Apply for my 1on1 Mentorship here: www.chasechappell.com/ads-mastery-mentorship?

UPDATE: This store is now on pace for $200k this month!

@blakej8126

3 ай бұрын

Hi Chase, are all of these campaigns ABO?

Do you use specific ad formats in the varying campaigns, or is it the same format everywhere?

Great content - thanks! Really curious where are your thoughts about attribution models: 7d click & 1d view vs 7d click? Which one do you recommend, and why?

Really glad to have found your channel bro, You content resonates alot with what i do

@ChaseChappell

6 ай бұрын

Awesome!

Great video! One question: how do you deal with the audience overlap in the interests and lla s? Also are the creatives all different in each adset?

Love this style of video. So helpful. What about stacking audiences that are working in 1 cbo campaign?

@ChaseChappell

6 ай бұрын

Stack if you're going to scale and since it's Q4

is the TOF campaign on CBO?

I love you Chase your brilliant. Thank you for all you do!

What format do you use for the broad test? Single image, carousel or dynamic? And how much per ad set? Thanks!

@ChaseChappell

6 ай бұрын

Multiple formats but typically at this scale we are down to 2 creatives.

e can scale up by the advantage +?

When you are scaling ad sets that are working, are you doing it incrementally every day or duplicating it and increasing the spend? Recently we’ve been hitting around a 2.5x ROAS with a $1000/day spend but I’ve been having issues with the duplication method as they don’t seem to get the same results as the original ad sets. Any advice?

@runwithstride

4 ай бұрын

same question here.

I'm curious about the audience of your TOF campaign because it has the best ROAS. Is your TOF made up of only cold never heard of the brand before? Love your videos, thank you!!

@ChaseChappell

5 ай бұрын

Yes, cold audiences.

Hey great content here! What do you exclude on your top of funnel?

@ChaseChappell

6 ай бұрын

Purchases

Hi, so you basically always testing on lowest cost, or do you set any bid cap?

@markpommett5712

Ай бұрын

Cost caps on upper funnel for sure! You want to acquire new customers at a CPA that makes sense for your business while giving the AI room to scale. All the profit comes from the retargetting campaigns (s).

Hello Chase! Are you using ABO on all these campaigns?

@ChaseChappell

3 ай бұрын

Initially then switching to cbo once sales are consistently coming through on each audience

@andiosumayao2984

3 ай бұрын

@@ChaseChappell Last question please, do you transfer it to a new cbo campaign, or you just change the current abo campaign into cbo? Appreciate it!

Wonderful

@ChaseChappell

6 ай бұрын

Thanks

How to do u test Creatives? Do you do new adsets always or change it up inside abo always

@ChaseChappell

6 ай бұрын

Drop new creatives in your lowest performing audiences

@sneakyeko6405

6 ай бұрын

@@ChaseChappell thanks brother!

@sneakyeko6405

6 ай бұрын

@@ChaseChappell Thanks!! For the Big big Value you dropping! 🚀 I followed your Steps and Made today on 300€ adspend a 5 Road. I Have 2 more Urgent Questions please: How many Creatives in 1 adset? Lets say ABO adset 70€ Budget. And How to Scale them? just Duplicate inside the Abo with Higher Budget? Or Change the Budget by 15-20% on Adset level?

what is your oppinion on advantage+ audience?

@ChaseChappell

6 ай бұрын

Test them! They are working great

Please tell me you have course I can buy

@ChaseChappell

3 ай бұрын

chasechappell.com/shop

how much 1 on 1 costs*=?

@ChaseChappell

5 ай бұрын

Chasechappell.com/mentorship

Hello 👋🏻 Chase thanks for this amazing case study... However, I have 3 questions... 1. how do you introduce new creatives to test? 2. Also did you use ABO in this case study or CBO? 3. Is your course relevant in 2024? I was thinking to give it a shot 🤔...

@ChaseChappell

2 ай бұрын

1. Launch new creatives in underperforming audiences. 2. Both 3. We are launching a new 1 this year

@nataliagorgeous1998

2 ай бұрын

@@ChaseChappell Waiting eagerly to enroll Chase! Please launch ASAP... Best media buyer out there :)