Tim Hortons Franchise Drama and How Much Owners Actually Make

The most Iconic Canadian brand is in trouble? How much does a Tim Hortons franchise earn? How much does it cost to open a Tim Hortons? Is Tim Hortons Canadian owned? We look at the hidden dark side of Canada's coffee giant today on Franchise City.
If you are Canadian you know Tim Hortons . If you aren't Canadian Tim Hortons is kind of an equivalent to Dunkin in the USA. There are 3,569 Tim Hortons locations in Canada, 1800 locations of those in Ontario. Americans may think that isn't many locations but remember the population of all of Canada is under 40 million people, not much more than reside in the state of California.
Most Canadians think Tim Hortons owners must be making an absolute fortune because no matter the time of day there are huge lineups of customers usually blocking the streets. That reason to buy a Tim Hortons, or any franchise is included in our Top 10 stupid reasons to buy a franchise list because guess what, you don't get paid on lineups. You get paid on profit margins and if the margins are bad you wont make money. More on that in a moment.
We did a video on Tim Hortons way back in 2018, we had only 2,000 subscribers at the time, and I pointed out reasons why Tim Hortons may not be as great an investment as many people think. Since that time average EBITDA ( earnings before interest, taxes, depreciation and amortization) has dropped by over $100,000 a year average for franchise owners.
In 2018 average EBITDA across the system was around $320,000 a year. Not bad. But that number as of last year dropped to $220,000, then minus your interest, taxes, etc. $200k is not bad money, but keep in mind how much work is involved hiring, training, attrition, customer satisfaction in one of the highest volume environments in food. Employee doesn't show up? Guess who has to cover for them. Keep in mind a traditional store can cost up to 2 million dollars to open, not even including real estate. To buy a Tim Hortons you need a net worth of 1.5 million and $500k liquid to even be considered
So number one on our list of red flags is declining profits and low margins. Remember $220,000 is the average, around half the stores earn even less than that. Is that a good return on an investment of 1-2 million?
Next is location. As someone new to the Tim Hortons system you get whatever locations are left over. The first 4,000 owners obviously picked the best locations. Also remember, Tim Hortons offers existing owners new locations first, whatever nobody wants goes to new buyers. This is why getting in to an emerging franchise brand can be a good strategy, similar to people who bought in to Tim Hortons decades ago. They made a lot of money.
Number 3 is territory. From the 2023 Tim Hortons franchise disclosure your "territory" is basically your store. Tim Hortons can open a competing store wherever it wants, even right next door to you. Now its unlikely they would ever do that, but Tim Hortons corporate has been quite heavy handed against franchisees, more on that in a minute.
Number 4 Tim Hortons is no longer a Canadian owned chain. Burger King purchased Tim Hortons for $11.4 billion dollars in 2014 and they became a subsidiary of the Oakville based Restaurant Brands International. And RBI is majority owned by a company from Brazil called 3G Capital. Side note, the Subway Franchise chain may be sold in the near future, they are looking at offers in the 10 billion range, less than RBI paid for Time Hortons. Subscribe for updates to that potential sale.
Back when RBI took over many analysts suggested this company takeover is "likely to have overwhelmingly negative consequences for Canadians." Quote from a Canadian Policy Alternatives study. The study analyzed 3G Capital's past history of takeovers of Burger King, Heinz, and Anheuser-Busch and stated "it has a 30-year history of aggressive cost cutting, which could hurt Tim Hortons employees, small-businesspeople, Canadian taxpayers, and consumers. Almost a decade later some might suggest this was remarkably prescient.
Number 5 Tim Hortons donuts are no longer baked in store. More than a decade ago Tim Hortons switched from baking fresh in store, to having their goods partly cooked offsite, frozen, then delivered to stores. This helps corporate, as they make the margins on baked goods, franchisees not so much.
There was a class action lawsuit over this switch to par baking for "breach of contract, breach of duty of fair dealing, negligent misrepresentation, and unjust enrichment" and the lawsuit cited that franchisee's costs to produce a doughnut literally tripled from 6 cents to 18 cents per donut, required new equipment and other expensive investments. That case was eventually dismissed however needless to say franchisees were not happy now making 3 times less on donuts than they had prior to prebaking and having to buy the goods from corporate.
SORRY OUT OF TEXT SPACE! See Video for end.
#franchisecity #timhortons #canada

Пікірлер: 37

  • @mattp4079
    @mattp4079 Жыл бұрын

    At T.H. in Buffalo, there are typically 3 within a 1.5 miles radius with 10-15 cars in line at each every morning. Their quality and customer service has steadily declined, with some stores closing early due to staff shortages. The chain was named after a drug-addled Buffalo Sabre who died in a high speed crash in Canada.

  • @JohnLohnes-om1yy
    @JohnLohnes-om1yyАй бұрын

    Try Las Vegas. A shop on the Strip

  • @homyce
    @homyce Жыл бұрын

    Excellent video as usual. Thanks!

  • @FranchiseCityOnline

    @FranchiseCityOnline

    Жыл бұрын

    Thank you for watching!

  • @Mrblackiechan17
    @Mrblackiechan17 Жыл бұрын

    This was a really nice video, thank you.

  • @FranchiseCityOnline

    @FranchiseCityOnline

    Жыл бұрын

    Thanks for watching!

  • @thomaslanguell7257
    @thomaslanguell7257 Жыл бұрын

    I was in Bangkok 2 weeks ago there is a Timmys at the MBK mall!

  • @davealmer3803
    @davealmer3803Ай бұрын

    The royalties and leases staff costs and equipment are killing the average owner these days. Stores are becoming more takeout/drive thru and less seating inside. they re no longer just C&D's they becoming more of a fast food outlet with wraps chikn fingers soup and now pizza the staff needs to know alot. There are 2 within 10mins of my house and they often run outta stuff like eggs/bacon..etc so cant always get whatcha want. True story.

  • @FranchiseCityOnline

    @FranchiseCityOnline

    Ай бұрын

    Great points - thanks for sharing!

  • @hassanbazzi3545
    @hassanbazzi3545 Жыл бұрын

    Very valuable information. I have seen your video on them back in 2018. I was very interested but they said they don’t have the storage and services to Florida. I think there products are top notch and most Canadians when they visit the USA they support the stores. Thank you for sharing

  • @FranchiseCityOnline

    @FranchiseCityOnline

    Жыл бұрын

    Thanks Hassan! It makes sense logistically they were probably staying closer to the border. Just checked their latest FDD and most are in NY, MI and OH, still none in FL.

  • @Rentcollector
    @RentcollectorКүн бұрын

    TH has lost its mojo. Canadians are waiting for a competent competitor to enter the market such as Dunkin’s

  • @FranchiseCityOnline

    @FranchiseCityOnline

    23 сағат бұрын

    Desperately waiting. Both in coffee options and politics

  • @hoffwell
    @hoffwell Жыл бұрын

    We recently got a TH at Penrith, Cumbria, England. I'd never heard of them. It opened in a former KFC. Wonder if it's the same people switched franchise? Great video as always.

  • @FranchiseCityOnline

    @FranchiseCityOnline

    Жыл бұрын

    Thank you! I had no idea they were in England. Arguably an even tougher market than the USA - it will be interesting to see how they do.

  • @LeonMortgage

    @LeonMortgage

    Жыл бұрын

    ​@@FranchiseCityOnline Yeah my sister goes to them when she misses home. Apparently they're better quality

  • @MaxximumRage

    @MaxximumRage

    3 ай бұрын

    They're owned by SK Group in the UK

  • @ogjk
    @ogjk Жыл бұрын

    If Timmys wants to come down to W Texas that would be fine by me. In Odessa we dont have any Dunken and the mom and pop places are not highly desirable. Therefore they could realize some pretty good profits if they can get a decent location.

  • @FranchiseCityOnline

    @FranchiseCityOnline

    Жыл бұрын

    Interesting! If we get a client in Odessa Ill mention there is a donut drought :-) Thx for watching.

  • @kirkreiglori2434
    @kirkreiglori2434 Жыл бұрын

    Great info! I'm now based on the Philippines (formerly from the USA). Any ideas about specific franchise industry in the Philippines? You have an office in Manila? Keep in touch. - Rei

  • @FranchiseCityOnline

    @FranchiseCityOnline

    Жыл бұрын

    Thank you! Unfortunately not familiar with the Philippines business landscape so wouldn't be much help. Given the fact there is 3 feet of snow outside today I should consider opening a Manila office personally 🙂

  • @MrCNRail
    @MrCNRail Жыл бұрын

    Can you do a video on the Pizza Pizza franchise as-well as a newer brand called Osmow’s? Excellent video by the way.

  • @FranchiseCityOnline

    @FranchiseCityOnline

    Жыл бұрын

    Thank you! I will add those to the list. If you are a prospective buyer you can get custom reviews in 48 hours: kzread.info/dash/bejne/enimqMeghbC5iqw.html

  • @Jack-xh7nr
    @Jack-xh7nr Жыл бұрын

    They blew up in MN almost overnight then they went away just as fast.

  • @shawnvanderdoes9823
    @shawnvanderdoes9823 Жыл бұрын

    I live in WNY and we love our Timmy's. I have to agree there product quality how gone down significantly over the years. Coffee is the best thing they do. My kids do love there tim bits thou.

  • @runcoweezrun8143
    @runcoweezrun8143 Жыл бұрын

    Hello there Mr. Edwards. Hope you are well. TH is more bogus than Dolly Parton's bogus Bustline.

  • @FranchiseCityOnline

    @FranchiseCityOnline

    Жыл бұрын

    Lol - my expertise has its limits

  • @Nicklan1961
    @Nicklan196110 ай бұрын

    Tim Hortons has lost a lot of customer's sense becoming Restaurants, No longer a coffee shop unless you have a half an hour to wait to get your coffee

  • @kissingbanditt
    @kissingbanditt Жыл бұрын

    Timmys sucks. Born and raised in Canada. I only support American companies since they came and drove all canadian companies out with their superior customer service. Go to Lowes and then go to canadian tire. Then you’ll know what im talking about.

  • @FranchiseCityOnline

    @FranchiseCityOnline

    Жыл бұрын

    Yes but the high taxes and freezing cold weather are world class😒

  • @kissingbanditt

    @kissingbanditt

    Жыл бұрын

    @@FranchiseCityOnline yes, very true. Thumbs up. Great video.

  • @whyisblue923taken
    @whyisblue923taken Жыл бұрын

    Robert, you should avoid buying a coffee at an empty Tim Horton's lest you want to be manhandled by cops. Where is your KFC video?

  • @FranchiseCityOnline

    @FranchiseCityOnline

    Жыл бұрын

    In Canada it's getting "people-handled" by cops 🙂 KFC didnt make the grade so pulled it

  • @runcoweezrun8143
    @runcoweezrun8143 Жыл бұрын

    The only People who get sucked into Franchises are those who are Mathematically confused to the point, where they Religiously believe that they believe: 2+2 = 22 😁

  • @FranchiseCityOnline

    @FranchiseCityOnline

    Жыл бұрын

    Hey - we all own Franchises :-( kzread.info/dash/bejne/Y62p0MOxiq7fdqg.html

  • @runcoweezrun8143

    @runcoweezrun8143

    Жыл бұрын

    @@FranchiseCityOnline Well...."You" have an Honest Face so "Yourns" are "Legitimate"