Want me to MENTOR you to crush it with Facebook Ads? Go here: www.admasters365.com/start?el=YTLong-createfacebookads0923-ment Want my agency to do it for you? Go here: heathmedia.co.uk/done-for-you/?el=YTLong-createfacebookads0923-fbdfy

@maryprater9218

22 күн бұрын

Hi there, I love your content and I certainly need some help with my failing ads. I noticed your landing page for your course shows the price in UK pounds, (£97/Month). I'm in the States, is it possible to take your course and will it work for me in the US?

This is the most comprehensive tutorial that I have ever run in to. Well done!

I very much appreciate you articulating the details and just having a very natural talk-through. This was helpful! Cheers

@searchmyart

2 ай бұрын

Clear and simple to apply, great content.

Another very well presented video. I really don’t think I would have attempted any more FB ads if I’d not discovered this channel. Fantastic training.

@BenHeath

7 ай бұрын

Thank you very much :)

@vlgn9568

7 ай бұрын

ON Instagram

@TheCreativeDad

3 ай бұрын

@@BenHeath what if im runnig ads for services that are held in a highschool, how would i set up the ad? Will this be the callout method? we also have a pretty large email list? sorry " Newbie " here, with my first client. Any feedback would be awesome. thanks in advance.

Super helpful and easy to follow. Ben thank you sooooo much for this. I was frustrated with the ad I was working on and now I feel rejuvenated.

@BenHeath

7 ай бұрын

Happy to help and thanks for letting me know :)

Ive watched a few different videos from other people now and I must say the way you explain things is amazing! You make it so engaging and as easy to follow as possible. Thank you :)

Ben fantastic video, very informative. Have just started at the age of 68 social media marketing yours are by the clearest explanation of Facebook I have found, I have also watched your video on setting up Facebook and learned loads from that.

@BenHeath

5 ай бұрын

Thank you very much and I'm happy to help :)

Thank you for providing this information.

Brilliant video - thank you!

my first video I’ve watched of yours, thoroughly enjoyed and left feeling much more confident!

@BenHeath

8 ай бұрын

Happy to help :)

This video was super duper helpful! Thank you so much!

Exactly what I'm looking for so I can create an ad for my woodworking company. Thanks!

@BenHeath

8 ай бұрын

Happy to help :)

impressive dear sir.Ben you are a PRO .Thank you for such a great content

Hi Ben, spent about 2 watching your videos today, they are great and easy to follow

brilliant buddy, appreciate your time spent on this video!

Ben, thank you for putting this video together. It was great to understand how you go about your ad creation process. It would have been helpful if you included an example of a product or service related to health, diet, dating, or finance. Due to some of Meta's advertising policies, i.e., personal attributes, personal health, I find that it can be a challenge to write a captivating headline and primary text for these types of services and products. Of course, Meta advises to "sell the product, not the person" in those cases, but it would be helpful to see an example from you. Thanks again.

Thank you so much Ben!! This was so helpful. I love all your videos and I am really glad you mentioned the services like dog walking as I am in the dog industry (training, walking, sitting) and have been struggling with ad creation it seems that all the creative smarts elude me in my own business. I can’t wait for your next video and hopefully one day get to the point I can just hire a company like yours!

@tasosgiannoulis3552

9 ай бұрын

I know someone who can help you with that. :)

@TCTCTCTCTC

7 ай бұрын

Thanks for this comment, it made me watch the video (as am also a dog walker)- so glad I did! Thanks Ben, fantastic advice and so helpful

@laurentracy9583

7 ай бұрын

@@TCTCTCTCTCI’m so glad my comment helped you decide to listen! Best of luck to you and your business!!

Learning how to use ads for my new landscaping business. I'm not super creative with words, so any help would be much appreciated. This video was great! 🎉 Thank you!

great video

Awesome Ben.

@BenHeath

9 ай бұрын

Thanks!

Thank you so much - that was really helpful.

Ben, I've been binging your videos. Love the content! It's informative, straight to the point and relevant. Thanks!

@BenHeath

Ай бұрын

Thanks a lot :)

Super valuable content, thank you very much Ben! I have 2 question and would be very happy about an answer. 1. I use the campaign structure you recommend in your last video. How should I do, if I have several different winner creatives for one product and want to scale them all to broad. Do you put them all in the same winner dct or do you scale all of them in their own separate adset? If I make everyone in one dct, Facebook will only spend money into one creative and the others spend almost nothing. 2. Do you use a separate campaign for each product then? Thank you so much in advance and greetings from Germany.

Great as always. Ben, did you recommend a maximum number of characters for headlines ?

you definitely know what youre talking about. thanks a lot

Excellent information

this is very helpful... thank you for this

loving your videos! In one of them you talked about connecting boosted ads to your ad center. Can you tell me which video this was in? I am having trouble finding it. Thanks.

I have to politely disagree with the headline advice, we find that our ads perform dramatically better when we use quirky or unusual headlines. Having said that, we sell hand puppets - so it's probably a big part of it.

@thevitalitycrew

9 ай бұрын

Very interesting, thank you. Do you happen to have an example?

@emekaudeogu

9 ай бұрын

Curiosity is a big part of headline structure but so is the product being promoted

@roddyrackz9434

9 ай бұрын

Yeah I 100% agree that you should center it more around your business. We’ve tested out a range of “working” headlines, just to find out they underperform when compared to our more tailored ones specifically for our clients audience. Humour, irony, friendliness, serious tones. Play around with them & find which tonality works best with your audience, then go from there

@user-om6pm1rw1r

8 ай бұрын

Thing is business and ads are all about strategies what might work for A won't work for B,so I agree with both Ben and pubbets we can try both strategy and see the one that works out best

@Turtlpwr

5 ай бұрын

Our business is more niche as well so I find that some of the tips businesses like ours just need to ignore, and continue to develop what works for our audiences

in the past you recommended disabling 'optimise text per person', has this changed now? or have you only kept it enabled in this example?

Discovered you from your pandemic posts on positivity, great content here too🎉🎉🎉🎉

Such helpful detailed informations! How about reels, there is no headline i guess? So bring it into the creative itself?

another great video

Thank you so much !!!

Great video! Very helpful!

Really Helpful

i will try this right now and let you know thank you

Thank you Sir

Just finished The BEST Facebook Ads Tutorial For Beginners in 2024 now im here

I really love your videos! very informative. Super helpful for beginners like me who wanted to offer service in this industry. Thank you!

@BenHeath

3 ай бұрын

Happy to help :)

Great info! Thanks Ben!

@BenHeath

7 ай бұрын

Glad it was helpful :)

Thank you, I asked for this video! :)

@BenHeath

8 ай бұрын

Awesome, happy to help :)

@jan-anne777

8 ай бұрын

Question I have: I always use dynamic ads and upload 3/4 images, 3/4 descriptions and titels. And I just let that run, because I will not know what images works best, so I let Meta do the work. Is that something you advice or just 1 image and 1 description and not use dynamic ads?@@BenHeath

Awesome video, thanks! I've been doing Meta ads for a year and it's still great to get more tips and tricks. A Question: Do you recommend adding special text to Instagram ads once your creative has loaded and all the creative text has been applied? One can do this below adding the creative images or videos and expanding the box that allows text or creative changes for Instagram. Basically, does Instagram do well with more content - like testimonials or hashtags? Thanks!

Informative Ben, well done!

@BenHeath

4 ай бұрын

Thanks :)

Nice Video Ben. thanks

@BenHeath

9 ай бұрын

Glad you liked it :)

Great Video! Thank you, Ben!

Great video tutorials. Thank you

Very very nice Vedio for young peoples ❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤❤

Really amazing information! Incredibly valuable! Every question that popped into my head you answered just seconds after! How do you do that? LOL. I thought my vacation linen rental business FB posts were appealing but never gained any traction. Now I see so many things I need to improve! I just don't see how to include a website link for folks to click on for ecommerce businesses. Maybe that will become obvious once I get going. Thank you!

Really helpful

man there is not a lot of there "where the tire meets the tarmac" videos, from a strategist. Love 'em keep them coming

@BenHeath

6 ай бұрын

Thanks, will do :)

Thank you Ben :)

@BenHeath

9 ай бұрын

Happy to help :)

Ben, G'day from Australia. Your videos are super super helpful for me, me somewhat a beginner here. I run a laser tattoo removal in Sydney Australia, and some of the things I have learnt from this video and your other videos, I will definetely be using in my next FB ad campaign. Keep up the good work! Jamie

@BenHeath

4 ай бұрын

Awesome, thanks for saying so and I’m happy to help :)

How did you decide what copy to put into the InVideo template? I was having a hard time connecting the dots on that... you were so clear in the section discussing Headline, Primary Text, etc. but I'm having a hard time determining what to say in visual ad itself. Just the benefits? Or do you use the one of the techniques you discussed in Primary Text here as well? Am I making sense? lol

Fantastic, really helpful. I'm off to make my first video add now 🎉

@BenHeath

8 ай бұрын

Glad it was helpful :)

I love your videos, excellent

@BenHeath

9 ай бұрын

Glad you like them :)

Your content is absolutely terrific. I would love to have insights about how to do with products like, movie streaming (on Amazon prime or Tubi...etc) Thanks a lot anyway. :)

Very good video 😊

You are the best

Great content man🔥🔥

@BenHeath

8 ай бұрын

Appreciate it :)

Super helpful Ben, keep it up

@BenHeath

4 ай бұрын

Thanks, will do :)

Thanks.

Thank you for this tutoria

@BenHeath

9 ай бұрын

You're welcome 😊

Thanks, Ben. I love the idea of using templates. Unfortunately, I've yet to find one that works for me. We create online escape games that are spooky. So gaming templates don't work, and many spooky ones are too corny.

@Game-Dealer-Wanted

7 ай бұрын

I also make game software. Unfortunately, I haven’t found an advertising template that suits me~🤣

Solid video! Very informative.

Thank you so much

@BenHeath

8 ай бұрын

You're most welcome :)

Great stuff Ben. Quick Q - I always hear you talking about analysing and making decisions re: cost per result. But if you have products with a wide variety of prices, is it not much better to set conversions to maximise the conversion value and then just use the ROAS to make decisions??

@roddyrackz9434

9 ай бұрын

I’m not Ben or anything, but I’d say it depends on; the product, how different each product is, price difference & what your ad structure is. Sorry if this didn’t help!

Great video, thanks! Given the recent changes in the Meta Ads Manager, could you put together an up to date video? Thanks 🙏

Thanks so much for this video Ben! This was very helpful for a beginner like me who's just starting out in learning Facebook ads. The examples you used for benefits were very helpful as well. I had a question - would I need to fill out the 'description' for each ad as well? Or is the headline and primary text enough? Thanks!

@BenHeath

7 ай бұрын

Happy to help :) The description is very much optional. You can add it in if you want to and it might help a tiny bit. But usually makes very little difference.

@BenHeath

7 ай бұрын

Happy to help :) The description is very much optional. You can add it in if you want to and it might help a tiny bit. But usually makes very little difference.

@CarlynLexi

7 ай бұрын

@@BenHeath Awesome that's good to know - thank you!

Would love to see examples for mortgage business.

I'm unable to run dynamic ads within my direct-to-message conversion campaign. Instead, I have 12 ad sets within a CBO. While some are performing well and others have been deactivated, I'm now considering testing new creatives. Should I incorporate these into my existing successful CBOs or initiate a new campaign specifically for the test creatives?

Hi Ben, In omnipresent strategy , if i run 6 ads for 1 in 3 impressions can it give the same effect as 12 ads for 1 in 6impressions?

Please can you do a Meta Ads tutorial full walkthrough for e-commerce and Shopify specifically - thank you.

Hey can you make a video for advertising music events. Have struggled a bit ever since the changes to FB and Ig a few years ago and im trying to get better responses and sales

Good video

perfect for what i need, im gonna subscribe like and look at more, f i make money i'll share eh

Hi Ben, great video! If I add different headlines (without it being a dynamic creative campaign) how do I see which headline performed best, please?

@Hyperfocushuman

9 ай бұрын

Don't go with Dynamic, Test headlines separately.

Why don't I have the primary text option on Meta when running my ads. Also headline is max 25 characters.

Love the videos. Any advice around my ads only reaching the elderly, but my targeted audience being 25-40 year olds?

@BenHeath

9 ай бұрын

Thanks :) That's odd. Do you have any targeting expansion options selected?

I’ve been rewatching the dog walking part because it’s just so hilarious 😂 thanks for sharing amazing value with humour! 😂😍

@BenHeath

8 ай бұрын

Glad you enjoyed it :)

Say, for online shops that sell various items in the same category (e.g. car accessories) is it better to create ads for the individual single product or make the ad for the shop and showcase various products?

@BenHeath

8 ай бұрын

I'd recommend testing both :)

Hey Ben Question on advantage budget optimization, I have 2/6 campaigns that have add sets and ads that get no exposure because of a single add set that runs away with the budget available. This add se did not deliver runaway results in my 2 week scaling analyses. I cant speak for my customers but, the other add sets literally got no visibility because of this. Is it advisable to turn the budget optimization off for a week and see how the other adds perform, or is Meta really that smart to tell me that there is no chance the others will deliver?

@BenHeath

9 ай бұрын

Good question. Most likely those are the best performing ad sets and will be going forward. But you can certainly test it. We do see scenarios where ad sets or ads get no budget and then end up performing well when we force the issue.

and a jewelry Store? any example?

Hi Ben, Your videos are super helpful. One quick question. How often do we change the content of FB ads?

@BenHeath

9 ай бұрын

Thanks a lot :) I would be led by performance on that. If your ads are doing well then you can give them more time. If they are not, I would look to introduce new ads earlier for testing.

@ProximaImpact

8 ай бұрын

The frequency of changing Facebook ad content varies, but it's recommended to refresh periodically to avoid ad fatigue and maintain audience engagement. This can be done every few weeks or months, based on performance metrics and campaign objectives.

great video ben. focus more on ads themselves in feature videos

@BenHeath

9 ай бұрын

Thanks, will do :)

@Nick_Dara_Alex_Barry_uglyAds

3 ай бұрын

@@BenHeath these reasons are either desires or pain points, right?

cool and consice explanation

We bout to start running ads for tye very first time .... I wish I can get help from anyone

Please there is new way to creat pixel that i don't know if you can make a video to Show us how ❤

Ben, Been following for years, Thank you. I have a quick question for you and hoping you responed. I have a winning ad right now, going to a product page - the stock is getting low now and wont be able to fullfill the orders that come in. Good Promblem, i guess. My question is what is your thoughts about shutting off an ad and then turning it back on when stock is replenished? Will the ad still be effective and produce? Thanks Ben

@BenHeath

9 ай бұрын

Glad to hear it :) Yes certainly a good problem to have. In that scenario it’s fine to turn an ad off and then back on again when you have more stock. We do that sort of thing often.

Do you recommend leaving on "Optimize text per person" ? Based on the info from this video that option would likely decrease performance initially right considering Meta will place your Headlines as Main text and vice versa in some cases? Great video!

@BenHeath

5 ай бұрын

I don't think it's a big issue if you leave it on, but I do agree that it's usually best to turn it off.

This is a long shot in the dark but I run an etsy store that I use to help children and families in need during Christmas. These are indigenous children and families on the apache indian reservation. My hottest selling item is christmas wrapping paper and I'm curious if you have any videos explaining good ad creatives for etsy products or anything that may help me. I'm currently running facebook ads but I feel like I'm missing out on alot. I really appreciate everything you do I've been watching for years. And even though I've done my research it can still be tricky to understand.

@Crypto_Ghost

7 ай бұрын

@KimWilson-lr8rn what's ur point his first video was 2021 its 2023 almost 2024 so I stand by my comment I've been watching for "years" I don't much care if he has 1 follower or 100k he's still knowledgeable and I can still shoot a shot in the dark. I've been reaching out to people all over fiverr and Facebook looking for help because no ones really done videos for etsy products using Facebook ads and if they do its not really as helpful as these videos are.

Hi Ben, thank you for your video since I'm very new to FB ads! I do want to ask though, when I uploaded an image, it doesn't show any option for a Headline or Description, only just the Primary Text. Am I missing anything or has Ads been updated to only include just the Primary Text now? Thank you.

@BenHeath

5 ай бұрын

You are very welcome. Are you using manual campaigns and creating them within Ads Manager?

@ChrisJon97

5 ай бұрын

@@BenHeath Yes that's right.

Awesome video really good value. Im a bit skeptical on the headline part. Would it make sense to repeat the headline in the image?

@roddyrackz9434

9 ай бұрын

NEVER!! It won’t hurt your ad in the way you think, it doesn’t plummet your ROAs or CPR or anything like that. But you should incision every piece of your ad slot as a valuable money maker. If you just repeat something twice, people only take it in once. As a rule of thumb, headline, creative & copy should touch on different talking points, but all in the same direction. I.e Copy header: “Does the guilt of missing daily walks weigh on your conscious?” Headline: dog walking and behaviour classes (state/city)” Creative: showing something about dogs pulling in their lead, or a sad dog looking out the window. Or something like that

@niknic3409

9 ай бұрын

@@roddyrackz9434 Thank for the reply. I understand what you mean. If the image is the most important should (if it makes sense) one include a text in the image?

If I have an ad set that is converting well but I want to try new creative and copy, do I create new ads on the same ad set? Also if I do create new ads at the ad level do I duplicate the existing ads and then change the copy and creative? Or do I start again at the Ad Set Level?

@BenHeath

9 ай бұрын

I'd duplicate an existing ad, make the adjustments and then use that new version within the existing ad set. Hope that helps :)

@Dagiloke_Paul23

9 ай бұрын

If you want to setup ads that convert, do these 3 things first. >> Research Your Ideal customer to figure out 2-3 painful problems they are having and want solved. They must also be willing to pay to have that problem solved and able to pay the price you desire. >> Create an offer. Your offer should solve the most painful problem they have and the price of your offer must be less than the value they are getting. This will help you overcome resistance Can you be available for a quick chat??

Sir i have one doudt pls clarify this if we pay liftime budget in Facebook means to pay amount only once. Next one campingn it is possible to post multiple ads in single campingn when ever we want

@BenHeath

7 ай бұрын

Yes that's right. I'd usually recommend you use daily budgets though. And yes you can run multiple ads in one campaign.

Do you find that Video creatives perform much better than static creatives? Is there ever a type of ad where a static creative works better?

@BenHeath

4 ай бұрын

It really depends what you are advertising. My recommendation is to test both

Fun fact i ve never noticed a headline 🤣 in any ad

should I keep my headline to only 1 option? or should I fill out up to 5?

@BenHeath

2 ай бұрын

I'd usually recommend testing multiple options :)

Hello. Do you know how can we make my ads to open in default browser/chrome instead of facebook app? facebook app does not help me for conversion. But when people access my ads in chrome, the conversion is huge. How can i make my ads, when clicked by my audience, to open in chrome/default browser on mobile?

@vlgn9568

7 ай бұрын

ON Instagram

What i miss is a clear strategy/approach. Without this, you can talk years about long by short etc. You need to hit the Mass desire of the market. That’s the most important thing!

@BenHeath

9 ай бұрын

Oh yes a clear strategy is essential. I have lots of other videos that cover that.