” at staging… there were always other vendors in my mall who did seem to have so much more natural talent. Thankfully, I’ve learned over the years it’s only one part of what makes a booth successful, and even with not the best displays I’ve still been able to do well :) I like to remind myself that when I feel like I still have so much to learn! I’ll try to do some more staging videos though in the new year

Do you have any videos to show this visually?

@LostFoundDecor

Жыл бұрын

Hi! Not specifically, but I do have other display videos and a whole playlist dedicated to antique booth tips :) kzread.info/head/PLejL3DCrMgTZt6ahGCC5qa4ZNKL1u_pFW

niche.stage.niche... Repeat

@LostFoundDecor

2 жыл бұрын

Exactly!