Shelly Cashman Word 2019 | Module 2: SAM Project 1a #shellycashman #module2 #samproject1a
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1. You are writing a research paper for your Marketing Principles class. The topic of the paper is generational marketing. You must write the paper in the MLA style and include suggestions from your professor. Start by changing the Citations & Bibliography Style of the document to MLA.
Change the Citations & Bibliography style.
2. To conform to MLA guidelines, modify the Normal style as follows: a. Change the Normal style font to Times New Roman. b. Change the Normal style font size to 12 point. c. Change the Normal style line spacing to double with no blank space after paragraphs.
Update the font in the Normal style.
Update the font size in the Normal style.
Update the line spacing in the Normal style.
Update the paragraph spacing in the Normal style.
3. Apply the modified Normal style to the first four paragraphs in the document, from "Lee Bao" to "8 September 2021".
Apply a style.
4. Center the title paragraph "Generational Marketing: Varying Online Content by Generation".
Align a paragraph.
5. Insert a header as follows: a. Insert a Blank header at the top of the page. b. Right-align the header paragraph. c. Enter Bao as the header text, insert a space, and then insert a Plain Number page number from the Current Position gallery. d. Close the Header & Footer Tools.
Insert a header.
6. Create a First Line indent of 0.5" for the body paragraphs beginning with "When providing online content…" and ending with "…ebooks and articles."
Change the paragraph indentation.
All body paragraphs from "When providing online content..." to "...ebooks and articles." should be formatted using a 0.5" First Line indent.
7. Respond to the comment from your professor, Nancy Tokai, in the first body paragraph as follows: a. Read the comment, and then delete it. b. Before the period in the sentence "These groups include…(born from 2000 on).", insert a citation to a new source using the information shown in Figure 1. (Hint: The Tag name is intentionally blurred because it is generated automatically.)
Delete a comment.
Insert a citation to a new source.
8. Insert a citation to the existing Chastfield source before the period at the end of the sentence, "Campaign designers segment…to suit specific generations."
Insert a citation to an existing source.
The Chastfield citation should be inserted immediately before the period in the sentence "Campaign designers segment…to suit specific generations".
9. In the same sentence, use the Thesaurus to replace the word "customize" with a less formal synonym that starts with the letter "t".
Use the Thesaurus.
10. In the fourth body paragraph ("The generations all…and whitepapers."), find the Risser citation, and then edit the source to use 2 as the Day Accessed.
Edit a source.
11. In the same paragraph, before the period at the end of the sentence, "Another similarity…and whitepapers.", insert a citation to a new source using the information shown in Figure 2. (Hint: The Tag name is intentionally blurred because it is generated automatically.)
Insert a citation to a new source.
The citation should be inserted immediately before the period in the sentence "Another similarity is...shared slides, and whitepapers".
12. Edit the Vance citation in the fifth paragraph ("Across the generations… ongoing experience.") to add 14 as the page number.
Edit a citation.
13. To provide additional information at the end of the fifth paragraph, move the insertion point immediately after the period in the sentence "The least favorite… consumer's ongoing experience." and insert a footnote with the following text: These ads include banner and display ads.
Insert a footnote.
14. Modify the Footnote Text style by changing its font size to 12 point, the line spacing to double, and the indentation to a 0.5" First line indent.
Modify the font size in the Footnote Text style.
Modify the line spacing in the Footnote Text style.
Modify the indent in the Footnote Text style.
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