The Art of Building a Global Business Empire - with Barry Hearn OBE

For 50 years, Barry Hearn has built an empire across some of the biggest sports on the planet. He is the owner of World Snooker and World Darts, and his business, Matchroom, has dominated Boxing for decades.
He is the master of the fame formula, a marketer extraordinaire, and a relentless businessman. As he retires we reflect on his rise to domination as the KING of SPORT.
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TOPICS
0:00 Anthony Joshua vs Tyson Fury?
5:00 Who is Matchroom Sport?
8:48 Marketing a boxing star
13:49 Barry Hearn's motivation
15:35 Keys to success
18:06 The need for equal opportunity
21:22 Approaching different markets and different sports
26:06 Ownership: The key basis for Matchroom Sports
29:40 How they got the European Super League SO WRONG
34:05 KSI vs Logan Paul
37:01 UFC
43:48 Art of getting famous
47:22 Eddie Hearn and the Future of Boxing
#boxing #ajvsfury #sports

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