So Australians decided to get coffee that was better, from a person they knew and liked, at a place that was more friendly and convenient, and for a lower price? Nope, I still can’t figure out what went wrong... 🤔🙄😜

@johnclayden1670

Жыл бұрын

That sums it up.

@BC-wj8fx

Жыл бұрын

Nailed it

@avocadoarms358

Жыл бұрын

It’s almost like we already had good coffee😂

@claire111

Жыл бұрын

😂😂😂

@johneller5856

Жыл бұрын

Neither can starbucks. Dumb as dog💩

*Simple, we Australians are huge coffee snobs and StarBucks coffee isn't that good*

@Man-fp8vp

3 жыл бұрын

It’s not even that we are snobs it’s just that we like quality stuff

@jerrygundrum1

3 жыл бұрын

Yep starbucks is bad expensive coffee

@hobmaniac

3 жыл бұрын

Your coffee is trash, 90% of it is "look what I can do with Milk" zero thought about cherries, roasting proccesses , etc.. Starbucks sucks ass though.

@hobmaniac

3 жыл бұрын

@Let’s Doodle Something! Yeah as I stated Starbucks is garbage

@afailable

3 жыл бұрын

@@hobmaniac better than most

as someone who's always thought of starbucks as overpriced, oversweetened pishwater.... bravo Australia, good work on this one

@haywire4686

Жыл бұрын

based take

@Marcelo-hf5xl

Жыл бұрын

@@haywire4686 it's right though. And if anyone thinks Starbucks is good then they just haven't been to a half-decent cafe

@blauendonau9779

Жыл бұрын

crazy but starbucks is the most affordable coffee store in turkey right now

@lilacdaven

Жыл бұрын

@@Marcelo-hf5xlbased means that its true

@AyaanKhan-tb2ot

Жыл бұрын

​@@blauendonau9779Damnn

As a former Starbucks employee this video is 100% accurate, I think one of the biggest factors was price. You can get coffee of equal or better standard for less money at just about any café in Australia, so there is really no reason to go to Starbuck's unless there is nothing else open.

@Florencecoxx

Жыл бұрын

Most times it amazes me greatly how I moved from an average lifestyle to earning over $63k per month, Utter shock is the word. I have understood a lot in the past few years that there are lots of opportunities in the financial market. The only thing is to know where to invest.

@bjoe631

Жыл бұрын

@@Florencecoxx I keep wondering how people earn money in financial markets, i tried trading bitcoin on my own made a huge loss and now I'm scared of investing more.

@Florencecoxx

Жыл бұрын

@@bjoe631 That won't bother you if you trade with a professional like *Mr Gary Mason Brooks* my coach, you may have come across him on interviews relating to bitcoin and stocks. He trades, manage trading account and offer mentorship program for clients who wish to become professional investors.

@bjoe631

Жыл бұрын

@@Florencecoxx You allow people to trade for you? that's interesting, I would love to learn, hope it’s safe?

@thamad311

Жыл бұрын

@Queen OF Love This is the Fourth time I'm seeing someone talking about Mr Gary as there are lot of testimonies about him, do you know him ? if yes , did you invest with him?

Long story short, Aussies have good coffee that Starbucks doesn’t

@urb6857

4 жыл бұрын

kai higer yea, why would we buy coffee that’s worse than instant coffee.

@BILLYBANTER69

4 жыл бұрын

not true

@Ethiixx

4 жыл бұрын

@@BILLYBANTER69 Very true. Aus and NZ have been coffee snobs for a very long time. Your trashy over sugared drinks arent coffee bro.

@barbararowley6077

4 жыл бұрын

kai higer, very true. I don’t like any sweetener of any sort in my coffee and found Starbucks the one time I tried them utterly tasteless. I guess it’s designed to not interfere with the flavour of the syrups so many like to add.

@aartibhardwaj9892

4 жыл бұрын

Right. I am living in Australia

Is anyone else kinda proud of Australia for totally not giving a crap about Starbucks?

@DMSProduktions

5 жыл бұрын

Hear hear!

@teamtoken

5 жыл бұрын

Why would you be proud of that? Thats kind of sad really

@DMSProduktions

5 жыл бұрын

Amerishill alert!

@KevinShinwoo

5 жыл бұрын

I think they're saying that it's sad to be proud of something that really doesn't matter at all. It'd be like me saying I'm proud to not like McDonalds, as if I've somehow accomplished something.

@HotVoodooWitch

5 жыл бұрын

+1.

I think a minor point that's missed is that Australian's are very well traveled with most of us having travelled internationally at least once in our lives, so we'd already been exposed to Starbucks at cafe's in other countries - and discovered it was terrible. Huge milkshakes and slushies disguised as coffees, or watery bland filter coffee. So Australians already had no interest in Starbucks when it eventually arrived in Australia.

@ariesred777

Жыл бұрын

Good point!

@pangaea5258

Жыл бұрын

Interesting! I actually thought since Australia is so far from the rest of the world that people would travel less. Where do most Australians travel to?

@chooseyourpoison5105

Жыл бұрын

@@pangaea5258 Our most popular destinations are New Zealand, Indonesia and Europe, but basically you'll find us travelling in every country in the world. I have encountered fellow Aussies in Madagascar, Tanzania and Iceland. You name it, we travel there!

@Kay-ql2wl

Жыл бұрын

Nah I think you have a distorted view, we certainly are very privileged but it’s not that universal

@cloudedjourney

Жыл бұрын

You're right about all those other coffee drinks. But I still love a black Starbucks drip coffee if I'm going to a chain. Tastes great and is super strong for night shifts :)

When they finished up by saying that Starbucks is trying re-enter the Australian market by relying on tourist business, I went back and checked when the video was posted. Honestly, poetic, no notes. Also you don't need a whole video on market saturation and global financial crises to explain why they failed in Australia. The coffee is bad.

@joenoneoyobinnes4727

Жыл бұрын

That's right. A friend who, pandemic aside, annually travels to Europe reckons that our coffee Down Under is better than even France's and Italy's.

@Rubiecat

Жыл бұрын

" you don't need a whole video on market saturation and global financial crises to explain why they failed in Australia. The coffee is bad" obviously a lot of people disagree with you since Starbucks is successful in many countries... so yeah I'm pretty sure taking the market and the global financial situation into account is relevant

@user-sg5tr6jt3y

Жыл бұрын

@@Rubiecat i personally don’t think it’s that these people like the coffee better, I think it’s still bad, it’s about the brand and the sugary drinks. i watched a documentary about how Starbucks brands itself and so on and I think that’s the whole point.

@A-Duck

Жыл бұрын

@@Rubiecat "obviously a lot of people disagree with you since Starbucks is successful in many countries" Said countries don't possess much in the way of options. Bluntly, these groups are totally ignorant of how good or bad Starbucks offerings really are because they lack the necessary frame of reference. This same reason is why we see a constant stream of testimonials from tourists visiting Australia expressing newfound dissatisfaction with the coffee that was available to them prior. Disagreement from populations that lack any meaningful insight on a product doesn't account for much, all things considered. Neither does Starbucks success with those markets. The fact that Starbucks has failed miserably to assimilate into cultures that actually have a robust appreciation and understanding of what good coffee is speaks for itself.

@xquahd

Жыл бұрын

@@Rubiecat the thing is that there's no good coffee in places like the US, y'all just don't have any other experience other than drinking sugary blended-up icecream, Gloria Jeans' has an outlet near me serving similar stuff to what Starbucks has and the difference is massive. I personally prefer a McDonalds' barista (feel free to hate me, but I just believe the coffee is better).

I've lived in Australia for 2 years (back in the States now) and literally any coffee cart on the street can make better coffee than Starbucks. The coffee in Melbourne was especially good

@zmxvbj

5 жыл бұрын

Oi oi oi! Cheers mate

@Noisemansoundinsect

5 жыл бұрын

You got it mate. We love our coffee here.

@farnthboy

5 жыл бұрын

Years ago went to a Starbucks once in Melbourne & wasn't that impressed with the coffee. Never been back to one since & dare I say I LOVE my coffee.

@ayurizky1615

5 жыл бұрын

So true! I had a cappucinno from a small coffee cart in a market once, and it was the best I've ever had so far.

@johncalabria1607

5 жыл бұрын

Yeah the boys melby represent lads

Let me summarise: Starbucks coffee tastes like instant coffee. Why would we buy instant coffee for the same price as proper coffee?

@AnnaLVajda

4 жыл бұрын

I think instant coffee tastes better than theirs. Their coffee tastes burnt and upsets my stomach. I think the people who drink it do so as some snobby signal to other snobs it's some cultural thing in North America.

@Wtfukker

4 жыл бұрын

@@AnnaLVajda exactly , its a corporate racket that preys on a pretentious medium income low intelligence members of our consumerist hierarchy we call society .

@dhimasardiansyah8741

4 жыл бұрын

I never taste starbuck before, is what you say is true??

@user-do2dd2fg3p

4 жыл бұрын

Starbucks is way too overpriced. Good Day White Vanilla Coffee and Caramel Macchiato Coffee, which are almost 11 times cheaper, taste better than Starbucks. Starbucks coffee easily upset my stomach.

@KonradZielinski

4 жыл бұрын

What do you mean the same price? They charged way more than other cafes.

in australia we are definitely snobby about our coffees….especially in melbourne. most people (like me) know starbucks for being over-priced, sugary fast-food coffee. honestly it’s really crappy when there are so many brilliant baristas here that serve better coffees and other drinks for better prices.

@bescotdude9121

Жыл бұрын

did you know that the world barista competition is held here in Melbourne

@annedonnellan6876

Жыл бұрын

GMO with links to bill goat senior

This video COMPLETELY misses the point. Starbucks couldn't compete on basic coffee flavor. Their coffee tastes terrible. Their baristas don't know how to make good espresso. Starbucks failed in Australia because Australian coffee--even at a lousy airport cafe--is way way way better than Starbucks. That the people in this video couldn't figure that out is just another sign of how coffee-impoverished the US is.

I love how Australians are proud of Starbucks failing there.

@nsr9006

5 жыл бұрын

Absolutely. When Starbucks opened on Brunswick Street it was an epic failure to the delight of EVRYONE who frequented the street.

@distortedsoul27

5 жыл бұрын

Did the same in my city. It was in the main shopping area of the CBD with many coffee brands and cafes littered throughout the complex. Starbucks didn't stand a chance. They charged several dollars for a tea bag and hot water, that's how stupid they were.

@RTassie22

5 жыл бұрын

It's only for the tourists that come here now. I do better coffee than that stupid chain. Good riddance!

@russellcampbell9198

5 жыл бұрын

Yep, most places in Oz make much better and cheaper coffee.

@1planters

5 жыл бұрын

OK so Starbuck's failed. How bout telling me whats on tv tonight down under. Australia is like a suburb of the states

They were also probably shocked when they realised they couldn’t pay their staff $7 an hour here.

@wendyyoung7950

3 жыл бұрын

So very true

@smtx2117

3 жыл бұрын

😂👍

@guilhermegoldman

3 жыл бұрын

Here in brazil, staff gets $1,35 an hour. 🙈🙉🙊

@erensahin9467

3 жыл бұрын

@@guilhermegoldman 1.40$ hi from turkey

@guilhermegoldman

3 жыл бұрын

@@erensahin9467 say it ain't so joe...🎶

Starbucks came to Sweden 11 years ago and had 17 shops at the most, now there’s only 4 left and they’re only in the capital, Stockholm. Starbucks explains are that the rent is to high, but I would guess that Swedes just don’t care for bad coffee. Sweden coffee consumption per capita is one of the highest in the world, only Finland drinks more coffee. We love our coffee black and strong, not like the dishwater Americans call coffee.

@stuffines

Жыл бұрын

also local chains like Espresso House have been better at adapting to what locals want (and better at exploiting workers for cheaper labour within the local labour laws, ehrm...). And honestly I just don't think people her trust starbucks to have good coffee, personally if I'm at the station in Sthlm I walk past to the Starbuck to get to another coffee shop for my coffee.

@pussertas873

Жыл бұрын

Had 'dishwater' coffee from Starbucks o Rottenest island. I was so bad that I threw most of it out. Starbucks was the only coffee shop at the ferry terminal.

@pangaea5258

Жыл бұрын

For some reason they seem to be doing reasonably well here in the Netherlands. I guess many people here like dishwater.

@darylgrimes2601

Жыл бұрын

and still sweden failed to create a single coffee chain that is remotely as popular as starbucks across the world? sweden is a global embarasment.

@pangaea5258

Жыл бұрын

@@darylgrimes2601 Ooh someone’s salty. The biggest embarrassment to the world would be the Divided States of America.

Grew up poor in a small rural town in Oklahoma and never was a caffeine drinker, I visit Starbucks once on a vacation trip to Dallas just to find out what all the hype was about, can't remember exactly what I order but what I do remember is that I paid for an overpriced coffee and sandwich, never managed to finish either as I could've gotten a similar product on a gas station for half the price.

Hot tip, you walk into a Starbucks in Australia, everyone knows you're a tourist

@aroma4715

4 жыл бұрын

That’s only if you buy the coffee

@joshuafan

4 жыл бұрын

Spot-on. Starbucks has come back, and it's experiencing a bit of success now from what I can tell, only because we have much more tourists than 10 years ago, not its coffee got better.

@Phahel7

4 жыл бұрын

@Tt Miller pickpocketing is not really a thing you have to worry about in Australia like most European countries

@peterkwok798

4 жыл бұрын

or a 14 year old girl

@1jackct

4 жыл бұрын

@@Phahel7 well that isnt true lul

Australia already had a coffee culture, and Starbucks is rubbish.

@dawgydawg6264

4 жыл бұрын

good coffee and meth

@leeanneryda6051

4 жыл бұрын

Honestly.

@ilovesuisse1

4 жыл бұрын

I love Vittoria coffee i used to drink when i lived in Sydney.

@hannahjordan9833

4 жыл бұрын

Exactly. Good coffee doesn't come from teenagers adding syrup and whipped cream to it.

@chingguaniyo244

4 жыл бұрын

Agree! I'd rather go to costa coffee and paris baguette instead if i just want good coffee. My mocha comes from Godiva cafe. 😍

As an Aussie, I've had some bad coffees from local cafes, but none of them got close to how absolutely crap a starbucks coffee is. I go for a flat white, and the Starbucks flat white was genuinely undrinkable. It wasn't just a bad coffee, it was a complete failure of a drink in everyway. Even a maccas or 7/11 coffee goes better than a starbucks, at least in my experience.

@JoeKing837

Жыл бұрын

Maccas?

@hazmatjunk9490

Жыл бұрын

@@JoeKing837 Micky D's, the golden archers, The bent Chip, Macdonalds

@iamamazing7771

Жыл бұрын

@@JoeKing837 McDonald’s

@hidad5601

Жыл бұрын

7/11 $2 coffees go down pretty well in the morning.

@ritenger87

Жыл бұрын

@@hidad5601 fr.

I had the opportunity to visit Australia for two months x2. Once in 2019 and again in 2020. The food there is amazing! I couldn't believe how delicious everything is. Basically, we are not eating real food here in the States.There is a huge difference in how things taste. It's the same with their coffee. It has depth and flavor. We are so accustomed to our fake food, we can't tell the difference. It just tastes normal to us. It's not until you leave here and come back that you'll know. More than likely, SB was trying to feed them the subpar garbage that we're given here in the States ...THAT'S why it failed.They're not going to pay for that crap. One of my favorites in Sydney was chai latte. I remember my first time going to Starbucks after returning home. I ordered a chai latte, took a sip and spit it back in the cup. I threw it away. I was shocked at how watered down and tasteless it was. It took me awhile to get accustomed to this stuff we call food here. Sadly, it doesn't bother me anymore. I miss Sydney. I would love to go back again...

As an Aussie I was shocked at how bad the Coffee was when I was in the United States. Almost turned me into a tea drinker !! Servos at home have better coffee.

@JonathonV

Жыл бұрын

Visit France. It’s even worse! 😄

@childofthesun8889

Жыл бұрын

I was shocked at how bad everything was in the states compared to here. The food quality was abysmal

@jurgentreue1200

Жыл бұрын

Some of the best coffee I've had was when we lived in Laos. Right up there to anything we can get in Australia. One of the cafes I went to in Vientiane you had a choice. I'd drink medium roasted organic Arabica and they'd grind it fresh for you. About two bucks for an espresso with a splash of warm milk. I used to bring Lao coffee beans back to Australia when went home for a visit.

@ashleynoble2880

Жыл бұрын

The coffee coffee is awful at Starbucks. The sugary or espresso based drinks (desserts) are the only good part.

@auburn_and_cordsdude7415

Жыл бұрын

@@childofthesun8889 no

Update: Why Starbucks failed a second time in Australia. They decided to ignore the local market and go after the International tourists, and in 2020/2021 there aren't any International tourists.

@blabla-rg7ky

3 жыл бұрын

haha good one xD

@watutman

3 жыл бұрын

Why? Because of the covid scam?

@user-ed9qu5im2y

3 жыл бұрын

That's like one of the few good things about Covid 😂

@mahmoudmorsy6224

3 жыл бұрын

😂😂😂😂😂😂

@magikindian

3 жыл бұрын

The tourist who come to Australia know they will be getting the best coffee, just not at Shitbox.

Australia:- "Keep Your Sugary dibeto troubles outta my continent "

Casual 'on/off' coffee drinker for the past 35 years . The "best" coffee I ever had was from a roadside food truck back in the early 80s. Used to work with my dad once in a while and he would stop there to get coffee before going to the construction site. Still remember how good that brew was !!

For Aussies the question is why Starbucks succeeded in other countries

@brianc1651

3 жыл бұрын

I live in the US and wonder this too.

@nicknicknicknicknick

3 жыл бұрын

Hi

@Elisheval

3 жыл бұрын

Didn't work in Israel, like Australia, we have a rich italian/arabic based coffee culture. No one wanted to pay for expensive, bad tasting coffee.

@MyerShift7

3 жыл бұрын

Exactly! However, as an American myself, I think it's because it's a brand for idiots that wouldn't know good coffee if it was gifted by "god" itself!

@MuttsOverHumans

3 жыл бұрын

Convenience.

Why don’t they succeed here? Their coffee sucks. Aussies would rather go get better quality coffee, which can be found literally anywhere else

@spencerstrainvideos1745

3 жыл бұрын

Ash Archer or you can have a beet

@spencerstrainvideos1745

3 жыл бұрын

Beer

@darkyboode3239

3 жыл бұрын

Ash Archer You’re too nationalistic.

@Ghorda9

3 жыл бұрын

@@darkyboode3239 your're too one toned, anything else to say?

@mynxravenhawk3500

3 жыл бұрын

@@darkyboode3239 no ash is just telling the truth

Melbourne alone has arguably, and actually award-winning, the best coffee in the World. It's incredibly unique there due to the milk and water used. Along comes Starbucks with their more expensive, coffee-flavoured milk with sugar and you wonder why it didn't work?

@Steph.98114

Жыл бұрын

Not arguably, a Melbourne Brewster won the world championship which was also held in Melbourne last year.

That's because Australia have their own coffee that's amazing already. I was there in the 90's & it's probably the first time I'd been anywhere that had coffee shops everywhere & they were mostly independent coffee shops ran by Italians. Don't forget Italians emigrated to Australia decades ago.

Starbucks opening in Italy is literally like selling ice to an eskimo. Good luck with that.

@chadgilmore5046

4 жыл бұрын

That’s a goon one👏

@vforvendetta275

4 жыл бұрын

If mafia gangs become franchisees they'll do brilliantly.

@kirstinstrand6292

4 жыл бұрын

Precisely. STARBUCKS think they can sell their name in Italy....I can't wait to see how it goes for Starbucks in Italy.

@ceen3237

4 жыл бұрын

I think they will target the tourist market

@rick_terscale1111

4 жыл бұрын

Like selling ice to an eskimo??? What a bizarre comparison. Starbucks opening in Italy is more like an ice making factory that makes ice from dirty bath water opening in the North Pole..... Eskimo's don't need it, they don't want it and their ice is way better.

As an Australian, Starbucks probably has the worst coffee in Australia compared to almost all coffee sold here. We have very high standards when it comes to coffee and I'm sorry to say this but Starbucks is overpriced for very low quality coffee.

@chunyiluo2774

5 жыл бұрын

Vince D mean it in the politest way ever but does an Australian ever admit something foreign is better?

@fluxypoo

5 жыл бұрын

ჯონ ლლოიდ my wife is australian. The answer is never lol.

@mraaronhd

5 жыл бұрын

Oh yes, because “everything” in Australia is soooooo much better! 😏

@1yougotrickrolled603

5 жыл бұрын

ჯონ ლლოიდ ikr. He's picky. He's saying it's bad because he's salty he can't afford to constantly pay for Starbucks.

@iVince905

5 жыл бұрын

Facts. It only takes one to travel the world to see how low of a standard coffee is in America. Spain, Portugal, Italian coffee are amazing.

As someone who's worked as a barista for a specialty cafe and roastery, I cannot drink Earthbucks, it just tastes downright horrible

When I was a teenager in the 80s, Sydney cafe culture was already firmly established. Excellent quality and price in almost every suburb of Sydney - all of them small family cafes where you could see the barista make your coffee, and happily have a chat with them. Melbourne was the same. With Australia's two biggest cities already completely soaked in an excellent cafe culture, any new entrant was going to have a rough time. Starbucks never made sense here. It was a super-expensive mass-produced coffee of a lower quality than we had been getting for many decades. It was only a matter of time before the mounting losses forced them to surrender to reality. The only real surprise was that it took them so long to realise that it was never going to work.

There are only 2 or 3 Starbucks in Italy. Anyone wonder why? Have a coffee anywhere in Italy and it’s better than in Starbucks.

@fabiobiffo

3 жыл бұрын

@deliverence LOL Starbucks is better than the average "Italian Coffee". You clearly have absolutely no idea what you are talking about, neither what "gourmet" is. What's next? McDonald is better than 3 michelin star Italian Restaurant?

@rodrigo445678

3 жыл бұрын

@@fabiobiffo Starbucks isn't good coffee. Lol.

@stevenirby5576

3 жыл бұрын

Yup, the one in Milian is like this massive fancy art exhibit, just to get people in the door.

@tonyvu2011

3 жыл бұрын

Australia inherited its coffee culture from Italian immigrants.

@tonyvu2011

3 жыл бұрын

@@erfanmoshtagh the Arabs inherited from Ethiopia, and we all came from Africa lol

Starbucks doesn't make sense in Australia. Nobody is going to ride a kangaroo across the plains for 2 hours, dodging deadly spiders and snakes, just to get a $15 cup of coffee.

@marahkhayyal1152

5 жыл бұрын

I hope you are kidding...

@Movie_Games

5 жыл бұрын

No. Have you seen Crocodile Dundee or The Rescuers Down Under?

@69RobertLOL

5 жыл бұрын

Mate just get an emu, they're way faster and can dodge little critters

@felixphilippe7224

5 жыл бұрын

very original.

@redchook5050

5 жыл бұрын

Emus can outrun the drop bears, too.

I'll always go to a local place rather than a Starbucks, even if it's a dollar or so more expensive at the small business, just since the coffee and atmosphere are better. I think Aussies in general are particular about everything we interact with, if we find a business that makes coffee we like, we will support and make a community within that circle. I've tasted some of the best coffee in less commercialized stores. (also the servo coffee is actually wayyyyyy better than sb anyways haha)

🎯 Key Takeaways for quick navigation: 00:01 ☕️ Starbucks' Global Expansion 00:25 🇦🇺 Starbucks' Entry into Australia 01:21 🚀 Rapid Expansion and Lack of Differentiation 02:13 ☕️ Australian Coffee Culture 04:06 🌟 Success of Gloria Jean's in Australia 05:03 🇮🇹 Starbucks in Italy and Starbucks' Comeback in Australia Made with HARPA AI

Australians don’t have the same demand for big sugary frappuccinos and cake pops. We like simple, quality coffee from our local café

@LittleMissJmoo

5 жыл бұрын

And decent price. Sadly though cafes are a bit of a rip off at times when it comes to their cakes and biscuits ($4 for one biscuit that would have cost them around $10 to make a batch of 12-15 of the same cookie and size). I only go for the coffee and even that I'm finding its getting a bit over priced these days. Its rare to find a coffee now thats naturally strong and doesn't taste like a cup of waterdown milk....Seems like 1 in 5 cafes are worth it, the rest are just looking out for their own pocket and nothing else

@ElleEasternSuburbsMum

5 жыл бұрын

LittleMissJmoo Moo It makes sense that the prices are high in areas like Sydney due to the astronomical prices of real estate. You can assume these cafes are paying an arm and a leg for rent and I think you’d find their profit levels aren’t that much higher than what they are spending

@ElleEasternSuburbsMum

5 жыл бұрын

LittleMissJmoo Moo there’s enough cafes around for it to be extremely competitive so they couldn’t get away with too much overcharging. It’s all relative to cost of living etc

@richiv3754

5 жыл бұрын

I actually really like starbucks

@JiMii78

5 жыл бұрын

Elle Handley Shame I was in 7th grade when I was in Australia... All I ate those meat pies and chocolate milk. Didn't try the coffee but my mom enjoyed them.

Bravo to Australia. They can see right through overpriced overhyped products, and chose to patronize the little guy.

@rextravers8054

3 жыл бұрын

Heard of McDonalds?

@Dragonslairminis

3 жыл бұрын

Even that's too analytical. As others have said. They tried to sell crap coffee in a country known for having great coffees.

@channelsixtyseven067

3 жыл бұрын

I did the right thing, I'm in Adelaide I bought a cup for myself and didn't rely on someone else's comments. It was a plain cup, with milk. It was very, very hot and the "coffee" had no taste, nothing. I forgot how much I paid for it, but that was my first and only cup of Starbucks. I'm glad I had that cup. Starbucks closed down soon after, never to be seen or heard from again.

@mingfanzhang4600

3 жыл бұрын

XD #JustMonika#Ramadan#LarryLawton #natsuki #Nightcore #BangDream

@halaassi4431

3 жыл бұрын

Proud of you Australians 👍💐

Considering the cafe culture in Australia where there’s a good coffee shop on every street corner…. Why on earth would you choose Starbucks over a local cafe? Even McCafe coffee is better than Starbucks

Charbucks is to coffee as the Big Mac is to fine dining. Basically noting special, difference is the Big M is priced accordingly.

Because Australians are too smart to pay $5 for a crappy cup of burnt coffee.

@graenicholls4657

3 жыл бұрын

Yeah, we usually only do it that one time... then never return.

@abdulabadkumbati664

3 жыл бұрын

Here in the Philippines, hanging out at Starbucks is a status symbol 😂 its where the affluent and pretentious people congregate

@yuotosaka9092

3 жыл бұрын

@@abdulabadkumbati664 That's quite true. Many here in the PH only buys Starbucks just for the status symbol. You could see the usual bringing a Macbook then buying a Starbucks. Starbucks doesn't even taste like coffee anymore. So I just brew my own coffee at home so I could save money. Also there are also some local coffee shops where I live which also make good coffee for less.

@mingfanzhang4600

3 жыл бұрын

XD #JustMonika#Ramadan#LarryLawton #natsuki #Nightcore #BangDream

@afarensis9720

3 жыл бұрын

Now if only we could get rid of Maccas too

Inferior product at higher price its pretty simple.

@mattmunn71

5 жыл бұрын

Andrew Hernandez last time i checked Starbucks dont make coffee

@HugoRBLX

5 жыл бұрын

Matthew Munn when I go to my local Starbucks, I see people drinking tea, beer, juices and wine No coffee

@qwer3881

5 жыл бұрын

There should be more people like you

@RyanInLA

5 жыл бұрын

that doesn't explain why it has failed in Australia specifically...

@isusestecalea921

5 жыл бұрын

I don't like them coffe

How does it take almost 7 minutes to say 'their coffee was expensive and sucks'

For most corporations to expand it needs to be done at a sensible rate. Often when companies rapidly expand they contract just as fast, like EB games/ game stop and second cup.

The answer is simple - Australians know what good coffee is and therefore how crap Starbucks coffee is. If you look at global barista competitions - Australian baristas are consistently highly ranked.

@joeykelly0157

5 жыл бұрын

likechaaa you can find amazing coffee in the USA but you usually only find it at local owned shops usually the Italian ones or you can make it yourself which is stronger than Starbucks lmao homemade coffee from store bought grounds in a plain coffee maker Is better than Starbucks Starbucks is honestly trash and I’m an American 😂😂😂

@Angel-xe2tl

5 жыл бұрын

That and most places are half the price from starbucks too.

@elvisdurmishi9893

5 жыл бұрын

Tao TU Everything has better standards compared to China

@SuperOscariwasyoutub

5 жыл бұрын

lol are you insulted by the fact that someone said that Australians know their coffee and what makes you think that everything in Aus is subpar standard. (typing this comment I realise that I am a hypocrite as I am now the insulted one but hey who cares im hypocrite)

@spydernat

5 жыл бұрын

And yet Gloria jeans is successful in Australia - their coffee is revolting.

Because in Australia, there are too many alternative options for coffee. And they are also better.

@IkeOkerekeNews

5 жыл бұрын

lumberjack False.

@timothyjennings9520

5 жыл бұрын

@Ike Olereke excellent response. Care to elaborate?

@1yougotrickrolled603

5 жыл бұрын

You have no taste. Starbucks is my favourite. Better than Gloria Jean's and coffee club.

@DarrylDeAbreu

5 жыл бұрын

Australians are spoiled for choice when it comes to coffee. There are so many great cafes serving top quality coffee which is better than Starbucks. As a Canadian expat I have seen both sides and Australia wins hands down!

@michaelcollins966

5 жыл бұрын

lumberjack , are you the coffee shop on Bridge Rd? If so, I challenge any of those commenting to test your coffee against Starbucks.

Thanks for the detialed video! As an aussie, I wondered why they didn't seem to exist in my state. Never knew the history.

Glad to hear that. It is the awareness in people that lead to the failure of Starbucks in Australia. Hopefully, this awareness travels to other parts of the world. Thank you

@josephwinder6878

Жыл бұрын

No, it's really simple. It's an inferior product. That all. Why would we pay more for crap American product when we do it so much better.

An Australian here. Starbucks coffee is sweet, syrupy, horrible crap. That's the reason it failed.

@BspVfxzVraPQ

3 жыл бұрын

Australians eat vegemite and like it.

@RedBatRacing

3 жыл бұрын

l yeah. Marmite is better.

@RedBatRacing

3 жыл бұрын

The reason the coffee is horrible crap is because they burn the beans. The US is all about over doing everything, in this case roasting

@johnb8319

3 жыл бұрын

and chinese brought it back

@timwhite8500

3 жыл бұрын

Couldn’t agree more. Australians like proper coffee, not confectionery in a cup. I reckon we have the best coffee outside of Italy here down under.

This is no surprise to me. That's like opening a Dominoes pizza place in Italy.

@MrCanekurbla

5 жыл бұрын

AmbioAuora Sooth Absolutely true,really great comment!

@jasperpowrie3947

5 жыл бұрын

Or...opening a Starbucks in Italy

@TimmyTickle

5 жыл бұрын

Dominos have 15 outlets in Italy, most of them in Milan and the north of the country. None in Rome though

@mwolf9868

5 жыл бұрын

Didn't knew Australia has good coffee...

@UighurKnight

5 жыл бұрын

M WOLF Australia has one of the best coffee taste. People invited me to Starbucks when I traveled in US. Actually, in Australia, young people go to Starbucks for boiled water after a long drunk night club party. No one else really steps into their stores. In US, well, size matters. There's no taste in American food culture, it's all about size. That's what I realised there.

Starbucks opened a shop in my town about 8 years ago and was closed with in a year. I used to drive past regularly and only saw customers in there a couple of times.

this is such a well organised video this is rly satisfying

My Aussie friend said to me: “Once you arrive in Australia, don’t go to Starbucks for coffee. There are better places.”

@hrosanna

3 жыл бұрын

DEMONSTRIA WOO they’re right

@vanessalang4843

3 жыл бұрын

Cbg G 4 dollars for a speciality coffee medium is very standard. Don’t go to Maccas, or 7/11. Find a small local shop, they will have much better coffee for the same price

@rachelstar7805

3 жыл бұрын

@Cbg G you can just go to a local cafe with baristas who are actually trained (believe me I know I worked at Maccas and got 2 days training and all the other people I worked with got no training so burnt coffees all round) and pay the same price or even cheaper at some places. Support your local not another American franchise.

@matterixon

3 жыл бұрын

Any decent local coffee shop is better than Starbucks /dunkin etc

@abbad707

3 жыл бұрын

DEMONSTRIA WOO mhmm yea

The funniest part was the narrator calling a flat white a "speciality menu item"

@TimmyTickle

5 жыл бұрын

Technically, it is from a Yank perspective

@mollyluckett5315

5 жыл бұрын

Tim Mackie from a what

@another1commenter770

5 жыл бұрын

Ikr, like its some kind of Café Bombón

@peachyteese

5 жыл бұрын

Sir Handel No a yank is slang for American. It’s rhyming slang. I.e septic tank yank. They’re also called seppos 😂

@tIanne70

5 жыл бұрын

And thinking that coffee drinkers like Gloria Jeans.

Tip for anyone visiting Australia, don't go to Starbucks. Literally every other place is better.

3:31 the burn!! 😆

put short: we have cheaper, better coffee than Starbucks

@sgtcrab1

5 жыл бұрын

That is true

@Herman47

5 жыл бұрын

No offense, Caity, but perhaps you fail to realize the full significance of Starbucks. I well recall the time when Starbucks first came to my small city in America, and my reaction was: "My town has finally become civilized, our town's people rendered elegant and refined."

@Rose-hh7mk

5 жыл бұрын

I wasn't making a hate comment on Starbucks, just stating a fact. Our bean quality and prices are reasonable. Starbuck's poor quality and high prices aren't reasonable. Your situation is just the result of gentrification.

@helenivanic1628

5 жыл бұрын

Gloria Jeans Coffee, now that one are good.

@louiscypher4186

5 жыл бұрын

They probably aren't Bakker, Starbucks in the US is considered to be a trendy chain (which makes me shudder thinking about the state of coffee in america) Think of it like the coffee emporium for hipsters.

Because we prefer coffee. On average the US hasn’t a clue what it is. They grew up on weak, percolated stuff. Our Italian immigrants schooled us.

@alize0623

5 жыл бұрын

Fly ingDutch But Starbucks has Italian names so it’s Italian!!! And it looks good on my Instagram! (Sarcasm)

@mrb152

5 жыл бұрын

Out of the coffee you can buy in the US (McDonald's, Dunkin) Starbucks offers the darkest roasts. So I doubt that's a big reason why. Especially since Starbucks is doing very well on countries with great coffee culture.

@alliephenix

5 жыл бұрын

Ehh, I prefer tea.

@flyingdutch9818

5 жыл бұрын

Brendan O'Brien all of those you mentioned produce rubbish coffee, Starbucks included. Best cafes in New York are run by Australian baristas. Name one country with ‘great coffee culture’ SBs is doing well in

@didds8869

5 жыл бұрын

+Brendan O'Brien You know your point is moot when you have to start comparing Starbucks to Maccas coffee to make it sound good

Just a few points..... Pretty much all that has been said in this video clip is accurate but it is incomplete. The biggest two issues Starbucks had, competing with the local friendly Cafe were: 1. Wages. In Australia unions wield enormous amount of power in labour laws thanks to labour party and as such employing staff is an expensive endeavour. This is partly the reason why the vast majority of Australian retail business, and in particular the ones in food and drinks industry, will fail within 1 to 2 years. So while Starbucks is able to buy its wholesale coffee cheaper, The local friendly Cafe runs on minimum number of staff (usually just the business owner and their family) and/or staff that are paid cash and below minimum wages. 2. Population density and dispersity in Australia works very differently to US and Europe. In most places, if you take a square kilometre measurement of population in that vicinity, vs the availability of cafes and restaurants in the same vicinity, there is more restaurants with less people "in that vicinity" seeking to eat or drink. This is not the same in the US, Europe and many other places in the world where you have very high density of people packed into small places / apartments / offices and so on. Gloria Jeans also works in a very franchised manner and very much "lends" itself to how the local cafes work. Sure the menu is important as well, but it is on much lower degree of importance than the points I have mentioned.

In Canada, Starbuck's use to be better but then they change some coffee types and raised prices. Some stores had comfy chairs and most bathrooms are kept pretty clean.

Respect to Australians for staying conscious about good quality and not getting carried away by the wave of american mass influences like so many european countries...

@freebird264

5 жыл бұрын

Much obliged mate

@charlottel6381

5 жыл бұрын

We don't like starbucks its bc the tourist that visit us want them 😒

@enyao3537

5 жыл бұрын

palemoonlight96 Burger King, literally, had to change their name to Hungry Jacks in Australia because people were stick of American companies coming over. To this day, my great grandfather will not go into Mcdonalds or any fast food chain EXCEPT Red Rooster which is like a Australian Chickfilla. This has been going on for Generations.

@lpopovic_

5 жыл бұрын

red rooster is 😤👌💦

@MrWex

5 жыл бұрын

They had to change their name because another Australian business already had the name Burger King.

starbucks failed in australia, because they are not stupid enough to buy 15 $ latte

@deviendah3707

5 жыл бұрын

hahaha..

@kandalicious

5 жыл бұрын

Lattes are so unhealthy and full of sugar. 😝😝😝😝

@ozowen5961

5 жыл бұрын

Club Soda No it isn't worth it. Starbucks make inferior and overpriced coffee (and the service was terrible). I'll pay for great coffee. That totally excludes Starbucks.

@belygorod8368

5 жыл бұрын

15$ for a coffee that's robbery. And Australians know plenty about robbery, and all other crimes as well 😂😂😂

@GooseLooseMoose

5 жыл бұрын

What? only if you put sugar.

I'm from the US. The first time I ever went inside a Starbucks was in 2001 when I was living in Australia. There was one near the Rocks in Sydney that was popular but rarely crowded. I wasn't overly impressed. But I continued to go to Starbucks at Darling Harbour to buy steamed milk. I'm not sure why. The local coffee shops around my Sydney neighbourhood were much more enjoyable when I was living there. I now live in central Germany, and our only Starbucks (located in Kassel) closed down in 2021, I believe. I wasn't too sad to see them go. I do enjoy going to Starbucks at the Amsterdam Centraal when I am there, but I think that is more for the ambience than the menu. I love Gloria Jeans. They are my favourite coffee franchise. I was so excited when Gloria Jeans opened in Muscat (Oman) in 2014/15. One American franchise that might be successful in Australia is Peet's Coffee. But to my knowledge, they are still based only in the US.

Starbucks: tries to appeal to tourists Covid: well hello there

Because their coffee sucks and costs a lot?

@DanielMartinez-be1ej

5 жыл бұрын

Lisa Mieth Yes you are 100% right

@huusseins

5 жыл бұрын

Yes! It's so overpriced compared to local cafe

@josefgriveas7113

5 жыл бұрын

No it’s not it’s the best

@calbaby-rh7wv

5 жыл бұрын

The flavour is bleh

@Dundee1

5 жыл бұрын

have you tried coffee at australian cafes? half of them make some really good stuff, but some are not so great. depends on the barista who makes it also, you can tell the difference when being ordering a mocha by different workers some really just nail the measurements on the head while others lack in say chocolate. or too much milk or too little, etc.

Because aussies prefer good coffee.

@kebeiwjwgseywgw5590

5 жыл бұрын

D.Sandero italians too

@TaylorM6668

5 жыл бұрын

D.Sandero here here 👏🏻💁🏼🇦🇺

@b.luong2

5 жыл бұрын

Dacia Sandero

@sz905

5 жыл бұрын

Really?? Like Australians are too Good at everything. Nicest people in the world (according to Australian lol) they drink best coffee in the world, they invented all good things in the world. oh wait Australia didn't exist 300 years ago. Btw coffee is not from Italy. Coffee beans come from Africa , South America and Asia. let that sink in Maaates. Also no TEA didn't come from England. It came from China. Gosh I love Earopean b.s supremacy mindset

@sz905

5 жыл бұрын

Woody womp womp

It’s a pretty competitive market tbf. From my house in a normal suburb 30 mins away from cbd. I have 13 small cafes with 3km radius of my house.

I didn’t know Starbucks just steamrolled it’s way into Australia like that, good for you Aussies and shame on Starbucks.

Oh you're opening a store in Italy? That's like opening a dominos there

@erikadame5167

5 жыл бұрын

at least dominos is actually decent

@lfarru

5 жыл бұрын

Jokes on you, there's Domino in Milan

@mikahakkinen6403

5 жыл бұрын

you mean Pizza Hut?

@LoneWolfMidnight

5 жыл бұрын

L Farru lol I’ve actually been there too

@TheWBWoman

5 жыл бұрын

L Farru - Brilliant!

People in Philippines drink Starbucks coffee not because it tastes good (because it doesn't), but because it shows they are wealthy enough to afford it.

@mrkroeger

3 жыл бұрын

That how it is in America its a status symbol...I can afford but I don't buy it

@apraew20

3 жыл бұрын

Hahahah Just like Indonesians 😆

@andrihariyanto8674

3 жыл бұрын

Indonesian too, maybe

@criselleeaquino8867

3 жыл бұрын

That's true! I'm a filipino btw

@iggyblitz8739

3 жыл бұрын

Really ?, but it's such bad quality coffee.

Coffee (from local cafes) in Australia is topnotch. Lived in Sydney for years and I won't drink SB coffee even when I was drunk. It was just so bad.

Never been in a Starbucks as a German as well. Seems to me like all other American food/drink brands like McDonald's and KFC. You literally taste the bad quality and mass production in their products.

@jumbo4billion

Жыл бұрын

The only time I went in Starbucks a puzzled looking man asked the staff why their coffee wasn't as good as the other cafes in town. They replied "Because we're not allowed to make it properly". That's all I needed to know😂 Never returned

in Melbourne we have thousands of great coffee shops, probably a result of lots of migration from italy in the 50s, we are used to good coffee, and dont trust corporate coffee

@j.kapiris

3 жыл бұрын

richard finlayson it’s not like New York doesn’t have a lot of Italians and your corporation theory doesn’t explain how McDonalds, KFC, Dominos have done so well here ....

@richardfinlayson1524

3 жыл бұрын

@@j.kapiris oh well you tell me why they failed here, we just didnt need them

@j.kapiris

3 жыл бұрын

richard finlayson “don’t trust corporations”. That sounds like some communist gobbledygook to me.

@BeczaBot

3 жыл бұрын

@ J ...those companies sell food, dude.

@buffomarinus17

3 жыл бұрын

When Dictator Dan let’s you out.....

Starbucks coffee is flavourless and terrible

@LeonBrowneee

5 жыл бұрын

On ya Greg!

@DylanODonnell

5 жыл бұрын

Greg's Kitchen ... Aussie coffee is the best in the world. It’s not even Italian/Greek anymore! Grego knows... Starbucks never had a chance! 👍🏼

@Pinata8888

5 жыл бұрын

Honestly read this comment with your voice 😂 love the videos btw!

@lunalovegood5657

5 жыл бұрын

Greg's Kitchen Like Australian food.

@MrAstrothousand98

5 жыл бұрын

Greg's Kitchen bot flavorless......just overpriced

I am an Australian and lived in the USA for 15 years. In a gross generalization Aussie coffee is superior to the American coffee. Starbucks was better than average however tasted burnt to me. No surprise they struggled in Australia.

NZ too

Starbucks is so overrated. Support your local coffee shops!

@jimgustafson2422

5 жыл бұрын

how about support the cafe that makes the coffee you like, whether it is local or a chain?

@user-vl1mg2sk1n

5 жыл бұрын

Jim Gustafson, if you visit local cafes to see if you like their coffee it counts as supporting! :з

@jimgustafson2422

5 жыл бұрын

either way...I feel no obligation to support local. Why is the well being of people that live near me more important than the well being of people who don't live near me?

@gandhi4538

5 жыл бұрын

I like Starbucks but it is very overrated.

@letsparchmentitupyo7566

5 жыл бұрын

I agree

I like starbucks, but after spending a year in Melbourne my life changed! So many independent coffe shops with amazing flavors and great baristas. Now back in US and I cant find a quality coffee shop that compares :(

@Ellier215

5 жыл бұрын

LAMOVA thanks for your input.

@paulbaker9277

5 жыл бұрын

Yep, less chemicals .

@DaiLusional

5 жыл бұрын

Come back and visit us again 😀

@moderndayafronaut

5 жыл бұрын

Same!

@katherinemorelle7115

5 жыл бұрын

Sorry we spoiled you 😁 I know there are a couple of Aussie cafes in LA and NY, so you could count on a decent coffee there at least...

Australians are smart enough to reject overpriced bad coffee.

I don't drink coffee, but I was on the road with a friend who is a coffee snob. We were walking around Launceston to find him a good coffee, and we stumbled upon this tiny little place in a small square through an alley behind a carpark. We knew, instantly, that it was going to be good coffee, just from the look of the place. We were right, he said it was fantastic coffee. I can't tell you the name of the place; I forgot, and I can't even find it on google maps. Places like that exist everywhere, you just have to look.

If you're a tourist in Italy and buy your coffee in Starbucks you have failed the basics of being a tourist.

@shenghan9385

4 жыл бұрын

Gold

@starberriiemmy4382

3 жыл бұрын

Jay Phoenix Its a joke -_-

@nmbnmbnmb

3 жыл бұрын

Ironically, coffee doesn’t grow in Italy.

@TheKazragore

3 жыл бұрын

Honestly same in Australia. If you're wanting a Starbucks over pretty much any other nearby cafe, it's not coffee you're after...

@santyclause8034

3 жыл бұрын

@@nmbnmbnmb They invented teh Barista, you nong. Espresso is an italian invention. Don't mess with cafe culture, it'll get ugly.

It is just crap coffee. Simple.

@who919

5 жыл бұрын

Mallee Fowler exactly

@marvinmartinsYT

5 жыл бұрын

Mallee Fowler I’ve said the same thing total crap.

@howelltitus2875

5 жыл бұрын

Mallee Fowler "coffee" more like sugar or corn syrup.

@nycto5758

5 жыл бұрын

Yue Titus you can just... not get sugar in your coffee? lmao their flavors arent any worse for you than other food chains

@spudman3275

5 жыл бұрын

Agreed, it is crap

In Australia we know what coffee should taste like. Starbucks is barely coffee.

Trying to open star bucks in Ausstrichen is like opening star bucks in a desert

Here's the thing. Starbucks was trying to compete in a country saturated with great coffee. Every place makes a decent brew. Even McDonalds for crying out loud. You have to offer something pretty special to stand out here. Especially in Melbourne.

@thanderlin4058

5 жыл бұрын

Selling Starbucks in Oz is like trying to sell ice to an Eskimo. Doomed to fail.

@TheNightFlower

5 жыл бұрын

Australia actually invented McCafé so there’s that. Even at a fast food place we were dissatisfied with the watery, flavourless, American style “coffee” so invented a whole new type of McDonalds for ourselves. Now McCafe is everywhere.

@poeterritory

5 жыл бұрын

Indeed it is. The main difference with our coffee and their coffee is that, they always had half and half creamer and flavoured creamers to add to it. It made the coffee a little more tolerable. For some reason, Australian's never got that. Though, to be fair, it wouldn't have helped al that much.

@aronwilling

5 жыл бұрын

I think the strategy as a point of familiarity for tourists in tourism hotspots could be quite profitable - just not on a large scale

@poeterritory

5 жыл бұрын

That's a really good point.

Why did Starbucks fail in Australia? Bad coffee - simple We have amazing coffee here and we don't need a Grande coffee for $5. Starbucks is only for tourists, insta and Wifi.

Americans: There's a Starbucks in Guantanamo bay. Australians: Makes sense.

As an American, I am proud of Australians for exhibiting good taste and proper refinement. Like the Kardashians, Starbucks is a novelty that lasted well past its shelf date. Frankly, I am shocked Starbucks survived past the 1990s.

As an Australian I actually forgot we even ever had Starbucks here lmao

@beau-2222

5 жыл бұрын

Spot on!

@_patontheback_

5 жыл бұрын

😂😂😂

@harrycain5912

5 жыл бұрын

i never knew we had it!!

@jeneralgod

5 жыл бұрын

i always see one store in the Brisbane CBD but that's pretty much it 😂😂😂

@stewieeeeeee2k

5 жыл бұрын

Clint-Excalibur71 i think there's one in garden city too

Lets be honest as an Aussie starbucks tastes like cheap dirty water

@mharro88

5 жыл бұрын

Jadoy Blaziken no just Australian...

@ZOOBZGOMEZ

5 жыл бұрын

It does it’s disgusting it has no taste

@chrisharris5468

5 жыл бұрын

R.J & Co Yes so true

@user-jv8th4nm6p

5 жыл бұрын

For Americans

@the2sparklypartyhats807

5 жыл бұрын

Walked into a Starbucks back in 2016 and instantly walked out because it smelled like sewerage - not sure how anyone could stand 5 minutes in there

Marketers can surely learn something from this Starbucks failure.

TLDR that Simpsons episode with the "coffee / BEEER" scene is ridiculously out-of-date for Australian culture today. In the early 90's tea (from our English roots) and beer (from our English roots) were still our national drinks. We went through a whole transformation through the new millennium. You can almost track the swap between tea and coffee consumption in Australia with the studies showing the desire to leave the British monarchy behind. From initially embracing to quickly rejecting chain coffee shops, especially in Melbourne, we developed a taste for the bean itself, unadulterated by loads of sugar and syrup, which demanded local cafes with trained baristas and well-sourced beans. Now you can only find Starbucks in Australia still at places like big train stations and the international airports to which they connect. All of them will have a Starbucks for familiarity to international tourists. But they're not trying for Aussies anymore, except the "Muffin-Break nannas" (a local chain of mall cafes populated by older ladies, their daughters and their grandkids on "shopping day") who will go anywhere recognizable if they happen to be there perhaps to see a family member off on holiday. But for Aussie coffee lovers a badly-made coffee can ruin your whole day, and chain stores were aiming to productionize something that is truly artisanal, the beans sourced for quality not quantity and the barista will make sure it's made exactly as you ordered.

Because Australians actually prefer good coffee

@zeitgeistx5239

5 жыл бұрын

I guess Europeans don't prefer good coffee as Starbucks has conquered Europe. The arrogance in this thread is too cute. Australia isn't special, Starbucks simply didn't pay attention to the market like they paid attention to France and won them over.

@jalo7289

5 жыл бұрын

Fabros it's all preference

@thevito1091

5 жыл бұрын

Zeitgeist X Australia has some of the best coffee in the world. Eclipsing Europe . Truth

@leopolas

5 жыл бұрын

Zeitgeist X I don't understand the comparison to Europeans... I don't see the link to the history of coffee culture.

@marksshoereviews6028

5 жыл бұрын

THE VITO That isn’t why Starbucks failed in Australia. McCafe is very popular in Australia and while the coffee isn’t bad it clearly isn’t the best. I just think the Starbucks as an overall product didn’t fit into the Australian market.

Starbucks also failed in South Africa. Our coffee is also much better and much cheaper! Aint nobody got time for that!

@BenJmaN001

5 жыл бұрын

As an Aussie and former barista I can confirm that SA has a great Cafe culture (plus rooibos lattes)

@PebbleBeachLife

5 жыл бұрын

@@BenJmaN001 thank you Ben, lets be besties! 😉

@israteeg752

5 жыл бұрын

But of course. No wonder coffee is better and cheaper . SA can import its coffee directly from African Coffee growers and save on freight costs as well as transit time .

@youtubeuser5253

4 жыл бұрын

I live in south Africa and it definitely hasn't failed here?

@ghosttowngirl8421

4 жыл бұрын

@@youtubeuser5253 just because it isn't all closed down, doesn't mean it's doing well.

Same thing happened to Starbucks in New Zealand - a lot of movement of the chain around Auckland.

@RamonInNZ

Жыл бұрын

Gloria Jeans is now almost gone!

1:08 I didn't know Michael fassbender was Australian

Starbucks in the coffee world is like Beats in the audio world... the quality is bad but you just pay for the logo.

@maisumsyed

5 жыл бұрын

Scott Harrison Oh. Out of topic, which are the best wireless earphones for $250? I got Jabra Elite and thinking to sell them

@RxPow

5 жыл бұрын

I would say it is more like a MacBook, it is expensive and the same quality as any other computer. Beats are actual garbage. Starbucks also appeal to people with Macs. No one uses beats anymore

@DjJooze

5 жыл бұрын

Rx Panbanda yep. Scott gave a horseshite comparison. you don't have to order the caramel latte with cream you can buy coffee beans or just a black with 1 sugar

@nine182

5 жыл бұрын

Rx Panbanda Lol except macs are actually good

@RxPow

5 жыл бұрын

Not for the price. 1.5k for a MacBook that can't even run overwatch that a 1.2k desktop could at over 150 fps. Its the same with coffee. Apple is an appealing brand the same as Starbucks, but once you dig deeper, you can find even better coffee shops or computer brands for much cheaper and the same/ better quality.

Honestly imo it’s because it’s too darn expensive here! Melbourne has such good coffee shops all over its city so there’s really no demand for starbucks.

@John-lf3xf

5 жыл бұрын

Heyterry You got the right answer.^^

@ShinjiTimC

5 жыл бұрын

Heyterry Well said

@realShadowKat

5 жыл бұрын

As an American I love going to Melbourne and the cafes. Though I was perplexed the first time I was served seltzer with my coffee 😆

@beatrizteixeira4075

5 жыл бұрын

Here in Brazil is really expensive too but people buy it to look rich

@user_mac0153

5 жыл бұрын

Every sandwich shop, milk bar, donut and fries vendor and their 3-legged dog has a barista in Melbourne. Starbucks splashed in the wrong country, everyone makes a good espresso here even the little galley cafes with their plastic table cloths. We have Java and New Guinea and our own coffee growers. The greek and italian cafe culture caught on long ago, a capuccino cost less than a minimum of chips, and you didn't pay for the fancy touch of steamed milk froth with sprinkle of chocolate powder. That is just how european immigrants, especially italians, made you a coffee. And they cleaned the coffee machine, obviously.

I almost feel bad for Starbucks: "We have learned the locals don't like our coffee so we are going after the tourist market". Said in 2018. I wonder how well that aged?

@xr6lad

Жыл бұрын

They’ve actually opened a drive through Starbucks in Ballarat (Victoria) recently (07.2022). Reckon they are persisting and going for drive throughs. And from what I could see it WAS popular and busy.

As an Aussie I'm proud of our country for letting this gross overpriced chain go to crap