Nice to see a budget-friendly vehicle designed to be really functional. Most others tend to focus on wowing people with a fancy entertainment center and many screens. I think the Maverick will be a home run for Ford. They would sell even more if the hybrid could be had with AWD.

@nolij7765

2 жыл бұрын

I'd be surprised if they don't update it to have the hybrid with AWD in the next year or so. I'll be buying one then.

@shanelen

2 жыл бұрын

nothing friendly about a greedy ass Ford dealership charging $30k for the base hybrid, if you can even find any

@bikeman1x11

2 жыл бұрын

no one wants those goofy hybrids

@brandonreder9869

2 жыл бұрын

@@bikeman1x11 false a lot of people want them including me! I'm looking at trading my current F-150 in on a maverick hybrid as soon as I can because I don't need a 1/2 ton truck, and the prospect of getting 4x the gas mileage as my truck when I'm going to be stuck on an island where gas prices are going to be ridiculous and speed limits low sound like the perfect vehicle to me!

@timjohnson1199

2 жыл бұрын

@@bikeman1x11 Not at all. The hybrids are totally clever and should have great reliability. They will still haul and carry a load as well as many light duty pickups. Then there's the incredible fuel mpg. If this would have been around 10 years ago you would see them all over the place.

Ford may have may have given up on the sedan marketplace but there's no question that they know how to design, build, and sell trucks! The Maverick's most obvious competitor, the Hyundai Santa Cruz, may be an appealing vehicle for consumers wanting an open bed version of a compact SUV but even Hyundai recoils from labelling it a "truck." They call the Santa Cruz is a "Sports Activity Vehicle, an SAV. Not so from Ford. No, Sir-ee. The Maverick wears its "truck" label proudly. From a sales standpoint, the Maverick is a brilliant vehicle. Every trim level is available with a 2.5L hybrid engine or a 2.0L turbo . MSRPs begin at $20K and top out in the low $30K neighborhood. And though it's not often mentioned individual consumers aren't the only source of revenue. The Maverick will sell like hotcakes to fleets, large and small. For businesses that need economical vehicles for local missions involving cargo, the hybrid versions of the Maverick are a godsend. Need to deliver drywall to a construction site? No need to use a full size F150. The hybrid Maverick can do the job at a fraction of the cost.

@MK4vDubbin

2 жыл бұрын

Lol do you work for Ford? It’s a great offering but no one is going to be delivering dry wall to construction sites in a Maverick lmao cmon dude.

@SlavicCelery

2 жыл бұрын

@@MK4vDubbin Oh it will happen. Granted the Maverick will be stanced with some epic airbrush art on the hood.

@andmicbro1

2 жыл бұрын

When I first saw the Maverick my first thought was city fleets. I see City owned trucks all the time, everywhere I go. Suddenly there's a small truck that gets excellent gas mileage, and still offers loads of utility? I wouldn't be surprised if the Maverick dominated the fleet market in the near future. But I was also surprised how much I liked it myself when I got the chance to sit in one. It felt really livable.

@raymonds7492

2 жыл бұрын

Pool cleaners, detailers, pressure washers and people like that will love them.

@beebob1279

2 жыл бұрын

I looked at the Hyundai and really didn't like it. Plus, I"m not excited about Hyundai and Kia's engine issues. I'm confident Ford has their bugs worked out because this engine has been used for a while now.

I really like that a XLT Hybrid with the options I want comes it at 25.7k. I don't really need a truck, but the more I see this the more I try to find ways of justifying getting one. Thanks for pointing out the DIY stuff. So much about this car is no-nonsense, and I really appreciate that.

Excellent video. I LOVE hearing from the people who design the products.

Dang, I'm actually impressed with how much thought they put going into this especially for people who can't afford all the extras

How bout hack the price down where its supposed to be...

@jakerichards1988

Ай бұрын

Announced with a base price of $19,995. I still have the flyer sitting around somewhere. Nobody saw one of those.

Don't worry Tom, with today's high lumber prices we will soon see 2X4s sold in more afFORDable 4 foot lengths which will be just perfect for this 'truck'. Seeing a cheap and cheerful Ford pickup brings a tear to my eye thinking of all those simple Rangers once made at the Twin Cities Plant in St. Paul, Minnesota, United States of America.

@weirdshibainu

2 жыл бұрын

LOL. Soon, carjackers won't be jacking the truck, they'll just want to 2 x 4s

@raymonds7492

2 жыл бұрын

Plywood is so expensive now.

The manufacturer might want to think these cars are budget friendly, but the dealers are adding ridiculous “market adjustment” markups, PLUS dealer fees.

@jonathanchandler2005

2 жыл бұрын

That’s why you have to shop around at different dealers. I got my truck at msrp.

I had never seen a maverick before, then I bought one and I see 10 a day. Cool little truck

The guys who designed the maverick did wayyy better than most auto designers. The interior functionality is so important. And I see so many stupid choices from other designers. This one JUST MAKES SENSE. MY ONLY COMPLAINT fan speed dial on the left temp control dial on the right. you can press in the temmp dial to turn it on and off. i think you should be able to press in the more available (being closer to your hand) fan speed dial to turn it off.

The Maverick is the new Taurus. I mean this in the way that the Taurus SAVED Ford and put American car manufactures on a totally new trajectory. It'll be fun to watch how the other car companies react to it's success. Also, i want to say how exciting it is to see an American car manufacturer making something worth being excited for.

The interior design guy was great. I sensed absolutely no bullshit, and very sensible. "console turns into a garbage can" "Stop making things out of plastic to look like leather" Agreed. It's not leather, it's cheaper. Deal with it. Thank you.

Another DIY friendly aspect of this truck is Ford released the FITS geometry to the hobby 3D printing community so there are tons of free designs on the various 3D model repositories across the internet. It was actually this act that brought the Maverick to my attention. I'm in the market for a new vehicle (specifically looking for a hybrid) and am now interested in the Maverick. Unfortunately for me the demand so out stripped availability that Ford stopped taking new custom orders for the hybrids back in November and I only started looking at cars in the past month... I'll have to wait for the '23 model year to customize my own (will be looking to build something similar to the XLT Luxe w/ CoPilot360 and a few other dealer installed options for under $30k).

Love the bolt-heads and the ruggedness of interior. I don't want it to look like a living room.

I really want to save up for a Maverick, im usually not a truck person but from what I've seen in person, it's size is perfect for what i would do with it! I would definitely be happy with the base model and Ford's tool box option.

I saw one of these and I was really impressed. It's a nice small budget truck for someone that doesn't need a mid or full size truck.

Good look at what seems to be versatile, well-designed vehicle. 18 sheets of plywood sounds great, but the engineer said 1/4 inch, not the far more common 1/2 inch variety. He has a promising career in marketing if this engineering stuff doesn’t work out…

Well done, Tom. And what may be the most important design aspect is how the development team approached the design process. Repetitive user input, draw up/mock up/test up sequences that insured increased functionality - in this case, process was very much product.

@cc8530

2 жыл бұрын

and boy are they charging you for basically a light tin car with an abysmally underpowered engine which won’t last five years with average ‘harsh’ abuse

@gt131970

2 жыл бұрын

@@cc8530 How is the engine underpowered?

@HistoricalWeapons

Жыл бұрын

Does the bed have entrance to backseat for longer stuff

@DanielWilson-wg6hg

Жыл бұрын

Who's Tom?

Thank you Tom. Very informative. I have a Maverick on order from my local Ford dealer. There is also an available "camping" accessory for it as well, pretty cool. Didn't know about the "hacks" that Ford built into this vehicle. We can sure use inexpensive options especially right now. KRD

"The tie down doubles as a bottle opener, or vice versa" ... Bravo sir!

@demonsaint1296

19 күн бұрын

Yes, vice versa. It’s a bottle opener that doubles as a tie down.

The biggest issues I see with it right now are the lack of an AWD hybrid option (yes, I understand that Ford almost always holds things back at launch but it seems they REALLY misjudged the demand for the hybrid.) and the current $3,000 to $10,000 dealer markups over MSRP. I'll just wait until the insanity settles down and Ford to get around to offering AWD on the hybrid. (It's available on Escape hybrid so it's just a matter of them adapting it to Maverick.)

@DrivenCarReviews

2 жыл бұрын

Pretty sure it didn't misjudge. Word is the hybrid version uses more processors so Ford is smart to build more EcoBoost models.

Nice! Appreciate the more detailed look at the interior and bed.

It would be an amazing truck, if they can deliver in a timely way. Or for that matter deliver them without recalls from the factory. Waited half a year for mine. By the time it was delivered it was on a recall notice. So it waits on the dealer lot while the calendar burns through another month. I'm told backlogged recall part won't take forever, but it sure feels like it.

AWD hybrid, fog lights and 60/40 split rear seat for 2023? Holding my $ until then. (Hopefully the bugs will become evident and be fixed by then.)

Good one..like the insights..super practical,vehicle for those of us who like pickups but not the behemoths they have become

@raymonds7492

2 жыл бұрын

The size is fine it’s the prices that are behemoth.

I was worried at first that you were talking about a different kind of hack. I have my Maverick on order and just waiting for it to come in. I traded my Silverado for it because I just don't need a truck that size anymore. I've waited for a small truck for so long that I'm happy to see Ford fulfill the small truck gap. I loved my 2000 Ranger and it sure earn it's keep. I'm hoping this truck is just as good if not better than that one. I don't know about adding a lot of things to it for now, but I'm glad to see that I can do it at another time.

@samuelholmes2786

5 ай бұрын

if you got it, how do you feel about it now?

@beebob1279

5 ай бұрын

@@samuelholmes2786 I didn't end up getting one. Like most dealers they tried to screw me on the price. I cancelled the order. I still got rid of the POS Silverado. I'm not going to get one in the future. Ford needs to reign in their dealerships behavior (like most companies). I'll drive my prius until I can find a truck that won't be such a hassle to buy

I see this as a great truck for service companies, pickup bed, storage, apple carplay, 42 mpg city, 20k. Sounds great if you need 10 trucks for your company! Put a ladder rack on top and a bed topper on with a tool storage system in the back you have a great setup for daily service work for plumbers, electricians, handyman, internet companies, you name it. Maybe even add an eco boost v6 and make a cop car out of it!

I just went to look at one at my local dealership, was told my entire state is sold out and that they are literally special ordering these trucks now and the waiting period is 4 months. I am amazed it is so popular right now.

@mpeterll

5 ай бұрын

I ordered one and it took them 19 months to deliver at over 60% more than originally quoted.

I already was very interested in the Maverick, but this took it to another level. This is absolutely one of the best & most helpful reviews / information videos I've seen. Thank you

This should be a hit. $20k to start is first-job friendly. Nice cabin and throw the toys and boards in the back!

@Davido50

2 жыл бұрын

It is a hit! Sold out. Can't order till summer '22. Thankfully we have our order in....

Thanks for the deep-dive on this product. I think it will be very successful for the brand and it's obvious they spent a lot of time in development for a car that will be very affordable to a wide demographic. People are walking away from wagons for vehicles like this now whereas a few decades ago they were odd ducks. Remember the Subaru Brat? Now we have the Maverick (which was a car!) and Santa Cruz too which is great for those looking for an alternative to the typical SUV solution. My two niggles are the infotainment screen (which looks like an afterthought) and the headlights which look bargain-basement in design and execution. Otherwise, Ford got this right.

@SlavicCelery

2 жыл бұрын

Looks like the infotainment is basically a portal for your phone to do all the heavy lifting. Which, I'm pretty okay with personally.

@christopherprose3881

2 жыл бұрын

@@SlavicCelery Agreed and good point.

Great info, Tom! Appreciate the deeper dive. Especially just having received my scheduling email. My First Edition Hybrid will be built in February

Just got mine yesterday. Not only do I like it but so does my missus. Great vehicle so far!

Great job on the design and price point. Perfect for me to commute to work and haul a load of feed back to the farm.

The parking card holder is such a small detail but it's one of my favorite design elements. So useful.

@DrivenCarReviews

4 ай бұрын

Right?

We finally bought one, the truck is amazing. The engineers blew it out of the park

Said it before and I'll say it again. Just what I need. A Zero motorcycle in the back (sub 500lbs) plugged in, go to the lake house, charged bike. I'm gonna retire my venerable 1971 Dodge D100 (21mpg highway/city) and carry on.

Wonder if there was a bonus for saying "Built Ford Tough" as many times as they could?

All the DIY features is such a relief! I love it so much

Ford has out Toyota’d Toyota. Really innovative. I’d love to see an all wheel drive hybrid.

@triggeredtroll6466

2 жыл бұрын

I have a tacoma, I love it, but first thing I tell people is it can not compete with Ford on comfort and features. I buy Toyota because they dont believe in planned obsolescence. It will last a long time, but it literally has 1/10th of the features of the same level trim ford

@yolo_burrito

2 жыл бұрын

@@triggeredtroll6466 I was referring to the hybrid drive unit. Toyota tries to go head to head with the big 3 but they could’ve done something like the Maverick years ago with their drivetrain expertise.

@ChristianTRyan

2 жыл бұрын

@Yolo Burrito Absolutely, and they could have charged more because it's Toyota. Now, however, Ford has undercut them and so any future kind of truck by another company will need to be more innovative.

I absolutely love my Ford Maverick! I didn't have a big vehicle budget and I mostly needed a car for commuting but it's been absolutely phenomenal. I impress everyone with it's mpg (hybrid) and flexibility.

The remote start from the app is really nice. It is super annoying that Honda charges $10 per month for that.

It is much larger in person! Love it!

Love the idea. And love the mav. My only issue is that it doesn’t come AWD in the hybrid model.

Really nice truck. I've always loved Ford trucks. We have one of these on order..can't wait!

This reminds me of my parents' first truck, the 1986 Nissan Hardbody compact pickup. This may be my next vehicle.

I'm looking forward to buying one...in like two years when they're finally available close to MSRP.

@timjohnson1199

2 жыл бұрын

Now, you can order one at MSRP. Betcha in a couple of years the MSRP will be a lot higher.

@jonathanchandler2005

2 жыл бұрын

If you want one at msrp you need to get one now. The price is only going to go up. I got mine at msrp

@timjohnson1199

2 жыл бұрын

@@jonathanchandler2005 Ordered mine in October. NO idea when I'll see it. I probably should have ordered two, then I could sell the other one for over MSRP.

@jonathanchandler2005

2 жыл бұрын

@@timjohnson1199 I ordered mine mid July and got it early November. There’s a crazy amount of orders for them but they are starting to ramp up production. Hopefully yours gets scheduled soon

@timjohnson1199

2 жыл бұрын

@@jonathanchandler2005 Was it a hybrid?

I just got my Hybrid a week ago and I am in love with all the features, I couldn’t recommend it more

The Ford dealer across the street from where I work is asking $10k over MSRP for the Maverick. I did email Ford about this abuse.

I just wish I could get one with the color and specs I want. Unfortunately I can't wait another year.

Went to the local car expo and sat in the Maverick, while I liked it in theory back when they announced it I was kind of surprised by how much I actually liked it. It felt very livable. And while part of me really wants a full sized truck I can tow a massive trailer with, 30 mpg on a hybrid sounds really great too. Could this be my utilitarian truck and my commuter vehicle in one? I don't know, but it's making me rethink my wants and needs a little bit for sure.

@DrivenCarReviews

2 жыл бұрын

You're experiencing exactly what I did on the launch. And it drives really well. A big surprise.

@Sembazuru

2 жыл бұрын

Watch your expectations. The 4k tow package is only available on the 2.0l Turbo power plant that has closer to normal ICE mpg. The hybrid power plant only supports up to 2k towing.

I’ve had mine a month now and I love it. Coming from an SUV this is a lot more useful than I expected. And the ecoboost engine has a great amount of power.

I don't need a truck but at 25k for a XLT with the hybrid engine it is pretty dam appealing to me.

Can't wait to get mine! My build is starting on January 3rd and should take them around a month to build. So I should be seeing it by early to mid-March!

@DrivenCarReviews

2 жыл бұрын

Cool. EcoBoost or Hybrid?

Thank you for making a cool ass truck 👌 just got mine yesterday im so happy

The only problem is Ford has forgotten how to manufacture and deliver a vehicle. The other issue is that dealers will hate them. In their minds these are taking away from a sales commission on nice F-150 sale as if the average Joe can afford $65,000 to buy a truck.

@fernarias

2 жыл бұрын

That's why you won't find a base model anything on any dealer lot.

@SlavicCelery

2 жыл бұрын

Well, if the sales are going to fulfill what was typically handled by the car side... I'm sure they won't mind too much.

@gt131970

2 жыл бұрын

The people who are buying f150s are not in the market for Mavericks lol.

Awesome video. I will have to look more into ford pass. Too bad they could make cruise control base instead of automatic lights

@LS-yv8zh

2 жыл бұрын

there's already an aftermarket company thats very easy to install, just splice a few wires in cab.

Thanks Tom, your usual great stuff.

This is by far the most informative Maverick video out there.

Great video! Really think this will be my next vehicle.

This is going to be Ford's most impactful vehicle since the Mustang! I have a 2022 hybrid Maverick and it is absolutely i incredible!

How about making a truck with no computers? When they screw up, its very expensive to repair.

@1986subway

2 жыл бұрын

Not possible due to epa regs

I love that there are hardly any packages with this vehicle. Try getting a cheap, single cab puckup with a diesel. Oh wait, that's in a $15k trim level, is now lifted and supercabed!

it looks wonderful so far and I am very impress, but there is one question I need to know. is there room to fit a pallet

That comment about the center console being low to make it feel bigger is a big one. Years ago we went to check out a new Escalade and the center console was so huge we didn't even bother with a test drive. What's the point of a big vehicle that feels cramped? Unfortunately a lot of full size trucks and big SUVs are that way. More space than they know what to do with.

I’m seeing more and more of these on the road. I just wish the interior was bigger. If it was, I would own one.

@kevinryan7935

Жыл бұрын

The interior is actually bigger than a Toyota Tacoma. I am 6'1" and 240lbs. I am EXTREMELY comfortable in it! And the heated steering wheel is a great thing I have never had before.

Pretty useful and utilitarian. Like pickup trucks use to be !

I just bought a new Maverick 1st Edition Lariat with Luxury package and I love the truck however the Luxury package should have come with Navi and a screen that fits the entire opening.

I'm liking this Maverick. I might consider it when I'm ready to sell my Ridgeline.

@adamr2326

2 жыл бұрын

I’m in the same boat. Love my old ridgeline 07’

I wanna see what this thing looks like with car seats in it. This maybe my next family vehicle

7 foot bed and 2-seats needed like my 87 Ranger had.

I see thy hybrid selling like CRAZY.

Nice video, thanks! One thing I can't seem to find is what in the world is that little cubbie thing to the right of the radio? It doesn't hold anything, it seems it's a waste of space. I notice that non of the "officials" talk about it, but a lot of the reviews I've watched comment on that space. Does anyone use it for anything? Why no just make the radio a few inches bigger, which would make it look a lot better as well.

@DrivenCarReviews

2 жыл бұрын

Yeah, a lot of writers just make fun of it. It's not half bad for a taco. In the future, the display might grow. But that would add $ to the price right now and this is a budget truck.

Hopefully in the future they'll make the back seat lay down flat, so that are can be used for storage.

They missed the bed width by 1/2"!!! As a cabinet maker this truck was the perfect fit for until I went to pick up some 4 x 8 sheets of 3/4'' melamine. They come in at 49'' x 97'' to allow for trimming and do not fit in this bed as designed for plywood. I hope Ford will fix this in a future model when I will sell my current Maverick to have that 1/2''!!!

@DrivenCarReviews

2 жыл бұрын

Interesting take. Would have never known that.

Im going to the dealership as soon as they open after Christmas and just buying one.

Excellent details in this review. Best one I’ve seen.

@DrivenCarReviews

Жыл бұрын

Appreciate that

I'm more interested in the reliability of the Engine and Transmission and the hp

@dmarkj22

2 жыл бұрын

Exactly. Ford has a lot of work to do before they become as reliable as Toyota.

The gear shifter right next to cup holders … seems like it would be vulnerable to spills????

Pricing on these in Canada is a total joke there charging an arm and a leg for them.

At 10:27 it shows a 2x4 beneath the plywood, what is that doing precisely?

@AbeIsLincoln

5 ай бұрын

The 2x4 allows you to clear the wheel wells with something long like an 8' piece of plywood. The 2x4 matches the hight of the tailgate when the tailgate is set at an angle, allowing you to evenly put plywood/drywall etc. over the top of the wheel wells.

I always rest my right arm on the console. So you've taken that away???

@jonathanchandler2005

2 жыл бұрын

There is an arm rest. It’s a little farther back but it’s still comfortable IMO

Make a SuperCab version with a 6ft bed and you might make me a customer.

Absolutely is the next generation model T that was my thought exactly

i want one of these little rigs but that wacky antenna has got to go. my truck ALWAYS requires a ladder/lumber rack.

Maybe I missed it, but did you say where it's built?

After watching video I’m gonna jump on my Maverick and go for an adventure

Wait !!! My 29er bike fits INSIDE my 2002 Focus ZX3 with the front wheel still on !

Easy to install. Works well.

Really liking the maverick about to move to LA with my wife and thinking this might be the perfect city truck

@trumptookthevaccine1679

2 жыл бұрын

Don’t move there

It's good, but I want a real shifter! Is there a manual transmission option?

@TurboK24z

2 жыл бұрын

It's a truck not a sports car 😂

@TheMetalButcher

Жыл бұрын

@@TurboK24z Oh in the days when a manual was a truck gearbox... The auto is quite good. Not manual good, but quite good.

I got the front wheel drive Lariat Hybrid model it rides like a little truck but that's ok it gets very good gas ⛽ mileage. Year 2024. But I also have a 2010 F-150 Lariat 😎👍

Great review

Great bike rack!!

Let's not confuse modifications with hacking.

the dealerships in my area are asking for 35k

Take a shot every time he says "built ford tough" 🤣

I own a 2013 Ford Fusion. To be honest, I hate it now. I told myself I'll never buy a Ford. Now with a second baby on the way, the Maverick has peeked my interest... howeveeeer, living up here in NE, they Jack the prices up due to weather conditions. Starts at "$20,000" , here will be starts at "$27,000". And yes, checked my local dealer. 1 in stock, base trim $26,150 ha

Ur promoted website to compare cars does not have the maverick... im watching a maverick video because im interested in buying one... why would you promote a website in a video of a car that is not in the website???... just wondering 🤔

Its amazing what they call affordable