That little cow being closed off is probably still the saddest thing I've ever seen in my entire life

@Ama40401

6 жыл бұрын

I hope you have seriously considered giving up meat and dairy then

@mondayisthebest1022

5 жыл бұрын

Third eye Brunette No. We need protein and dairy. Even if

@omar-oc5ol

5 жыл бұрын

R u seriously telling me that that cow is the saddest thing you've seen in ur life? Really?! U haven't experienced sadder??!!!

@cupcakemates7700

5 жыл бұрын

@@mondayisthebest1022 are you stupid humans are done evolving we don't need meat.

@mondayisthebest1022

5 жыл бұрын

Cupcakez Animates Then you must be stupid too. We don’t exactly need meat, but we need these food elements to survive. And are you done evolving yet?

When the cow looked at me I legit started crying

@zorke1857

6 жыл бұрын

me too bud

@lacycek

6 жыл бұрын

go vegan

@LeeAviation

6 жыл бұрын

Ava Marie Ya!

@someoneelseishere5964

6 жыл бұрын

Tobias Bark pretty sure they already know that

@sajxcape2655

6 жыл бұрын

Me too i really wanted hungry jacks burgers :)

we watched this in class and this is beautiful. Also we started screaming when we realized it was a freakin ad for a game. rip

@cybxrthrxxt2599

6 жыл бұрын

same lol

@zorke1857

6 жыл бұрын

i watched this in class too our teacher showed it to us but the ad exposed version

@shaunhamelin9896

6 жыл бұрын

unikitty was here yoy Canadian?

@olivia-san2449

6 жыл бұрын

We just watched this in class today lol

@redmusic6225

6 жыл бұрын

Same

I worked at Chipotle for 3 years and this is the video they show in orientation to try and get you to feel like your part of something bigger.

@buba4267

6 жыл бұрын

Bryan Lopez which you aren’t. You’re just the means by which the CEO gets 500 new jets. You think they care about you, a feeble worker? No. Corporate CEOS don’t give a shit about you or their customers.

@emiliejoykerr9173

6 жыл бұрын

It would work for me. I started to cry at the cow

@winterslade2450

6 жыл бұрын

buba426 Bruh

@buba4267

6 жыл бұрын

Hoshisgirl you know it’s true!

@stemm09

6 жыл бұрын

buba426 500 eh?

It's such a touching video that you forget that it's an ad promoting a game sponsored by a company whose also wants you to buy their food.

@rosekiller4004

4 жыл бұрын

Ikr, and I downloaded the game when it first came out, it was just a shitty mobile game lol. But this commercial has stuck with me for yeeeaaars. I love this version of the song

@JunLiSF

Жыл бұрын

Lol

@JunLiSF

Жыл бұрын

PR job well done

@jordanm.4411

6 ай бұрын

But I think you got a freebie burrito coupon if you beat the game, right?

I was deeply effected by this campaign when if first came out. It definitely changed my perspective. I just wish Chipotle actually lived up to it...

@z7847

2 жыл бұрын

Same. It's ironic that Chipotle made this ad when they themselves do this. They're not a local business with ethical practices. They're just as unethical as the massive companies they pretend not to be in this ad

I only came for the song and the cow tbh

@mattybraps1951

5 жыл бұрын

MrGudBoi same lol

@el-ch8it

5 жыл бұрын

What’s the name of the song??

@sophiamartinez5144

5 жыл бұрын

What’s the song name

@devinperjak6417

5 жыл бұрын

Sophia Martinez Pure Imagination is the song name and it was originally sung by Gene Wilder but I don’t know who covered it in this commercial

@melisa-jn9de

5 жыл бұрын

@@devinperjak6417 But since no one talks in the video you could just install the video and listen to the music only.

I like how they set this in a kind of dystopian land of Oz, with the city as the emerald City. And the music is spot on. Nice job

@augustebengtrosaupan308

6 жыл бұрын

aplguy but pure imagination is willy wonka

@justyourbasicarmy9303

6 жыл бұрын

aplguy agreed it’s a work of pure art

@sarahlau7836

6 жыл бұрын

aplguy it was chipotle's, but they put the animation as private, so he technically stole it from the,

@larry444

6 жыл бұрын

Not even his video

@zennseven

4 жыл бұрын

Yeah but this is all tertiary. Like so many corps theCEO could be fired and....mega hormone factory beef!

We watched this in class, like 5 kids cried and my teacher got rants by parents😂😂

@lovelobster8475

4 жыл бұрын

I’m calling bullshit on that one

@yamdo6870

4 жыл бұрын

First of all what grade was that in and second of all I’m calling bullshit

@stevenjohnson9466

4 жыл бұрын

@@yamdo6870 nah dude kids be trippin all the time lmfao

@homohours9947

3 жыл бұрын

Bruh how old are the kids in your class? 6?

@Lite727

3 жыл бұрын

@@lovelobster8475 something similar happened like that to me as well. It was most likely girls, they break down about the stupidest shit.

Saw this is class the saw it was made by chipotle My class: WTF why did chipotle make it. It's so sad

@chimcakey3365

6 жыл бұрын

Rubyisnotonfire my class asked the same thing lol

@uhh.7jjbhg

6 жыл бұрын

Rubyisnotonfire because it's true

@codycole377

6 жыл бұрын

Its propaganda to make people stand against factory farming... This is what feeds America and the world... Without it you wouldn't be able to eat meat and or milk or anything else that's an animal product...

@Ama40401

6 жыл бұрын

Cody Cole ARE YOU FUCKING KIDDING ME?! It’s also KILLING the planet and 8 Billion animals a day- you’re a fool

@Ama40401

6 жыл бұрын

Cody Cole that’s the point! You don’t have to eat animals. Or drink their pus 🙄

the cow stared right into my soul...considering going vegan

@abbeylynn8605

6 жыл бұрын

don't do it

@tabithabarton8213

6 жыл бұрын

why not

@BlackBinderGames

5 жыл бұрын

Raw Vegan Shaolin "Most people" - citation needed bro. Humans aren't designed to subsist on greens only, it is as simple as that. Now go take your B-12 chemical supplement you incomplete person.

@kosmatova3325

5 жыл бұрын

Black Binder, the animals you eat are injected with chemical B12 so that you can get B12 from them. It originates in the soil. Do your re-search instead of talking smack. You know nothing about nutrition.

@BlackBinderGames

5 жыл бұрын

Dylan Irving I just threw up in my mouth a little.

It’s a wonderful animation, just seemingly ironic it was posted by a large fast food chain who feeds into these same practices

When he sealed up that wall in front of the cows I almost lost cried fam *bites into burger*

@angelfiremimosa

6 жыл бұрын

That's the cognitive dissonance they rely on. They don't want you to feel empathy for these animals, only pets, Dolphins, etc. the rest just kill em, they need your money. 😢

@mondayisthebest1022

5 жыл бұрын

Qwerty098 Asdf You and me both kid

@froggodad9159

5 жыл бұрын

Omg I was about to go vegetarian but then I was like I like hamburgers too much lmao

@floravox6405

5 жыл бұрын

Haha But 😢

@est1569

5 жыл бұрын

*biting into burger and fries*

NOOOOO THE COWSSSSS😭😭😭

@jman1239

6 жыл бұрын

Chris Tiu and the chickens

@noonsky1794

6 жыл бұрын

The cows made me sad JUST LOOK THOSE EYES. HOW COULD THAT

@jackie1346

6 жыл бұрын

Chris Tiu this isn't what happens in the agriculture industry

@sophiagoleski1688

6 жыл бұрын

when he shut the door on the cow when he looked up at him D:

@morganp9996

6 жыл бұрын

This is so sad

That cow part made me sad

@kittiebun3129

5 жыл бұрын

Same

@Pongi626

5 жыл бұрын

Albert Pike go vegan. This is not fiction. Watch "dairy is scary" by erin janus

why did this video have such a profound impact on so much people’s childhoods?

@rusemode

2 жыл бұрын

Because of how well it's done, it's beautifully tragic too

@isaac7861

2 жыл бұрын

because it was an ad on youtube in 2014, that’s how I discovered this video in the first place.

@bunnycakec7132

Жыл бұрын

@@isaac7861 for me it was an ad in a Dress up game I used to play lol. The cow part always made me cry

@heatheralisa8658

11 ай бұрын

I literally played the game it plays when you first start and I would cry 😢

Just for the record, this was produced by Moonbot Studios in 2013; they are the animators

@slagatta

3 жыл бұрын

Thanks, I was looking for this.

WAT THIS IS MADE BY CHIPOTLE

@wolvezzz8694

6 жыл бұрын

Remakes of stuff idk Mhm!!

@romeoortiz9796

6 жыл бұрын

You absolute buffoon its made by Sampics

@N92-

6 жыл бұрын

Romeo Ortiz no it doesn’t dipshit

@nigelswiatek5346

6 жыл бұрын

Romeo Ortiz no u stupid he just stole it

@bigkaash7605

6 жыл бұрын

Your local angry bunny I agree wit u

I watched this in a class and everyone was about to cry until all the sudden “CHIPOTLE🤪”💀💀💀💀

I ain't gonna be a vegetarian, but my god does this hit me with the feels.

@Pongi626

5 жыл бұрын

Duncan Greer if this makes you feel bad why are you still doing this to them?

@EveRiriqj

2 жыл бұрын

It isn't about eating meat or not. It's that the other foods that ur consuming like McDonald's has like a bunch of messed up chemicals. They trying to portray natural

@lolopop7899

Жыл бұрын

You are aware chipotle serves meat right?

@dinodare1605

Жыл бұрын

I don't think Chipotle wants you to be vegetarian lol.

@kitieriwhite7758

10 ай бұрын

@@EveRiriqj exactly. It's also showing how extreme some companies are when they start thinking dollar signs and less about animal and environment welfare

Everyone keeps talking about the sad cow or the fact that it's an ad, but I'm more interested in the robot crows. The crows seem to symbolize the food company's deception and it's true colors under the smiles and billboards. From the minute the scarecrow enters the factory, he's followed by a crowbot that is clearly meant to keep the workers (the scarecrows) in line. If you notice, every single time the scarecrow sees something that shows how wrong Crow Foods Inc. is, the crow robot on his shoulder takes notice and caws to remind him to get back to work, a symbol of the company hiding its true colors and controlling everything to get what they want. When he sees people taking the artificially modified food from conveyor belts, the crow caws and forces him to focus on fixing the wooden planks. When he sees the state the cows are in, the crow bot intervenes again before he can even say anything to his fellow scarecrow. Even in the factory, the crowbots constantly keep watch, acting as a shroud of darkness over the despair-filled machinery and the scarecrows working them. It's only when the crow bot is gone can the scarecrow finally take action against the things he's seen. He grows his own crops without the need for artificial growing techniques and opens his own store to the public. This time, when the crow bot comes cawing and tries to intervene, the scarecrow has had enough and shoos it away like a pesky fly, a stark contrast to the menacing influence the crowbots had earlier and proving that the scarecrow merely sees Crow Food Inc. as a fellow competitor rather than a powerful force that could crush him at any moment.

@iiikateplayz2nd943

4 жыл бұрын

BloodStalker 500 you need more likes this looks like it took a long time to write

Is saw the cow.....TEARS

@floravox6405

5 жыл бұрын

SAME 😭

@123j4j

3 жыл бұрын

Yummy

@Musicalquest

3 жыл бұрын

*Wheezes in omnivore*

The scene with the cow, is the strongest emotional I have ever felt

That animated Cow stared into my soul.

@extropiantranshuman

4 жыл бұрын

If Chipotle had a commercial with the cow part, so many people would instantly go vegan.

I cry every time i watch this but i love the great message this sends to everyone

@dmitrimason4824

3 жыл бұрын

I agree

@jacksonstrodtman7227

2 жыл бұрын

U big baby 😭

@SeymourDisapproves

Жыл бұрын

Yeah, "Eat as Chipotle. Forget that we also serve meat."

I learned about factory farming about 10 years ago, I've been a vegetarian ever since.

@dmitrimason4824

3 жыл бұрын

I’m vegan

@Devinloves56

2 жыл бұрын

Bro thats cringe

@Farmer_Matt

2 жыл бұрын

What is a factory farm?

@kcb-0258

2 жыл бұрын

@@Farmer_Matt a factory farm is a farm in which animals are kept incredibly close to each other living in bad conditions so the owner can then produce more meat/dairy leading to more money

@Farmer_Matt

2 жыл бұрын

@@kcb-0258 The idea of a factory farm is a fallacy. Family farms make up 98% of the farms in the U.S. Animals are not abused. The goal of a farmer dealing with livestock is to keep them as content and healthy as possible. An unhappy animal will actually lead to a decrease in production much like an unhappy worker in a business.

McDonald’s probably took down the original video

@extropiantranshuman

4 жыл бұрын

You mean they made one too?

Fun fact: Chipotle doesn’t even support Agriculture so all this information that they tell isn’t really what Chipotle does.. Please search up your info before you jump to conclusions

Way back then, I was 11 in 6th grade social studies class. We watched this animation and me and some of the class legit started crying. Many kids became vegan that day.

Saw this in my anthrozoo class- it's interesting to see the misrepresentation both in factory farming and in small-scale agriculture. Also, it's just a really well put together and heartbreaking short film.

Chipotle: *shows picture of scared cow for emotional appeal* 10 minutes later Chipotle: “Cut. That’s a wrap! TIME TO DIE, MR. COW!!!”

@sketty3401

4 жыл бұрын

I mean, the point of the video is about more humane treatment of animals, at least give the animal a good life if it's just going to be taken away.

@sketty3401

4 жыл бұрын

Ani Rose, yeah the vegan diet didn’t work for me whatsoever. I just got really malnourished from it. I try to stay plant based but I eat and shellfish a lot, and sometimes dairy. I’m honestly just waiting for lab grown meat to be available.

@anirose6807

4 жыл бұрын

RDpumpkin fair enough. I’m one for doing what works best for you, and trying to eat more plant based even if one can’t fully go vegan will always be better than doing nothing. I just think it’s funny that people on this video have so much compassion for an animated cow, but don’t make the connection between their burger and a real life animal 😔

@cizzlebot

4 жыл бұрын

@@sketty3401 I genuinely don't mean to be rude, but it sounds like you either had no idea what you were doing (hence malnourishment), or you're just conveniently lying so you can continue to eat animal products.

@sketty3401

4 жыл бұрын

Jesus christ, I know you don’t like me eating dairy products or fish, but I get my milk from a farm near me. It isn’t a factory farm, and they treat their animals very well. I like eating fish because it’s not the same as eating what’s basically a big puppy. Hate me for it, but I hated being because of other vegans. I tried every diet, It didn’t work, I had a lack of B12, and supplements are hard to get out here.

I got chills when I saw the cows😥

@Pongi626

5 жыл бұрын

Alex Cantu go vegan. This is happening every second all over the the world. Watch "dairy is scary" by erin janus

@jaylensmith6308

4 жыл бұрын

Justice is blind who said he wasn’t vegan?

@jaylensmith6308

4 жыл бұрын

Even though I joke a lot about the irony of that scene, it haunts me to this day about the look on the cows face and how the video slowed down a bit to focus on the cow. Like, damn!

I REMEBER WATCHING THIS AS A CHILD!!! I WAS LOOKING FOR THIS AFTER ALONG TIME!!

@Niceandshiny

3 жыл бұрын

right with you

@Ynenemo3795

3 жыл бұрын

It’s been about 4 or 5 years sense I seen it

Watched this as a 6 year old and cried and now I’m 12 and I still cry to that sad friggin cow 😢

Here from 2024. The music still holds a special place in my heart

But can we talk about how Fiona Apple sounds amazing here?!

I watch this at school

@ceciliamancilla183

6 жыл бұрын

David G. Middle school

@jazzingjuice1170

5 жыл бұрын

why

Thia is the best most memorable ad I have ever seen. I remember the song, every scene, how sad I was the first time I saw it. MAN, Cipotle has an amazing marketing system

This was THE mystery I had to solve as a 9 year old. I loved this. I don't even know why I thought this was a mystery.

@greenpiersystem

10 ай бұрын

It was intriguing to us as well. The best solution we came up with, as a collective, is that the reason this was so interesting, yet so confusing at the same time for us, is the fact that back when we first saw this, we were still living the 2010's "everything's fine, the sun's shining outside" mentality, even while we were being abused at home and we were actively dealing with trauma incurred from everything happening in the world, small and large. Host grew up with Lewis from Meet the Robinson's as a role model. She wanted to be an inventive, good-giving genius when she grew up, and that was actively encouraged by our parents, although for more negative and selfish reasons. And she also idealized the creativity of Willy Wonka and movies like Tron: Legacy. But the idea that one's perfect creation may only be perfect in the eyes of the one who created it, and can be abhorrent from other ones, was foreign. So the entire commercial was food for thought; obviously the people at Crow Foods are very proud of all of the innovation they have made, showing it off with relative pride to those who have the privilege, and they can personally speak of how all of this was pure fantasy just years ago, but... is this the fantasy we wanted? Or is it more of a nightmare?

I saw this ad when I was 6 and i legit began to cry

Very well animated, it brought me to tears seeing that cow. 😢

@macewindu4933

2 жыл бұрын

Whos fault is it us stupid bloody humans

that cow part made me so sad as a kid

When the cow looked right into my eye, it was the saddest thing in my entire life 😢😭Someone needs to stop this animal cruelty!😠😡

@TheNavid001

3 жыл бұрын

Be apart of the change by going vegan

@dmitrimason4824

3 жыл бұрын

I agree

I watched this in 2013 when I was playing a game and this ad popped up and I was dumb and was a child so I thought it was a mini video and watched the whole thing and it made me cry and I can’t believe I found it again and the cow gets me every time...

this literally deserves an Oscar, and it’s just a commercial. this is truly beautiful

I watched this same video years ago in primary and it has always stayed with me, I thought it was the saddest video ever. I love the animation and music choice :)

1:03 😧 That broke my heart. 1:28

i still comeback to this video even tho it’s been years

This short movie has a very powerful message of the truth behind the meat trade. Excellent!

@heyjunebughayhay1176

Жыл бұрын

Not really the truth of the trade but a lot of miss conception

I had to watch this for English . Did not know this was an ad, I should’ve seen the signs

My old favourite animation that I forgot the name of.. I have finally found you again my dear. Totally didn’t cry-

After so many years....I remember when I was 5....I saw this ad while I was playing a game... I always loved watching it when it popped up because it’s such a great message and the cow made me cry..and I forgot what it was called I always wanted to find this again and I finally did this is such a great game and ad

This should get more views more people need to see this. This shows how the world really is plus this is nostalgia fore me when I was young I’ve searched for this and found nothing but now I have found it, I tried to download it on my iPod when I was young but it didn’t work idk i don’t remember all that much but this❤️ even if this is just an ad for a game

@extropiantranshuman

4 жыл бұрын

With the anti-vegans out there, I was surprised it got so many. Keep it up!

@extropiantranshuman

4 жыл бұрын

Maybe it's better that you didn't, because at least now you could add more views to KZread (unless it's an in-app download).

@fallingsuncreations9270

4 жыл бұрын

hawaiisunfun yea I meant the iPod touch the one for games and stuff my bad for confusion😂

Chipotle trying to trick us into thinking they’re not crow foods lmao

remember watching this in primary school, gives me nostalgia watching this again years later

Oh gosh, who remembers these ads from 2013? I remember being a nine year old and actually getting scared of this trailer.

They deleted the game off of the App Store wth

@tabbiexcat

5 жыл бұрын

There might have been a legal issue.The government tries to hide a lot of what is true about our food.

@floravox6405

5 жыл бұрын

What 😲

@Nahan_Boker94

5 жыл бұрын

The game isnt as good as this animations anyway...

@carlosaguilar4917

5 жыл бұрын

@@tabbiexcat yes and there trying to get rid of chipotlie anyway they can

@walrus6173

5 жыл бұрын

@@tabbiexcat right its always government false

The 1:32 part with the sad cow made me become a vegetarian ❤️

dang im looking at this years after playing the game, and this makes so much more sense now. Also thank you so much for getting this vid.

It's been so long and seeing my old comment man was I such a child back then, still remember asking my sister so many questions to understand what was going on and showing this video to my classmates. Such fond memories

I suddenly had the urge to watch this again, so I searched “come with me and you'll be in a world of pure imagination food add” and this was the first thing that popped up 😂😆😂 that was lucky

I seen the cow and my emotions exploded

This give me nostalgia

There are precious few adverts as profoundly hitting or capable of staying in your mind so firmly for such a long time, as this add here.

The cow eyes make me cry so much :'

This is the first cover of this song that I like as much as the original. Thank you Fiona, thank you so much.

I can’t believe this video is the way I discovered Fiona apple

I remember watching this like a decade ago as a kid when it was first dropped, and I thought it was really beautiful. I've seen it a few times since then, and now I can see it for what it is - a talented director and animator painting over a cynical corporation's greed with an emotional short film.

I remeber seeing this at school........and pretty much my eyes had tears in them through the whole time 😥😥😥😥😭😭😭😭

Is it called scarecrow, because the guy is a scarecrow who rebelled against the Company of crows, Hence he scares crows? (I just thought of this randomly cuz I’m re watching this over and over again)

@extropiantranshuman

4 жыл бұрын

I wish at the end, instead of scaring crows, the scarecrow allowed the crows to eat the vegan food among the people. Everyone can live in this world!

@suckmymonkey4315

3 жыл бұрын

why did i have to read a comment to make that connection lmao

@Callmestev

2 жыл бұрын

lowkey liking this

This ad still hunts me till this day. No matter how deep you bury the truth it will always reach the surface

1:33 holy cow this is the video that pops into my head every now and then, I’ve been trying to find it for years!

I screamed when I found out it was an ad

Ahhh childhood :(( I watched this when I was gr. 1 with my classmates

Jesus, Fiona makes this song so beautifully creepy as hell!

For an ad, this is just too well done

The song from Willy Wonka (1971). Such a nice touch. It looks like a chocolate factory but in alternate dark universe.

A video by a big corporate representing themselves as being different and making people believe that they are with all of us. And doing all these same things, to get their profits going. The most effective way of fooling people.

this is one of the most powerful and impressing shortfilms i have ever seen!

The cow scene is just.😭

It's genuinely hilarious that Chipotle disowned this animation for whatever reason, and now it's been reclaimed by some rando guy asking for dono's lmaooooo. Respect.

I watched this when it came out and I honestly think that little cow was a huge reason I became vegan!

@dmitrimason4824

3 жыл бұрын

I’m glad this video is making us vegan

I watched this when I was younger. Been searching for it ever seince

@AidenVasquez-ch7vq

22 күн бұрын

Bro same

Finally found this video again after almost 8 years!!!!

I remember I played this when I was 5 😕😭 I been trying to find this

I've watched this about 6 years ago with my daughter, and she was so impressed by this short film. Today, I watched this movie again after watching Wonka 2023. This animation inspired my daughter to become a vegetarian; she's now 12 years old.

i watched this in class and the song and the video was so mesmerizing i cant believe how good the animation and the song is. This is so beautiful

the cow. omg i have no words. that hurt my soul

the scariest thing about this was realizing this is a fucking ADVERTISEMENT for CHIPOTLE

This program won 2 Emmy Awards for Outstanding New Approaches - Original Daytime Program or Series and Outstanding Directing in an Animated Program.

i cannot describe the amount of rage this video brings me my class watched it like 12 times in 3 days

The music of this Short film is also used in a famous Hollywood movie "Thor Ragnarok".

Among my favorite ads/animations ever.

@SLASHA__

4 жыл бұрын

GRG me too. Together with the music it’s powerful!

This made me feel sad, but it made me feel more creeped out honestly XD The brown and gray colors D:

such nostalgia, that food always looked so immaculate

Why is this so sad

@jackie1346

6 жыл бұрын

Andreu Race it's really not they make this up and if anything like this ever happens the farms are shut down immediately

@lacycek

6 жыл бұрын

Tobias Bark, stop this bullshit. You work in meat industry and defend it? It happens everyday. Watch the Earthlings movie and say it again. kzread.info/dash/bejne/dKagpLWupdybYLw.html

@unknown-sy4kg

6 жыл бұрын

Because it's the truth. The truth is like poetry and most people fucking hate poetry. 😔

@liliana1421

6 жыл бұрын

Spirited Phoenix because it is the truth sadly😔

@icefight

6 жыл бұрын

Because it’s true

The question is after seeing this will you quit on fast food or not care???

The factory is basically that restaurant with the clown. In my opinion.

Wow, what a powerful video! I seriously want to rethink what I eat....

I cried at the cow