Siri Co-Founder Says Steve Jobs Was 'Relentless'
Nov.14 -- Dag Kittlaus, co-founder of Siri and co-founder and chief executive officer of Viv Labs, discusses the purchase of Siri by Apple Inc., Viv Labs' sale to Samsung Electronics, and the future of personal assistant technology with Bloomberg's Emily Chang on "Bloomberg Technology."
Пікірлер: 428
Steve Jobs calling 37 days in a row lets you know how passionate he was about this new tech and how relentless he was in not settling for a no
@4TheRecord
4 жыл бұрын
A stalker has as much passion as Steve had ;-)
@oneandone2744
4 жыл бұрын
Or an obsessed maniac.
@Murciful
3 жыл бұрын
Dam cancer. We lost an innovator.
@YoungShyne123
3 жыл бұрын
its called crazy not passion, just because he is rich you call it passion
@amdistant5547
3 жыл бұрын
@@Murciful He didn't innovate anything. This video shows that. Steve was just a businessman.
Ok... so I don’t feel so bad now that even Steve Jobs calls people at midnight
@willi1978
3 жыл бұрын
there is always the option not to pick up.
@rubenpartono
3 жыл бұрын
@@willi1978 But there isn't the option to not get disturbed. Unless you put your phone on silent which, unfortunately with most phones, means opting out of all calls including the really important emergency calls. Then again, any call from Steve Jobs is a really important emergency call :).
@twinkharrylwt226
3 жыл бұрын
Ruben Partono you can litterly turn on a mode where u choose to get through at night.. so it is pretty much possible or block people :)
@Cassp0nk
3 жыл бұрын
You aren’t Steve jobs.
@BellambiFredRoberts
3 жыл бұрын
Cassp0nk NEVER thought I was ... there’s always someone
That gender question created an awkward moment
@CycoWarriorx
5 жыл бұрын
Deep Data Yeah it did!! Lol... frankly I didn’t understand the necessity of the question, considering the arc of the interview.
@MSH3423
5 жыл бұрын
Not really. But the interviewer over emphasised the question. I think that's what threw him off. If you walk into Mcdonald and super excited about ordering Salad, it will throw off the cashier also.
@iurieceban126
5 жыл бұрын
is siri a woman or a man, or maybe gay who cares
@leeanucha
5 жыл бұрын
not at all. it is a good point to ask.
@Yoyomo124
5 жыл бұрын
Joe S nah it was a pretty dumb question. Like obviously it’s genderless, you can set the voice to be male or female, and at the end of the day it’s a goddamn robot.
Are you a man or a woman ? .......*most akward silence ever* ...😂😂
@javiersp15
5 жыл бұрын
Totally! hahahaha
@Ifalvarado
5 жыл бұрын
From a regular person to a technologist point of view...
@baby001000
3 жыл бұрын
Now Siri says it does not have a gender
@ivanm3342
3 жыл бұрын
Looks at the interviewer: its.. its a machine.. Interviewer: but is it a boy or a girl???
how does every emily chang interview get to the topic of gender
It sure feels like Siri hasn’t been updated since the day Steve bought it...
@RyanRuark
3 жыл бұрын
That's what acquisitions do - stifle innovation and kill markets.
@skoto8219
2 жыл бұрын
i stopped using siri after midnight when, for the *second time*, it dialed my mother at 3 am when i asked it to set a timer while i was cooking something
2018 when a discussion about a tech can suddenly turn to a potentially career ending question about gender and sexuality.
@CryptoChanakya
5 жыл бұрын
In 2019 if SIRI is not called as 'they/them', police come to your home and you go on a hate speech list and deplatformed on every website.
@ko-Daegu
5 жыл бұрын
Crypto Chanakya Will this is America in a nutshell and a lot of western countries if you don’t like it then leave ...
@Red-qb9vz
5 жыл бұрын
@@ko-Daegu Don't think he should leave the best country in the world over to a delusional 5% of the populace created by a bullshit media.
@RaymondHng
5 жыл бұрын
That was just a light-hearted question to confirm/deny a story of Jobs asking Siri what is its gender, no talk of sexuality. I asked the same question to my iPhone 4S and I get various answers depending on Siri's settings. _Animals and French pronouns have gender. I do not._ _I have no gender._ _That does not matter._
@Alex-ss5kl
5 жыл бұрын
Ko- Jap so anyone that thinks differently than you, has to leave? That’s not western, more like Nazi or taliban mentality...
i think this dude is right in voice assistants still not being something used in a way he and Jobs envisioned. If Jobs was still alive, this guy would have shared the same level as Jony Ive. that’s where Cook is missing the boat... and only now has started to prioritized it’s importance to iOS/Mac
@nazirmudasser1672
Жыл бұрын
Cook is making movies, entertainment, even apple events are entertainment now, no more following idea of "great tools to help us"(focus on extérieur apple as companies) no more on human, help or care ! Steev said we have 100 ideas and juste 30 of them are great and we need to say to other 70% no, to stay focus and dedicate 100% of us in them (that was work as responsible company) Not doing what comes juste because apple can, its really bad for future generation, great tools turn for them as just entertainment ! They coud rather movies, why not have a platform of get knowledge and pay few € par months, with great teachers..... But they are going pro and normal confused totally no more simple and useful just like another company but on larger level !!
I think it makes perfect sense that the person who made Siri also made Bixby. They are both completely useless
@carholic-sz3qv
5 жыл бұрын
Just because siri and bixby aren't really well develop9doesnt mean they are bad you are such a moron if they are bad why can't you improve them idiot
@ravitejaknts
3 жыл бұрын
@@carholic-sz3qv How can he improve, companies should do that. They both are useless as of now, you don't need to show such love towards digital assistance.
@ADeeSHUPA
3 жыл бұрын
@@ravitejaknts uP
@thereviewer4173
3 жыл бұрын
Siri isn’t useless. Blind people probably rely a lot on it. Also truck drivers like myself use it for various things like knowing the weather, temperature, distance between places, calculator, creating notes, setting alarms/timers, playing music, etc. All of these things without touching our phones.
@ravitejaknts
3 жыл бұрын
@@thereviewer4173 Yeah, those are something even Bixby can do. Just because there is no perfect alternative on iPhones, people use siri. Or else Google Assistant or Alexa takes the cake.
"Siri is genderless" but the name means "Beautiful woman". Ok.
@RaptorProducts1991
4 жыл бұрын
Siri: *did you just assume my gender???*
@RaptorProducts1991
3 жыл бұрын
Beastman you are a true beast for not giving a shit
@ADeeSHUPA
3 жыл бұрын
@@RaptorProducts1991 hH
@missionpupa
3 жыл бұрын
Siri is clearly a Man
@blackrockcity
3 жыл бұрын
What was interesting was that he dodged that the origin was Stanford Research Institute (SRI). Anyone know why he wouldn’t go there?
4:15 "I would like to have seen Siri do something useful."
Steve Jobs was onto it, 2 weeks after it was released. He would have made the best Voice Home Assistant, if he was still alive
@aaww8663
4 жыл бұрын
Jon Paolino yes it would be different if he was still here today.
@RyanRuark
3 жыл бұрын
He literally bought Siri because he didn't and couldn't.
Siri has been a failure for several years now. And yes its Apple's fault
@jarretgrathwol4790
4 жыл бұрын
It's BRUTAL and it's a woman.
@callama2103
4 жыл бұрын
Just saying, you are right, it is their fault. BUT, have you noticed that companies that tend to use your data and sell it have better ones? Apple chooses to not use your data/voice recordings, as they are committed to privacy and protecting user data. Learn before you judge.
@swagchief98
4 жыл бұрын
HAHAHAHAHHAHAHAHAHAHAHAHAHAHAHAHAHA, that didnt last
@ronr6951
4 жыл бұрын
He knew it was a failure too, he was just being nice
@wicked_observer
4 жыл бұрын
Callama2 you know they actually got caught up having humans listening to people's Siri recordings right? They changed the tos so you have to Opt into it now though. www.theverge.com/platform/amp/2019/7/26/8932064/apple-siri-private-conversation-recording-explanation-alexa-google-assistant amp.theguardian.com/technology/2019/jul/26/apple-contractors-regularly-hear-confidential-details-on-siri-recordings
Siri is 1st generation voice assistant it has not improved whatsoever. Whenever I ask Siri a question it always tells to google it or bring me google search. Alexa is by far better than Siri.
@ravitejaknts
3 жыл бұрын
GA is even better than Alexa
@ADeeSHUPA
3 жыл бұрын
@@ravitejaknts uP
Hi Siri. Can you tell me the nearest Pizza Hut? Siri gave me the address of one located in a German city. And I live in Malaysia. And there was one Pizza Hut about 3 KM near my house. That was the first day and last day I used it.
@samferr16
4 жыл бұрын
Maybe you're settings are wrong. Make sure location services are enabled for Siri.
@michaelwiggler511
4 жыл бұрын
Or maybe, you live in god forsaken country and you don’t even have maps.
@Jeff-pm3xz
4 жыл бұрын
So you knew where it was but you decided to ask, k...
@terrorzilla
3 жыл бұрын
@@samferr16 Siri does stupid things. I use Siri but some of the things it does are ridiculous. I call my significant other every day after work and yet Siri will still try to call random people in my contacts I've not been in touch with for years. She seems biased towards tails when flipping a coin, why? She'll offer me addresses in another state. She can't answer obvious things or you have to be too precise in asking about things as simple as the weather. I studied and did AI programming in the past. The hard part then was natural language processing but Apple are clearly very lazy when it comes to parsing statements. It's badly missed opportunity even if you're not collecting data on the user.
@ADeeSHUPA
3 жыл бұрын
@@terrorzilla parsing statements
emily chang is really engaging during the conversation she is so enthusiastic,love the show this guy is quite articulate as well and of course he know what he's doing love the guy love the interviewer well done bloomberg.
What is Siri's gender? What an intellectual question to ask? Bravo. Way to go lady.
I clicked for Steve Jobs relentless thing... but Dag Kittlaus is cool
You just know he was coached on that gender question. He probably wanted to say 'we gave it a women name and voice..." plus its a robot who cares but if he says that people get all butt hurt.
@experiment54
5 жыл бұрын
Nah not really. Steve Jobs asked what gender is Siri. He didnt like the name but couldn't come up with anything better. The interviewer could have made it (the background to the question) more clear.
@RaymondHng
5 жыл бұрын
That was just a light-hearted question to confirm/deny a story of Jobs asking Siri what is its gender, no talk of sexuality. I asked the same question to my iPhone 4S and I get various answers depending on Siri's settings. _Animals and French pronouns have gender. I do not._ _I have no gender._ _That does not matter._
@peergynt9852
3 жыл бұрын
100% OP
This guy is smart, it’s not his fault that Siri sucks. The potential of Siri is huge but Apple don’t seem interested in developing it. Apple is still using iOS in its iPad pros for example.... man, the iPad should run OSX.
If you want to create a world's greatest company you have to be relentless. Bill Gates or Elon Musk or Jeff Bezos are not different.
@7:35 I think that one Assistant would be Google Assistant coz this is their future. Google has expressed their ultimate mission numerous times, they want to build the 'Star Trek Computer' and this is the way, they would achieve it
Somehow Siri is still pretty useless.
@kashaid
3 жыл бұрын
Google assistant is much better
@mikaxms
3 жыл бұрын
@@kashaid Well, Siri and Bixby were made by the useless hack in this video. Google assistant was made by who knows who.
@lawrencefearon6830
3 жыл бұрын
this comment has not aged well, lol.
Why does she always literally SHOUT when talking. I mean the contrast between these two's volume is super clear. He is conversational, she's so loud.
@mikeomaliko5843
5 жыл бұрын
Folarin Osibodu I like her energy though...she really makes you want to listen 😀
@user-gp1bt4vm3r
5 жыл бұрын
That’s that pretentious journalist voice that these people like to utilize in order to look educated and intellectual.
@c_span
5 жыл бұрын
Lol shes not shouting buddy. Her voice is just picked up better by the mic. Her mic is just closer to her mouth and his is half way down his shirt.
@happyperson9359
5 жыл бұрын
she’s definitely a screamer not a moaner
@charlesalexanderable
5 жыл бұрын
how do you know their mic levels?
That black magic recorder in the background is too noisy! 🤣🤣🤣
Siri has greatly disappointed me. It was created with iTunes integration built, but ask it to perform a simple task, such as "play rock songs from 1982" or "play 70s classic rock" and it fails to understand. I expect that at the beginning, but years later? Why? Apple has billions in revenue each quarter, so it could have simply hired thousands of full time contractors to listen to Siri questions and hard code the answers ... and it would have been further along than it is. I'm not sure if Apple fails to understand the importance of AI, whether they don't have the right CEO or the right AI leaders, or what it is, but I have to believe that if Steve Jobs were still alive that they would be a leader, not a laggard.
2:17 Be relentless, have a clear goal about everything you do, and believe it
i turn off siri when i set up my phone, it still needs improvement up till this day.
Siri has always been usless
That was an eerie end to the interview 😳
another testament to the remarkable prescience of Steve Jobs - albeit still in its infancy, voice command assistants are the future of tech.
This video activated my homepod like 20 times. smh
@vigd6298
3 жыл бұрын
homepod is the one of most stupid apple product
Siri means secret in Swahili
A lot of successful people are.
Great interview.
Emily is awesome
Under privacy and security 8:35 So what of some instances when you have the 'wakeword' in your conversation and how would it identify the 'wakeword' if its not always listening? I think there should be a better approach to this always listening feature in these Voice assistance devices probably a better approach.
@albarleta2511
5 жыл бұрын
It's always listening for the wakeword but only starts listening/processing the conversation after it's been triggered. It's like getting your attention to listen after someone calls your name.
@iamprinceba
5 жыл бұрын
@@albarleta2511 of course but if you're not listening how would you identify if I mentioned that wakeword
@albarleta2511
5 жыл бұрын
Listening is different from processing. Of course the device is always listening/waiting for the wakeword. But it doesn't mean it's processing and sending everything it hears to the cloud. It only does that after being triggered by the wakeword, thus "not always listening" They say it that way to avoid confusing the non-technical people. In short, It's always listening for the wakeword then starts literally listening after the wakeword. Imagine you're watching tv and I'm nearby talking on the phone. Are you listening to my conversation? Technically you could, but you can choose to ignore me and just focus on what you're watching. But when I call your name, I can immediately get your attention and you start listening to me. You responded even if you're immersed in something else because you're programmed to respond to your name and you're always listening to your environment but it doesn't mean you're processing everything you hear. It's the very same thing.
@iamprinceba
5 жыл бұрын
@@albarleta2511 that's cool well explained but what consumers want is to be able to tell when it's always listening and when it's processing with the wakeword. That's a concern, make a kill switch button to not always listening even when the wakeword is triggered. In that sense, users will be much more aware when they want to speak with their assistance.
@albarleta2511
5 жыл бұрын
There are buttons to turn off listening mode in some devices such as the amazon alexa but that still needs to establish some sort of trust to the user that it really does what it's suppose to do. On the other hand, there are security routers where you can control incoming and outgoing traffic from each devices like a master switch but that's too technical. It would be great to have a simpler solution that the average consumer can use.
3:22 dude talk about The Office level of awkward hilariousness!
@mpumelelozwane9229
3 жыл бұрын
I was looking for a comment that pointed it out. 🤣🤣
Pretty cool, and that last bit about Alexa's was interesting/good to know.
I love everything about this video. Great views from both camera angles. Story of a guy completely committed to his work and Emily, beautiful as always asking great questions.
You know you have made it big in life when Steve jobs calls you for your app and you just little bit fall out of your chair rather than completely fall off and break your hand
Smart guy. He's at least 5 years ahead of the curve
I thought this guy was from Batman begins.
SIRI = Iris 🙃
@umairusman
4 жыл бұрын
Never noticed that
@ADeeSHUPA
3 жыл бұрын
@@umairusman Indonesian
i didnt know this was a real thing thought it was only in silicon valley XD
Ask my homepod Siri what the square root of 4 is; "I'm sorry I can't do that right now."
@austinwilliams8635
4 жыл бұрын
I just asked her on my iPhone X and she answered easily
@bluto212
4 жыл бұрын
@@austinwilliams8635 Same, I know, it's weird. The HomePod doesn't access the data
Cool concept. I like this brand.
“It doesn’t listen to you but listens for a wake word.” Interesting
@morenoh149
4 жыл бұрын
It listens to you. It'll activate with the wake word
Steve was so relentless that Siri wouldn’t even answer to him
Bro got real choked up then the privacy question came up
Make a Siri Lawyer. That would be handy
Bixby opens on my note 9 about ten times per day. I've actually used it there times since I bought the phone over a year ago.
DREAMER, VISIONARY AND ADVENTUROUS! THATS STEVE JOBS WAS!
SJ always saw 7 years ahead
2:22 aliens escaping from area 51
@prashaan9249
3 жыл бұрын
This is a real ufo
Emily Chang binge watch after watching silicon valley.
We're having a state-of-the-art voice recognition (and more ...) technology, ... and the genius interviewer is wondering about Siri's "Gender"! ... something's wrong here.
Watch his body language when asked what it was like to work with Steve. His body doesn't agree with what he is saying ;-)
Siri as an app , enjoys some nice features , one to mention is he is able to listen to a song and tell what is it , but it’s far from a human like interaction, it does not conclude an answer , if it can not find it on the web then it simply does not know !, while surfing with google , you are just saying the words instead of typing them !, so it’s a voice typer mainly .
So the devices aren’t listening? Less than a year after this interview, that’s is just what they were discovered to do.
One of the big ideas are to hold back information, that's the One
Siri is my best friend! But seriously my favorite ai assistant is Siri because it has the closest to real human personality,and I hope they let that grow.
This goes to show how right Steve jobs was and how wrong this guy is. Don't get me wrong he's smart but his bixby failed because he didn't focus on the basics. He's thinking about what a voice assistant should do. He's not thinking about what people usually want to do with a voice assistant. Steve Jobs was mind blowingly knowing what the consumer would want.
@Rosenzweigjcb
3 жыл бұрын
Siri failed to take over the virtual assistant market unlike Alexa and Google Assistant, so I wouldn't fanboi too much.
What is that in the background @ 2:23
For $200,000,000, a call per day really doesn’t sound all that out line 😅
This guy sells to whomever pays the most. He has no long term plan other than recreate and sell😊
Someone is moving very quick at 2:22 on her backside right to left Watch at ×0.25 speed. What is that ? Any idea
@MrSushant3
5 жыл бұрын
that's a fricking bird 🐦
@RaymondHng
5 жыл бұрын
They are in a studio on Pier 3 on The Embarcadero, San Francisco. That's the San Francisco Bay in that background. We have tons of California seagulls ( _Larus californicus_ ) here.
Used siri once 3 years ago....now i disable it as soon as i get a new iphone
Siri tell bixbi to microwave food and alexa tell google to play classical music when I come home
Ppl are not using it as much as they would think. Sadly.
Siri birthed google assistant which is better and Alexa which is more conversational. But their phones aren’t as beautiful, so I’ll stick with my dumb Siri she’s still cute lmao
I wonder what his take on Skynet is?
“Is this thing listening to me? The answer is no. IT’S LISTENING for what’s called a ‘wake word.’” Bruh it’s listening
Siri Co-Founder Says Steve Jobs Was *'Relentless'* *NO SHIT, Sherlock*
You won't catch the "wake word" unless you listen all the time.
@ryccoh
5 жыл бұрын
sure but is it recorded and sent back to the company's servers for further analysis that's what's being meant by listened
@ravitejaknts
3 жыл бұрын
machines are not like humans kid.
“There’s no conspiracy to listen in to what everyone’s doing”. Oh really. I’m just imagining the NSA and their equivalents in China and Russia am I?!?
So he made Siri and Bixby... I might be noticing a trend here
Don’t kid yourself, Voice assistants are always listening and it’s not hard to imagine Samsung or any other tech co conspiring to mine data to “personalize” a better experience. They do it already with search!
That studio they are in is located above the Seaside restaurant on Pier 3 The Embarcadero in San Francisco. goo.gl/maps/YJtQbDJb7mm
July 2020: Bixby shuts down. Fail.
@chip48
3 жыл бұрын
source?
@Mahalakshmi-Khan
3 жыл бұрын
Adam source?
@jzuniga633
3 жыл бұрын
@@chip48 Google is in negotiation talks with samsung to use Google assistant and not Bixby. from what i know its not official yet
@elhugeo
3 жыл бұрын
@@jzuniga633 Hopefully it works out. I'm sick of using remapping apps to disable bixbi and replace with Google assistant.
It’s been along time since Steve Jobs has called me at midnight...
I would have thought part of his acquisition would have included a non compete. The most I took away from this was his lack of loyalty. I guess 200 million and a slice of history wasn’t enough for him. I know that Apple has fudged up Siri and it’s now lagging behind. I don’t think the answer to that was making a rival product and selling it to one of apples most hated competitors. I would have thought he could have improved it outside of Apple and presented it to them. It just to me feels kind of poor taste to go and sell to a big rival like that.
@fendermon
5 жыл бұрын
I caught that to Dan. I guess soaking balls deep in buyout cash didn't impress him much.
Siri is still so horrible I have used it maybe a few times since I’ve been using iPhones
There you have it folks, for the ten thousandth time, Jobs has been crowned "relentless". Yawn, fart rinse repeat.
As an iPhone user, what I would like Siri to do for me is to be more engaging than being passive. Siri should stop speaking like a robot and should be more human-like.
feels like he is almost crying
2:58 Anyone notice the giant cocktail shaker in the background
@RaymondHng
5 жыл бұрын
I first thought that was a cement mixer truck.
Siri in Japanese means ass :D (pronounced as Shiri tho, but that's how they pronounce "Siri")
6:11 Bixby* not Bixy
Ad companies like google, Facebook and companies that own online retail services like amazon are more likely to be listening to you because the data helps them. Google and Facebook already collect a lot of your data without your knowledge, even if you turn off all kinds of tracking in your privacy settings. That’s their business model. If they don’t get that data, they won’t earn enough. Hardware sales aren’t enough to cover their expenses.
very cool story but damn that interviewer is overdoing it, it's intense!!
If bixby rises Apple is there to buy. Watching here after I told Siri open KZread!!!
its hard for this man to respond the questions... its like a bio father answering the questions related to the baby's adopt father.. hahah
It's a robot it does not have sex organs.
Three hour conversation in front of the fireplace? Sounds like a prelude to some man to man hanky panky.
50% of US households use "intelligent" voice assistants but this has yet to improve the average household's IQ
@missionpupa
3 жыл бұрын
And why would it improve people’s IQ?
@philippeyared2050
3 жыл бұрын
@@missionpupa My mother told me that interacting with intelligent people is good for one's intelligence and she's more often right than wrong. You solve this conundrum
@missionpupa
3 жыл бұрын
@@philippeyared2050 and you think having a voice assistant is interacting with intelligent people? there is no conundrum. Your mom is right but your premise is wrong.
@philippeyared2050
3 жыл бұрын
@@missionpupa As a voice assistant myself, I can vouch for that
Did anyone at Apple enjoy working with SJ?
@siddharthg8801
5 жыл бұрын
Doesn't matter because Steve got things done and created awesome products. Also intelligent people need challenges to solve and overcome so probably the smart people, the problem solvers loved him.
@nofurtherwest3474
5 жыл бұрын
@@siddharthg8801 exactly. all these people complaining about steve jobs are just wussies and slackers.
@stephenryan1732
5 жыл бұрын
Ives, Cook, Forstall, Schiller
@lakorai2
5 жыл бұрын
No. Fuck that asshole
@mikecane
5 жыл бұрын
Go read Creative Selection: Inside Apple’s Design Process During the Golden Age of Steve Jobs by Ken Kocienda
3:22 stun She injected a story about entrepreneurs on the cutting edge coming together to ask a question about... gender?
i predict apple ditching siri within a few years. i just don’t see people using it. it never caught on like they had hoped
feminazi question undercover