The Resource-Based View: Resources, Capabilities, and Competitive Advantage

Professor Kuban explains how firm resources and capabilities relate to competitive advantage and above-average profits.
Slides PDF: scottkuban.com/video-lecture-...

Пікірлер: 13

  • @user-uu3gd8eo1c
    @user-uu3gd8eo1c3 ай бұрын

    a pleasure to listen, thank you

  • @craxyp72
    @craxyp723 жыл бұрын

    Hello thank you very much for this lecture very clear and straight to the point.

  • @Wonba604
    @Wonba604 Жыл бұрын

    Thank you so much, doing an assignment for SCM and had no idea what is RBV. This video helped alot

  • @videolectures1

    @videolectures1

    Жыл бұрын

    Glad it helped!

  • @meizhang8522
    @meizhang85223 жыл бұрын

    Great video! Thank you!

  • @ellyjulie
    @ellyjulie2 жыл бұрын

    Thank you! Clear & precise explanation.

  • @videolectures1

    @videolectures1

    Жыл бұрын

    Glad it was helpful!

  • @muhammadfikriaimanbinariff4945
    @muhammadfikriaimanbinariff49452 жыл бұрын

    Thanks for lecture.

  • @videolectures1

    @videolectures1

    Жыл бұрын

    Most welcome!

  • @norasandouk6256
    @norasandouk6256 Жыл бұрын

    Hello, Thank you for your video, So you said that: PESTEL if for global word analysis, what about the SWOT and porter ? Porter: inside the firm? and the swot : inside the firm and industry environment ? Thank you :)

  • @videolectures1

    @videolectures1

    Жыл бұрын

    Porter's 5 Forces is for industry analysis. Resource Based View (RBV) is for firm analysis. PESTLE is for everything outside those two that could impact either. SWOT is more a handy way to organize your findings from those three into categories because without the other analysis you don't know what is a strength, weakness, opportunity, or threat. E.g., A shift in consumer preferences towards metal water bottles (PESTLE) is a threat to a firm with a core competence in plastic-specific manufacturing (RBV), but a potential opportunity to a firm with a core competence in marketing new products that outsources all of its manufacturing (RBV). (note: I have videos on each of the these except SWOT)

  • @norasandouk6256

    @norasandouk6256

    Жыл бұрын

    @@videolectures1 Thank you very much for your answer!! You wrote core competence, its about what a company does better than its competitors? I will watch your videos, thank you, all the best :)

  • @musetefera5900
    @musetefera59003 жыл бұрын

    I am MBA student in Ethiopian i like your lecture but is better your face isn't shown at all because i am sort of destructed between the graph and looking at your face. And its better not to exceed more that 8 mints.