Toughness. Teamwork. Culture. They make for great slogans up on the wall, but signs won't win you games. Unless, of course, you believe in the words they say. If you've heard one thing about South Carolina football over the past few years, it's that Shane Beamer is building a culture unlike any other. What makes this program different? Those signs are not just words. Here comes year 3 of "Beamer Ball" in Columbia. This is The Story.