Use This Cold Call Script to Avoid Objections & Book Meetings

Step by Step on How to Build a Cold Call Script that Books Meetings
In this video, I am joined by the best cold caller in Tech, Ronen Pessar.
Ronen walks through, step by step, on how to build the PERFECT cold call script from opener, the questions you need to ask, the pitch, to closing the call to book the meeting.
Please follow and connect with Ronen on LinkedIn:
/ rpessar
If you are looking to get better at cold calling, checkout Ronen's coaching!:
ronenpessar.com/
☎️The Ultimate Cold Call Guide: Fewer Hang-ups and More Booked Meetings☎️:
mattmacnamara.podia.com/cold-...
💰Discovery & Product Demo Playbook: Your Guide to a 40%+ Close Rate💰:
mattmacnamara.podia.com/sales...
Products I LOVE to help you book more meetings!:
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Hi! My name is Matt Macnamara! And if you’re a sales professional wanting to take your sales game to the next level, all while earning multiple 6-figures, this is the channel for you! On this channel, I upload videos every Tuesday & Thursday. No fluff, all actionable tips and strategies you can use TODAY to close more deals and make more money. In 10 years (or less!), you & I will both be in the top 1% of earners because we became true sales professionals. Let’s get after it!
#sales #salestips #coldcalling
00:00 Introduction
01:15 Best Cold Call Opener
05:14 Live Cold Call with the Opener
07:13 Building Your Questions and Script to Book the Meeting

Пікірлер: 101

  • @MattMacnamara
    @MattMacnamara Жыл бұрын

    Having trouble writing a cold call script that cocnsistently books meetings while dealing with less hang-ups? If so, checkout this guide!: mattmacnamara.podia.com/cold-call-guide

  • @R.Mark-hu5ho
    @R.Mark-hu5ho2 ай бұрын

    Bro!! This guy's opener is actually helping go from 3-4 appointments to 10-14 a day man!

  • @MattMacnamara

    @MattMacnamara

    2 ай бұрын

    10-14/day is incredible...what do you sell?

  • @R.Mark-hu5ho

    @R.Mark-hu5ho

    2 ай бұрын

    @@MattMacnamara I'm a SDR for an SEO company, been going great, just started and been top performer ever since I copied some of your tips, Ronen's and Britain's Most Hated Sales Trainer and some other underdogs in the game, its crazy how effective these new strategies are.

  • @motivationista4835
    @motivationista483511 күн бұрын

    Bro this script was increadible

  • @MattMacnamara

    @MattMacnamara

    10 күн бұрын

    Thanks for watching and commenting!

  • @krats7872
    @krats78724 күн бұрын

    GREAT Video as always! Love this so much. Gonna start using it from today!

  • @MattMacnamara

    @MattMacnamara

    4 күн бұрын

    Awesome!!!

  • @ronenrpessar
    @ronenrpessar Жыл бұрын

    IT was SUCH a pleasure brining it back with you Matt. Love the show and content you put out there for callers!

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    🐐

  • @builder-ai

    @builder-ai

    Жыл бұрын

    Thanks for the value Ronen. Where can I learn more about your bootcamp?

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    @@builder-ai ronenpessar.com/

  • @Jord85

    @Jord85

    Жыл бұрын

    I would LOVE some help!

  • @andresaltamirano5841
    @andresaltamirano5841 Жыл бұрын

    Great video again so much value I appreciate it

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    thanks!

  • @foxjournal5632
    @foxjournal563210 ай бұрын

    This was awesome guys! Thank you. Totally inspired!

  • @MattMacnamara

    @MattMacnamara

    10 ай бұрын

    Thanks for watching!!

  • @armahthetrainer
    @armahthetrainer Жыл бұрын

    This is a high-value video! Such great content wrapped all-in-one. Thanks for the information, gentlemen. You guys are great.

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    thanks for watching...glad you enjoyed the video

  • @jonathanmaynard2551
    @jonathanmaynard2551 Жыл бұрын

    Great video, thank you

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    thanks for watching!!!

  • @djidabouzidi9972
    @djidabouzidi9972 Жыл бұрын

    Hi Matt, thanks for sharing useful tips in all of your videos. You both were great, friendly and helpful. Can you please focus on making some videos for real estate cold calls it would be super helpful to generate leads and prospects. Cheers!

  • @VonTheREIGuy
    @VonTheREIGuy11 ай бұрын

    Ridiculous value for the SDR Matt, appreciate you. Ronen's cold call style really resonates with me!

  • @MattMacnamara

    @MattMacnamara

    11 ай бұрын

    Thanks for checking the video out Eric and leaving a comment!

  • @wrzod.o3768
    @wrzod.o3768 Жыл бұрын

    This is so different from all the things we were thought that it shouldn't be free. It's game changer! Thank you so much guys for sharing this with us!

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    Thanks for taking the time to watch and comment. Glad you liked the video!

  • @juanmedina4725
    @juanmedina4725 Жыл бұрын

    Super insightful. Brings Rosmen back we want to see him more.

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    He will be back for lots of videos!

  • @Jord85
    @Jord85 Жыл бұрын

    This dude is awesome 🔥🔥

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    Ronen is the man

  • @sunnyjajoria3378
    @sunnyjajoria3378 Жыл бұрын

    Hey Matt, this is a really cool breakdown of cold call fundamentals. Could you please make a short video for some pro tips for LinkedIn messages from initial message to some follo-up messages to engage prospects to come to a 15-minute virtual chat. Thanks again for your super awesome videos and coaching us. Cheers !!! Fan

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    Absolutely. We’ve done quite a few LinkedIn message videos on this channel

  • @tajnehal
    @tajnehal Жыл бұрын

    This is 🔥🔥 and appreciate you sharing the recordings as well. Would love to know about this personality software as well

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    thanks for watching!! I'll add the personality website in the description of the video

  • @A_li34567
    @A_li345678 ай бұрын

    Awesome video Matt. Any ideas for the questions for an Edtech SaaS that basically helps schools to have all their finance, academics, and communications in one platform? thx!

  • @MattMacnamara

    @MattMacnamara

    7 ай бұрын

    Never sold something like that, so off the top of my head, no

  • @MattMacnamara
    @MattMacnamara Жыл бұрын

    What is your biggest takeaway from Ronen's tips? Mine is tonality is MORE important than your script. The question structures Ronen shared are 🔥

  • @sealefleet123
    @sealefleet123 Жыл бұрын

    Matt do some info on keeping records and when to call back after you send literature. What’s the call back script procedure.

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    I can make a video on this!

  • @stephenlandrum2262
    @stephenlandrum22625 ай бұрын

    Out of curiosity, are you able to know that you are getting the absolute most out of your marketing team as possible? (if they already have a marketing team) the marketing agency im setting for does an unlimited subscription where the client can use them as much as possible, no limits another one could be: Are you aware of how much your company could grow by expanding your marketing team, and how it could pay for itself with the revenue it generates?

  • @MattMacnamara

    @MattMacnamara

    5 ай бұрын

    These are awesome!!!

  • @patrickjacobsen4295
    @patrickjacobsen4295 Жыл бұрын

    How do I find Ronen?! Love watching his content and would love to find it and follow it all!

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    www.linkedin.com/in/rpessar/

  • @shelamariesayoto6481
    @shelamariesayoto64814 ай бұрын

    So I am setting appointments to an IT company. I thought of this as a provocative question - Do you feel that current IT company is fully equipped to handle sophisticated cyber threats and has a comprehensive plan in place if this happens? I am thinking what the 3rd question is if you could please share your insights :)

  • @MattMacnamara

    @MattMacnamara

    4 ай бұрын

    I like it!

  • @nabi5864
    @nabi58648 ай бұрын

    All the Plumbers indexing low or without a website I contacted are inundated with marketing solicitations and they actually dont want any service want to be left alone 😂

  • @MattMacnamara

    @MattMacnamara

    8 ай бұрын

    Call a different industry then

  • @LatinoWebStudio

    @LatinoWebStudio

    8 ай бұрын

    I’ve seen the same issue. I thought about becoming a plumber after cold calling them because they seem to be getting clients without even trying

  • @775Boys
    @775Boys Жыл бұрын

    Hey I do cold calls for a glass company to smoke shops and I was wondering what is the best cold call strategy you could give me for this type of call?

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    every cold call video on this channel can be applied to that industry...the tips are industry agnostic

  • @LatinoWebStudio
    @LatinoWebStudio8 ай бұрын

    On minute 8, do you actually recommend asking “have you heard of company name” before jumping into the three questions?

  • @MattMacnamara

    @MattMacnamara

    8 ай бұрын

    You can use this or not…it’s not gonna make a whole lot of a difference

  • @LatinoWebStudio
    @LatinoWebStudio8 ай бұрын

    On minute 19:22, how do you handle the objection when they say “no because we’re already using your competitor” which I think also goes in line with the “we’re pretty happy with our results right now”

  • @MattMacnamara

    @MattMacnamara

    8 ай бұрын

    “It sounds like they are doing a great job” - I would use this label when hit with the “we already use your competitor objection

  • @Wilson_Cool
    @Wilson_Cool9 ай бұрын

    7:00😅

  • @MattMacnamara

    @MattMacnamara

    9 ай бұрын

    Thanks for watching and commenting!!

  • @prateekr1289
    @prateekr12893 ай бұрын

    I sell a CRM software, similar to salesforce and hubspot. The provocative question I was going for was - Just out of curiosity, are you able to track your lead's entire journey from prospect to buyer?

  • @MattMacnamara

    @MattMacnamara

    3 ай бұрын

    what does your CRM do differently/better than other CRMs?

  • @vladkagreen1824
    @vladkagreen18243 ай бұрын

    Just curious, did it ever cross your mind if the house insurance you pay for is worth it?

  • @MattMacnamara

    @MattMacnamara

    3 ай бұрын

    what do you sell?

  • @hkballer13
    @hkballer137 ай бұрын

    Any suggestions on how to use this for recruitment? I don't come from a sales background but started recruiting on my own. I like the beginning but trying to fit the last couple of questions in since I dkmt have a brand presence.

  • @MattMacnamara

    @MattMacnamara

    6 ай бұрын

    Which last couple questions are you stumped on

  • @hkballer13

    @hkballer13

    6 ай бұрын

    The Eminem mic drop question. Really wish I had done sales. I don't offer anything except the good focused service to clients whereas others go for low having fruit. So some might have bad experience or not work with external recruiters but I do find many that do. Trying to fit it in properly while not trying to sound like a douche I guess.

  • @Unfair8090
    @Unfair8090 Жыл бұрын

    Out of curiosity, do you have a way that funnels people in your advertising so you only get your ideal target customer?

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    “Funnels people in your advertising”…not quite following this language

  • @DannyPacheco-to4fi
    @DannyPacheco-to4fi9 ай бұрын

    How would I do the mic drop question if you are selling a service that many others provide- like staffing?

  • @MattMacnamara

    @MattMacnamara

    9 ай бұрын

    There is anything different about your offering?

  • @kraken9189
    @kraken9189 Жыл бұрын

    I’m a trainer at a gym and I have to call people that have signed up. I really need help setting appointments where I have a good chance to close them when they come in for an assessment I will pay for help I don’t even care. I need to know what I’m missing.

  • @deanresil519

    @deanresil519

    Жыл бұрын

    Have you considered having a website with automation booking?

  • @justinvenegas18
    @justinvenegas18 Жыл бұрын

    My Mic Drop Questions to realtors/brokers/ and RE Coaches: "Great, again out of curiosity do you have a way to nurture and target specific leads such as buyers, sellers and investors with means to buy within your median average constistantly?" Anything I have to change?

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    Awesome stuff...I take it you help realtors with leads?

  • @justinvenegas18

    @justinvenegas18

    Жыл бұрын

    @@MattMacnamara yea :P

  • @justinvenegas18

    @justinvenegas18

    Жыл бұрын

    should I make any changes?

  • @LatinoWebStudio
    @LatinoWebStudio8 ай бұрын

    Once I get past the gatekeeper and reach the decision maker, would you still recommend saying the opener "Listen I know nobody likes getting a cold call" or would you hit them with the pitch right away?

  • @MattMacnamara

    @MattMacnamara

    8 ай бұрын

    I would use the cold call opener again.

  • @LatinoWebStudio

    @LatinoWebStudio

    8 ай бұрын

    @@MattMacnamara I did this for once getting past the gatekeeper, it only happened one time where I jumped into the questions after the opener and the prospect said "I won't be giving out any information, just tell me your pitch" it wasn't the worst call but it didn't end in a meeting. I'm confused as to how to approach this people, they seem more straightforward and not opening to conversation.

  • @kIsulOvu
    @kIsulOvu Жыл бұрын

    "Out of curiosity, do you know which type of property and where to invest to match with your investing strategy to reach your financial goal?" I'm an appointment setter for a company that offers free property strategy and see if any of our exclusive projects will match and sell them the properties after the appointment. Please help me, I'm still very new.

  • @deanresil519

    @deanresil519

    Жыл бұрын

    hey do you do cold calls?

  • @krifzy
    @krifzy Жыл бұрын

    Point of sale inventory management: out of curiosity? What to say 😅

  • @EwurumIkechukwu14
    @EwurumIkechukwu14 Жыл бұрын

    What if you got a number and you don't know the person name. How do open such.

  • @charleswright9573

    @charleswright9573

    Жыл бұрын

    Reverse phone lookup

  • @kevinhansenexpcommercial
    @kevinhansenexpcommercial9 ай бұрын

    I am looking for multiple cold calling accountability partners. I want to schedule zooms and alternate calling your list and mine and giving feedback.

  • @MattMacnamara

    @MattMacnamara

    9 ай бұрын

    You have anyone else on your team Kevin or is it just you?

  • @kevinhansenexpcommercial

    @kevinhansenexpcommercial

    9 ай бұрын

    So far I've got two participants but it's a one on one scenario.

  • @Re-dl4wt
    @Re-dl4wt9 ай бұрын

    Hey Matt where can I get free leads?

  • @MattMacnamara

    @MattMacnamara

    9 ай бұрын

    what you mean by leads?

  • @LatinoWebStudio
    @LatinoWebStudio8 ай бұрын

    Here are my three questions after the opener including the mic drop: (this is for one of the companies I’m setting up appointments for) Quick question, are you currently spending any money on online advertising? Out of curiosity, do you have a way of measuring how much money the traffic from your website is generating? Have you ever considered tracking the revenue generated from your website to better track results?

  • @MattMacnamara

    @MattMacnamara

    8 ай бұрын

    I like it!! Have you used these questions yet on your cold calls?

  • @LatinoWebStudio

    @LatinoWebStudio

    8 ай бұрын

    @@MattMacnamara I’ve used the first two. Sometimes the first question puts people off, do you think it sounds too salesy? I’m excited to start implementing the third question and the “Would it be too crazy if we found 10-20 minutes…”

  • @MattMacnamara

    @MattMacnamara

    8 ай бұрын

    if it sounds salesy, get rid of it@@LatinoWebStudio

  • @LatinoWebStudio

    @LatinoWebStudio

    8 ай бұрын

    @@MattMacnamara gotcha! will do! Already came up with some better ones, thanks!

  • @BlueSuedeHughes
    @BlueSuedeHughes Жыл бұрын

    Chat GPT 😁

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    ChatGPT is very interesting.

  • @michaelb6510
    @michaelb65107 ай бұрын

    I cant act this corny. Not even hating just saying i dont feel like i could ever be that guy with this fake laugh.

  • @MattMacnamara

    @MattMacnamara

    7 ай бұрын

    Outside of the fake laugh, did you like everything else Ronen shared?

  • @michaelb6510

    @michaelb6510

    7 ай бұрын

    @MattMacnamara I was trying that intro, but I didn't feel like it worked for me. I've watched him on Trents channel as well. I got some stuff from it, but I've gained a lot from your other videos that have been working for me.

  • @Lifegateacupuncture
    @Lifegateacupuncture9 ай бұрын

    What type of mic drop question would you use for high end body contouring services? @ronenpessarpodcast @MattMacnamara

  • @MattMacnamara

    @MattMacnamara

    9 ай бұрын

    Not sure what that is. Do you cold call for that type of service?

  • @fjcanchola12
    @fjcanchola12 Жыл бұрын

    This is gold! 📝🗒️📝

  • @MattMacnamara

    @MattMacnamara

    Жыл бұрын

    Thanks for watching and commenting!